Insight Partners

Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing advanced pricing machine software and related solutions. The company leverages artificial intelligence to transform available data into Virtual Customers, which accurately replicate the purchasing behaviors of real consumers. This innovative approach allows organizations in the consumer-packaged goods and telecommunications sectors to gain instant insights into customer preferences without the need for cumbersome analyses or unreliable focus groups. Buynomics’ platform enables Revenue Growth Management teams to optimize essential commercial decisions, including pricing, promotions, and product mix, by providing a comprehensive understanding of critical revenue levers. Through its holistic methodology, Buynomics delivers actionable insights that support profitable and sustainable business strategies.

Modern Milkman is a grocery delivery service dedicated to reducing waste. It delivers fresh milk, groceries, and household products in returnable glass bottles, reusable containers, or recyclable packaging. The company aims to revolutionize consumer habits by promoting ethical shopping and convenience.

Buynomics GmbH, founded in 2018 and based in Cologne, Germany, specializes in developing and distributing advanced pricing machine software and related solutions. The company leverages artificial intelligence to transform available data into Virtual Customers, which accurately replicate the purchasing behaviors of real consumers. This innovative approach allows organizations in the consumer-packaged goods and telecommunications sectors to gain instant insights into customer preferences without the need for cumbersome analyses or unreliable focus groups. Buynomics’ platform enables Revenue Growth Management teams to optimize essential commercial decisions, including pricing, promotions, and product mix, by providing a comprehensive understanding of critical revenue levers. Through its holistic methodology, Buynomics delivers actionable insights that support profitable and sustainable business strategies.

CommerceIQ specializes in Ecommerce Channel Optimization (ECO), using machine learning and automation to optimize e-commerce operations for leading consumer brands. Its platform drives a 40% increase in incremental sales, a 20% improvement in profitability, and reduces out-of-stock rates by 32%.

Avo is an eCommerce platform that powers branded and online convenience stores for employees within corporations. It centralizes demand by offering internal online stores, enabling companies to provide same-day delivery of consumer goods, groceries, electronics, and personal care items without minimum order sizes or delivery fees.

CommerceIQ specializes in Ecommerce Channel Optimization (ECO), using machine learning and automation to optimize e-commerce operations for leading consumer brands. Its platform drives a 40% increase in incremental sales, a 20% improvement in profitability, and reduces out-of-stock rates by 32%.

Modern Milkman is a grocery delivery service dedicated to reducing waste. It delivers fresh milk, groceries, and household products in returnable glass bottles, reusable containers, or recyclable packaging. The company aims to revolutionize consumer habits by promoting ethical shopping and convenience.

iFoodDS provides real-time traceability, quality, and food safety solutions for suppliers, processors, distributors, retailers, and operators in the perishable foods industry. Its platform enables consistent compliance with trading partner expectations, offers real-time supply chain visibility, and enhances brand reputation.

Fridge No More is a New York-based grocery delivery startup established in 2020. It operates a proprietary network of "cloud stores" within a 1-mile radius, facilitating swift deliveries—typically within 15 minutes—to customers' doorsteps. The company offers free delivery with no minimum order requirements and aims to eliminate common online grocery pain points such as costly replacements. Its data-rich inventory system continually improves based on customer and operational needs.

Hundred is a Berlin-based technology company operating in the online nutrition sector. It specializes in offering personalized vitamin and supplement solutions designed to help individuals achieve their health goals. By providing daily packs tailored to each user's lifestyle and health objectives, Hundred delivers convenient nutrient mixes in easy-to-carry pouches. The company emphasizes 100% personalization and transparency, adopting a holistic approach that encompasses overall wellness. Its services include personalized health consultations focused on four wellness pillars, quarterly health assessments to refine individual plans, and ongoing support from nutritionists through chat. Through these offerings, Hundred aims to simplify the complexity of nutrition and empower consumers to make informed health choices.

Freshly, Inc. is an online provider of freshly prepared meals, specializing in gourmet ready-made options designed for health-conscious consumers. Founded in 2012 and based in New York, the company offers a subscription service that delivers meals directly to customers' doors on a weekly or monthly basis. The menu includes a variety of entrees and breakfasts, featuring high-quality, all-natural ingredients that are gluten-free, high in protein, and low in carbohydrates. Freshly's meals are crafted by experienced chefs, emphasizing health and wellness while adhering to paleo principles. The company aims to simplify healthy eating and support fitness goals by providing convenient, chef-cooked meals that require minimal preparation. Freshly operates as a subsidiary of Nestlé USA, Inc. since late 2020.

Freshly, Inc. is an online provider of freshly prepared meals, specializing in gourmet ready-made options designed for health-conscious consumers. Founded in 2012 and based in New York, the company offers a subscription service that delivers meals directly to customers' doors on a weekly or monthly basis. The menu includes a variety of entrees and breakfasts, featuring high-quality, all-natural ingredients that are gluten-free, high in protein, and low in carbohydrates. Freshly's meals are crafted by experienced chefs, emphasizing health and wellness while adhering to paleo principles. The company aims to simplify healthy eating and support fitness goals by providing convenient, chef-cooked meals that require minimal preparation. Freshly operates as a subsidiary of Nestlé USA, Inc. since late 2020.

HelloFresh is a food subscription company that delivers personalized meal boxes containing pre-portioned ingredients to customers' doorsteps each week. The company focuses on providing quick and healthy meal solutions designed by nutritionists and chefs, allowing households to enjoy wholesome home-cooked meals without the need for planning or shopping. Operating in multiple international markets, including Europe, Japan, Australia, and North America, HelloFresh aims to revolutionize the way consumers shop for food and prepare meals by simplifying the cooking process. Its subscription model promotes convenience and addresses the desire for high-quality, ecological foods. By fundamentally changing the traditional food supply chain, HelloFresh is positioned at the forefront of the online food delivery trend.

HelloFresh is a food subscription company that delivers personalized meal boxes containing pre-portioned ingredients to customers' doorsteps each week. The company focuses on providing quick and healthy meal solutions designed by nutritionists and chefs, allowing households to enjoy wholesome home-cooked meals without the need for planning or shopping. Operating in multiple international markets, including Europe, Japan, Australia, and North America, HelloFresh aims to revolutionize the way consumers shop for food and prepare meals by simplifying the cooking process. Its subscription model promotes convenience and addresses the desire for high-quality, ecological foods. By fundamentally changing the traditional food supply chain, HelloFresh is positioned at the forefront of the online food delivery trend.

HelloFresh is a food subscription company that delivers personalized meal boxes containing pre-portioned ingredients to customers' doorsteps each week. The company focuses on providing quick and healthy meal solutions designed by nutritionists and chefs, allowing households to enjoy wholesome home-cooked meals without the need for planning or shopping. Operating in multiple international markets, including Europe, Japan, Australia, and North America, HelloFresh aims to revolutionize the way consumers shop for food and prepare meals by simplifying the cooking process. Its subscription model promotes convenience and addresses the desire for high-quality, ecological foods. By fundamentally changing the traditional food supply chain, HelloFresh is positioned at the forefront of the online food delivery trend.