Synthesia
Series D in 2025
Founded in London in 2017, Synthesia Ltd. specializes in AI-driven video generation platforms. Its technology transforms text into professional videos with customizable avatars and voiceovers in over 140 languages, enabling efficient creation of personalized advertising, corporate communications, e-learning content, and more.
Beehiiv operates an email newsletter platform designed for creators. It facilitates the production, monetization, and expansion of newsletters while enhancing audience engagement and growth. The platform's direct engagement model reduces reliance on cookie-based data.
Dandelion
Series A in 2019
Dandelion is a developer and provider of a marketing platform designed to facilitate the seamless discovery of content and commerce. The company enables sellers and service providers to utilize existing content, such as product catalogs and marketplace listings, to create effective advertisements. These ads can be deployed across social media channels, thereby enhancing marketing efforts. Dandelion's vision is to empower individuals and businesses to easily engage in marketing activities, fostering an environment where anyone can participate as a marketer in addition to being a seller.
Knotch, Inc. is an independent provider of real-time intelligence focused on enhancing digital marketing efforts. Established in 2012 and based in San Francisco, the company offers the Knotch intelligence suite, which equips brands and marketers with tools to gain real-time insights, metrics, and benchmarks. Knotch addresses a critical challenge faced by both B2B and B2C marketers by bridging the "missing middle" of the audience journey, thereby reducing guesswork and improving efficiency. The platform allows marketers to track the impact of content assets through all stages of the audience journey, identifying which content drives high-value actions and conversions. Additionally, Knotch's digital content intelligence platform facilitates content research, data collection, analysis, and optimization, enabling marketing and media teams to effectively plan and enhance their content strategies across various advertising channels.
Vizbee
Venture Round in 2018
Founded in 2014, Vizbee is a technology company based in New York. It specializes in unifying mobile and streaming devices into one seamless app, transforming existing mobile marketing channels into direct response paths for TV viewers.
Curalate, Inc. is a technology company that operates an online platform focused on enhancing the connection between visual content and e-commerce. Founded in 2011 and based in Philadelphia, with additional offices in New York, Seattle, and London, the company enables brands to convert images and videos into interactive digital storefronts across various online channels, including social media and advertisements. Curalate's platform offers tools for brands to automate content posting, track social media engagement, and gain insights into campaign performance, competitors, and influencers. By leveraging image recognition algorithms, Curalate facilitates a seamless transition from consumer discovery of products to actual purchases, working with prominent brands such as Gap, Neiman Marcus, and Sephora to drive revenue through visual-driven commerce. Curalate, previously known as Storably, became a subsidiary of Bazaarvoice in July 2020.
GumGum, Inc. is a technology company based in Santa Monica, California, that specializes in artificial intelligence, particularly in computer vision and natural language processing. Founded in 2006, the company focuses on unlocking the value of visual content generated across various platforms, including the web and broadcast television. GumGum provides a range of services, such as in-image advertising, influencer marketing, targeted media buying, and site monetization. Its flagship products include GumGum Visual Intelligence, a platform for real-time visual listening that assists brands in identifying and activating online imagery, and AdBuilder, which allows brands to create and manage in-image and in-screen advertisements. By using advanced machine learning and deep learning technologies, GumGum enhances contextual advertising and aids marketers in maximizing the media value of their investments. The company maintains a presence with additional offices in major cities across the United States, as well as locations in London and Sydney.
Snap
Venture Round in 2015
Snap Inc. is a United States technology and social media company best known for Snapchat, a multimedia messaging app that enables users to send ephemeral photos and videos, share Stories, and access augmented reality features. The company also offers Camera, Chat, Memories, Discover, and Snap Map to enhance communication and content discovery, and has produced Spectacles, a line of wearable camera hardware. Headquartered in Santa Monica, California, Snap Inc. was founded in 2010 and focuses on camera-based experiences that blend messaging, AR effects, and interactive media for a global audience.
mNectar, Inc. is a San Francisco-based company that specializes in mobile advertising and application streaming. Founded in 2012, mNectar has developed a platform that allows advertisers to effectively reach and convert mobile users into customers. The platform features a range of tools, including screenshots, sliders, user reviews, and store ratings, which enhance the advertising experience for iOS and Android apps. As a pioneer in mobile application streaming, mNectar has introduced a solution that enables consumers to instantly play and interact with mobile applications without the need for downloads. This innovative approach simplifies user engagement and enhances discovery, ultimately benefiting both advertisers and mobile content publishers.
