Norwest Venture Partners

Norwest Venture Partners is a venture capital and growth equity investment firm founded in 1961 and based in Palo Alto, California. The firm specializes in early to late-stage investments across a diverse range of sectors, including technology, healthcare, consumer products, and business services. Norwest has invested in over 600 companies and currently partners with more than 140 active firms within its portfolio. The firm focuses on providing capital to companies in the United States, India, and Israel, investing amounts typically ranging from $1 million to $30 million for early-stage companies and $15 million to $100 million for growth equity investments. With a strong emphasis on helping CEOs and founders scale their businesses, Norwest leverages its extensive network and operational expertise to support the companies in which it invests.

Robert Abbott

Partner

Ehi Akhirome Ph.D

Investor

Robert Arditi

Partner

Parker Barrile

Partner and Co-Head of Consumer

Lauren Beauchamp

Growth Equity Investor

Scott Beechuk

Partner

Katie Belding

Partner, Portfolio Services

Kurt Betcher

Administrative Partner

Laura Boyd

Principal, Head of Mergers Acquisitions and Capital Markets

Yoni Braun

Vice President

Sonya Brown

General Partner and Co-Head of Growth Equity

Sohil Chand

Founder and Managing Director

Shiv Chaudhary

Managing Director

Casper De Clercq

General Partner

Nathan Cohen

Vice President

Jeff Crowe

Co-Founder and Senior Managing Partner

Elaine Dai

Investor

Matthew De Dominicis

Partner and CFO

David Glaser

Investor

John Gu

Principal

Sean Jacobsohn

Partner

Trey Jennings

Senior Associate

Krish Kapadia

Associate, NVP India

Sameer Kapur

Vice President, Growth Equity

Paul Kigawa

Associate

Nikhil Kookada

Vice President

Jon Kossow

Co-Founder and Managing Partner

Jordan Leites

Vice President

Sonia Li

Associate

Brian Matesic

Principal

Ryan McDonald

Principal - Healthcare

Scott Mitchell

Vice President

Venkat Mohan

Operating Partner and Board Member

Dror Nahumi

General Partner

Michelle Nie

Investor

Connor Pike

Principal, Growth Equity

Ankit Prasad

Vice President

Irem Rami

Principal, Growth Equity and Venture

Ashwin Ravi

Associate

Christopher Scullin

Vice President

Rama Sekhar

Partner

Suraj Shah

Vice President

Niren Shah

Managing Director and Head of India, Norwest Venture Partners (NVP) India

Chris Sondej

Principal, Growth Equity

Gabe Stauber

Associate

Gary Tang

Senior Associate

Laurie Tennant

Principal, People Advisory

Sanchana Vasikaran

Associate

Jessica Yi

Vice President

Edward Yip

Partner

David Zilberman

General Partner

Dave Zilberman

General Partner

Ran Ding

Partner

Priti Youssef Choksi

Partner

Past deals in Marketing

Channel99

Seed Round in 2022
Channel99 is a provider of a performance marketing platform aimed at enhancing the efficiency of B2B marketing. The platform connects marketing performance to specific business objectives, integrating functions across marketing, finance, and sales. By utilizing contextual benchmarking data and collaborative tools, Channel99 helps businesses measure and evaluate their marketing efforts across various channels and vendors. This approach not only minimizes marketing waste and inefficiencies but also lowers customer acquisition costs, allowing clients to improve the overall value of their marketing investments and drive predictable growth in their sales pipelines.

Session AI

Series C in 2022
Session AI, previously known as ZineOne, is an innovative marketing platform focused on enhancing real-time customer interactions in the ecommerce sector. The platform addresses the challenge of anonymous online shopping sessions, utilizing advanced machine learning to analyze customer micro-behaviors and deliver personalized experiences instantly, all without relying on personal or historical data. This capability allows brands to achieve significant increases in conversion rates, with clients such as KOHL's and Men's Wearhouse reporting up to 32% lifts in performance. Session AI's technology facilitates seamless engagement across various digital channels, enabling brands to initiate desired customer actions based on real-time interaction patterns. The company collaborates with major industry players like Adobe and AWS, further establishing its presence in the marketing technology landscape.

Qualified

Series C in 2022
Qualified is the pipeline generation platform for revenue teams that utilize Salesforce to expand their pipeline. They do this by using their most valuable sales and marketing resource, the corporate website, to find the most valuable buyers, find buyer intent signals, and initiate sales talk right away. In order to detect account-based buyer intent and enable real-time sales discussions, Qualified, which is based on Salesforce, links the website with Salesforce data.

Habu

Series B in 2021
Habu is a marketing data operating system that enables brands to enrich first-party data in a privacy-first world. Its data operating system generates value analytics from controlled datasets. With Habu, brands can build a durable data foundation and drive multi-channel personalization with automated privacy compliance. The company is based in San Francisco and has offices in Boston and New York.

Mensa Brands

Venture Round in 2021
Mensa Brands is an investment firm that partners with entrepreneurs to build and scale digital brands. Mensa brands are investing working capital picking up equity in other D2C startups and scaling their brands' presence online. Its platform helps expertise in driving growth, product, merchandising, technology, supply chain, product, and access to global markets that help founders get a lucrative financial exit. At the same time, they transform their business through a successful partnership.

