Madrona

Madrona Venture Group, LLC is a venture capital firm based in Seattle, Washington, founded in 1995. The firm specializes in seed and early-stage investments, primarily focusing on the information technology sector. Its investment portfolio includes companies involved in e-commerce, digital media, advertising, software, gaming, data analytics, mobile technologies, and infrastructure. Madrona actively seeks to invest between $2 million and $10 million, often as a lead investor, and aims to take board positions in its portfolio companies. The firm is particularly interested in businesses that are aligned with the Future of Work and the low-code/no-code development areas, primarily targeting opportunities within the Pacific Northwest region.

Tom Alberg

Co-Founder and Managing Director

Elisa La Cava

Senior Associate

Jennifer Chambers

Administrative Partner

Troy Cichos

COO and Partner

Jack Creighton

Strategic Director

Aseem Datar

Partner

Patrick J. Ennis

Venture Partner

Mike Fridgen

CEO, Madrona Labs

Paul Goodrich

Co-Founder and Managing Director

Gerald Grinstein

Co-Founder and Strategic Director

Scott Jacobson

Managing Director

Len Jordan

Managing Director

Matthew McIlwain

Managing Director

Chris Picardo

Senior Associate

Tim Porter

Managing Director

Bill Richter

Venture Partner

William Ruckelshaus

Strategic Director

Siddharth Shenai

Venture Partner

Steven Singh

Managing Director

Soma Somasegar

Managing Director

Jon Turow

Partner

Dan Weld

Venture Partner

Past deals in Data Visualization

Observe

Series B in 2024
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.

MotherDuck

Series B in 2023
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.

TROOP (formerly TroopTravel)

Series B in 2023
TROOP is a data aggregation and visualization technology that helps corporations plan in-person meetings using data instead of opinions. It aggregates data around safety, service, sustainability, and savings. TROOP is the single source of truth that powers these decisions for worldwide organizations across numerous industries by delivering all of the data needed to make decisions on how to meet, whether it's COVID-related constraints, travel and lodging costs, or other factors.

XetData

Venture Round in 2023
XetData is a startup in its early stages that specializes in collaborative data control for unstructured data management. XetData is headquartered in Seattle, Washington and was founded in 2021.

MotherDuck

Seed Round in 2022
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.

MotherDuck

Series A in 2022
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.

Clozd

Series A in 2022
Clozd provides services and technology for win-loss analysis. Their mission is to help clients uncover reasons why they win and lose so they can hone product strategy, refine messaging, foster strategic alignment, and enable sales. Clozd was founded in 2017 and is based in Lehi, Utah.

Observe

Series A in 2022
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.

Pendulum Intelligence

Seed Round in 2022
Pendulum Intelligence is an AI and machine learning-driven platform that assists companies and government organizations in identifying and understanding harmful narratives on social media and other online content. The platform offers a range of services, including a narrative engine, community engine, intelligence explorer, and monitoring system. These tools enable clients to effectively manage their online presence while mitigating cyber threats and risks associated with social media. By leveraging advanced analytics, Pendulum provides insights that help organizations navigate the complexities of digital communication and protect their reputations.

TROOP (formerly TroopTravel)

Series A in 2021
TROOP is a data aggregation and visualization technology that helps corporations plan in-person meetings using data instead of opinions. It aggregates data around safety, service, sustainability, and savings. TROOP is the single source of truth that powers these decisions for worldwide organizations across numerous industries by delivering all of the data needed to make decisions on how to meet, whether it's COVID-related constraints, travel and lodging costs, or other factors.

Observe

Venture Round in 2021
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.

Lattice

Seed Round in 2020
Lattice was born out of the Stanford research project DeepDive, a framework for statistical inference. They are the researchers and creators behind DeepDive, and now they build on top of DeepDive to create products for industry and government. Their mission is to unlock the value in dark data for critical real-world problems.

Ovation

Series B in 2020
Ovation offers data and operations solutions tailored for researchers, scientists, and laboratories in the life sciences sector. The company has developed a cloud-based laboratory information management system that enhances clinical diagnostics for molecular diagnostic labs. This system streamlines lab workflows, sample tracking, document management, and personnel training, while also providing external portals and a partner ecosystem that supports revenue cycle management, clinical interpretation, consulting services, and business analytics. By facilitating the collection and organization of lab-related data, Ovation empowers medical researchers and scientists to visualize relationships within their data and make informed decisions more effectively.

Stratify

Seed Round in 2020
Stratify Technologies offers a real-time budgeting and forecasting platform that enhances financial planning through machine learning. The platform identifies performance gaps, quantifies financial impacts, and generates revised forecast scenarios, allowing key stakeholders to align and monitor actual financial and operational performance against budget assumptions. By providing a comprehensive view of financial data, Stratify enables organizations to adopt a continuous planning model, facilitating improved strategic decision-making in their budgeting processes.

Wicket Labs

Venture Round in 2020
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.

Integris Software

Venture Round in 2019
A new EU law, the General Data Protection Regulation, will fine companies up to 4% of WW revenue for violations of people’s privacy. This will have the same impact on all industries as SOX compliance had on the financial sector. Integris Software helps organizations meet rigid compliance mandates with the ability to visualize where all personal information is located across the enterprise, prove adherence to regulatory standards, and empower strategic decision making by bridging the gap between legal, business, and technology.

