LAUNCH

We Back Builders. Founded by @Jason Team behind This Week in Startups: https://www.youtube.com/c/ThisWeekIn @twistartups The LAUNCH Accelerator https://launchaccelerator.co/ @launchincubator The Syndicate https://thesyndicate.com/ @thesyndicate415 Founder university: https://www.founder.university/ @founderuni Remote Demo Day https://remotedemoday.com/ @remotedemoday

Ashley Whitehurst

Managing Director

Past deals in Sales Automation

airfive

Pre Seed Round in 2025
airfive helps small teams get and support more customers using ai

dotflo

Pre Seed Round in 2023
AI, Sales, Lead Generation

Data Parrot

Pre Seed Round in 2023
Increase your operational efficiency by enabling Salesforce® sandboxes with structured, related data straight from Production. Data Parrot makes delivering mission critical business enhancements easy.

Edge

Seed Round in 2023
Edge (formerly EyeRate), the leading employee-driven growth platform, unlocks employees as a thriving sales and marketing channel for multi-location service brands like European Wax Center, Massage Envy, Gold’s Gym, Driven Brands, and Xponential Fitness. The Edge (Employee-Driven Growth Engine) platform transforms frontline teams into a trusted network of brand promoters with employee rewards that are aligned to sales growth. Edge’s industry-leading technology integrates with major Point of Sale (POS) systems enabling corporate and franchise teams to automate their customer feedback and sales competitions for thousands of locations. Edge equips operational managers to improve employee recognition with rewards for driving positive online reviews. We are headquartered in Sacramento and backed by investors like Mucker Capital, Jason Calacanis’ Launch Accelerator, and Moneta Ventures to redefine how frontline employees earn and service brands win.

Oqire

Angel Round in 2023
Oqire helps streamline the sales discovery process and optimize collaboration between presales and sales professionals, helping them deliver more deal-winning demos. The process of uncovering an organization’s business challenges, and the value they can derive from your solution, is not a one-time activity. The insight gained across BDRs, Account Executives and Presales Consultants needs to be shared and leveraged throughout the sales cycle. By helping optimize the overall discovery process, Oqire ensures Presales Consultants have the detailed information they need to deliver a deal-winning demo, effectively position against potential competitors and overcome objections in the mind of the buyer.

Rilla

Seed Round in 2022
Rilla is a company that specializes in virtual ridealong software aimed at enhancing the performance of outside sales and service professionals across various industries, including solar, roofing, banking, and healthcare. Their mobile application allows sales personnel to record face-to-face conversations with customers. Utilizing advanced artificial intelligence, Rilla's software automatically transcribes these conversations and analyzes the data to provide actionable feedback, helping sales teams improve their effectiveness and customer engagement. By capturing insights from interactions, Rilla enables businesses to better understand customer experiences and behaviors, ultimately driving sales and service improvements.

Metadata

Series B in 2022
Metadata, Inc. operates a demand generation platform designed to enhance inbound marketing and customer acquisition for B2B enterprises. Founded in 2015 and based in San Francisco, California, the platform enables users to automate various marketing functions, such as scheduling campaign amplification and generating detailed profiles for incoming signups. It also allows for the segmentation of prospects by multiple criteria, including industry and job role, thereby facilitating targeted advertising and efficient pipeline generation. By integrating with marketing automation tools, Metadata reduces manual tasks for marketers, allowing them to concentrate on strategic initiatives. The platform's capabilities extend to analyzing historical sales data to identify ideal customer profiles and optimize demand generation efforts for businesses.

LeadIQ

Series B in 2021
LeadIQ, Inc. is a company that specializes in sales prospecting automation, offering tools designed to enhance lead management and sales productivity. Its main products include Prospector, which enables users to search for prospects on LinkedIn and other platforms while saving the information in CRM systems, and Scout, which helps find contact details directly from company websites. Additionally, LeadIQ provides personal intelligence APIs that allow for the comprehensive profiling of individuals, including their email, phone numbers, and job information. Founded in 2015 and headquartered in South San Francisco, California, with additional offices in Singapore and New Hampshire, LeadIQ aims to streamline the lead capture process, allowing sales teams to focus on high-quality leads and ultimately drive business growth. The platform integrates with various data sources to enrich profiles, reducing time spent on unqualified leads and enhancing sales efficiency.

Edge

Seed Round in 2021
Edge (formerly EyeRate), the leading employee-driven growth platform, unlocks employees as a thriving sales and marketing channel for multi-location service brands like European Wax Center, Massage Envy, Gold’s Gym, Driven Brands, and Xponential Fitness. The Edge (Employee-Driven Growth Engine) platform transforms frontline teams into a trusted network of brand promoters with employee rewards that are aligned to sales growth. Edge’s industry-leading technology integrates with major Point of Sale (POS) systems enabling corporate and franchise teams to automate their customer feedback and sales competitions for thousands of locations. Edge equips operational managers to improve employee recognition with rewards for driving positive online reviews. We are headquartered in Sacramento and backed by investors like Mucker Capital, Jason Calacanis’ Launch Accelerator, and Moneta Ventures to redefine how frontline employees earn and service brands win.