Bluecore

Series E in 2021
Bluecore is a multi-channel marketing platform that leverages predictive intelligence to enhance retail marketing efforts. The platform unifies and analyzes consumer behavior and product data, allowing businesses to understand each shopper's past interactions and anticipated future behavior with brand products. By managing nearly 500 million shopper IDs and a vast product catalog, Bluecore enables marketers to personalize customer interactions across various channels, including email, websites, display ads, and social media. This data-driven approach empowers businesses to effectively acquire, retain, and grow their customer base.

Mensa Brands

Series A in 2021
Mensa Brands is an investment firm that partners with entrepreneurs to build and scale digital brands. Mensa brands are investing working capital picking up equity in other D2C startups and scaling their brands' presence online. Its platform helps expertise in driving growth, product, merchandising, technology, supply chain, product, and access to global markets that help founders get a lucrative financial exit. At the same time, they transform their business through a successful partnership.

Qualified

Series B in 2021
Qualified is the pipeline generation platform for revenue teams that utilize Salesforce to expand their pipeline. They do this by using their most valuable sales and marketing resource, the corporate website, to find the most valuable buyers, find buyer intent signals, and initiate sales talk right away. In order to detect account-based buyer intent and enable real-time sales discussions, Qualified, which is based on Salesforce, links the website with Salesforce data.

Act-On Software

Venture Round in 2021
Act-On Software, Inc. is a developer of a cloud-based marketing automation platform tailored for small and mid-sized businesses. The platform enables marketers to create and manage various marketing campaigns, including email marketing, website lead generation, social media marketing, and account-based marketing. Act-On's solutions help organizations attract prospects, convert leads, and measure campaign effectiveness while enhancing customer engagement and brand awareness. Additionally, the company offers professional consulting, support, and training services to optimize the use of its platform. Act-On serves diverse industries such as banking, insurance, manufacturing, technology, and agencies. Founded in 2006 and headquartered in Portland, Oregon, Act-On also has locations in Scottsdale, Arizona, and Reading, United Kingdom.

Session AI

Series B in 2020
Session AI, previously known as ZineOne, is an innovative marketing platform focused on enhancing real-time customer interactions in the ecommerce sector. The platform addresses the challenge of anonymous online shopping sessions, utilizing advanced machine learning to analyze customer micro-behaviors and deliver personalized experiences instantly, all without relying on personal or historical data. This capability allows brands to achieve significant increases in conversion rates, with clients such as KOHL's and Men's Wearhouse reporting up to 32% lifts in performance. Session AI's technology facilitates seamless engagement across various digital channels, enabling brands to initiate desired customer actions based on real-time interaction patterns. The company collaborates with major industry players like Adobe and AWS, further establishing its presence in the marketing technology landscape.

Aktana

Series D in 2020
Aktana Inc. develops AI-enabled marketing decision support software specifically for sales and marketing teams in the life sciences sector. Its primary offerings include the Contextual Intelligence Engine, which allows executives to simulate various call plans and marketing channels, and the Decision Support Engine, which analyzes diverse data sources to provide actionable insights directly within the representatives' workflows. By integrating data-driven suggestions into existing CRM systems, Aktana helps companies refine their strategies and optimize engagement with healthcare professionals. The company's solutions support over 100 brands, including many of the top pharmaceutical companies, by enhancing revenue generation and channel effectiveness. Founded in 2008 and headquartered in San Francisco, Aktana also maintains offices in several global cities, including Tokyo, Shanghai, and Barcelona, positioning itself to understand and address the unique dynamics of the life sciences market.

Qualified

Series A in 2020
Qualified is the pipeline generation platform for revenue teams that utilize Salesforce to expand their pipeline. They do this by using their most valuable sales and marketing resource, the corporate website, to find the most valuable buyers, find buyer intent signals, and initiate sales talk right away. In order to detect account-based buyer intent and enable real-time sales discussions, Qualified, which is based on Salesforce, links the website with Salesforce data.

Bluecore

Series D in 2020
Bluecore is a multi-channel marketing platform that leverages predictive intelligence to enhance retail marketing efforts. The platform unifies and analyzes consumer behavior and product data, allowing businesses to understand each shopper's past interactions and anticipated future behavior with brand products. By managing nearly 500 million shopper IDs and a vast product catalog, Bluecore enables marketers to personalize customer interactions across various channels, including email, websites, display ads, and social media. This data-driven approach empowers businesses to effectively acquire, retain, and grow their customer base.

Leanplum

Series D in 2020
Leanplum is the mobile marketing platform built for engagement. Brands rely on Leanplum to help them orchestrate multi-channel campaigns — from messaging to the in-app experience — all from a single, integrated platform. Global brands such as Tinder, Grab, Tesco, and Zynga turn to Leanplum to accelerate growth and build long-term customer relationships. Founded in 2012, Leanplum is based in San Francisco, with offices across North America, Europe, and Asia. Leanplum has received more than $93 million in funding from Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, and Shasta Ventures. Leanplum has been named to Business Insider's Most Valuable Enterprise Startups and SF Business Times’ Best Places to Work. Learn more at www.leanplum.com.

Leanplum

Series D in 2019
Leanplum is the mobile marketing platform built for engagement. Brands rely on Leanplum to help them orchestrate multi-channel campaigns — from messaging to the in-app experience — all from a single, integrated platform. Global brands such as Tinder, Grab, Tesco, and Zynga turn to Leanplum to accelerate growth and build long-term customer relationships. Founded in 2012, Leanplum is based in San Francisco, with offices across North America, Europe, and Asia. Leanplum has received more than $93 million in funding from Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, and Shasta Ventures. Leanplum has been named to Business Insider's Most Valuable Enterprise Startups and SF Business Times’ Best Places to Work. Learn more at www.leanplum.com.

