LAUNCH

LAUNCH is a California-based organization that supports entrepreneurs and fosters innovation within the technology sector. Established in 2010, it encompasses multiple initiatives, including the LAUNCH Fund, which focuses on early-stage investments in technology-related companies. Additionally, LAUNCH operates an incubator designed to nurture startup development. Its flagship event, the LAUNCH Festival, attracts over 12,000 participants, including venture capitalists, angel investors, founders, and industry professionals, serving as a premier platform for startups to showcase their innovations. The organization also produces the podcast "This Week in Startups," which discusses trends and insights in the startup ecosystem. Through its various endeavors, LAUNCH aims to empower founders and promote the growth of emerging companies.

Mike Savino

President

Ashley Whitehurst

Managing Director

Molly Wood

Managing Director and Co-Host of TWiST

Past deals in Marketing

SkillBank

Pre Seed Round in 2022
Pay $0 upfront and land your dream marketing job. At OnDelta, we invest in our students and we help them make their dreams attainable. Participants will only pay us back once they're making over $40k/year. We believe that everyone should have access to opportunity, regardless of their background.

Metadata

Series B in 2022
Metadata, Inc. operates a demand generation platform tailored for B2B enterprises, focusing on inbound marketing and customer acquisition. The platform automates essential marketing tasks, allowing users to efficiently scale their demand generation efforts. It offers features such as campaign amplification, detailed profile information for incoming signups, and the auto-generation of buyer personas. Users can segment prospects by various criteria, including industry and technology stack, and monitor new signups to enhance their sales pipeline. By leveraging machine learning and a proprietary identity graph, Metadata streamlines marketing processes and aligns them with revenue objectives, helping businesses convert target accounts into customers more effectively than traditional methods. Incorporated in 2015, Metadata is based in San Francisco, California, and is utilized by numerous innovative B2B marketers to optimize their marketing strategies.

LÜK

Seed Round in 2021
LÜK operates an online talent marketplace specifically designed for the fashion and entertainment industries, connecting clients with a diverse array of professionals, including models, photographers, stylists, and hair and makeup artists. By aggregating top talent agencies into a single platform, LÜK simplifies the process of locating and booking creative talent for photo and video shoots, allowing brands to efficiently cast from multiple premium agencies. In addition to facilitating talent bookings, LÜK is evolving into a payments platform for the industry, addressing a significant pain point where talent agencies often wait 60 to 150 days for payment. By factoring the receivables of over 150 talent agencies within its network, LÜK ensures that these agencies receive same-day payouts, thereby enhancing cash flow and operational efficiency.

Grin

Series B in 2021
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

SkillBank

Seed Round in 2021
Pay $0 upfront and land your dream marketing job. At OnDelta, we invest in our students and we help them make their dreams attainable. Participants will only pay us back once they're making over $40k/year. We believe that everyone should have access to opportunity, regardless of their background.

Grin

Series A in 2021
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

FreeByrd

Pre Seed Round in 2021
Developer of a business management platform designed to market, build and communicate brands. The company's platform provides websites, e-commerce, LMS, CRM, membership, subscriptions, funnels, lead generation and booking widgets, enabling clients to market their services and share their knowledge online.

Grin

Series A in 2020
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

Grin

Series A in 2020
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

SkillBank

Pre Seed Round in 2020
Pay $0 upfront and land your dream marketing job. At OnDelta, we invest in our students and we help them make their dreams attainable. Participants will only pay us back once they're making over $40k/year. We believe that everyone should have access to opportunity, regardless of their background.

Lately

Pre Seed Round in 2019
Lately, Inc. specializes in marketing resource management software that leverages artificial intelligence to transform various forms of content, such as blogs, videos, and podcasts, into numerous social media posts. The software is designed to facilitate organization, content creation, collaboration, and analytics, catering to a diverse clientele that includes professional marketers, public relations firms, global brands, small to large businesses, bloggers, startups, nonprofit organizations, educational institutions, government agencies, and micro-entrepreneurs. Founded in 2014 and headquartered in New York City, Lately also enables the syndication of social media posts across multiple stakeholder accounts, enhancing outreach for franchise locations and employee networks.