FreeByrd

Pre Seed Round in 2021
FreeByrd is a company that offers an all-in-one business management platform designed to help clients create an online presence for marketing and selling products and services. The platform provides a range of features, including store design and development, customizable themes and templates, e-commerce capabilities, subscription management, digital downloads, and webinar integration. Additionally, it supports learning management systems (LMS), customer relationship management (CRM), membership management, and tools for lead generation and booking. By integrating these diverse functionalities, FreeByrd enables businesses to effectively market their services and enhance their brand communication online.

Orapa

Pre Seed Round in 2020
Orapa is a platform that connects startups and agencies with sales reps. They schedule sales calls with your dream clients, and you only pay for qualified meetings on your calendar. A gig-economy for sales talent.

LeadIQ

Series A in 2020
LeadIQ, Inc. is a company that specializes in sales prospecting automation, offering tools designed to enhance lead management and sales productivity. Its main products include Prospector, which enables users to search for prospects on LinkedIn and other platforms while saving the information in CRM systems, and Scout, which helps find contact details directly from company websites. Additionally, LeadIQ provides personal intelligence APIs that allow for the comprehensive profiling of individuals, including their email, phone numbers, and job information. Founded in 2015 and headquartered in South San Francisco, California, with additional offices in Singapore and New Hampshire, LeadIQ aims to streamline the lead capture process, allowing sales teams to focus on high-quality leads and ultimately drive business growth. The platform integrates with various data sources to enrich profiles, reducing time spent on unqualified leads and enhancing sales efficiency.

Edge

Pre Seed Round in 2020
Edge (formerly EyeRate), the leading employee-driven growth platform, unlocks employees as a thriving sales and marketing channel for multi-location service brands like European Wax Center, Massage Envy, Gold’s Gym, Driven Brands, and Xponential Fitness. The Edge (Employee-Driven Growth Engine) platform transforms frontline teams into a trusted network of brand promoters with employee rewards that are aligned to sales growth. Edge’s industry-leading technology integrates with major Point of Sale (POS) systems enabling corporate and franchise teams to automate their customer feedback and sales competitions for thousands of locations. Edge equips operational managers to improve employee recognition with rewards for driving positive online reviews. We are headquartered in Sacramento and backed by investors like Mucker Capital, Jason Calacanis’ Launch Accelerator, and Moneta Ventures to redefine how frontline employees earn and service brands win.

Talla

Pre Seed Round in 2020
Talla, Inc., founded in 2015 and based in Brookline, Massachusetts, specializes in developing an AI and automation platform aimed at enhancing customer support services. The company offers a comprehensive IT Service Management (ITSM) solution that automates support workflows, allowing users to efficiently access accurate answers to inquiries while simultaneously boosting customer satisfaction and support team productivity. Talla's platform is designed to manage and prioritize requests, automate responses to frequently asked questions, and provide proactive employee education, all within chat applications. Unlike its competitors, Talla's technology improves over time through machine learning and seamlessly integrates with various tools essential for support teams.

Scout

Pre Seed Round in 2019
Scout is changing the way that small businesses engage local prospects. We make it simple for small businesses to identify their most likely customers, suggest the best sales copy, and execute workflows, all from the inbox.

SendSmart

Pre Seed Round in 2019
SendSmart is a company that leverages automation technology to streamline communication between businesses and potential leads. Its unified communication platform facilitates the delivery of personalized and persistent messages to sales leads, utilizing cloud-based tools. The services offered by SendSmart include automated email follow-ups, voicemail drops for both inbound and outbound calls, and support for social media messaging. By enabling immediate connections between teams and leads through various communication channels, SendSmart helps clients increase their sales efficiency while minimizing their workload.

ClosedWon

Pre Seed Round in 2019
ClosedWon humanizes the sales process by accelerating warm conversations and converting data into qualified sales meetings. ClosedWon is a radically simple conversation web app that harness the power of email, voice, SMS and social-selling in a relationship platform.

Talla

Pre Seed Round in 2019
Talla, Inc., founded in 2015 and based in Brookline, Massachusetts, specializes in developing an AI and automation platform aimed at enhancing customer support services. The company offers a comprehensive IT Service Management (ITSM) solution that automates support workflows, allowing users to efficiently access accurate answers to inquiries while simultaneously boosting customer satisfaction and support team productivity. Talla's platform is designed to manage and prioritize requests, automate responses to frequently asked questions, and provide proactive employee education, all within chat applications. Unlike its competitors, Talla's technology improves over time through machine learning and seamlessly integrates with various tools essential for support teams.