Button

Series C in 2019
Button, Inc. is a mobile commerce technology company that provides a platform for brands to establish partnerships that enhance commerce. Its offerings include DeepLink Commerce, which extends application functionalities across a network of complementary apps, and the Button SDK, which facilitates cross-application features. The Button API enables developers to foster user engagement through loyalty initiatives and enhances acquisition and re-engagement strategies. Additionally, Button offers tools to model user loyalty, adjust shopping carts at checkout, and optimize mobile partnerships for travel companies. Since its founding in 2014, Button has driven over $3 billion in spending and has raised over $64 million in venture capital, positioning itself as a leader in mobile commerce enablement. The company is headquartered in New York, New York.

Singular

Series B in 2018
Singular, Inc. operates a mobile marketing analytics platform that consolidates and analyzes data from various marketing channels to provide actionable insights. Founded in 2014 and headquartered in San Francisco, with a research and development office in Tel Aviv, Singular's platform offers unified reporting, workflow automation, and predictive optimization services. It connects upper-funnel marketing data with lower-funnel attribution data, allowing marketers to assess return on investment from multiple touchpoints and optimize spending at a granular level. The platform currently tracks over $10 billion in digital marketing expenditures across various industries, including commerce, travel, gaming, and media. Singular's client roster includes notable companies such as Lyft, Airbnb, and LinkedIn. The company is supported by several venture capital firms, underscoring its position in the marketing analytics landscape.

Capillary Technologies

Series D in 2018
Capillary Technologies Pvt Ltd. specializes in cloud-based software solutions designed for retail marketers to effectively manage and analyze customer data. The company provides an Intelligent Customer Engagement suite that enables retailers to engage with their customers through personalized communication and insights derived from customer profiles. Its offerings include a Customer Engagement Management platform, Campaign Manager for marketing automation, Lifecycle Marketer for milestone-based offers, and Loyalty Manager for managing loyalty programs. Additionally, Capillary features tools such as Instore Marketer, E-Commerce Marketer, Mobile Marketer for SMS campaigns, and Social Connect for integrating insights from various channels. Serving over 300 brands across more than 30 countries, including notable names like Pizza Hut and Starbucks, Capillary Technologies has established itself as a leader in the SaaS space in Asia. Founded in 2008 and headquartered in Bengaluru, the company operates globally with additional offices in the United States, the United Kingdom, the Middle East, South Africa, and the Asia-Pacific region.

NinthDecimal

Series E in 2017
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to analyze consumer behavior and facilitate targeted advertising solutions. Founded in 2003 and headquartered in San Francisco, California, the company offers a range of services including audience activation, measurement, and analytics to help brands optimize their marketing strategies. Its solutions allow clients to access customized audiences based on both online and offline signals, as well as gain insights into competitive activities and brand performance across various channels. NinthDecimal also provides tools for closed-loop TV planning and measurement, enabling brands to assess the impact of television advertising on consumer behavior. Additionally, the company offers unique engagement opportunities through its 9D Moments solution, which targets consumers at optimal times for brand messaging. Its clientele includes Fortune 500 companies and major TV networks, making it a significant player in the marketing landscape. NinthDecimal operates as a subsidiary of inMarket Media LLC.

Leanplum

Series D in 2017
Leanplum is the mobile marketing platform built for engagement. Brands rely on Leanplum to help them orchestrate multi-channel campaigns — from messaging to the in-app experience — all from a single, integrated platform. Global brands such as Tinder, Grab, Tesco, and Zynga turn to Leanplum to accelerate growth and build long-term customer relationships. Founded in 2012, Leanplum is based in San Francisco, with offices across North America, Europe, and Asia. Leanplum has received more than $93 million in funding from Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, and Shasta Ventures. Leanplum has been named to Business Insider's Most Valuable Enterprise Startups and SF Business Times’ Best Places to Work. Learn more at www.leanplum.com.

Bluecore

Series C in 2017
Bluecore is a multi-channel marketing platform that leverages predictive intelligence to enhance retail marketing efforts. The platform unifies and analyzes consumer behavior and product data, allowing businesses to understand each shopper's past interactions and anticipated future behavior with brand products. By managing nearly 500 million shopper IDs and a vast product catalog, Bluecore enables marketers to personalize customer interactions across various channels, including email, websites, display ads, and social media. This data-driven approach empowers businesses to effectively acquire, retain, and grow their customer base.

SundaySky

Series D in 2017
SundaySky combines the power of personalization with the emotion of video to transform customer relationships, one person at a time. Its proprietary SmartVideo™ Marketing Cloud powers billions of personalized video experiences annually for the world's leading brands, including AT&T, Allstate, Citigroup, Saks Fifth Avenue, Staples, Verizon, and more. In 2017, SmartVideo generated more than $1.4 billion in measured value for SundaySky customers. Headquartered in New York City, SundaySky has additional offices in Tel Aviv and Tokyo.

Multiplier AI Solutions

Seed Round in 2017
We have worked with leading and top organizations in India and Middle East as clients to deliver results that exceeded their expectations. With four years working with top healthcare firms in India and Middle East we are recognized as a company that makes significant revenue impact. Customers include: 1. 7 of top 10 healthcare chains in India 2. Largest healthcare organizations of UAE, Oman and Iraq 3. Leading pharmaceutical and healthcare products 4. Artificial Intelligence (AI) – driven marketing platforms deliver 40%-100% higher results. 5. Replaced 2 of world’s “best-known” healthcare AI solutions in their showcase installations. 6. Generating lift of 1cr every month from products OP Multiplier & IP Multiplier. Across customers we have consistently brought results beyond expectations including in marketing strategy, patient engagement and ROI driven campaigns.

