Greycroft

Tetra operates an HVAC management platform that simplifies the process of purchasing and installing heating and cooling systems for residential properties. The platform allows customers to obtain instant quotes for boiler, furnace, and air conditioner replacements online, eliminating the need for contractor calls, sales visits, and lengthy research. By streamlining the buying process, Tetra makes it easier, faster, and more affordable for homeowners to manage their HVAC needs, thus enhancing convenience and efficiency in home improvement projects.

Tetra operates an HVAC management platform that simplifies the process of purchasing and installing heating and cooling systems for residential properties. The platform allows customers to obtain instant quotes for boiler, furnace, and air conditioner replacements online, eliminating the need for contractor calls, sales visits, and lengthy research. By streamlining the buying process, Tetra makes it easier, faster, and more affordable for homeowners to manage their HVAC needs, thus enhancing convenience and efficiency in home improvement projects.

Ergatta, Inc. is a company based in Brooklyn, New York, that develops and sells a digital rowing machine designed to enhance the home fitness experience. Founded in 2018, Ergatta combines technology and design to create a competitive, personalized full-body workout through an engaging game-based interface. The company's mission is to make regular fitness routines more accessible and enjoyable for a broader audience, providing a stimulating alternative to traditional exercise methods. Ergatta's products are available for purchase online, emphasizing convenience and motivation to encourage users to challenge themselves continuously.

Just as technology has advanced society and delivered exciting consumer products, like Tesla cars and the iPhone, tech innovation is empowering homeowners across the country to join the New Utility Revolution. Palmetto’s clean energy marketplace and custom software tools help homeowners quickly estimate utility cost-savings and get renewable energy sources up and running, with ongoing data insights and support. For individuals, this innovation means lower utility bills, more transparency, control over energy use, increase in property value, and protection against power outages. When adopted en masse, a clean energy shift is a major step towards combating climate change and achieving American energy independence.

Ergatta, Inc. is a company based in Brooklyn, New York, that develops and sells a digital rowing machine designed to enhance the home fitness experience. Founded in 2018, Ergatta combines technology and design to create a competitive, personalized full-body workout through an engaging game-based interface. The company's mission is to make regular fitness routines more accessible and enjoyable for a broader audience, providing a stimulating alternative to traditional exercise methods. Ergatta's products are available for purchase online, emphasizing convenience and motivation to encourage users to challenge themselves continuously.

Lucy Goods, Inc. is a manufacturer and seller of nicotine gum and lozenges, providing alternatives to traditional tobacco products. Founded in 2016 and headquartered in Los Angeles, California, the company focuses on reducing tobacco-related harm by offering next-generation nicotine products made with pure nicotine and food-grade ingredients. Lucy Goods provides its offerings in various flavors, including fruit, mint, and cinnamon, and sells its products primarily through online channels. The company aims to deliver a cleaner and more convenient alternative to existing nicotine products on the market.

Inventables, Inc. is a Chicago-based company that specializes in 3D carving machines, software, and materials designed for digital fabrication. Its flagship product, the X-Carve, allows users to create intricate designs in various materials, including wood, plastic, and metal. The company also offers Carvey bits, a tabletop 3D carving software, and Easel Pro, a cloud-based design tool. In addition to machines, Inventables provides a wide range of materials such as acrylic, circuit board blanks, and machinable wax, along with essential machine components and finishing products. With a catalog of approximately 30,000 items, Inventables caters to small manufacturers and designers, facilitating the production of diverse products from jewelry to furniture. Founded in 2002, the company aims to make manufacturing accessible and efficient for its customers.

Kangaroo is an electronics company specializing in home security systems that are designed to be simple, affordable, and app-enabled. Founded in 2018 and headquartered in New York, the company aims to enhance safety by providing flexible security solutions that alert users to potential theft or external intrusions. Their self-contained alarm devices notify homeowners instantly of unwanted intrusions, ensuring that proper authorities can be informed if necessary. Additionally, Kangaroo prioritizes data security and privacy, taking extra measures to protect user information while striving to create a safer living environment.

Just as technology has advanced society and delivered exciting consumer products, like Tesla cars and the iPhone, tech innovation is empowering homeowners across the country to join the New Utility Revolution. Palmetto’s clean energy marketplace and custom software tools help homeowners quickly estimate utility cost-savings and get renewable energy sources up and running, with ongoing data insights and support. For individuals, this innovation means lower utility bills, more transparency, control over energy use, increase in property value, and protection against power outages. When adopted en masse, a clean energy shift is a major step towards combating climate change and achieving American energy independence.