Curalate, Inc. is a technology company that operates an online platform focused on enhancing the connection between visual content and e-commerce. Founded in 2011 and based in Philadelphia, with additional offices in New York, Seattle, and London, the company enables brands to convert images and videos into interactive digital storefronts across various online channels, including social media and advertisements. Curalate's platform offers tools for brands to automate content posting, track social media engagement, and gain insights into campaign performance, competitors, and influencers. By leveraging image recognition algorithms, Curalate facilitates a seamless transition from consumer discovery of products to actual purchases, working with prominent brands such as Gap, Neiman Marcus, and Sephora to drive revenue through visual-driven commerce. Curalate, previously known as Storably, became a subsidiary of Bazaarvoice in July 2020.
Captora is a marketing platform that specializes in targeting and launching high-performing campaigns across search, advertising, and social channels. The platform enables marketing teams to confidently identify which opportunities, content, and channels will yield the best conversion rates. Captora facilitates the launch and optimization of personalized campaigns at scale, ensuring that businesses can deliver the most relevant content to each target audience. Additionally, it provides insights and access to templates that help accelerate growth and improve campaign performance. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to enhance their revenue generation and increase conversion rates across various digital channels.
Hearsay Systems
Series C in 2013
Hearsay Systems, Inc. is a technology company that specializes in digital communication solutions for the financial services industry. Founded in 2009 and headquartered in San Francisco, California, with additional offices in cities such as New York and London, the company develops a client engagement platform aimed at assisting financial advisors in enhancing their business relationships. Hearsay's offerings include Hearsay Social, which automates social selling; Hearsay Sites for local website management; Hearsay Relate for SMS supervision; and the Hearsay Platform that connects various advisor engagement tools. The platform processes and prioritizes data from multiple digital channels, providing actionable insights that guide advisors in client interactions. Hearsay Systems serves a diverse range of sectors, including asset management, insurance, and wealth management, and also offers training, support, and compliance advisory services to its clients.
Videology
Series D in 2013
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Curalate, Inc. is a technology company that operates an online platform focused on enhancing the connection between visual content and e-commerce. Founded in 2011 and based in Philadelphia, with additional offices in New York, Seattle, and London, the company enables brands to convert images and videos into interactive digital storefronts across various online channels, including social media and advertisements. Curalate's platform offers tools for brands to automate content posting, track social media engagement, and gain insights into campaign performance, competitors, and influencers. By leveraging image recognition algorithms, Curalate facilitates a seamless transition from consumer discovery of products to actual purchases, working with prominent brands such as Gap, Neiman Marcus, and Sephora to drive revenue through visual-driven commerce. Curalate, previously known as Storably, became a subsidiary of Bazaarvoice in July 2020.
Say Media
Venture Round in 2012
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Curalate
Seed Round in 2012
Curalate, Inc. is a technology company that operates an online platform focused on enhancing the connection between visual content and e-commerce. Founded in 2011 and based in Philadelphia, with additional offices in New York, Seattle, and London, the company enables brands to convert images and videos into interactive digital storefronts across various online channels, including social media and advertisements. Curalate's platform offers tools for brands to automate content posting, track social media engagement, and gain insights into campaign performance, competitors, and influencers. By leveraging image recognition algorithms, Curalate facilitates a seamless transition from consumer discovery of products to actual purchases, working with prominent brands such as Gap, Neiman Marcus, and Sephora to drive revenue through visual-driven commerce. Curalate, previously known as Storably, became a subsidiary of Bazaarvoice in July 2020.
Compass Labs
Venture Round in 2012
Compass Labs provides a self-service or fully managed advertising platform called CLIQ (Compass Labs IQ) that makes targeted, scalable social media ad campaigns easy to execute and measure for agencies and brands.