Button

Series B in 2017
Button, Inc. is a mobile commerce technology company that provides a platform for brands to establish partnerships that enhance commerce. Its offerings include DeepLink Commerce, which extends application functionalities across a network of complementary apps, and the Button SDK, which facilitates cross-application features. The Button API enables developers to foster user engagement through loyalty initiatives and enhances acquisition and re-engagement strategies. Additionally, Button offers tools to model user loyalty, adjust shopping carts at checkout, and optimize mobile partnerships for travel companies. Since its founding in 2014, Button has driven over $3 billion in spending and has raised over $64 million in venture capital, positioning itself as a leader in mobile commerce enablement. The company is headquartered in New York, New York.

Engagio

Series B in 2016
Engagio Inc. is a provider of an account-based platform focused on account-centric analytics, designed to enhance relationships with high-value accounts. The company offers several solutions, including PlayMaker, a SaaS product that facilitates human connections across various communication channels and departments to generate revenue opportunities. Additionally, Engagio provides Scout, an account-based marketing extension that supports customer-facing teams, and Engagio Orchestrate, which allows revenue teams to design and automate impactful marketing plays across multiple channels such as advertising, sales engagement, and CRM. By enabling businesses to engage target accounts effectively, Engagio aids in expanding customer relationships and enhancing sales and marketing efforts. Founded in 2015 and based in San Mateo, California, Engagio operates as a subsidiary of Demandbase, Inc. as of June 2020.

SundaySky

Series D in 2016
SundaySky combines the power of personalization with the emotion of video to transform customer relationships, one person at a time. Its proprietary SmartVideo™ Marketing Cloud powers billions of personalized video experiences annually for the world's leading brands, including AT&T, Allstate, Citigroup, Saks Fifth Avenue, Staples, Verizon, and more. In 2017, SmartVideo generated more than $1.4 billion in measured value for SundaySky customers. Headquartered in New York City, SundaySky has additional offices in Tel Aviv and Tokyo.

NinthDecimal

Series E in 2016
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to analyze consumer behavior and facilitate targeted advertising solutions. Founded in 2003 and headquartered in San Francisco, California, the company offers a range of services including audience activation, measurement, and analytics to help brands optimize their marketing strategies. Its solutions allow clients to access customized audiences based on both online and offline signals, as well as gain insights into competitive activities and brand performance across various channels. NinthDecimal also provides tools for closed-loop TV planning and measurement, enabling brands to assess the impact of television advertising on consumer behavior. Additionally, the company offers unique engagement opportunities through its 9D Moments solution, which targets consumers at optimal times for brand messaging. Its clientele includes Fortune 500 companies and major TV networks, making it a significant player in the marketing landscape. NinthDecimal operates as a subsidiary of inMarket Media LLC.

SketchDeck

Seed Round in 2015
Scalable design for marketing teams. Design drives growth. SketchDeck is the most convenient design service that exists. We design everything from presentations to infographics, and it's all easily managed through our powerful web platform. Trusted by Okta, Microsoft, Cognizant, and hundreds more.

Capillary Technologies

Series C in 2015
Capillary Technologies Pvt Ltd. specializes in cloud-based software solutions designed for retail marketers to effectively manage and analyze customer data. The company provides an Intelligent Customer Engagement suite that enables retailers to engage with their customers through personalized communication and insights derived from customer profiles. Its offerings include a Customer Engagement Management platform, Campaign Manager for marketing automation, Lifecycle Marketer for milestone-based offers, and Loyalty Manager for managing loyalty programs. Additionally, Capillary features tools such as Instore Marketer, E-Commerce Marketer, Mobile Marketer for SMS campaigns, and Social Connect for integrating insights from various channels. Serving over 300 brands across more than 30 countries, including notable names like Pizza Hut and Starbucks, Capillary Technologies has established itself as a leader in the SaaS space in Asia. Founded in 2008 and headquartered in Bengaluru, the company operates globally with additional offices in the United States, the United Kingdom, the Middle East, South Africa, and the Asia-Pacific region.

RevX

Venture Round in 2015
RevX is a technology company based in Bengaluru, India, that specializes in mobile advertising solutions aimed at helping marketers acquire, engage, and retain users for their applications. The company provides predictive advertising software that leverages consumer behavior insights to facilitate one-to-one marketing. Key offerings include a Dynamic Product Ads engine that creates personalized ads based on user activity, an Optimization Engine that enhances advertising performance through predictive analytics, and a Self-Serve Interface that allows marketers to manage campaigns independently. Additionally, RevX features a Product Recommendation Engine that delivers real-time product suggestions tailored to user preferences. The company's platform supports programmatic media buying and utilizes data science to enhance marketing strategies, making it a valuable partner for app businesses looking to scale their growth and revenue in both established and emerging markets. RevX operates globally, providing support through multiple offices and is a subsidiary of Affle International Pte Ltd.

personali

Series B in 2015
Personali helps top-tier retailers increase sales and profitability – online and offline – by capitalizing on the power of behavioral economics. Its Intelligent Incentive platform offers the ability to elicit, capture, and harness shoppers’ emotional responses, to achieve the highest engagement and encourage increased spend. The platform enables retailers to perform precision targeting of shoppers with personalized incentives, ultimately accelerating sales growth, optimizing profitability, increasing customer loyalty, and helping to deliver seamless shopper experience both offline and online. Personali is backed by industry-leading technology investors Norwest Venture Partners, Cedar Fund, and Gemini Partners.