See, Easy. We believe buying contact lenses and glasses should be simple. Full stop. That’s why our goal is to deliver the easiest, most hassle-free contact lens and glasses experience in the world. Here’s how we see it at Hubble Contacts. If you’re spending all your time arguing with customer service reps, endlessly searching for the right pair of glasses, or trying to remember to reorder your contacts before they run out (again), you’re not focused on all the things the world has to offer. Like that incredible sunset outside your window, the text convos on your phone that make you laugh (until you cry), or the gummy, toothless grin smiling at you from across her highchair. Hubble Contacts was created out of the desire to make contact lenses accessible and affordable to as many people as possible. Over the years, we have continued to evolve and adapt to the changing needs of our customers, and expand our product line along the way to also include high quality eyeglasses and sunglasses. With a passion for eye care and a dedication to customer service, our mission remains making a difference in the industry. So, let Hubble’s world-class team take care of you — and your contacts and glasses. And you? You keep your eyes on the prize.

Red Balloon Security, Inc. specializes in creating advanced security solutions for embedded device systems across a variety of industries, including consumer electronics, automobiles, manufacturing, homeland security, and military applications. The company's flagship product, FRAK, allows users to automatically unpack, modify, and repack embedded system firmware to implement robust defenses known as Symbiote defenses. Red Balloon Security's software is designed to provide intrusion defense and situational awareness, effectively protecting against sophisticated zero-day exploits targeting embedded devices. Additionally, it offers comprehensive host-based defenses that enable users to scan for, detect, and eliminate malware, spyware, and viruses. Founded in 2011 and headquartered in New York, Red Balloon Security has established a strategic partnership with In-Q-Tel to enhance its capabilities in securing critical infrastructure.

Lucy Goods, Inc. is a manufacturer and seller of nicotine gum and lozenges, providing alternatives to traditional tobacco products. Founded in 2016 and headquartered in Los Angeles, California, the company focuses on reducing tobacco-related harm by offering next-generation nicotine products made with pure nicotine and food-grade ingredients. Lucy Goods provides its offerings in various flavors, including fruit, mint, and cinnamon, and sells its products primarily through online channels. The company aims to deliver a cleaner and more convenient alternative to existing nicotine products on the market.

ShotTracker Inc. is a technology company based in Merriam, Kansas, specializing in wearable technology for basketball players. Founded in 2013, ShotTracker develops sensor-based systems that automatically track vital basketball statistics such as shot attempts, makes, and misses in real-time during practices and games. Their solution includes a wrist sensor, a net sensor, and a mobile application compatible with various Bluetooth-enabled iOS and select Android devices. The company's latest offering, ShotTracker TEAM, captures comprehensive statistics for entire basketball teams, allowing coaches to make informed decisions and adjustments based on data analytics. This innovation aims to enhance the performance of athletes at all levels of play by providing access to elite-level analytics in an affordable manner.

Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.

See, Easy. We believe buying contact lenses and glasses should be simple. Full stop. That’s why our goal is to deliver the easiest, most hassle-free contact lens and glasses experience in the world. Here’s how we see it at Hubble Contacts. If you’re spending all your time arguing with customer service reps, endlessly searching for the right pair of glasses, or trying to remember to reorder your contacts before they run out (again), you’re not focused on all the things the world has to offer. Like that incredible sunset outside your window, the text convos on your phone that make you laugh (until you cry), or the gummy, toothless grin smiling at you from across her highchair. Hubble Contacts was created out of the desire to make contact lenses accessible and affordable to as many people as possible. Over the years, we have continued to evolve and adapt to the changing needs of our customers, and expand our product line along the way to also include high quality eyeglasses and sunglasses. With a passion for eye care and a dedication to customer service, our mission remains making a difference in the industry. So, let Hubble’s world-class team take care of you — and your contacts and glasses. And you? You keep your eyes on the prize.

See, Easy. We believe buying contact lenses and glasses should be simple. Full stop. That’s why our goal is to deliver the easiest, most hassle-free contact lens and glasses experience in the world. Here’s how we see it at Hubble Contacts. If you’re spending all your time arguing with customer service reps, endlessly searching for the right pair of glasses, or trying to remember to reorder your contacts before they run out (again), you’re not focused on all the things the world has to offer. Like that incredible sunset outside your window, the text convos on your phone that make you laugh (until you cry), or the gummy, toothless grin smiling at you from across her highchair. Hubble Contacts was created out of the desire to make contact lenses accessible and affordable to as many people as possible. Over the years, we have continued to evolve and adapt to the changing needs of our customers, and expand our product line along the way to also include high quality eyeglasses and sunglasses. With a passion for eye care and a dedication to customer service, our mission remains making a difference in the industry. So, let Hubble’s world-class team take care of you — and your contacts and glasses. And you? You keep your eyes on the prize.

Prynt is a manufacturer of instant camera cases designed for smartphones, allowing users to print photos instantly. The device is compatible with both iOS and Android phones and operates without the need for ink, Wi-Fi, or Bluetooth. Users simply plug in the case, capture a photo, and receive a printed image within seconds. A unique feature of Prynt is its ability to embed short videos within the printed photos, which can be accessed through the accompanying app, offering an innovative way to share memories. This combination of tangible prints and digital storytelling enhances the user's experience by merging physical photography with modern technology.