GumGum, Inc. is a technology company based in Santa Monica, California, that specializes in artificial intelligence, particularly in computer vision and natural language processing. Founded in 2006, the company focuses on unlocking the value of visual content generated across various platforms, including the web and broadcast television. GumGum provides a range of services, such as in-image advertising, influencer marketing, targeted media buying, and site monetization. Its flagship products include GumGum Visual Intelligence, a platform for real-time visual listening that assists brands in identifying and activating online imagery, and AdBuilder, which allows brands to create and manage in-image and in-screen advertisements. By using advanced machine learning and deep learning technologies, GumGum enhances contextual advertising and aids marketers in maximizing the media value of their investments. The company maintains a presence with additional offices in major cities across the United States, as well as locations in London and Sydney.
Umami is a NYC-based startup founded to deliver on the promise of interactive TV for consumers, networks and advertisers.
Umami for iPad, a free app available now in the App Store (umami.tv/download), automatically detects what you’re watching and brings you info, bios, photos, news, gossip and social conversation while you watch.
The app is part of a broader publishing platform which simplifies the process for TV networks, content partners and advertisers to create rich, enhanced TV experiences.
Umami is led by veterans of interactive TV, broadband video and advertising with experience building platforms and selling media at firms like TV Guide, Aol, CBS, and Comcast.
Download - umami.tv/download
Check out our video - umami.tv/video
On Twitter - @umamitv
On Facebook - umamitv
Hearsay Systems
Series B in 2011
Hearsay Systems, Inc. is a technology company that specializes in digital communication solutions for the financial services industry. Founded in 2009 and headquartered in San Francisco, California, with additional offices in cities such as New York and London, the company develops a client engagement platform aimed at assisting financial advisors in enhancing their business relationships. Hearsay's offerings include Hearsay Social, which automates social selling; Hearsay Sites for local website management; Hearsay Relate for SMS supervision; and the Hearsay Platform that connects various advisor engagement tools. The platform processes and prioritizes data from multiple digital channels, providing actionable insights that guide advisors in client interactions. Hearsay Systems serves a diverse range of sectors, including asset management, insurance, and wealth management, and also offers training, support, and compliance advisory services to its clients.
Videology
Series C in 2011
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Millennial Media
Series D in 2011
Millennial Media Inc. is a prominent provider of mobile advertising solutions, catering to advertisers and developers in the United States and internationally. Founded in 2006 and headquartered in Baltimore, Maryland, the company offers a range of services that enable advertisers to effectively reach and engage their target audiences across various mobile devices. Its offerings include a demand-side platform for direct inventory access, a premium mobile advertising exchange, and tools for designing advertisements. Millennial Media also supports developers with software development kits for various ad formats, ad serving capabilities, and mediation tools that optimize ad requests from multiple sources. Additionally, the company operates MYDAS, a mobile advertising technology that identifies unique users and tailors ad delivery based on interests and behaviors. Millennial Media serves a significant portion of leading advertisers and is recognized for providing an attractive monetization platform for app developers and publishers.
Millennial Media
Series C in 2009
Millennial Media Inc. is a prominent provider of mobile advertising solutions, catering to advertisers and developers in the United States and internationally. Founded in 2006 and headquartered in Baltimore, Maryland, the company offers a range of services that enable advertisers to effectively reach and engage their target audiences across various mobile devices. Its offerings include a demand-side platform for direct inventory access, a premium mobile advertising exchange, and tools for designing advertisements. Millennial Media also supports developers with software development kits for various ad formats, ad serving capabilities, and mediation tools that optimize ad requests from multiple sources. Additionally, the company operates MYDAS, a mobile advertising technology that identifies unique users and tailors ad delivery based on interests and behaviors. Millennial Media serves a significant portion of leading advertisers and is recognized for providing an attractive monetization platform for app developers and publishers.
Compass Labs
Venture Round in 2009
Compass Labs provides a self-service or fully managed advertising platform called CLIQ (Compass Labs IQ) that makes targeted, scalable social media ad campaigns easy to execute and measure for agencies and brands.
SpinMedia
Series D in 2009
SpinMedia Group is a leading digital media company specializing in pop culture and targeting millennial audiences. With over 100 million monthly unique visitors, it operates a diverse portfolio of more than 35 influential brands, including Celebuzz, Stereogum, and Buzznet, among others. These brands are recognized as authoritative voices in their respective categories, effectively engaging with young adults. SpinMedia Group ranks as the fifth largest web destination for adults aged 18-24 and is a significant player in the digital publishing space, being the second largest publisher in entertainment news and the tenth in music. By leveraging its extensive reach and understanding of its audience, SpinMedia Group offers tailored marketing and advertising solutions through its various platforms, connecting fans with the celebrities and brands they admire.
