Primer Sazze Partners

Primer Sazze Partners, established in 2018, is a venture capital firm headquartered in San Jose, California, with an additional office in Seoul, South Korea. The firm specializes in early-stage investments, focusing on pre-seed, seed, and Series A rounds. It primarily invests in consumer tech, marketplaces, e-commerce, cybersecurity, synthetic biology, and AI sectors across the United States, South Korea, and Southeast Asia. Primer Sazze Partners typically invests between $500,000 and $1.5 million per round, and may also participate in larger syndicates or lead rounds. Additionally, the firm allocates $100,000 for its accelerator program. Unlike traditional venture capital firms, Primer Sazze Partners emphasizes hands-on support, offering expertise in areas such as SEO, product development, and content strategy to help entrepreneurs turn their ideas into successful businesses.

Do Gyun Guen

Investment Analyst Intern

Sukhyun Kim

Partner

Ohsang Kwon Ph.D

Co-Founder and Partner

Kiha Lee

Co-Founder and Partner

Ian Park

Partner

Past deals in South Korea

Uh2samarket

Seed Round in 2022
Uh2samarket is an online retailer that sells a wide range of fashion items. The company is headquartered in Seoul, South Korea.

Doctornow

Series B in 2022
Doctornow is a leading digital healthcare platform in South Korea and the pioneer of the nation's first remote medical consultations & drug delivery services. Doctornow offers a range of services, including medical AI assessments and real-time consultations with medical practitioners.

Doctornow

Series A in 2021
Doctornow is a leading digital healthcare platform in South Korea and the pioneer of the nation's first remote medical consultations & drug delivery services. Doctornow offers a range of services, including medical AI assessments and real-time consultations with medical practitioners.

ImpriMed

Series A in 2021
ImpriMed, Inc. is a company that specializes in drug testing services, focusing on the responses of live cancer cells from pets, particularly those with lymphoma. Based in Palo Alto, California, with a branch office in Seoul, South Korea, ImpriMed uses individualized drug response prediction technology to assist veterinary oncologists in selecting appropriate anticancer treatments. By collecting genetic and cellular information from pet cancer cells, the company creates a patient-derived database that not only aids in veterinary oncology but also holds potential for applications in human cancer care. This data-driven approach enables veterinarians to make informed decisions on final treatment regimens, ultimately enhancing precision medicine in both animal and human oncology. ImpriMed was incorporated in 2017.

SWING

Series A in 2021
SWING is a micro-mobility service provider.

Lovo

Seed Round in 2020
LOVO, established in 2019 and based in Berkeley, California, is an AI-driven voiceover creation platform. It specializes in real-time voice creation, replication, and conversion services, catering to a wide range of users from individual content creators to corporations. LOVO's technology can mimic the style, tone, pitch, accent, and verbal habits of a person's speech, enabling more authentic and emotional content. This service helps clients save time and resources, making it an efficient alternative to hiring voice actors.

tourlive

Series A in 2019
Tourlive is a South Korea-based company that specializes in developing an application designed to enhance overseas travel experiences through audio guides. The app allows users to explore various cities by providing insights into their culture, history, architecture, arts, and notable figures. By integrating informative audio content, Tourlive aims to enrich the travel experience and facilitate a deeper understanding of the destinations visited.

Infinisoft

Series A in 2019
Infinisoft, founded in 2011 and based in Seoul, South Korea, specializes in developing e-commerce software tailored to enhance payment processes within the industry. The company offers a range of solutions, including smartphone-based online and offline payment systems, payment gateway systems, online electronic payment solutions, and electronic card services. Infinisoft focuses on providing customized payment services that cater to various business types, payment environments, and sales methods, ensuring that clients can facilitate transactions efficiently and effectively. By addressing the specific needs of its customers, Infinisoft plays a vital role in streamlining payment solutions for the e-commerce sector.

plus tv

Series A in 2019
PlusTV, incorporated in 2016 and based in Seoul, South Korea, specializes in digital signage services and an Internet of Things (IoT) management platform. The company offers a comprehensive solution that allows users to manage signage displays remotely via PC or mobile devices. Its platform includes a web signage manager and schedule management features, supporting a variety of display types such as kiosks, tablets, LEDs, projectors, and video walls. By utilizing PlusTV's technology, clients can streamline their operations, reduce costs, and enhance revenue generation through effective advertising management.

SWING

Seed Round in 2019
SWING is a micro-mobility service provider.