Motif

Series E in 2015
Motif is a digital brokerage firm that specializes in thematic investing solutions tailored for individuals and financial advisors. Founded in 2015, the company originally began as an agency focused on accelerating growth for luxury lifestyle, fashion, beauty, and wellness brands. Motif emphasizes the importance of effective communication through eCommerce websites and strategies, recognizing that a misalignment can lead to lost revenue opportunities. The firm takes a customer-centric approach, offering marketing solutions and creative services designed to address the specific needs of direct-to-consumer and retail companies. By prioritizing the right strategies and fostering a human-first customer experience, Motif aims to help clients optimize their business potential and achieve their financial goals.

Extole

Series C in 2014
Extole, Inc. offers a Software-as-a-Service platform specializing in referral marketing, enabling brands to create, measure, and enhance refer-a-friend programs across various digital environments, including mobile and web. Founded in 2007 and based in San Francisco, California, Extole assists over 300 brands in driving customer acquisition through its comprehensive platform, which integrates promotion and conversion efforts. The solution utilizes first-party and social network data to identify and engage influencers, fostering consumer engagement across multiple touchpoints such as websites, emails, and social media. This end-to-end approach allows marketers to analyze and optimize campaign performance continuously, leveraging insights gained from extensive experience and significant conversion data.

Capillary Technologies

Series B in 2014
Capillary Technologies Pvt Ltd. specializes in cloud-based software solutions designed for retail marketers to effectively manage and analyze customer data. The company provides an Intelligent Customer Engagement suite that enables retailers to engage with their customers through personalized communication and insights derived from customer profiles. Its offerings include a Customer Engagement Management platform, Campaign Manager for marketing automation, Lifecycle Marketer for milestone-based offers, and Loyalty Manager for managing loyalty programs. Additionally, Capillary features tools such as Instore Marketer, E-Commerce Marketer, Mobile Marketer for SMS campaigns, and Social Connect for integrating insights from various channels. Serving over 300 brands across more than 30 countries, including notable names like Pizza Hut and Starbucks, Capillary Technologies has established itself as a leader in the SaaS space in Asia. Founded in 2008 and headquartered in Bengaluru, the company operates globally with additional offices in the United States, the United Kingdom, the Middle East, South Africa, and the Asia-Pacific region.

Act-On Software

Venture Round in 2014
Act-On Software, Inc. is a developer of a cloud-based marketing automation platform tailored for small and mid-sized businesses. The platform enables marketers to create and manage various marketing campaigns, including email marketing, website lead generation, social media marketing, and account-based marketing. Act-On's solutions help organizations attract prospects, convert leads, and measure campaign effectiveness while enhancing customer engagement and brand awareness. Additionally, the company offers professional consulting, support, and training services to optimize the use of its platform. Act-On serves diverse industries such as banking, insurance, manufacturing, technology, and agencies. Founded in 2006 and headquartered in Portland, Oregon, Act-On also has locations in Scottsdale, Arizona, and Reading, United Kingdom.

Turn

Series E in 2014
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

Sojern

Series C in 2013
Sojern Inc. is a digital marketing company that specializes in providing solutions for the travel industry. Founded in 2007 and headquartered in San Francisco, California, Sojern utilizes artificial intelligence and traveler intent data to enhance marketing efforts for clients, which include hotels, airlines, car rental companies, and tourism boards. The company's audience engagement platform enables clients to capture and analyze traveler data, create targeted advertising campaigns, and drive direct bookings. Sojern offers a variety of services, including programmatic advertising, audience segmentation, and insights into consumer behavior, helping businesses engage and retain their customers in a competitive digital landscape. With a global presence, Sojern operates teams in multiple international locations, allowing it to serve a diverse range of travel-related clients effectively.

Extole

Venture Round in 2013
Extole, Inc. offers a Software-as-a-Service platform specializing in referral marketing, enabling brands to create, measure, and enhance refer-a-friend programs across various digital environments, including mobile and web. Founded in 2007 and based in San Francisco, California, Extole assists over 300 brands in driving customer acquisition through its comprehensive platform, which integrates promotion and conversion efforts. The solution utilizes first-party and social network data to identify and engage influencers, fostering consumer engagement across multiple touchpoints such as websites, emails, and social media. This end-to-end approach allows marketers to analyze and optimize campaign performance continuously, leveraging insights gained from extensive experience and significant conversion data.

Bluenose Analytics

Series A in 2013
Bluenose helps online businesses to retain and grow their customers.

Motif

Series C in 2013
Motif is a digital brokerage firm that specializes in thematic investing solutions tailored for individuals and financial advisors. Founded in 2015, the company originally began as an agency focused on accelerating growth for luxury lifestyle, fashion, beauty, and wellness brands. Motif emphasizes the importance of effective communication through eCommerce websites and strategies, recognizing that a misalignment can lead to lost revenue opportunities. The firm takes a customer-centric approach, offering marketing solutions and creative services designed to address the specific needs of direct-to-consumer and retail companies. By prioritizing the right strategies and fostering a human-first customer experience, Motif aims to help clients optimize their business potential and achieve their financial goals.