Lead-IQ

Pre Seed Round in 2018
Lead-IQ develops cloud based marketing and sales automation tools. It automatically records, tracks, and scores the sources. They provide lead tracking and marketing automation platform solutions for businesses.

LeadIQ

Seed Round in 2018
LeadIQ, Inc. is a company that specializes in sales prospecting automation, offering tools designed to enhance lead management and sales productivity. Its main products include Prospector, which enables users to search for prospects on LinkedIn and other platforms while saving the information in CRM systems, and Scout, which helps find contact details directly from company websites. Additionally, LeadIQ provides personal intelligence APIs that allow for the comprehensive profiling of individuals, including their email, phone numbers, and job information. Founded in 2015 and headquartered in South San Francisco, California, with additional offices in Singapore and New Hampshire, LeadIQ aims to streamline the lead capture process, allowing sales teams to focus on high-quality leads and ultimately drive business growth. The platform integrates with various data sources to enrich profiles, reducing time spent on unqualified leads and enhancing sales efficiency.

Blanket

Pre Seed Round in 2018
Blanket is a sales demo booking platform designed to automate the sales development process. Founded in 2016 and based in Miami, Florida, the company provides tools for prospecting, email outreach, landing page creation, and call scheduling. By consolidating these functions into a single platform, Blanket enables users to generate more qualified leads, engage their target audience, and analyze their results effectively.

LeadIQ

Venture Round in 2016
LeadIQ, Inc. is a company that specializes in sales prospecting automation, offering tools designed to enhance lead management and sales productivity. Its main products include Prospector, which enables users to search for prospects on LinkedIn and other platforms while saving the information in CRM systems, and Scout, which helps find contact details directly from company websites. Additionally, LeadIQ provides personal intelligence APIs that allow for the comprehensive profiling of individuals, including their email, phone numbers, and job information. Founded in 2015 and headquartered in South San Francisco, California, with additional offices in Singapore and New Hampshire, LeadIQ aims to streamline the lead capture process, allowing sales teams to focus on high-quality leads and ultimately drive business growth. The platform integrates with various data sources to enrich profiles, reducing time spent on unqualified leads and enhancing sales efficiency.

Talla

Venture Round in 2016
Talla, Inc., founded in 2015 and based in Brookline, Massachusetts, specializes in developing an AI and automation platform aimed at enhancing customer support services. The company offers a comprehensive IT Service Management (ITSM) solution that automates support workflows, allowing users to efficiently access accurate answers to inquiries while simultaneously boosting customer satisfaction and support team productivity. Talla's platform is designed to manage and prioritize requests, automate responses to frequently asked questions, and provide proactive employee education, all within chat applications. Unlike its competitors, Talla's technology improves over time through machine learning and seamlessly integrates with various tools essential for support teams.

LeadIQ

Seed Round in 2015
LeadIQ, Inc. is a company that specializes in sales prospecting automation, offering tools designed to enhance lead management and sales productivity. Its main products include Prospector, which enables users to search for prospects on LinkedIn and other platforms while saving the information in CRM systems, and Scout, which helps find contact details directly from company websites. Additionally, LeadIQ provides personal intelligence APIs that allow for the comprehensive profiling of individuals, including their email, phone numbers, and job information. Founded in 2015 and headquartered in South San Francisco, California, with additional offices in Singapore and New Hampshire, LeadIQ aims to streamline the lead capture process, allowing sales teams to focus on high-quality leads and ultimately drive business growth. The platform integrates with various data sources to enrich profiles, reducing time spent on unqualified leads and enhancing sales efficiency.

ToutApp

Series B in 2015
ToutApp builds software to empower sales teams so they can become revenue generating machines. Companies like Citrix, ProCore, XO Group uses ToutApp to generate more pipeline, close deals faster, and forecast more accurately.

LeadGenius

Series A in 2014
LeadGenius, Inc. is a lead generation and outreach company that serves businesses, nonprofits, development organizations, and researchers both in the United States and internationally. Founded in 2011 and based in Berkeley, California, LeadGenius specializes in producing targeted lists of leads and customers through comprehensive customer research. The company enhances lead quality by auditing and enriching data, ensuring accurate and up-to-date contact information. Additionally, LeadGenius qualifies leads by assessing their viability and conducts follow-ups via email and phone. Their end-to-end sales solution allows organizations to effectively generate, qualify, and convert leads, making it easier for sales teams to scale their efforts. The company was previously known as MobileWorks, Inc.

ToutApp

Series A in 2013
ToutApp builds software to empower sales teams so they can become revenue generating machines. Companies like Citrix, ProCore, XO Group uses ToutApp to generate more pipeline, close deals faster, and forecast more accurately.
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