Lightspeed Europe

Lightspeed Europe is a venture capital firm focused on early-stage and growth investments across various sectors, including consumer, health, and fintech. With its headquarters in Menlo Park, California, and regional offices in Europe, Israel, India, and China, Lightspeed aims to identify and support innovative companies that can disrupt traditional markets. The firm invests in a wide range of industries, such as enterprise technology, e-commerce, software, and biotechnology, providing both equity and debt financing. Lightspeed has a particular interest in technology-led businesses, as well as opportunities in advertising, media, healthcare, education, and retail. Its investment strategy emphasizes the provision of capital along with ongoing consulting and advisory services to help entrepreneurs scale their businesses effectively.

Shaurya Aggarwal

Partner

Vaibhav Agrawal

Associate Partner

Moritz Baier-Lentz

Partner and Head of Gaming

Mercedes Bent

Partner

Akshay Bhushan

Venture Partner

Taggart Bonham

Partner

Ashley Brasier

Partner

Guru Chahal

Partner

Yoni Cheifetz

Partner

Yoni Cheifetz

Partner

Amish Desai

Partner

Barry Eggers

Founder and Partner

Sam Eisler

Partner

Sam Eisler

Partner

James Ephrati

Partner

Faraz Fatemi

Partner, Consumer

Jack Fowler

Partner

Aaron Frank

Venture Partner

Vivek Gambhir

Venture Partner

Gaurav Gupta

Partner

David Gussarsky

Partner

Lisa Han

Partner

Dat Han

Senior Associate

Rob Horton JD

COO

Galym Imanbayev

Partner

Galym Imanbayev

Partner

Nnamdi Iregbulem

Partner

Raviraj Jain

Partner

Arif Janmohamed

Partner

Ansaf Kareem

Partner

Issac Kim

Partner

Harsha Kumar

Associate Partner

Pinn Lawjindakul

Partner

Pachara Lawjindakul

Partner

Jeremy Liew

Partner

Connor Love

Partner

John Luongo

Venture Partner

Natalie Luu

Partner

Naveed Matinfar

Partner

Arsham Memarzadeh

Partner

Michael Mignano

Partner, Consumer

Hemant Mohapatra

Partner

Andrew Moley

Operating Partner and CFO

Tal Morgenstern

Partner

Antoine Moyroud

Partner

Eric O'Brien

Affiliated Partner

Justin Overdorff

Partner

Apoorva Pandhi

Associate

Nicole Quinn

General Partner

Adrian Radu

Partner

Alexander Schmitt

Partner

Shan Shan

Partner

Aditya Sharma

Partner, Growth Equity - India and Asia-Pacific

Justin Shen

Partner

Justin Shen

Partner

Alex Taussig

Partner

John Thompson

Venture Partner

John Thompson

Venture Partner

Anoushka Vaswani

Partner

Nathan Wu

Partner, Growth

Mark Xu

Partner

Mark Xu

Partner

Jerry Ye

Partner, Data Platform

Past deals in Advertising

AudioMob

Series A in 2021
AudioMob Limited owns and operates AudioMob Platform, an advertising technology that provides developers display audio advertising to end users who interact with developer property that use the AudioMob Services. AudioMob Limited was formerly known as JUKEBOX TECHNOLOGY LTD and changed its name to AudioMob Limited in July 2019. AudioMob Limited was incorporated in 2019 and is based in London, United Kingdom.

Alloy

Series C in 2021
Alloy Online is a prominent digital media and marketing company based in New York, catering primarily to the 12-34 demographic. It operates as an e-commerce destination site and apparel cataloger for teens, combining a robust online shopping experience with a highly trafficked community platform that features interactive elements such as email, chat, and social networking. Additionally, Alloy's services include nontraditional media programs that effectively reach targeted consumer segments through various channels, including interactive and display advertising, direct mail, content production, and educational programming. By focusing on entertainment and lifestyle trends, Alloy Online provides its audience with inspiration and recommendations across a range of interests, including shows, movies, health, and fitness.

