IDG Capital
IDG Capital is a Beijing-based venture and growth-stage investment firm that backs technology-enabled companies across global markets, with a strong emphasis on China and Asia. It invests across seed, early, later, and growth stages and pursues buyouts, with interests spanning information technology, software, consumer products and services, healthcare, energy, SaaS, mobile, TMT, and advanced manufacturing. The firm leverages a worldwide network of limited partners, including sovereign wealth funds, pension funds, institutional investors, and philanthropic and educational endowments, to support portfolio companies. With deep local market knowledge and extensive relationships with business leaders, IDG Capital combines global perspective with local execution to facilitate inbound and outbound opportunities in China and the broader Asian region.
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Past deals in Home Decor
Govee
Series A in 2021
Govee is a consumer lighting and home product provider. Govee creates personalized and enjoyable life experiences through continuous innovation in smart home areas, particularly in ambient lighting and home appliances. Govee's RGBIC technology gives users more flexibility in mixing and matching colors and lighting effects.
RentoMojo
Series C in 2019
RentoMojo is an online furniture rental platform founded in 2014 in India that enables customers to furnish homes through a rental model rather than purchase. It operates in major cities including Bangalore, Pune, Mumbai, Hyderabad, Chennai, Delhi, Gurgaon and Noida, offering a flexible option for people moving between rented accommodations by providing a range of furniture and related items on short- to long-term terms.
Smart Bees
Series B in 2019
Smart Bees is a developer of innovative foldable furniture designed to optimize small living spaces, primarily targeting consumers in China. The company focuses on creating stylish and functional pieces that blend fashion, simplicity, and sustainability. By prioritizing environmentally safe materials, Smart Bees aims to provide high-quality furniture solutions that meet the evolving needs of modern urban dwellers.
Home King
Series C in 2019
Home King is a professional housekeeping service platform established in 2010 that streamlines the traditional process of housekeeping transactions. With direct sales branches in 26 major cities, the company employs over 10,000 full-time staff and caters to approximately 3.5 million households. Home King specializes in a range of services, including home cleaning, babysitting, deep cleaning, cooking, and home organization, offering comprehensive solutions tailored for urban residents. In 2018, the company completed 24 million service hours and generated an annual revenue of 850 million yuan, demonstrating its significant presence in the housekeeping industry.
Meiwo
Series A in 2018
Meiwo is a real estate company that operates an online shopping platform focused on furniture and home decorating products. Through its website, Meiwo offers a wide range of items including home textiles, furniture, lighting fixtures, and other decorative pieces, providing customers with the convenience of ordering home decor from their homes. In addition to its online presence, Meiwo maintains 40 physical retail locations to cater to consumers who prefer in-person shopping experiences.
Kujiale
Series D in 2018
Kujiale operates an online platform specializing in home decoration and furnishing information. Based in Hangzhou, China, it offers tools for creating 3D models, applying textures, and visualizing designs in various formats.
Home King
Series C in 2017
Home King is a professional housekeeping service platform established in 2010 that streamlines the traditional process of housekeeping transactions. With direct sales branches in 26 major cities, the company employs over 10,000 full-time staff and caters to approximately 3.5 million households. Home King specializes in a range of services, including home cleaning, babysitting, deep cleaning, cooking, and home organization, offering comprehensive solutions tailored for urban residents. In 2018, the company completed 24 million service hours and generated an annual revenue of 850 million yuan, demonstrating its significant presence in the housekeeping industry.
RentoMojo
Series B in 2017
RentoMojo is an online furniture rental platform founded in 2014 in India that enables customers to furnish homes through a rental model rather than purchase. It operates in major cities including Bangalore, Pune, Mumbai, Hyderabad, Chennai, Delhi, Gurgaon and Noida, offering a flexible option for people moving between rented accommodations by providing a range of furniture and related items on short- to long-term terms.
Zaozuo
Series B in 2017
Zaozuo is a Chinese company that specializes in designing and manufacturing modern furniture products. Its offerings include a range of items such as the New Deep Sea Sleeping Mattress, Minimalist Soft beds, and Half Moon Bay Smart Electric Beds. In addition to these products, Zaozuo also provides log wall hanging boxes, along with online shopping and delivery services. The company aims to enhance the creativity and quality of household furniture, catering to a diverse clientele seeking contemporary design solutions.
Kujiale
Series C in 2016
Kujiale operates an online platform specializing in home decoration and furnishing information. Based in Hangzhou, China, it offers tools for creating 3D models, applying textures, and visualizing designs in various formats.