Teracent is a leading provider of data-driven advertising optimization solutions, specializing in Intelligent Display Advertising. The company's platform enables advertisers and agencies to create highly customized display ads tailored to individual consumers and specific websites. By leveraging rich audience data, Teracent's self-learning technology continuously enhances campaign performance, ensuring that advertisements remain relevant to consumers at various stages of the sales funnel. Teracent also powers ad campaigns for major ad networks and data providers, further extending its influence in the advertising landscape. Acquired by Google in 2009, Teracent has solidified its position as a key player in the realm of digital advertising optimization.
Buzz Media
Series D in 2009
Buzzmedia is an entertainment publisher focused on pop culture, music, and celebrity content. Based on concepts on social media, its platform enables brand advertisers to access and engage audiences using a combination of professional editorial, expert opinion, user contributions, and customized marketing solutions.
Mediaocean
Series B in 2008
Mediaocean is a global leader in omnichannel advertising technology. It manages over $200 billion in annualized media spend through its platform, connecting brands, agencies, media, and technology. The company's AI-driven software streamlines advertising workflows from planning to payment across all media channels.
Rapid Mobile Media
Series B in 2008
Rapid Mobile Media specializes in mobile application and service delivery software, focusing on optimizing and automating the delivery and installation of various services and content on mobile devices. The company offers a mobile version of products to effectively engage customers and enhance user experience. Additionally, its Ad360 platform manages mobile advertising campaigns, facilitating the delivery of graphical and textual advertisements across multiple channels, such as WAP, SMS, MMS, and applications. By combining innovative technology with a commitment to mobile accessibility, Rapid Mobile Media aims to streamline the interaction between businesses and their mobile clientele.
Videology
Series A in 2008
Videology is a digital media advertising technology company that specializes in providing solutions for connecting advertisers with consumers. The company develops software that enables converged and addressable advertising across both television and digital video platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes the performance of video and display advertising campaigns, ensuring that advertisements reach the most relevant audiences. Its advertising technology continually analyzes media and audience data to enhance forecasting and demand estimation, bringing the efficiencies of programmatic advertising into the traditional TV and premium video landscape. Through its offerings, Videology aims to create a more meaningful web experience for consumers while increasing accountability for advertisers.
Motricity
Venture Round in 2007
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Mediaocean
Series A in 2007
Mediaocean is a global leader in omnichannel advertising technology. It manages over $200 billion in annualized media spend through its platform, connecting brands, agencies, media, and technology. The company's AI-driven software streamlines advertising workflows from planning to payment across all media channels.
Informative
Venture Round in 2007
Informative, established in 1999, is a marketing company based in South San Francisco, California. It specializes in providing online tools to help businesses understand their customers' priorities and build brand communities. Additionally, Informative offers marketing analytics services, including survey creation, community management, blog hosting, and customer profiling. Its clients span various industries such as advertising agencies, consumer products, media, financial services, pharmaceuticals, software, and electronics.
Teracent is a leading provider of data-driven advertising optimization solutions, specializing in Intelligent Display Advertising. The company's platform enables advertisers and agencies to create highly customized display ads tailored to individual consumers and specific websites. By leveraging rich audience data, Teracent's self-learning technology continuously enhances campaign performance, ensuring that advertisements remain relevant to consumers at various stages of the sales funnel. Teracent also powers ad campaigns for major ad networks and data providers, further extending its influence in the advertising landscape. Acquired by Google in 2009, Teracent has solidified its position as a key player in the realm of digital advertising optimization.
Technical Communities
Series D in 2006
Technical Communities, doing business as TestMart, provides marketing and distribution services focused on government markets. It helps organizations that sell to U.S. government agencies, prime federal contractors, state and local governments, and educational institutions by offering GSA contract management and consulting, sales and channel support, and direct marketing. The company operates online marketplaces and content sites to assist government and prime contractor buyers in locating products and managing procurement, and it acts as an advertising partner for lead generation, brand awareness, and market research. Leveraging a B2B and B2G track record and a proprietary database of millions of prospects, Technical Communities also offers resources for IT certification testing, training, and continuing education. Headquartered in San Bruno, California, the firm focuses on growing sales for customers in government-related markets.