Grin

Seed Round in 2019
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

LÜK

Seed Round in 2019
LÜK operates an online talent marketplace specifically designed for the fashion and entertainment industries, connecting clients with a diverse array of professionals, including models, photographers, stylists, and hair and makeup artists. By aggregating top talent agencies into a single platform, LÜK simplifies the process of locating and booking creative talent for photo and video shoots, allowing brands to efficiently cast from multiple premium agencies. In addition to facilitating talent bookings, LÜK is evolving into a payments platform for the industry, addressing a significant pain point where talent agencies often wait 60 to 150 days for payment. By factoring the receivables of over 150 talent agencies within its network, LÜK ensures that these agencies receive same-day payouts, thereby enhancing cash flow and operational efficiency.

Captiv8

Pre Seed Round in 2019
Captiv8 Inc. is an analytics platform and marketplace that facilitates connections between marketers and influencers across various social media platforms, including Instagram, Twitter, YouTube, and Facebook. The company utilizes artificial intelligence to help brands discover and match with influencers based on real-time audience data, considering factors such as geography, income, ethnicity, age, and gender. This enables brands to identify the influencers most likely to generate impactful results. Founded in 2014 and headquartered in San Mateo, California, with additional offices in Los Angeles and New York, Captiv8 also provides insights that allow companies to better understand their audiences, optimize content, benchmark against competitors, and expand their reach globally.

SendSmart

Pre Seed Round in 2019
Unified Communications Platform for Sales and Marketing

Ampjar

Seed Round in 2019
Ampjar operates a community platform designed to empower brands by facilitating collaboration and connection among them. The platform enables companies to engage in meaningful peer-to-peer interactions, allowing them to discover and promote each other. By fostering authentic relationships, Ampjar helps brands reach new customers through shared content, whether in emails, social media stories, or on websites. This approach not only amplifies brand messages but also supports a community where meaningful interactions contribute to customer engagement and satisfaction. Ampjar's vision emphasizes creating a fulfilling experience for consumers and brands alike, driving growth and purpose within the marketplace.

Grin

Pre Seed Round in 2018
Grin Technologies Inc. operates an influencer marketing platform that assists direct-to-consumer brands in establishing and managing authentic relationships with influencers. Founded in 2014 and based in Sacramento, California, the company offers a comprehensive software solution that includes tools for influencer discovery, relationship management, campaign execution, and performance measurement. The platform facilitates various marketing functions, such as product seeding, managing discount codes and affiliate links, as well as content and rights management. Additionally, it provides services for logistics, record-keeping, and payment processing related to influencer marketing. By enabling brands to cultivate genuine partnerships with content creators, Grin aims to enhance brand awareness and drive sales through effective marketing strategies.

LÜK

Pre Seed Round in 2018
LÜK operates an online talent marketplace specifically designed for the fashion and entertainment industries, connecting clients with a diverse array of professionals, including models, photographers, stylists, and hair and makeup artists. By aggregating top talent agencies into a single platform, LÜK simplifies the process of locating and booking creative talent for photo and video shoots, allowing brands to efficiently cast from multiple premium agencies. In addition to facilitating talent bookings, LÜK is evolving into a payments platform for the industry, addressing a significant pain point where talent agencies often wait 60 to 150 days for payment. By factoring the receivables of over 150 talent agencies within its network, LÜK ensures that these agencies receive same-day payouts, thereby enhancing cash flow and operational efficiency.

Zembula

Venture Round in 2018
Zembula is a developer of an enterprise-class cloud platform aimed at enhancing customer engagement and conversion through interactive experiences. The platform utilizes a unique feature where hidden messages can be revealed by scratching a digital image, effectively breaking the monotony of traditional content delivery. This approach is grounded in psychological principles and data-driven insights, enabling businesses to create compelling content that fosters increased traffic and engagement across various channels. By focusing on interactive elements, Zembula empowers businesses to capture the attention of potential customers more effectively.

Marlow

Pre Seed Round in 2018
Marlow is a professional development organization that focuses on enhancing the skills of leaders, managers, and emerging talent through personalized coaching services. The company partners members with dedicated coaches to transform best practices and frameworks into effective daily habits. Marlow offers a subscription-based business model that caters to both corporate clients and individual consumers, providing flexible pricing options. Its services include bi-weekly coaching calls, asynchronous messaging, and tailored activities designed to support clients in achieving their professional goals. By removing guesswork from career advancement, Marlow empowers employees across mid-market to enterprise-level organizations to unlock their full potential.

