Hiro Capital

Hiro Capital is a venture capital firm based in London, United Kingdom, with an additional office in Luxembourg. Established in 2019, it specializes in investing in post-seed Series A and B stages, focusing on sectors such as gaming, esports, digital sports, and emerging technologies like augmented and virtual reality, big data, and artificial intelligence. The firm targets both front-end content creators and back-end technology innovators, particularly in areas related to mobile, streaming, and cloud applications. Hiro Capital aims to invest between EUR 1 million to EUR 15 million per company, predominantly in European and North American innovators. With a keen interest in the evolving landscapes of gaming and sports technology, Hiro Capital seeks to support a minimum of 20 companies, driving innovation across various subsectors, including social mobile gaming and monetization strategies.

Luke Alvarez

Founder, General Partner

Samuel Costello

Principal

Ayesha Forbes

Principal

Freeman Cherry

Co-Founding Partner

Alistair Hopkins

Technology Venture Director

Jon Jordan

Venture Partner

Spike Laurie

Partner

Thomas Martens

Investor

Luca Suma

Investment Director

Jason Willig

Venture Director

Joe Yuan

Investment Director

Past deals in eSports

Firestoke

Seed Round in 2022
Firestoke is a publisher of indie PC and Console games.

aXiomatic

Venture Round in 2022
AXiomatic powers unforgettable esports experiences through sports and entertainment expertise. Its mission is to build a portfolio of dynamic company holdings in the esports and video gaming industry. Through strategic partnerships, investments, and acquisitions, the team connects esports groups with valuable resources including venues, technologies, media content, distribution partners, and investment capital. The company was founded in 2015 and is headquartered in Los Angeles, California.

FRVR

Series A in 2022
FRVR Limited provides online computer games. The company is based in Mellieha, Malta.

Frameplay

Series A in 2021
Frameplay is an intrinsic advertising platform that specializes in in-game advertising services within the video game industry. The company provides tools that allow brands to integrate advertisements seamlessly into games, offering complete creative control over ad placements to ensure they fit the game's vision. This approach not only helps game developers generate significant revenue but also allows advertisers to effectively reach gamers worldwide. Frameplay emphasizes a transparent, self-serve experience that prioritizes the gamer, while also delivering sophisticated data and analytics to both advertisers and developers, positioning itself as a leader in the in-game advertising space.

Keen Games

Series B in 2021
Operator of a game development studio intended to create new sandbox gaming experiences. The company develops innovative and creative sandbox games that offer diverse gameplay options such as leveling up characters and crafting powerful gear to defeat enemies in real-time tactical combat, exploring the map, and completing tasks, enabling players to have a fun and immersive gaming experience.

FRVR

Convertible Note in 2021
FRVR Limited provides online computer games. The company is based in Mellieha, Malta.

PlayerData

Series A in 2021
PlayerData Ltd. is a company focused on developing innovative sports technology that integrates hardware and software solutions for athletes. Founded in 2017 and headquartered in Edinburgh, United Kingdom, PlayerData offers the PlayerData EDGE system, which consists of a base layer garment embedded with sensors and a detachable control module. This technology allows athletes and teams to gather and analyze crucial data related to biometrics, performance, and technique, ultimately enhancing training and competitive outcomes.

Lightfox Games

Seed Round in 2020
Lightfox Games, Inc. is a Seattle-based company founded in 2019 that specializes in the design and development of multiplayer mobile game applications. The company focuses on creating mobile gaming experiences that connect players worldwide. By collaborating with various amateur game developers, Lightfox Games aims to inspire and engage the next generation of mobile gamers, fostering a sense of community through interactive play.

Zwift

Series C in 2020
Zwift, Inc. is a company that specializes in a virtual training and workout application for cycling and running, aimed at enhancing indoor exercise experiences. Founded in 2014 and based in Long Beach, California, Zwift transforms solitary workouts into engaging social adventures by connecting users to stationary trainers and playback devices. The platform allows cyclists and runners to immerse themselves in dynamic virtual environments while interacting with others, creating a community-focused exercise experience. Users can participate in rides and runs together, compete, and train by pairing their equipment with the Zwift app, which controls their in-game avatars. In addition to its software, Zwift also offers a range of gear, clothing, accessories, and gift cards through its online store.

Zwift

Series C in 2020
Zwift, Inc. is a company that specializes in a virtual training and workout application for cycling and running, aimed at enhancing indoor exercise experiences. Founded in 2014 and based in Long Beach, California, Zwift transforms solitary workouts into engaging social adventures by connecting users to stationary trainers and playback devices. The platform allows cyclists and runners to immerse themselves in dynamic virtual environments while interacting with others, creating a community-focused exercise experience. Users can participate in rides and runs together, compete, and train by pairing their equipment with the Zwift app, which controls their in-game avatars. In addition to its software, Zwift also offers a range of gear, clothing, accessories, and gift cards through its online store.

Edgegap

Seed Round in 2019
Edgegap Technologies Inc. is a software development company based in Quebec City, Canada, specializing in gaming infrastructure services through edge computing. Founded in 2018, the company provides innovative solutions that enable video game studios, publishers, and developers to effectively manage multiplayer environments. By leveraging edge computing technology, Edgegap offers unique methods for optimizing gaming experiences and monetizing various use cases within the gaming industry.

LIV

Series A in 2019
LIV Inc, formerly known as LIV Net Inc, is a technology company based in Prague, Czech Republic, specializing in virtual reality software for gaming. Established in 2013, LIV focuses on enabling VR live streamers to engage with their audiences in real-time, transforming viewers from passive spectators into active participants. Since its inception, the company has redefined the landscape of live-streamed gaming content, allowing creators to enhance their interactive experiences. Since launching in 2018, LIV's innovative approach has garnered over 1.5 billion views, showcasing its significant impact on the virtual reality and gaming communities.
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