MoDooDoc

Seed Round in 2019
MoDooDoc Inc. is an online platform based in Seoul, South Korea, that was founded in 2017. The company focuses on providing valuable information for patients by offering hospital reviews from individuals who have visited various healthcare facilities. Its platform includes details on hospital pricing, reviews of doctors, and health information on a range of diseases. This comprehensive approach enables patients to access essential insights and listings for both hospitals and healthcare professionals, facilitating informed decision-making regarding their medical care.

ImpriMed

Seed Round in 2018
ImpriMed, Inc. is a company that specializes in drug testing services, focusing on the responses of live cancer cells from pets, particularly those with lymphoma. Based in Palo Alto, California, with a branch office in Seoul, South Korea, ImpriMed uses individualized drug response prediction technology to assist veterinary oncologists in selecting appropriate anticancer treatments. By collecting genetic and cellular information from pet cancer cells, the company creates a patient-derived database that not only aids in veterinary oncology but also holds potential for applications in human cancer care. This data-driven approach enables veterinarians to make informed decisions on final treatment regimens, ultimately enhancing precision medicine in both animal and human oncology. ImpriMed was incorporated in 2017.

ShuShu Cosmetic

Series A in 2018
ShuShu Cosmetic Co., Ltd. is a South Korean company specializing in the manufacture and sale of cosmetics designed specifically for children. Founded in 2013 and based in Seoul, the company offers a diverse range of products, including water-based nail polish, mask packs, sun cushions, sticker nails, bath balls, lip crayons, hand creams, and body lotions. Additionally, ShuShu Cosmetic features a boutique for kids and provides an online platform for customers to purchase its products. The company aims to meet the needs of young consumers by offering a variety of appealing and safe cosmetic options.

WASHSWAT

Seed Round in 2016
Washswat Inc. is a South Korean company established in 2015 that specializes in on-demand mobile laundry services. Based in Seoul, it operates through a network of specialized facilities and personnel that handle washing and drying. Initially launched in the Gangnam area, known for its concentration of high-end cleaners, Washswat has strategically expanded its services to various regions, including Seongnam, Hanam, Goyang, Gwangmyeong, Yongin, Suwon, Anyang, and Gwacheon, becoming a leader in mobile laundry services in Korea. The company utilizes IT technology to enhance its offerings, providing customers with a mobile application that allows them to track their laundry process and schedule pickups and deliveries from their doorstep. Washswat's meticulous approach ensures that every item is carefully recorded to prevent loss, thereby delivering a reliable service tailored to meet customer needs.

Miso

Seed Round in 2016
Miso is a company that specializes in providing quality home services in South Korea through its mobile applications for iOS and Android. The platform connects users with verified cleaners and offers a range of services, including home cleaning, moving, installation, repair, flooring, relocation, and interior design. Miso enhances the customer experience by implementing a rating system and convenient payment options, ensuring that users receive hotel-like cleaning services in their homes. In addition to its home service offerings, Miso provides search and recommendations APIs that empower businesses to create personalized online experiences. Utilizing semantic intelligence and real-time clickstream analysis, Miso's technology enables companies to increase revenue significantly while ensuring user privacy through anonymous personalization.

Eggbun Education

Seed Round in 2016
Eggbun Education is a language-learning company based in Ansan, South Korea, that specializes in developing mobile applications to facilitate the acquisition of languages such as Korean, Chinese, and Japanese. The company's flagship product, Eggbun, serves as an automated language tutor, guiding users through a structured learning process that progresses from basic characters to engaging in real-life conversations. Founded in 2015, Eggbun Education aims to make beginning-level language learners conversational by providing interactive tools that support effective study habits and help users internalize their learning. The company is dedicated to enhancing its application and expanding its offerings to include additional languages, reflecting its commitment to supporting learners interested in Korean language and culture.

Cupix

Seed Round in 2015
Cupix, Inc. is a South Korean company founded in 2015, with subsidiaries in the U.S. and Australia, and offices in Singapore, the UK, and Lebanon. It specializes in cloud-based software that creates three-dimensional digital twins of physical spaces using 360-degree photos and affordable cameras. The platform employs advanced technologies such as computational geometry, computer vision, and machine learning to generate realistic 3D representations of buildings, construction sites, and large facilities. This innovative solution allows users to measure dimensions, annotate information, and simulate virtual objects, facilitating the design, construction, and management of properties. Cupix aims to enhance accessibility to physical spaces, enabling builders and property owners to virtually explore environments anytime and anywhere.

Rocket Punch

Seed Round in 2015
Rocket Punch (로켓펀치) is a Korean digital marketing team that provides planning and designing services.
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