Capillary Technologies

Series A in 2012
Capillary Technologies Pvt Ltd. specializes in cloud-based software solutions designed for retail marketers to effectively manage and analyze customer data. The company provides an Intelligent Customer Engagement suite that enables retailers to engage with their customers through personalized communication and insights derived from customer profiles. Its offerings include a Customer Engagement Management platform, Campaign Manager for marketing automation, Lifecycle Marketer for milestone-based offers, and Loyalty Manager for managing loyalty programs. Additionally, Capillary features tools such as Instore Marketer, E-Commerce Marketer, Mobile Marketer for SMS campaigns, and Social Connect for integrating insights from various channels. Serving over 300 brands across more than 30 countries, including notable names like Pizza Hut and Starbucks, Capillary Technologies has established itself as a leader in the SaaS space in Asia. Founded in 2008 and headquartered in Bengaluru, the company operates globally with additional offices in the United States, the United Kingdom, the Middle East, South Africa, and the Asia-Pacific region.

Act-On Software

Series D in 2012
Act-On Software, Inc. is a developer of a cloud-based marketing automation platform tailored for small and mid-sized businesses. The platform enables marketers to create and manage various marketing campaigns, including email marketing, website lead generation, social media marketing, and account-based marketing. Act-On's solutions help organizations attract prospects, convert leads, and measure campaign effectiveness while enhancing customer engagement and brand awareness. Additionally, the company offers professional consulting, support, and training services to optimize the use of its platform. Act-On serves diverse industries such as banking, insurance, manufacturing, technology, and agencies. Founded in 2006 and headquartered in Portland, Oregon, Act-On also has locations in Scottsdale, Arizona, and Reading, United Kingdom.

Just Dial

Series E in 2012
Just Dial Limited is India's No. 1 Local Search engine that provides local search related services to users across India through multiple platforms such as website, mobile website, Apps (Android, iOS, Windows), over the telephone (voice, pan India number 8888888888) and text (SMS).Justdial has also initiated ‘Search Plus’ services for its users. These services aim at making several day-to-day tasks conveniently actionable and accessible to users through one App. By doing so, it has transitioned from being purely a provider of local search and related information to being an enabler of such transactions. Justdial has also recently launched JD Omni, an end-to-end business management solution for SMEs, through which it intends to transition thousands of SMEs to efficiently run their business online and have adequate online presence via their own website and mobile site. Apart from this, it has also launched JD Pay, a unique solution for quick digital payments for its users and vendors, and JD Social, its official social sharing platform to provide curated content on latest happenings to users. The organisation also aims to make communication between users and businesses seamless through its Real Time Chat Messenger. Justdial's Mission To provide fast, free, reliable and comprehensive information to our users and connect buyers to sellers. Corporate Information The company's operations began in 1996 with offering local search services under the Justdial brand, which is now the leading local search engine in India. The official website www.justdial.com was launched in 2007. Justdial's search services are available to users across multiple platforms such as website, mobile website, Apps, voice and text (SMS). Justdial's search services bridge the gap between users and businesses by helping users find relevant providers of products and services effortlessly, while helping businesses listed in Justdial's database to market their offerings. Justdial Facts Justdial Apps are available on Android, iOS, Windows and Blackberry platforms and have location - based services for mobile internet users. Justdial's voice services are available on 8888888888, their operator assisted hot line number, across India, which is accessible 24 hours a day, 7 days a week with multi-lingual support. Justdial has a database of approximately 21.8 million listings as of March 31, 2018. It has 112 million quarterly unique users across web, mobile, App & voice platforms as of March 31, 2018. Justdial users have contributed 87,917,069 reviews and ratings for various listings, till date. Justdial had approximately 445,110 campaigns as of March 31, 2018. Business owners have the option to list their business on Justdial's database for free. With the registered & corporate office based in Mumbai, Justdial also has offices across India in Ahmedabad, Bengaluru, Chandigarh, Chennai, Coimbatore, Delhi, Hyderabad, Jaipur, Kolkata and Pune.

Manta

Venture Round in 2012
Manta is an online platform dedicated to supporting small businesses by enhancing their visibility and facilitating connections within a large community. It provides various marketing services aimed at helping these businesses reach new customers. Key features include keyword research, content creation, and performance tracking, which collectively enable small businesses to improve their online presence and attract leads and sales. Manta serves as a vital resource for small businesses to grow and thrive in a competitive digital landscape.

InsightsOne

Series A in 2012
InsightsOne is a pioneer in cloud-based predictive analytics solutions enabled by big data. The company was founded by the team that built Yahoo!'s consumer data and analytics platform, which is recognized as one of the best in the industry, and the first platform to exploit the power of big data to increase consumer monetization and engagement. InsightsOne offers real-time precision targeting and marketing insights to consumer marketers so they can optimize the relevance and profitability of offers to consumers. Based on powerful, Hadoop-based micro-segmentation technology, InsightsOne extracts signals from social, mobile, unstructured and structured data to optimize offers delivered by email, mobile, in-app, social and web communications. This data is becoming increasingly valuable to consumer marketers who want to exploit the unprecedented power of big data to grow profits and increase consumer engagement. InsightsOne is funded by Norwest Venture Partners and is based in Santa Clara, Calif.

