Greycroft
Founded in 2006, Greycroft is a venture capital firm based in New York and Los Angeles. With over $1 billion under management, it focuses on early-stage investments in consumer internet, financial technology, healthcare, and enterprise software sectors across the United States. The firm leverages its extensive network of media and technology industry connections to help entrepreneurs gain visibility, build strategic relationships, and bring products to market.
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Past deals in Oklahoma
Sapphire Digital
Venture Round in 2020
Sapphire Digital, established in 2007 and headquartered in Lyndhurst, New Jersey, is a healthcare technology company specializing in cost reduction and care selection. It offers a suite of solutions, including CareSelect, SmartShopper, MEG, and Sapphire 360, which empower consumers, employers, and health plans to make informed decisions about their healthcare, driving down costs and improving quality. These platforms facilitate care shopping, reward cost-conscious employees, provide surgeon and facility quality scores, and support data-driven medical spend reduction. The company, formerly known as Vitals, serves over 280 million people annually.
Sapphire Digital
Series C in 2013
Sapphire Digital, established in 2007 and headquartered in Lyndhurst, New Jersey, is a healthcare technology company specializing in cost reduction and care selection. It offers a suite of solutions, including CareSelect, SmartShopper, MEG, and Sapphire 360, which empower consumers, employers, and health plans to make informed decisions about their healthcare, driving down costs and improving quality. These platforms facilitate care shopping, reward cost-conscious employees, provide surgeon and facility quality scores, and support data-driven medical spend reduction. The company, formerly known as Vitals, serves over 280 million people annually.
Sapphire Digital
Series A in 2008
Sapphire Digital, established in 2007 and headquartered in Lyndhurst, New Jersey, is a healthcare technology company specializing in cost reduction and care selection. It offers a suite of solutions, including CareSelect, SmartShopper, MEG, and Sapphire 360, which empower consumers, employers, and health plans to make informed decisions about their healthcare, driving down costs and improving quality. These platforms facilitate care shopping, reward cost-conscious employees, provide surgeon and facility quality scores, and support data-driven medical spend reduction. The company, formerly known as Vitals, serves over 280 million people annually.
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