Igneous

Series C in 2019
Igneous delivers the only Unstructured Data Management (UDM) as-a-Service solution, giving data-centric enterprises visibility, protection, and data mobility at scale. Igneous’ API-enabled, cloud-native solution combines all UDM functions so that organizations can tap the value of their unstructured data, while reducing risk and optimizing IT resource utilization. Kiran Bhageshpur and Byron Rakitzis founded the company in October 2013, with its headquarters in Seattle in Washington.

Ovation

Series A in 2019
Ovation offers data and operations solutions tailored for researchers, scientists, and laboratories in the life sciences sector. The company has developed a cloud-based laboratory information management system that enhances clinical diagnostics for molecular diagnostic labs. This system streamlines lab workflows, sample tracking, document management, and personnel training, while also providing external portals and a partner ecosystem that supports revenue cycle management, clinical interpretation, consulting services, and business analytics. By facilitating the collection and organization of lab-related data, Ovation empowers medical researchers and scientists to visualize relationships within their data and make informed decisions more effectively.

Datacoral

Series A in 2018
Datacoral provides a secure, end-to-end data infrastructure as a service, enabling data scientists to build data products at a fraction of the cost and time. Our product offers a specialized building block to collect data from any source, organize that data in any query engine, and use that data for gathering insights, privately within your cloud VPC. Check us out at the AWS Marketplace.

Snowflake

Series F in 2018
Snowflake Inc. is a cloud-based data platform that offers a comprehensive solution for data warehousing, data lakes, and data sharing. Founded in 2012 and headquartered in San Mateo, California, the company provides organizations of various sizes and industries with the tools to consolidate data into a single source of truth, enabling meaningful business insights and the development of data-driven applications. Snowflake's platform is designed to facilitate instant, secure access to a wide array of data, supporting multiple data workloads and making it suitable for modern data applications. The company's innovative approach allows enterprises to quickly buy and ingest data, significantly reducing the time required compared to traditional methods. With a customer base that includes over 3,000 organizations, nearly 30% of which are part of the Fortune 500, Snowflake is recognized for its cost-effective solutions that leverage the power of cloud technology.

Wicket Labs

Seed Round in 2018
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.

Igneous

Series B in 2018
Igneous delivers the only Unstructured Data Management (UDM) as-a-Service solution, giving data-centric enterprises visibility, protection, and data mobility at scale. Igneous’ API-enabled, cloud-native solution combines all UDM functions so that organizations can tap the value of their unstructured data, while reducing risk and optimizing IT resource utilization. Kiran Bhageshpur and Byron Rakitzis founded the company in October 2013, with its headquarters in Seattle in Washington.

Integris Software

Venture Round in 2018
A new EU law, the General Data Protection Regulation, will fine companies up to 4% of WW revenue for violations of people’s privacy. This will have the same impact on all industries as SOX compliance had on the financial sector. Integris Software helps organizations meet rigid compliance mandates with the ability to visualize where all personal information is located across the enterprise, prove adherence to regulatory standards, and empower strategic decision making by bridging the gap between legal, business, and technology.

Snowflake

Series D in 2017
Snowflake Inc. is a cloud-based data platform that offers a comprehensive solution for data warehousing, data lakes, and data sharing. Founded in 2012 and headquartered in San Mateo, California, the company provides organizations of various sizes and industries with the tools to consolidate data into a single source of truth, enabling meaningful business insights and the development of data-driven applications. Snowflake's platform is designed to facilitate instant, secure access to a wide array of data, supporting multiple data workloads and making it suitable for modern data applications. The company's innovative approach allows enterprises to quickly buy and ingest data, significantly reducing the time required compared to traditional methods. With a customer base that includes over 3,000 organizations, nearly 30% of which are part of the Fortune 500, Snowflake is recognized for its cost-effective solutions that leverage the power of cloud technology.

Wicket Labs

Seed Round in 2017
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.

Integris Software

Venture Round in 2016
A new EU law, the General Data Protection Regulation, will fine companies up to 4% of WW revenue for violations of people’s privacy. This will have the same impact on all industries as SOX compliance had on the financial sector. Integris Software helps organizations meet rigid compliance mandates with the ability to visualize where all personal information is located across the enterprise, prove adherence to regulatory standards, and empower strategic decision making by bridging the gap between legal, business, and technology.

Igneous

Series A in 2014
Igneous delivers the only Unstructured Data Management (UDM) as-a-Service solution, giving data-centric enterprises visibility, protection, and data mobility at scale. Igneous’ API-enabled, cloud-native solution combines all UDM functions so that organizations can tap the value of their unstructured data, while reducing risk and optimizing IT resource utilization. Kiran Bhageshpur and Byron Rakitzis founded the company in October 2013, with its headquarters in Seattle in Washington.

Seeq

Series A in 2013
Seeq Corporation specializes in analytics software tailored for processing manufacturing data across various industries, including food and beverage, oil and gas, and pharmaceuticals. Founded in 2012 and headquartered in Seattle, Washington, Seeq offers an application that enables users to analyze time-series data, search for insights, cleanse and model data, and identify patterns and trends. This platform integrates data from multiple sources, such as OSIsoft PI and SQL Server, allowing for comprehensive analysis and real-time collaboration among teams. By transforming industrial process data into actionable insights, Seeq aims to enhance business decision-making, drive operational efficiency, and support continuous improvement in manufacturing environments. The company has established partnerships with key industry players and actively participates in user conferences to promote its solutions.
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