Contentools

Pre Seed Round in 2018
Contentools is a content marketing software company that assists businesses in enhancing their website traffic, generating leads, and converting clients. Founded on February 7, 2014, by Elton Miranda and Emilia Chagas, the company is headquartered in Florianopolis, Brazil. Its platform allows users to create and manage their workflows efficiently, integrating strategy development, content creation, and analytics tracking. Contentools also fosters a community of marketing professionals, encouraging collaboration and the exchange of ideas to drive effective growth strategies. The software is designed to support learning-driven teams in prioritizing and analyzing data to achieve scalable and sustainable business growth.

Statusphere

Pre Seed Round in 2018
Statusphere is an influencer marketing platform that facilitates connections between brands and micro-influencers. The company enables brands to leverage the power of consumer influence by providing products that align with their lifestyles. In return, these consumers share photos and reviews with their social circles, transforming them into effective marketing channels. This approach allows brands to generate authentic content from micro-influencers, enhancing their outreach and engagement while fostering meaningful relationships between brands and their target audiences.

BeeRoll

Seed Round in 2018
BeeRoll is a developer of an online brand marketing platform that connects brands with consumers to create authentic video advertisements. The platform sources and promotes videos that resonate with diverse audiences and current social trends, allowing brands to efficiently produce engaging content crafted by content creators. By focusing on the needs of both brands and consumers, BeeRoll aims to enhance the effectiveness of video marketing strategies.

BeeRoll

Pre Seed Round in 2017
BeeRoll is a developer of an online brand marketing platform that connects brands with consumers to create authentic video advertisements. The platform sources and promotes videos that resonate with diverse audiences and current social trends, allowing brands to efficiently produce engaging content crafted by content creators. By focusing on the needs of both brands and consumers, BeeRoll aims to enhance the effectiveness of video marketing strategies.

Zembula

Series A in 2016
Zembula is a developer of an enterprise-class cloud platform aimed at enhancing customer engagement and conversion through interactive experiences. The platform utilizes a unique feature where hidden messages can be revealed by scratching a digital image, effectively breaking the monotony of traditional content delivery. This approach is grounded in psychological principles and data-driven insights, enabling businesses to create compelling content that fosters increased traffic and engagement across various channels. By focusing on interactive elements, Zembula empowers businesses to capture the attention of potential customers more effectively.

Votion

Seed Round in 2016
Votion is a SaaS company that specializes in enhancing audience and fan engagement for marketing teams. It offers an innovative platform designed to help businesses grow their email lists and boost customer engagement through interactive online campaigns, content marketing, and targeted advertisements. By enabling companies to connect more effectively with their audiences, Votion aims to drive revenue growth and improve customer retention.

Zembula

Seed Round in 2016
Zembula is a developer of an enterprise-class cloud platform aimed at enhancing customer engagement and conversion through interactive experiences. The platform utilizes a unique feature where hidden messages can be revealed by scratching a digital image, effectively breaking the monotony of traditional content delivery. This approach is grounded in psychological principles and data-driven insights, enabling businesses to create compelling content that fosters increased traffic and engagement across various channels. By focusing on interactive elements, Zembula empowers businesses to capture the attention of potential customers more effectively.

Wrapify

Convertible Note in 2016
Wrapify, Inc. operates a crowdsourced advertising platform that connects drivers and brands for on-vehicle advertising campaigns. Established in 2015 and based in San Diego, California, the company enables drivers to earn extra income by wrapping their vehicles in advertisements. Wrapify combines out-of-home advertising with digital marketing, allowing brands to reach audiences effectively across multiple channels. Its platform provides measurable analytics, helping Fortune 500 companies like AT&T and Coca-Cola engage customers and drive brand awareness. With over 200,000 drivers in the United States using the Wrapify app, the company facilitates nationwide advertising campaigns while offering real-time performance data to its brand partners.

Zembula

Seed Round in 2016
Zembula is a developer of an enterprise-class cloud platform aimed at enhancing customer engagement and conversion through interactive experiences. The platform utilizes a unique feature where hidden messages can be revealed by scratching a digital image, effectively breaking the monotony of traditional content delivery. This approach is grounded in psychological principles and data-driven insights, enabling businesses to create compelling content that fosters increased traffic and engagement across various channels. By focusing on interactive elements, Zembula empowers businesses to capture the attention of potential customers more effectively.