Curastory

Seed Round in 2021
Curastory is video made simple. We allow content creators to shoot, edit, monetize, and distribute their video content to all of their video channels, like YouTube, IGTV, and FB Watch, for free. Content creators upload videos within our platform to edit where we then match it to brand advertisers for monetization before they distribute the final video to all of their video channels. Brands browse videos in the self-serving ad platform to bid on and advertise through creator-recorded video ad segments. Our ad platform tracks consumer conversions to make sure our brands are seeing high return on their video ad spend and our creators are being paid for their videos everywhere.

Redpanda

Series A in 2021
Social Media Marketing Platform.

Redpanda

Seed Round in 2020
Social Media Marketing Platform.

Viralspace

Pre Seed Round in 2019
Viralspace, Inc. is a technology company founded in 2018 and based in Stanford, California, that specializes in developing a content performance prediction platform. This platform utilizes artificial intelligence to provide deep visual insights and performance predictions for marketing content, allowing brands to make informed, data-driven decisions. By analyzing various creative elements across digital marketing channels such as Google Ads, email, and websites, Viralspace helps marketers optimize their visual assets to enhance engagement and return on investment. The company's innovative approach integrates data into the creative process, enabling real-time optimization of advertising performance.

Brandable

Series B in 2019
Brandable, Inc. is a consumer packaging goods company based in Beverly Hills, California, founded in 2017 by Oliver Bogner. The company specializes in building modern, consumer-focused brands in the toys, wellness, and food and drink sectors. Brandable offers services such as influencer acquisition and brand management, aiming to enhance brand visibility and engagement. It has established itself as a significant supplier to major North American retailers, including Walmart and Target, and is known for its innovative approach to launching consumer products. By leveraging unique, influencer-driven marketing strategies, Brandable effectively creates demand across various channels, positioning itself as a key player in the modern retail landscape.

KERV Interactive

Venture Round in 2019
KERV is a digital advertising platform built on cutting-edge patented technology that identifies objects by their pixel edges in any video stream.

Strala

Seed Round in 2018
Strala is a SaaS technology platform that helps leading brands automate and measure the effectiveness of content and communication across all customer touchpoints. Strala helps organizations define, collect, and unify all customer touchpoint interactions across paid, owned, and earned media. Strala seamlessly integrates with communication platforms and transaction and CRM systems of record to create pinpoint accuracy of insights and measurement. This data creates the foundation of experience data that solves a majority of problems with big data, personalization, attribution, and AI.

Brandable

Series A in 2018
Brandable, Inc. is a consumer packaging goods company based in Beverly Hills, California, founded in 2017 by Oliver Bogner. The company specializes in building modern, consumer-focused brands in the toys, wellness, and food and drink sectors. Brandable offers services such as influencer acquisition and brand management, aiming to enhance brand visibility and engagement. It has established itself as a significant supplier to major North American retailers, including Walmart and Target, and is known for its innovative approach to launching consumer products. By leveraging unique, influencer-driven marketing strategies, Brandable effectively creates demand across various channels, positioning itself as a key player in the modern retail landscape.

Datorama

Series C in 2016
Datorama’s marketing intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. With Datorama, customers can automatically connect all their disparate marketing tools and reports in one centralized place; access and act on the right cross-channel KPIs, dashboards, reports, and AI-powered insights; and optimize and report on every investment, performance, and outcome across the customer journey. Datorama powers marketing intelligence for thousands of brands, agencies and publishers globally including IBM, Nike, Ticketmaster, Viacom, and Neo@Ogilvy, helping them make smarter marketing decisions everyday. Datorama has a global presence with 16 offices worldwide and was recently named a Gartner Cool Vendor and ranks #35 on the Deloitte Fast 500 list.

Eyeview

Series D in 2016
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Influitive

Series B in 2016
Influitive Corporation specializes in advocate marketing software solutions tailored for business-to-business (B2B) software and technology firms globally. Its primary product, AdvocateHub, enables companies to create advocate communities that engage customers, partners, and employees in marketing activities such as referrals, reference calls, and product reviews. This platform helps businesses harness customer enthusiasm to enhance their marketing and sales initiatives. AdvocateHub integrates with Salesforce, allowing for seamless tracking of customer engagement. Additionally, Influitive offers consulting services that include coaching and training to assist companies in implementing effective advocate marketing strategies. The AdvocateHub software is accessible through a web portal, with integration options for client websites and mobile access via the Maven app. Founded in 2010 and headquartered in Toronto, Canada, Influitive also has offices in Menlo Park, California, and Boston, Massachusetts.

