Hard Yaka

Hard Yaka, Inc., established in 2010 and headquartered in Crystal Bay, Nevada, is a private equity firm focusing on buyout and distressed investments. It specializes in investing in companies that facilitate digital transformation, such as those focused on portable identity, payments, and marketplaces. The firm typically seeks majority stakes in its investments. Additionally, Hard Yaka makes early round investments in startup companies within the exchange space, targeting verticals in specific exchange markets or horizontal services providers across various exchange sectors.

Jun Hiraga

Partner

Kevin Leiske

Partner

Margaret Slemmer

Partner

Katie Sullivan

Partner

Past deals in Personal Finance

Goin

Series A in 2025
Goin is a mobile application focused on enhancing users' financial health by integrating with their traditional banking systems. The app offers a range of innovative tools that assist users in saving, investing, and smart shopping. By leveraging machine learning algorithms, Goin analyzes users' banking information and spending habits to provide personalized insights and recommendations. It encourages users to accumulate savings through small daily actions, such as rounding up their payments. Additionally, Goin enables users to easily transfer funds to various investment options, including cryptocurrencies and equity funds, as well as manage their finances more effectively. Through these features, Goin aims to empower users to improve their financial well-being and lifestyle.

Goin

Seed Round in 2021
Goin is a mobile application focused on enhancing users' financial health by integrating with their traditional banking systems. The app offers a range of innovative tools that assist users in saving, investing, and smart shopping. By leveraging machine learning algorithms, Goin analyzes users' banking information and spending habits to provide personalized insights and recommendations. It encourages users to accumulate savings through small daily actions, such as rounding up their payments. Additionally, Goin enables users to easily transfer funds to various investment options, including cryptocurrencies and equity funds, as well as manage their finances more effectively. Through these features, Goin aims to empower users to improve their financial well-being and lifestyle.

Goin

Venture Round in 2020
Goin is a mobile application focused on enhancing users' financial health by integrating with their traditional banking systems. The app offers a range of innovative tools that assist users in saving, investing, and smart shopping. By leveraging machine learning algorithms, Goin analyzes users' banking information and spending habits to provide personalized insights and recommendations. It encourages users to accumulate savings through small daily actions, such as rounding up their payments. Additionally, Goin enables users to easily transfer funds to various investment options, including cryptocurrencies and equity funds, as well as manage their finances more effectively. Through these features, Goin aims to empower users to improve their financial well-being and lifestyle.

TomoCredit

Seed Round in 2019
TomoCredit LLC is a financial technology company based in San Francisco, California, that focuses on providing credit solutions for individuals with no credit history or score, particularly targeting Millennials and immigrant populations. Founded in 2018, the company uses alternative data sources analyzed through a proprietary algorithm to assess creditworthiness, allowing users to build their credit and qualify for loans. TomoCredit's product includes a digital credit card that not only helps users establish credit but also offers the opportunity to earn rewards in cryptocurrency. Additionally, the company provides a mobile application that facilitates account management and enhances user engagement. The founding team, comprised of professionals with backgrounds from notable organizations such as Coinbase and Google, aims to address the challenges faced by foreign nationals in obtaining credit.

Cuenca

Seed Round in 2018
Cuenca is a FinTech company based in San Francisco, California, established in 2016. It operates a mobile-based bill payment platform, enabling users to conveniently pay their mobile, electricity, water, and other bills through their smartphones. Additionally, Cuenca offers online banking services, including savings accounts with competitive interest rates and digital loan facilities, allowing users to securely deposit, borrow, and repay funds at their convenience.

Trim

Series A in 2018
Trim is a personal finance assistant that aims to enhance the financial health of Americans through its automated services. The application analyzes users' spending habits, negotiates bills for services such as cable and internet, cancels unwanted subscriptions, and provides spending insights and recommendations. By leveraging these features, Trim has successfully saved its users over $60 million. The company is supported by a team with extensive experience from renowned organizations and backed by notable venture investors. As Trim continues to expand its offerings, it remains focused on helping individuals manage their finances more effectively and achieve greater financial stability.

Finerio Connect

Seed Round in 2017
Finerio is a personal finance platform based in Mexico that offers an automated and free service to help users manage their finances effectively. The platform allows individuals to link their debit and credit accounts from major Mexican banks, enabling them to monitor and track their expenses, view financial information, and analyze their consumption patterns. Finerio's features include custom budgeting tools and data analysis capabilities, which aim to enhance users' financial planning and savings. By leveraging open finance principles, Finerio empowers users to take control of their financial well-being through insightful data-driven insights.

Earny

Seed Round in 2016
Earny Inc. is a Los Angeles-based company that offers a mobile application designed to provide money protection and refund services to consumers. Founded in 2016, the application functions as a personal assistant that automatically identifies lower prices for items users have previously purchased, allowing them to receive refunds for the difference. Earny's goal is to enhance consumer confidence by ensuring that users never overpay for their purchases, enabling them to shop freely without concerns about pricing discrepancies.

Upgrade

Series A in 2016
Upgrade Inc., established in 2016 and headquartered in San Francisco with additional offices across North America, operates an online lending platform that combines access to personal loans and the Upgrade Card with free credit education tools and monitoring services. The company aims to provide affordable and responsible credit solutions to mainstream consumers, offering products such as personal loans and a unique credit card designed for use at retail locations nationwide. Additionally, Upgrade offers mobile banking products and educational resources to help consumers understand and manage their finances effectively.

Trim

Seed Round in 2015
Trim is a personal finance assistant that aims to enhance the financial health of Americans through its automated services. The application analyzes users' spending habits, negotiates bills for services such as cable and internet, cancels unwanted subscriptions, and provides spending insights and recommendations. By leveraging these features, Trim has successfully saved its users over $60 million. The company is supported by a team with extensive experience from renowned organizations and backed by notable venture investors. As Trim continues to expand its offerings, it remains focused on helping individuals manage their finances more effectively and achieve greater financial stability.

Kueski

Seed Round in 2014
Kueski is a prominent buy now, pay later (BNPL) and online consumer lending company in Latin America, primarily serving the Mexican market. Founded in 2012, Kueski aims to simplify financial access for consumers through its innovative product offerings. The company's ecosystem includes Kueski Pay, a BNPL solution that facilitates purchases both online and in physical stores, and Kueski Cash, which provides personal loans. By utilizing advanced technologies such as artificial intelligence and big data, Kueski efficiently assesses credit and fraud risks, enabling rapid approval or rejection of loan applications within minutes. This approach helps clients meet their short-term financial needs. Kueski has successfully raised over $300 million in equity and debt financing and has been recognized in industry rankings, underscoring its significant impact on the financial landscape in Mexico.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.