TidyMarketer

Pre Seed Round in 2015
Marketing has become really complex. Marketing teams today run multiple integrated programs ranging from social media, to SEO, website optimization, marketing automation, retargeting, PR, events and influencer programs, among many more. TidyMktr helps planning, coordinating and communicating these programs a breeze. MEDIA PLANNING Loaded with benchmarks and automatic formulas, their unique Media Plan Builder saves you time and makes you look way more professional. CAMPAIGN CALENDAR Their campaign calendar was designed by and for marketers like you, so you can easily coordinate all your marketing programs in one easy to use, easy to share interface. TEAM COMMUNICATION Elevate your work by easily sharing a professional looking Marketing Program Plan with your team, executives, sales and external stakeholders. INTEGRATIONS Connect TidyMktr to the services you already use for easier planning and coordination.

Wrapify

Convertible Note in 2015
Wrapify, Inc. operates a crowdsourced advertising platform that connects drivers and brands for on-vehicle advertising campaigns. Established in 2015 and based in San Diego, California, the company enables drivers to earn extra income by wrapping their vehicles in advertisements. Wrapify combines out-of-home advertising with digital marketing, allowing brands to reach audiences effectively across multiple channels. Its platform provides measurable analytics, helping Fortune 500 companies like AT&T and Coca-Cola engage customers and drive brand awareness. With over 200,000 drivers in the United States using the Wrapify app, the company facilitates nationwide advertising campaigns while offering real-time performance data to its brand partners.

Captiv8

Seed Round in 2015
Captiv8 Inc. is an analytics platform and marketplace that facilitates connections between marketers and influencers across various social media platforms, including Instagram, Twitter, YouTube, and Facebook. The company utilizes artificial intelligence to help brands discover and match with influencers based on real-time audience data, considering factors such as geography, income, ethnicity, age, and gender. This enables brands to identify the influencers most likely to generate impactful results. Founded in 2014 and headquartered in San Mateo, California, with additional offices in Los Angeles and New York, Captiv8 also provides insights that allow companies to better understand their audiences, optimize content, benchmark against competitors, and expand their reach globally.

Signpost

Series C in 2015
Signpost, Inc. is a New York-based company that develops Mia, a customer relationship management and remarketing software aimed at helping local businesses enhance their customer engagement and revenue. Founded in 2009 and originally named Postabon, Inc., the company specializes in marketing automation technology that automates data collection from various consumer touchpoints, including calls, emails, and transactions. Mia enables businesses to create comprehensive customer records and implement a customer-centric approach by delivering personalized communications and promotions. By utilizing its proprietary technology, Signpost assists clients in capturing contact information, driving customer feedback, and acquiring new customers, ultimately increasing engagement and revenue for small to large enterprises.

ToutApp

Series B in 2015
ToutApp, Inc. is a software company that specializes in sales communications, providing a platform designed to enhance the productivity of sales teams. Founded in 2010 and based in New York, ToutApp offers tools that enable users to streamline communication, utilize email tracking, and leverage templates and analytics for improved performance. The platform assists various organizations, including both enterprises and non-profits, in generating leads, closing deals more efficiently, and making accurate sales forecasts. Notable clients include Citrix and ProCore, who utilize ToutApp to boost their sales processes. In 2017, ToutApp became a subsidiary of Marketo, expanding its capabilities within the sales technology landscape.

Wrapify

Seed Round in 2015
Wrapify, Inc. operates a crowdsourced advertising platform that connects drivers and brands for on-vehicle advertising campaigns. Established in 2015 and based in San Diego, California, the company enables drivers to earn extra income by wrapping their vehicles in advertisements. Wrapify combines out-of-home advertising with digital marketing, allowing brands to reach audiences effectively across multiple channels. Its platform provides measurable analytics, helping Fortune 500 companies like AT&T and Coca-Cola engage customers and drive brand awareness. With over 200,000 drivers in the United States using the Wrapify app, the company facilitates nationwide advertising campaigns while offering real-time performance data to its brand partners.

ToutApp

Series A in 2013
ToutApp, Inc. is a software company that specializes in sales communications, providing a platform designed to enhance the productivity of sales teams. Founded in 2010 and based in New York, ToutApp offers tools that enable users to streamline communication, utilize email tracking, and leverage templates and analytics for improved performance. The platform assists various organizations, including both enterprises and non-profits, in generating leads, closing deals more efficiently, and making accurate sales forecasts. Notable clients include Citrix and ProCore, who utilize ToutApp to boost their sales processes. In 2017, ToutApp became a subsidiary of Marketo, expanding its capabilities within the sales technology landscape.
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