Sojern

Series B in 2012
Sojern Inc. is a digital marketing company that specializes in providing solutions for the travel industry. Founded in 2007 and headquartered in San Francisco, California, Sojern utilizes artificial intelligence and traveler intent data to enhance marketing efforts for clients, which include hotels, airlines, car rental companies, and tourism boards. The company's audience engagement platform enables clients to capture and analyze traveler data, create targeted advertising campaigns, and drive direct bookings. Sojern offers a variety of services, including programmatic advertising, audience segmentation, and insights into consumer behavior, helping businesses engage and retain their customers in a competitive digital landscape. With a global presence, Sojern operates teams in multiple international locations, allowing it to serve a diverse range of travel-related clients effectively.

Motif

Series B in 2011
Motif is a digital brokerage firm that specializes in thematic investing solutions tailored for individuals and financial advisors. Founded in 2015, the company originally began as an agency focused on accelerating growth for luxury lifestyle, fashion, beauty, and wellness brands. Motif emphasizes the importance of effective communication through eCommerce websites and strategies, recognizing that a misalignment can lead to lost revenue opportunities. The firm takes a customer-centric approach, offering marketing solutions and creative services designed to address the specific needs of direct-to-consumer and retail companies. By prioritizing the right strategies and fostering a human-first customer experience, Motif aims to help clients optimize their business potential and achieve their financial goals.

Turn

Series D in 2011
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

SundaySky

Series B in 2010
SundaySky combines the power of personalization with the emotion of video to transform customer relationships, one person at a time. Its proprietary SmartVideo™ Marketing Cloud powers billions of personalized video experiences annually for the world's leading brands, including AT&T, Allstate, Citigroup, Saks Fifth Avenue, Staples, Verizon, and more. In 2017, SmartVideo generated more than $1.4 billion in measured value for SundaySky customers. Headquartered in New York City, SundaySky has additional offices in Tel Aviv and Tokyo.

Motif

Series A in 2010
Motif is a digital brokerage firm that specializes in thematic investing solutions tailored for individuals and financial advisors. Founded in 2015, the company originally began as an agency focused on accelerating growth for luxury lifestyle, fashion, beauty, and wellness brands. Motif emphasizes the importance of effective communication through eCommerce websites and strategies, recognizing that a misalignment can lead to lost revenue opportunities. The firm takes a customer-centric approach, offering marketing solutions and creative services designed to address the specific needs of direct-to-consumer and retail companies. By prioritizing the right strategies and fostering a human-first customer experience, Motif aims to help clients optimize their business potential and achieve their financial goals.

Extole

Series A in 2010
Extole, Inc. offers a Software-as-a-Service platform specializing in referral marketing, enabling brands to create, measure, and enhance refer-a-friend programs across various digital environments, including mobile and web. Founded in 2007 and based in San Francisco, California, Extole assists over 300 brands in driving customer acquisition through its comprehensive platform, which integrates promotion and conversion efforts. The solution utilizes first-party and social network data to identify and engage influencers, fostering consumer engagement across multiple touchpoints such as websites, emails, and social media. This end-to-end approach allows marketers to analyze and optimize campaign performance continuously, leveraging insights gained from extensive experience and significant conversion data.

Sojern

Private Equity Round in 2010
Sojern Inc. is a digital marketing company that specializes in providing solutions for the travel industry. Founded in 2007 and headquartered in San Francisco, California, Sojern utilizes artificial intelligence and traveler intent data to enhance marketing efforts for clients, which include hotels, airlines, car rental companies, and tourism boards. The company's audience engagement platform enables clients to capture and analyze traveler data, create targeted advertising campaigns, and drive direct bookings. Sojern offers a variety of services, including programmatic advertising, audience segmentation, and insights into consumer behavior, helping businesses engage and retain their customers in a competitive digital landscape. With a global presence, Sojern operates teams in multiple international locations, allowing it to serve a diverse range of travel-related clients effectively.

NearbyNow

Venture Round in 2009
NearbyNow is a provider of mobile shopping applications designed to assist consumers in locating products that match their size in nearby stores. The company serves a diverse clientele, including well-known magazines such as Cosmopolitan, Seventeen, GQ, and Brides, as well as major brands and retailers like Nike, Levi's, and Estee Lauder. NearbyNow enables users to search local store inventories via the Internet or mobile devices, offering a wide range of products, from baby items and maternity goods to clothing and accessories. The company boasts impressive performance metrics, with a click-through rate of 28% and a conversion-to-purchase rate of 5.8%, making it a leader in the mobile shopping sector. Brands and retailers can also leverage NearbyNow's ad network to reach over 2 million mobile shoppers through multimedia advertising.

Pontis

Series C in 2009
Pontis operates through its primary product, the Marketing Delivery Platform (MDP) for Communication Service Providers (CSPs). This marketing software system supports real time, automatic execution and fulfillment of personal and contextual marketing activities across platforms and customer touch points. By constantly tracking customers behaviour, preferences and response to offers; automating dynamic execution of marketing activities in response to these parameters; and allowing event-based, contextual dialogue with customers; the Pontis MDP has been proven to deliver Mobile, TV and fix line service providers double digit improvements in ARPU, service adoption and customer retention, while improving customer experience.

M-Factor

Series D in 2009
M-Factor, Inc. is a software company based in San Mateo, California, specializing in web-based profit and revenue optimization solutions for the consumer goods, retail, and quick service restaurant industries both in the United States and internationally. Founded in 2003, M-Factor offers a software-as-a-service suite designed to analyze, forecast, and optimize marketing investments and trade spending. Its key solutions include M4 Marketing Investment Management, which focuses on tracking and enhancing marketing and promotional expenditures, T4 Trade Spending Effectiveness for reallocating trade spend, and P4 Portfolio Pricing Optimization, which facilitates strategic pricing across various regions, channels, and products.