Eyeview

Series D in 2014
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Origami Logic

Series B in 2014
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

Outbrain

Series E in 2013
Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue. Outbrain also works with brands and agencies including Starcom, Digitas, Mindshare, American Express, P&G, Colgate-Palmolive, General Mills and Exxon, offering a way to distribute content alongside publisher's own editorial recommendations. Outbrain acquired content recommendation platform Surphace (formerly known as Sphere) in February 2011. Founded in 2006, the company is headquartered in New York with offices in London, San Francisco, Chicago, Washington, DC, Paris, Hamburg and Netanya, Israel, and is backed by Index Ventures, Carmel Ventures, Gemini Israel Funds, GlenRock Israel, Rhodium and Lightspeed Venture Partners.

Eyeview

Series C in 2013
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Influitive

Series A in 2012
Influitive Corporation specializes in advocate marketing software solutions tailored for business-to-business (B2B) software and technology firms globally. Its primary product, AdvocateHub, enables companies to create advocate communities that engage customers, partners, and employees in marketing activities such as referrals, reference calls, and product reviews. This platform helps businesses harness customer enthusiasm to enhance their marketing and sales initiatives. AdvocateHub integrates with Salesforce, allowing for seamless tracking of customer engagement. Additionally, Influitive offers consulting services that include coaching and training to assist companies in implementing effective advocate marketing strategies. The AdvocateHub software is accessible through a web portal, with integration options for client websites and mobile access via the Maven app. Founded in 2010 and headquartered in Toronto, Canada, Influitive also has offices in Menlo Park, California, and Boston, Massachusetts.

Origami Logic

Series A in 2012
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

Influitive

Seed Round in 2012
Influitive Corporation specializes in advocate marketing software solutions tailored for business-to-business (B2B) software and technology firms globally. Its primary product, AdvocateHub, enables companies to create advocate communities that engage customers, partners, and employees in marketing activities such as referrals, reference calls, and product reviews. This platform helps businesses harness customer enthusiasm to enhance their marketing and sales initiatives. AdvocateHub integrates with Salesforce, allowing for seamless tracking of customer engagement. Additionally, Influitive offers consulting services that include coaching and training to assist companies in implementing effective advocate marketing strategies. The AdvocateHub software is accessible through a web portal, with integration options for client websites and mobile access via the Maven app. Founded in 2010 and headquartered in Toronto, Canada, Influitive also has offices in Menlo Park, California, and Boston, Massachusetts.

Rhythm NewMedia

Venture Round in 2012
Rhythm NewMedia specializes in connecting brand advertisers with engaged mobile audiences through the sale and delivery of video, rich media, and immersive advertising formats. The company collaborates with over 50 premium media partners, including notable names such as NBC Universal, CBS, and Sony, to offer advertising within high-quality content across a diverse portfolio exceeding 200 properties. In 2011, Rhythm successfully facilitated campaigns for more than 200 top brand advertisers, including P&G, Unilever, Disney, and General Motors, achieving significant engagement results. The company is backed by prominent investors such as Lightspeed Venture Partners and Morgenthaler Ventures, supporting its mission to enhance brand advertising effectiveness in the mobile landscape.

Eyeview

Series B in 2012
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Outbrain

Series D in 2011
Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue. Outbrain also works with brands and agencies including Starcom, Digitas, Mindshare, American Express, P&G, Colgate-Palmolive, General Mills and Exxon, offering a way to distribute content alongside publisher's own editorial recommendations. Outbrain acquired content recommendation platform Surphace (formerly known as Sphere) in February 2011. Founded in 2006, the company is headquartered in New York with offices in London, San Francisco, Chicago, Washington, DC, Paris, Hamburg and Netanya, Israel, and is backed by Index Ventures, Carmel Ventures, Gemini Israel Funds, GlenRock Israel, Rhodium and Lightspeed Venture Partners.