Motricity
Venture Round in 2006
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Motricity
Venture Round in 2006
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Lianlian
Venture Round in 2006
Lianlian is an offline scene traffic operations platform. The company provides offline scenarios and brands with traffic operation services. Through the integrated use of mobile internet, big data, AI, and other new technologies, Lianlian, which is based on offline smart screens, empowers physical businesses.
Motricity
Venture Round in 2005
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Motricity
Venture Round in 2004
Motricity Inc., based in Conway, South Carolina, is a provider of mobile data and solutions designed for the wireless industry. The company specializes in offering innovative mobile content services that enhance the capabilities of mobile operators, helping them attract new users and generate revenue from their existing customer base. Motricity focuses on mobile merchandising, marketing, and advertising services, enabling advertising agencies, consumer brands, and mobile operators to create mobile-optimized experiences that foster interaction, content consumption, and commerce within the mobile ecosystem. With over a decade of experience in the mobile industry, Motricity aims to maximize the effectiveness of marketing budgets and improve customer lifetime value for its clients.
Informative
Venture Round in 2004
Informative, established in 1999, is a marketing company based in South San Francisco, California. It specializes in providing online tools to help businesses understand their customers' priorities and build brand communities. Additionally, Informative offers marketing analytics services, including survey creation, community management, blog hosting, and customer profiling. Its clients span various industries such as advertising agencies, consumer products, media, financial services, pharmaceuticals, software, and electronics.
LSF Network
Venture Round in 2004
LSF Network is a technology-focused company based in San Francisco that specializes in online performance marketing and digital advertising services. With a dedicated team of experts, LSF Network develops customer-centered, results-driven marketing solutions designed to help brands enhance their market presence and increase revenue. The company provides strategic planning services that encompass information capture, competitive analysis, and segmentation strategy, ensuring effective media buying and measurable outcomes. LSF Network operates with a global footprint, maintaining offices on two continents and managing a diverse portfolio of over 250 accounts worldwide, including notable brands such as ClubMed and Le Figaro. The company leverages advanced reporting platforms to support its marketing initiatives and optimize client campaigns.
Brands and their agencies are challenged more than ever to reach consumers where they are (e.g. on the Internet, TV‚ in stores, wireless phones‚ sporting events‚ etc.) and to run programs that produce measurable results. Integrated promotions provide the answer because they reach consumers where they interact with their brands‚ they have a specific call to action (e.g. go to the store‚ buy my product‚ provide some information‚ tell your friends)‚ and they are measurable.
Cariocas delivers an Intelligent Promotion Platform helping consumer brands and their agencies engage and retain consumers through smart‚ integrated promotions that gather behavioral information across campaigns and help improve sales over time. Cariocas’ technology is based on common components that can be quickly assembled to create unique promotion "engines" such as games‚ auctions‚ multi-round tournaments‚ currency systems and other innovative activities. Cariocas’ expertise is supported by a broad patent portfolio stemming from the company’s experience in the promotions arena.
HiWire is an internet software company specializing in the development and delivery of audio advertising technologies. The company focuses on creating innovative solutions for the radio industry, offering an advertisement insertion network that facilitates both audio and video ad placements. HiWire also operates an online marketplace designed to help media entities effectively manage, sell, and oversee inserted advertisements. Through its advanced technologies, HiWire aims to enhance the efficiency of audio advertising and improve the overall experience for both advertisers and media outlets.
Technical Communities
Series C in 2000
Technical Communities, doing business as TestMart, provides marketing and distribution services focused on government markets. It helps organizations that sell to U.S. government agencies, prime federal contractors, state and local governments, and educational institutions by offering GSA contract management and consulting, sales and channel support, and direct marketing. The company operates online marketplaces and content sites to assist government and prime contractor buyers in locating products and managing procurement, and it acts as an advertising partner for lead generation, brand awareness, and market research. Leveraging a B2B and B2G track record and a proprietary database of millions of prospects, Technical Communities also offers resources for IT certification testing, training, and continuing education. Headquartered in San Bruno, California, the firm focuses on growing sales for customers in government-related markets.