Turn

Series C in 2008
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

MeetMe

Series B in 2008
MeetMe is a prominent social networking platform in the United States that facilitates connections among users through engaging social games and applications. Originally established as MyYearbook, it has evolved to focus on social discovery, providing an enjoyable environment for users to meet new people. The platform operates both a website and mobile applications available in multiple languages, with a significant portion of its traffic originating from mobile devices. MeetMe's revenue model is based on advertising and virtual currency, allowing it to monetize its offerings effectively. Additionally, the company has expanded its services to include livestreaming video solutions and opportunities for brands to engage with their audiences, further enhancing its portfolio and community-building capabilities.

Sojern

Series A in 2008
Sojern Inc. is a digital marketing company that specializes in providing solutions for the travel industry. Founded in 2007 and headquartered in San Francisco, California, Sojern utilizes artificial intelligence and traveler intent data to enhance marketing efforts for clients, which include hotels, airlines, car rental companies, and tourism boards. The company's audience engagement platform enables clients to capture and analyze traveler data, create targeted advertising campaigns, and drive direct bookings. Sojern offers a variety of services, including programmatic advertising, audience segmentation, and insights into consumer behavior, helping businesses engage and retain their customers in a competitive digital landscape. With a global presence, Sojern operates teams in multiple international locations, allowing it to serve a diverse range of travel-related clients effectively.

Mozes

Series B in 2008
Mozes is the leader in mobile engagement around passion points like music, sports, entertainment, and causes. Their flagship mobile marketing platform, Mozes Connect, helps marketers activate audiences around events and create interactive experiences that drive engagement, collect data, connect to social networks and establish long-term relationships. With over 5 years of experience and 11 million participants in the Mozes network, they know what works for small and large organizations including Ford, Virgin Mobile USA, the Country Music Association, the Portland Trailblazers, and Rock the Vote. Mozes Connect enables marketers to do three things: 1) Create a mobile campaign such as voting, contesting, trivia, commerce and sharing fan-generated content on screen. 2) Promote that campaign using text, voice, QR codes, mobile web pages, and social media. 3) Manage and customize those campaigns while analyzing real-time results. In addition, they provide the strategic services necessary to leverage the power of Mozes. The company was founded in 2005 and is headquartered in Palo Alto, California. Visit us at www.mozes.com and follow us on Twitter @mozesinc.

Turn

Series B in 2008
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

Turn

Series B in 2007
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

Mozes

Series A in 2007
Mozes is the leader in mobile engagement around passion points like music, sports, entertainment, and causes. Their flagship mobile marketing platform, Mozes Connect, helps marketers activate audiences around events and create interactive experiences that drive engagement, collect data, connect to social networks and establish long-term relationships. With over 5 years of experience and 11 million participants in the Mozes network, they know what works for small and large organizations including Ford, Virgin Mobile USA, the Country Music Association, the Portland Trailblazers, and Rock the Vote. Mozes Connect enables marketers to do three things: 1) Create a mobile campaign such as voting, contesting, trivia, commerce and sharing fan-generated content on screen. 2) Promote that campaign using text, voice, QR codes, mobile web pages, and social media. 3) Manage and customize those campaigns while analyzing real-time results. In addition, they provide the strategic services necessary to leverage the power of Mozes. The company was founded in 2005 and is headquartered in Palo Alto, California. Visit us at www.mozes.com and follow us on Twitter @mozesinc.

Turn

Series A in 2005
Turn Inc. is an advertising technology company that offers a comprehensive platform tailored for marketers, brands, and agencies. Founded in 2004 and headquartered in Redwood City, California, Turn provides an integrated solution known as Digital Hub, which includes several key applications: Audience Suite for enterprise data management, Campaign Suite for digital media buying across various channels, and DataMine Analytics for data exploration and optimization. The company's services focus on digital data centralization, media planning, consumer intelligence, and brand intelligence, ultimately enhancing advertising performance. With a global presence, Turn operates in multiple locations across the United States, Brazil, Europe, Asia, and Australia, delivering insights and enabling effective bidding strategies through their cloud-based architecture.

OneChannel

Series C in 2000
OneChannel.net is a growing, web-based provider of e-commerce information management services and metrics for manufacturers and etailers, helping them efficiently manage their use of the Internet as a sales channel.

Annuncio Software

Venture Round in 2000
Annuncio Software is an IT-based marketing company that provides customer interaction software and services. The company offers a suite of e-marketing applications that allows business users to define, automate, and, analyze personalized marketing campaigns and merchandising programs. Annuncio Software was founded by Maurizio Gianola and is headquartered in Mountain View, California.

Market-Touch Corp

Venture Round in 2000
Market-Touch Corp., a provider of sales and marketing effectiveness systems.

Annuncio Software

Venture Round in 2000
Annuncio Software is an IT-based marketing company that provides customer interaction software and services. The company offers a suite of e-marketing applications that allows business users to define, automate, and, analyze personalized marketing campaigns and merchandising programs. Annuncio Software was founded by Maurizio Gianola and is headquartered in Mountain View, California.

OneChannel

Series B in 1999
OneChannel.net is a growing, web-based provider of e-commerce information management services and metrics for manufacturers and etailers, helping them efficiently manage their use of the Internet as a sales channel.
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