Teads

Private Equity Round in 2011
Teads is a leading player in the digital advertising sector, specializing in outstream video advertising. Founded in 2011 and based in New York, the company has developed a comprehensive supply side platform that allows publishers and brands to generate and monetize video inventory. This is achieved through a combination of programmatic buying, direct sales strategies, and partnerships with third parties. Teads offers innovative advertising formats and tools, including inRead formats and advanced targeting capabilities, which enhance the user experience while providing premium inventory for advertisers. With a workforce of over 600 employees across 27 global offices, Teads is recognized for its commitment to creating sustainable advertising solutions that respect user engagement. In 2017, the company became part of the Altice Group, further expanding its reach in the media and advertising landscape.

MyBuys

Series C in 2011
MyBuys specializes in cross-channel personalization for retailers, enabling marketers to enhance their effectiveness by understanding individual shopper preferences. The company provides insights that allow retailers to present tailored recommendations and offers across various platforms, including e-commerce sites, email, display ads, mobile devices, and social media. With over 300 clients, including a significant number from the Internet Retailer Top 500, MyBuys focuses on helping retailers increase sales through targeted marketing strategies. Headquartered in San Mateo, California, MyBuys operates as a privately held entity.

Outbrain

Series C in 2011
Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue. Outbrain also works with brands and agencies including Starcom, Digitas, Mindshare, American Express, P&G, Colgate-Palmolive, General Mills and Exxon, offering a way to distribute content alongside publisher's own editorial recommendations. Outbrain acquired content recommendation platform Surphace (formerly known as Sphere) in February 2011. Founded in 2006, the company is headquartered in New York with offices in London, San Francisco, Chicago, Washington, DC, Paris, Hamburg and Netanya, Israel, and is backed by Index Ventures, Carmel Ventures, Gemini Israel Funds, GlenRock Israel, Rhodium and Lightspeed Venture Partners.

Teads

Series A in 2010
Teads is a leading player in the digital advertising sector, specializing in outstream video advertising. Founded in 2011 and based in New York, the company has developed a comprehensive supply side platform that allows publishers and brands to generate and monetize video inventory. This is achieved through a combination of programmatic buying, direct sales strategies, and partnerships with third parties. Teads offers innovative advertising formats and tools, including inRead formats and advanced targeting capabilities, which enhance the user experience while providing premium inventory for advertisers. With a workforce of over 600 employees across 27 global offices, Teads is recognized for its commitment to creating sustainable advertising solutions that respect user engagement. In 2017, the company became part of the Altice Group, further expanding its reach in the media and advertising landscape.

Rhythm NewMedia

Series C in 2010
Rhythm NewMedia specializes in connecting brand advertisers with engaged mobile audiences through the sale and delivery of video, rich media, and immersive advertising formats. The company collaborates with over 50 premium media partners, including notable names such as NBC Universal, CBS, and Sony, to offer advertising within high-quality content across a diverse portfolio exceeding 200 properties. In 2011, Rhythm successfully facilitated campaigns for more than 200 top brand advertisers, including P&G, Unilever, Disney, and General Motors, achieving significant engagement results. The company is backed by prominent investors such as Lightspeed Venture Partners and Morgenthaler Ventures, supporting its mission to enhance brand advertising effectiveness in the mobile landscape.

Apptera

Venture Round in 2010
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.

Eyeview

Series A in 2010
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Outbrain

Series B in 2009
Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue. Outbrain also works with brands and agencies including Starcom, Digitas, Mindshare, American Express, P&G, Colgate-Palmolive, General Mills and Exxon, offering a way to distribute content alongside publisher's own editorial recommendations. Outbrain acquired content recommendation platform Surphace (formerly known as Sphere) in February 2011. Founded in 2006, the company is headquartered in New York with offices in London, San Francisco, Chicago, Washington, DC, Paris, Hamburg and Netanya, Israel, and is backed by Index Ventures, Carmel Ventures, Gemini Israel Funds, GlenRock Israel, Rhodium and Lightspeed Venture Partners.

Apptera

Debt Financing in 2008
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.

Apptera

Venture Round in 2008
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.

Eyeview

Seed Round in 2008
Eyeview Inc. develops video advertising technology solutions. It offers brands with ROI on their video advertising spend. It offers VideoIQ, a video platform that provides campaign, data, and media management services, as well as programmatic video creative services. The company also provides lead generation solution for clients in automotive industry that enables brands to drive leads with personalized video ads; in-store solution that leverages past purchase behavior to identify key segments for CPG and shopper marketers; in-store sales solution that enable retail marketers to drive sales; and online booking solution for travel marketers. Eyeview Inc. was founded in 2007 and is based in New York, New York.

