Lion Capital

Lion Capital, established in 2004, is a London-based private equity firm with a consumer-centric focus. It invests in market-leading consumer-facing businesses and brands across North America and Europe, with a particular interest in apparel, accessories, and manufacturing sectors. The firm's strategy involves partnering with management teams to strategically transform and grow these businesses. Notable investments include Kettle Foods, Perricone MD, Jimmy Choo, and AllSaints. Lion Capital has invested over €6 billion across more than 30 companies and 100 consumer brands since the late 1990s.

Simon Brown

COO

Colin Delea

Principal

Robert King

Principal

Amaury Leyre

Principal

Claire Nesler

Principal

Graham Tester

CFO

Past deals in Personal Accessories

Spence Diamonds

Acquisition in 2015
Spence Diamonds is a Canadian retailer specializing in diamond jewelry, with a particular focus on custom-made engagement rings. Founded in 1978 and headquartered in Vancouver, the company operates showrooms across Canada, including locations in Vancouver, Langley, Calgary, Edmonton, Scarborough, Mississauga, and Vaughan. These showrooms, averaging 6,000 square feet, feature a wide array of ring styles displayed in open showcases to encourage customer interaction. Spence Diamonds is known for its extensive selection of high-quality diamonds and sought-after ring designs, supported by highly trained sales consultants who guide customers through the selection process. The company's vertical integration allows it to deliver quality stones at competitive prices, maintaining a leadership position in the diamond jewelry market for over three decades.

Alex and Ani

Acquisition in 2014
Alex and Ani, LLC is a jewelry and accessory designer and retailer founded in 2004 by Carolyn Rafaelian. The company is known for its expandable and stackable wire bangles, which feature symbols of empowerment and protection. In addition to bracelets, the product line includes necklaces, rings, earrings, home fragrances, and candles. All products are manufactured in the United States using sustainable materials and eco-conscious processes. With its first retail store opening in Rhode Island in 2009, Alex and Ani has expanded to over 40 stand-alone locations across the U.S., while also distributing products through department stores, gift shops, and high-end jewelry chains. The company operates from its headquarters in East Greenwich, Rhode Island, and has a presence in international markets, including the Bahamas, Canada, and Puerto Rico. In the most recent fiscal year, Alex and Ani reported revenues of $319 million.

John Varvatos Enterprises

Acquisition in 2012
John Varvatos Enterprises, Inc. is a luxury menswear brand that designs, manufactures, and sells a wide range of fashion products for men. Founded in 2000 and based in New York, the company offers an extensive collection that includes jackets, tailored clothing, shirts, pants, sweaters, and various types of footwear such as sneakers, boots, and dress shoes. Additionally, it provides a variety of accessories, including leather goods, jewelry, eyewear, and fragrances, as well as gifts and memorabilia. John Varvatos markets its products through a network of boutiques located in key cities across the United States and internationally, complemented by an online shopping platform. The brand is recognized for its distinctive style and has established a presence in both luxury retail stores and specialty boutiques worldwide.

ALLSAINTS

Acquisition in 2011
AllSaints is a premium British fashion house renowned for its distinctive biker jackets and a wide array of clothing and accessories for both men and women. Founded in 1994 and headquartered in London, the company embodies a culture of innovation and independent spirit, reflected in its design and retail operations. AllSaints manufactures and retails a diverse range of fashion apparel, including footwear, handbags, and various accessories. The brand operates 142 directly-owned stores across 20 countries, along with a robust online presence, allowing it to reach a global audience.

Personna

Acquisition in 2006
Personna is the global manufacturer of private-label wet shaving razors and blades, and industrial and specialty blades. The company’s products were sold in more than 85 countries, with four manufacturing sites, nine packaging locations, and thirteen sales and distribution centres across the globe. Personna operated under two business divisions: a wet shaving division and an industrial division. The company was headquartered in Cedar Knolls, New Jersey. American Safety Razor Files for Bankruptcy on 2010, Aug, 12.

JIMMY CHOO

Acquisition in 2004
Jimmy Choo is a 21st century luxury accessories brand, with shoes at its heart, offering an empowered sense of glamour and a playfully daring spirit. The brand traces its roots to a bespoke shoemaker named Jimmy Choo, based in the East End of London in the early 1990s, who catered to the global jet set, including Princess Diana. The Jimmy Choo company was founded in 1996, with Mr Choo’s niece, Sandra Choi, who had been heading up design in the East End atelier, coming on board as Creative Director, a position she holds to this day. Mr Choo departed the company in 2001. The sexy cut, fashionable design, and exceptional Italian craftsmanship struck a chord with a sophisticated clientele, and the first collection enjoyed immediate success. With a goal of creating a global luxury business, Jimmy Choo attracted outside investment and the company embarked on a significant expansion across product categories, channels and geographies. A pioneer in the art of celebrity dressing, Jimmy Choo was among the first to bring shoes and handbags to Hollywood where the red carpet proved to be the ideal runway for the brand. Today, Jimmy Choo can be seen on style icons from celebrities to royalty, musicians to heads of state. The brand’s reputation as a celebrity favourite helped to fuel its rapid expansion. Its iconography was further defined by the bold and dramatic advertising portraying glamorous but strong women in towering heels and luxurious handbags, captured by photographers such as Mario Testino, Inez and Vinoodh, Peter Lindbergh and Steven Meisel and Terry Richardson. Retail development has been integral to the company’s strategy. The first Jimmy Choo store was opened in 1996 on Motcomb Street in London, complementing a distribution in some of the most prestigious multi-brand stores in the world. Two years later, the company expanded to the US, opening two stores in New York City and Beverly Hills. International expansion continued with Jimmy Choo securing locations in the premiere luxury shopping destinations of the world’s most prestigious cities including Sloane Street and Bond Street in London, Avenue Montaigne in Paris, Via Condotti in Rome, Madison Avenue in New York, Rodeo Drive in Beverly Hills, and Ginza in Tokyo. Today, Jimmy Choo encompasses a complete luxury accessories brand. Women’s shoes remain the core of the product offer, alongside handbags, small leather goods, scarves, sunglasses, eyewear, belts, fragrance and men’s shoes. Pierre Denis was appointed Chief Executive Officer in July 2012 and the creative direction is overseen by Sandra Choi. Together, they share a vision to create one of the world’s most treasured luxury brands. Jimmy Choo has a store network encompassing 167 stores in 35 countries and is present in the most prestigious department and specialty stores worldwide. In October 2014 Jimmy Choo PLC was publicly listed on the London Stock Exchange with the ticker CHOO.
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