RentoMojo
Series A in 2016
RentoMojo is an online furniture rental platform founded in 2014 in India that enables customers to furnish homes through a rental model rather than purchase. It operates in major cities including Bangalore, Pune, Mumbai, Hyderabad, Chennai, Delhi, Gurgaon and Noida, offering a flexible option for people moving between rented accommodations by providing a range of furniture and related items on short- to long-term terms.
LUX
Series A in 2016
Lux is a mobile shopping app based in the San Francisco Bay Area. Lux's mission is to find inspired products to light a customer's day. Every week, Lux launches new brands in Home, Accessories, and Gifts. Each items is hand-picked, one-of-a-kind. Lux is committed to authenticity and the world of designers, both undiscovered and iconic.
RentoMojo
Seed Round in 2015
RentoMojo is an online furniture rental platform founded in 2014 in India that enables customers to furnish homes through a rental model rather than purchase. It operates in major cities including Bangalore, Pune, Mumbai, Hyderabad, Chennai, Delhi, Gurgaon and Noida, offering a flexible option for people moving between rented accommodations by providing a range of furniture and related items on short- to long-term terms.
Weilei Biandang
Series A in 2015
Consumer
Move Loot
Series A in 2015
Move Loot Inc. is an online marketplace based in San Francisco that specializes in the buying and selling of new and used furniture across the United States. The company offers a wide range of items, including sofas, chairs, tables, and home office furniture, catering to diverse customer needs. Move Loot simplifies the selling process for individuals by allowing them to submit their furniture easily, after which the company curates, prices, and lists the items on its digital platform. In addition to facilitating sales, Move Loot manages logistics by arranging pick-up from sellers and delivery to buyers, enhancing the overall experience. The company primarily serves clients in North Carolina, Georgia, New York, and California and has been operational since its incorporation in 2013.
3KongJian
Series A in 2015
3KongJian is a company that specializes in home design, decoration, and construction services. It operates an internet platform that facilitates home decoration and refurbishing projects, offering professional design and quality supervision services. By employing an online-to-offline (O2O) model, 3KongJian integrates high-quality resources, including construction teams and essential materials, to ensure the delivery of superior home decoration services. The company's focus on quality and professional oversight aims to enhance the overall experience for clients seeking home improvement solutions.
Zaozuo
Series A in 2014
Zaozuo is a Chinese company that specializes in designing and manufacturing modern furniture products. Its offerings include a range of items such as the New Deep Sea Sleeping Mattress, Minimalist Soft beds, and Half Moon Bay Smart Electric Beds. In addition to these products, Zaozuo also provides log wall hanging boxes, along with online shopping and delivery services. The company aims to enhance the creativity and quality of household furniture, catering to a diverse clientele seeking contemporary design solutions.
Kujiale
Series B in 2014
Kujiale operates an online platform specializing in home decoration and furnishing information. Based in Hangzhou, China, it offers tools for creating 3D models, applying textures, and visualizing designs in various formats.
LUX
Angel Round in 2014
Lux is a mobile shopping app based in the San Francisco Bay Area. Lux's mission is to find inspired products to light a customer's day. Every week, Lux launches new brands in Home, Accessories, and Gifts. Each items is hand-picked, one-of-a-kind. Lux is committed to authenticity and the world of designers, both undiscovered and iconic.
Kujiale
Series A in 2013
Kujiale operates an online platform specializing in home decoration and furnishing information. Based in Hangzhou, China, it offers tools for creating 3D models, applying textures, and visualizing designs in various formats.
UYA100
Series A in 2011
Uya100 is a Chinese company established in 2010 and headquartered in Beijing, specializing in the sale of home textiles. It primarily offers products under its own Toscaso brand, alongside a selection of bed and bath textile products from other notable brands, including FUANNA and DUOHIA. Uya100.com functions as an online shopping platform, focusing on premium bedding and bathing items such as pillows, pillowcases, quilts, quilt covers, sheets, towels, and bath mats. The company aims to enhance the quality of life for Chinese consumers by providing high-quality home products. In 2010, Uya100 introduced a green product line featuring various cotton items, including tissues and cosmetics.
Tavolo
Venture Round in 2000
Tavolo offers an online store that enables its users to find and buy products related to cooking.
Tavolo was acquired by OurHouse in December 2000. It is based in San Rafael, California.
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