Outbrain

Series A in 2008
Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue. Outbrain also works with brands and agencies including Starcom, Digitas, Mindshare, American Express, P&G, Colgate-Palmolive, General Mills and Exxon, offering a way to distribute content alongside publisher's own editorial recommendations. Outbrain acquired content recommendation platform Surphace (formerly known as Sphere) in February 2011. Founded in 2006, the company is headquartered in New York with offices in London, San Francisco, Chicago, Washington, DC, Paris, Hamburg and Netanya, Israel, and is backed by Index Ventures, Carmel Ventures, Gemini Israel Funds, GlenRock Israel, Rhodium and Lightspeed Venture Partners.

MyBuys

Series B in 2007
MyBuys specializes in cross-channel personalization for retailers, enabling marketers to enhance their effectiveness by understanding individual shopper preferences. The company provides insights that allow retailers to present tailored recommendations and offers across various platforms, including e-commerce sites, email, display ads, mobile devices, and social media. With over 300 clients, including a significant number from the Internet Retailer Top 500, MyBuys focuses on helping retailers increase sales through targeted marketing strategies. Headquartered in San Mateo, California, MyBuys operates as a privately held entity.

Apptera

Series D in 2007
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.

MyBuys

Series A in 2007
MyBuys specializes in cross-channel personalization for retailers, enabling marketers to enhance their effectiveness by understanding individual shopper preferences. The company provides insights that allow retailers to present tailored recommendations and offers across various platforms, including e-commerce sites, email, display ads, mobile devices, and social media. With over 300 clients, including a significant number from the Internet Retailer Top 500, MyBuys focuses on helping retailers increase sales through targeted marketing strategies. Headquartered in San Mateo, California, MyBuys operates as a privately held entity.

Rhythm NewMedia

Series B in 2006
Rhythm NewMedia specializes in connecting brand advertisers with engaged mobile audiences through the sale and delivery of video, rich media, and immersive advertising formats. The company collaborates with over 50 premium media partners, including notable names such as NBC Universal, CBS, and Sony, to offer advertising within high-quality content across a diverse portfolio exceeding 200 properties. In 2011, Rhythm successfully facilitated campaigns for more than 200 top brand advertisers, including P&G, Unilever, Disney, and General Motors, achieving significant engagement results. The company is backed by prominent investors such as Lightspeed Venture Partners and Morgenthaler Ventures, supporting its mission to enhance brand advertising effectiveness in the mobile landscape.

Rhythm NewMedia

Series A in 2005
Rhythm NewMedia specializes in connecting brand advertisers with engaged mobile audiences through the sale and delivery of video, rich media, and immersive advertising formats. The company collaborates with over 50 premium media partners, including notable names such as NBC Universal, CBS, and Sony, to offer advertising within high-quality content across a diverse portfolio exceeding 200 properties. In 2011, Rhythm successfully facilitated campaigns for more than 200 top brand advertisers, including P&G, Unilever, Disney, and General Motors, achieving significant engagement results. The company is backed by prominent investors such as Lightspeed Venture Partners and Morgenthaler Ventures, supporting its mission to enhance brand advertising effectiveness in the mobile landscape.

Apptera

Series C in 2004
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.

Apptera

Series B in 2003
Apptera is a mobile communications and advertising company that specializes in delivering multimedia content and interactive experiences to mobile devices. Its flagship product, Raved, enhances consumer engagement while the Apptera MobileAd Network connects advertisers with a diverse array of publishers, enabling effective outreach to millions of mobile users. The company collaborates with notable partners such as AOL Moviefone and Movietickets.com to maximize advertising impact. Founded in 2001 and based in Silicon Valley, Apptera has received several industry accolades, including recognition as one of the OnMobile 100 Top Private Companies in 2011. The company also holds multiple patents related to its communications technology, underscoring its innovative approach in the mobile advertising space. Apptera maintains additional offices in New York and Los Angeles, reflecting its expansive operational footprint.
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