Hollar is an online dollar store that provides a diverse range of consumer products, including toys, apparel, electronics, beauty items, accessories, party supplies, and home essentials. Founded in 2015 and headquartered in California, the company focuses on offering affordable prices for its curated selections, which include unique gift and party collections. Hollar's e-commerce platform allows customers to conveniently purchase a variety of products online, catering to their everyday needs while maintaining cost-effectiveness.

ShotTracker Inc. is a technology company based in Merriam, Kansas, specializing in wearable technology for basketball players. Founded in 2013, ShotTracker develops sensor-based systems that automatically track vital basketball statistics such as shot attempts, makes, and misses in real-time during practices and games. Their solution includes a wrist sensor, a net sensor, and a mobile application compatible with various Bluetooth-enabled iOS and select Android devices. The company's latest offering, ShotTracker TEAM, captures comprehensive statistics for entire basketball teams, allowing coaches to make informed decisions and adjustments based on data analytics. This innovation aims to enhance the performance of athletes at all levels of play by providing access to elite-level analytics in an affordable manner.

See, Easy. We believe buying contact lenses and glasses should be simple. Full stop. That’s why our goal is to deliver the easiest, most hassle-free contact lens and glasses experience in the world. Here’s how we see it at Hubble Contacts. If you’re spending all your time arguing with customer service reps, endlessly searching for the right pair of glasses, or trying to remember to reorder your contacts before they run out (again), you’re not focused on all the things the world has to offer. Like that incredible sunset outside your window, the text convos on your phone that make you laugh (until you cry), or the gummy, toothless grin smiling at you from across her highchair. Hubble Contacts was created out of the desire to make contact lenses accessible and affordable to as many people as possible. Over the years, we have continued to evolve and adapt to the changing needs of our customers, and expand our product line along the way to also include high quality eyeglasses and sunglasses. With a passion for eye care and a dedication to customer service, our mission remains making a difference in the industry. So, let Hubble’s world-class team take care of you — and your contacts and glasses. And you? You keep your eyes on the prize.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Inventables, Inc. is a Chicago-based company that specializes in 3D carving machines, software, and materials designed for digital fabrication. Its flagship product, the X-Carve, allows users to create intricate designs in various materials, including wood, plastic, and metal. The company also offers Carvey bits, a tabletop 3D carving software, and Easel Pro, a cloud-based design tool. In addition to machines, Inventables provides a wide range of materials such as acrylic, circuit board blanks, and machinable wax, along with essential machine components and finishing products. With a catalog of approximately 30,000 items, Inventables caters to small manufacturers and designers, facilitating the production of diverse products from jewelry to furniture. Founded in 2002, the company aims to make manufacturing accessible and efficient for its customers.

HelloTech, Inc. is a Los Angeles-based company that offers in-home and online information technology support services. Founded in 2014, it provides a range of solutions including computer setup, virus removal, data backup, smart TV installation, iOS training, and technology consultation. With a focus on enhancing the consumer experience, HelloTech utilizes a vetted and background-checked on-demand workforce to assist individuals in managing and upgrading their home technology. The company aims to simplify technology adoption and troubleshooting for consumers, ensuring they can fully enjoy the benefits of modern technology.

Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.

Seedling imagines the future of play and brings it to life by uniting modern, scalable technologies and classic materials. Itsr products enable kids 2 to 12 to seamlessly move between the digital and physical worlds they play in, creating a new category of products called reimagined play.

Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.

Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.

Crowd Fusion (now Ceros) is a publishing platform that combines the best of several popular applications like blogging, wikis, tagging and workflow management into a powerful open source framework in order to enable rapid deployment of new features and to solve the pain points of publishing vertical destination sites at scale. Founded in 2007 by CEO Brian Alvey (former co-founder of Weblogs, Inc) and CTO Craig Wood, Crowd Fusion raised $3 million from Velocity Interactive Group, Greycroft Partners and Marc Andreessen in July of 2008. Velocity's Jon Miller and Greycroft's Ian Sigalow joined the company's board of directors. When Miller left Velocity to become the CEO of Digital Media at Newscorp, Velocity changed its name to Fuse Capital and Fuse's Mickie Rosen joined the board. In September of 2008, Crowd Fusion launched its first showcase site, Obsessable, covering consumer electronics. In December of 2008, Crowd Fusion launched another showcase site, Super Eco, covering green news. In 2009, Crowd Fusion has explored working with other publishers to conquer various verticals like sports, finance, food, fashion, music, health, cars, entertainment and parenting, while using the showcase sites as a testing ground to further plan and develop the Crowd Fusion platform. Ceros acquired by Crowd Fusion and changed name to Ceros.