Advertising.com
Venture Round in 2000
Advertising.com, now integrated into ONE by AOL, specializes in technology-driven solutions for marketers seeking to enhance their reach through programmatic buying and performance-driven campaigns. The company provides a range of tools that support display advertising, behavioral marketing, promotional marketing, managed affiliate placements, and video advertising, catering to the needs of direct marketers across various interactive media. As a global partner for prominent publishers, advertisers, and agencies, Advertising.com focuses on maximizing brand value online by facilitating connections with consumers across desktop, mobile, tablet, and television platforms.
Advertising.com
Venture Round in 2000
ADTECH, now a part of ONE by AOL, offers an integrated ad serving platform, enabling advertisers to measure, manage and serve campaigns. AOL Platforms enables the world's top marketers and media brands to reach consumers across desktop, mobile and TV through premium experiences, programmatic buying and performance-driven campaigns. It is the global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their brands online.
For more information, please visit www.onebyaol.com, or follow AOL Platforms on Twitter @AOLPlatforms, Facebook at facebook.com/aolplatforms and LinkedIn at linkedin.com/organization/aolplatforms.
Exent Technologies
Series B in 2000
Exent Technologies is a digital entertainment company that markets, distributes, and monetizes mobile and PC games. It offers GameTanium, a game-on-demand subscription service that enables operators, device manufacturers, telecom providers, and web portals to give users access to Android games across smartphones, tablets, PCs, and televisions; and FreeRide Games, a web platform providing more than 400 premium full-version PC casual games free to users, monetized through advertising. The business also delivers on-demand game services to mobile operators, device manufacturers, telecommunications providers, and publishers, helping partners monetize gaming across multiple screens. The company is headquartered in Petah Tikva, Israel.
HiWire is an internet software company specializing in the development and delivery of audio advertising technologies. The company focuses on creating innovative solutions for the radio industry, offering an advertisement insertion network that facilitates both audio and video ad placements. HiWire also operates an online marketplace designed to help media entities effectively manage, sell, and oversee inserted advertisements. Through its advanced technologies, HiWire aims to enhance the efficiency of audio advertising and improve the overall experience for both advertisers and media outlets.
BoxerJam.com
Series B in 1999
BoxerJam is a U.S.-based company founded in 1995 that specializes in producing primetime online gameshows. The company offers original multiplayer game shows that allow viewers to participate from home, engaging them with challenging games and puzzles for the chance to win cash and prizes. Advertisers are able to reach these audiences by serving television commercials between game rounds, effectively integrating advertisement with entertainment. BoxerJam was acquired by Media General in 2002, further expanding its reach within the interactive entertainment landscape.
Technical Communities
Series A in 1999
Technical Communities, doing business as TestMart, provides marketing and distribution services focused on government markets. It helps organizations that sell to U.S. government agencies, prime federal contractors, state and local governments, and educational institutions by offering GSA contract management and consulting, sales and channel support, and direct marketing. The company operates online marketplaces and content sites to assist government and prime contractor buyers in locating products and managing procurement, and it acts as an advertising partner for lead generation, brand awareness, and market research. Leveraging a B2B and B2G track record and a proprietary database of millions of prospects, Technical Communities also offers resources for IT certification testing, training, and continuing education. Headquartered in San Bruno, California, the firm focuses on growing sales for customers in government-related markets.
Datalogix
Venture Round in 1992
Datalogix is a prominent company specializing in connecting digital media with offline purchasing data, enabling marketers to enhance the effectiveness and measurability of their advertising efforts. The company serves more than half of the top 100 consumer marketers and manages the DLX Platform, which encompasses over $1 trillion in consumer spending and supports campaigns for a significant majority of online media companies. Datalogix's DLX ROI is becoming a standard for measuring the impact of digital media on offline sales. Additionally, the company provides predictive analytics for direct mail and integrated media solutions through the DLX Net. Its expertise covers various consumer sectors, including retail, consumer packaged goods, automotive, telecommunications, travel, and financial services. Headquartered in Colorado, Datalogix has established offices in key cities such as New York City, San Francisco, Boston, Chicago, Detroit, and London.