GGV Capital

GGV Capital is a global venture capital firm that invests in technology companies across various stages and sectors. Established in 2000, the firm has offices in Silicon Valley, Singapore, and Beijing, providing expansion capital ranging from $5 to $25 million for initial investments. GGV Capital focuses on companies operating in the U.S., China, India, Southeast Asia, Japan, Australia, Europe, and Israel.

Jixun Foo

Global Managing Partner

Kheng Nam Lee

Venture Partner

Haojun Li

Partner

Glenn Solomon

Managing Partner at GGV Capital VI

Hans Tung

Managing Partner at GGV Capital VI

Eric Xu

Managing Partner

Past deals in Beauty

Moody

Series C in 2021
Moody is a developer of disposable colored contact lenses that focuses on producing quality beauty accessories. The company's products are characterized by their appealing branding and hygienic packaging, ensuring a safe experience for users. Moody aims to provide consumers with a variety of color contact lens options, enhancing their aesthetic choices while maintaining high standards of quality.

Moody

Series B in 2021
Moody is a developer of disposable colored contact lenses that focuses on producing quality beauty accessories. The company's products are characterized by their appealing branding and hygienic packaging, ensuring a safe experience for users. Moody aims to provide consumers with a variety of color contact lens options, enhancing their aesthetic choices while maintaining high standards of quality.

Moody

Series B in 2021
Moody is a developer of disposable colored contact lenses that focuses on producing quality beauty accessories. The company's products are characterized by their appealing branding and hygienic packaging, ensuring a safe experience for users. Moody aims to provide consumers with a variety of color contact lens options, enhancing their aesthetic choices while maintaining high standards of quality.

HyperSKU

Series A in 2020
HyperSKU is a dropshipping supplier that provides an online platform designed to assist dropshippers and small to medium-sized businesses in optimizing their eCommerce operations. The company offers a diverse range of products, including women's clothing, pet supplies, consumer electronics, health and beauty items, as well as home and kitchen goods. Its platform features a dynamic supplier database for efficient product sourcing, real-time synchronization with clients' stores, and express international shipping at competitive rates. By simplifying the sourcing and fulfillment processes, HyperSKU enables dropshippers to quickly fulfill orders and deliver products to customers reliably and efficiently.

Allume

Series A in 2019
Allume is a provider of an on-demand personal shopping platform focused on helping busy women discover clothing and accessories that enhance their confidence and style. By combining data science with human interaction, Allume offers a personalized shopping experience that connects women with expert stylists who share similar tastes. This approach enables the platform to match users with clothing and accessories tailored to their body type, budget, and personal style, thereby facilitating a more efficient and satisfying shopping experience. Allume's mission centers on empowering women to make informed fashion choices that align with their individual needs and preferences.

HOW

Seed Round in 2019
The legal representative is Kim Min Jong. HOW Good Search is a question-and-answer content e-commerce platform, mainly for middle-class women, starting from the user's consumer demand, through the user to ask questions according to their specific needs, matching the corresponding consumer solutions. The contents include beauty skin care, fashion wear, Haitao purchasing, career promotion and other issues.

Winky Lux

Venture Round in 2019
Winky Lux is a cosmetics company that specializes in manufacturing color cosmetic products. Founded in 2015 and based in New York, the company offers a diverse range of items, including lip kits, shadow palettes, flower balms, lipsticks, complexion powders, whipped creams, blushes, highlighters, and various eye products. Winky Lux emphasizes the use of high-quality, cruelty-free, and non-toxic ingredients, ensuring that all products are free from parabens and phthalates. The brand is committed to sustainable practices and aims to create vibrant and unique colors that appeal to consumers. By selling its products online and through various retailers, Winky Lux is able to offer luxury cosmetics at accessible prices, providing customers with significant savings.

Function of Beauty

Venture Round in 2019
Founded in 2015, Function of Beauty specializes in personalized hair care products. Customers can create customized shampoos, conditioners, and styling products based on their unique hair type, goals, and aesthetic preferences. The company's formulations are free from sulfates, parabens, phthalates, and other potentially harmful ingredients.

HOW

Venture Round in 2019
The legal representative is Kim Min Jong. HOW Good Search is a question-and-answer content e-commerce platform, mainly for middle-class women, starting from the user's consumer demand, through the user to ask questions according to their specific needs, matching the corresponding consumer solutions. The contents include beauty skin care, fashion wear, Haitao purchasing, career promotion and other issues.

WearLively

Series A in 2018
Lively is a United States-based company that specializes in the manufacture and marketing of womenswear, particularly focusing on bras and underwear. Established in 2015 and headquartered in New York, Lively aims to redefine lingerie by blending high-style, comfort, and simplicity. Its product offerings also include bodysuits, swimwear, and fragrance products, merging elements from various categories to create a unique aesthetic. Lively's approach seeks to create a new perspective on lingerie, positioning itself as a brand that prioritizes both fashion and functionality.

SHOPPO

Seed Round in 2018
Shoppo is a global online retailer that leverages artificial intelligence to connect consumers worldwide with high-quality products across various categories such as electronics, fashion, home decor, beauty, and outdoor gear. The platform aims to provide a user-friendly shopping experience, offering trendy items at competitive prices.

Allume

Series A in 2018
Allume is a provider of an on-demand personal shopping platform focused on helping busy women discover clothing and accessories that enhance their confidence and style. By combining data science with human interaction, Allume offers a personalized shopping experience that connects women with expert stylists who share similar tastes. This approach enables the platform to match users with clothing and accessories tailored to their body type, budget, and personal style, thereby facilitating a more efficient and satisfying shopping experience. Allume's mission centers on empowering women to make informed fashion choices that align with their individual needs and preferences.

Xiaohongshu

Series D in 2018
Xiaohongshu, founded in 2013 and based in Shanghai, China, is a lifestyle sharing platform that allows users to share experiences through text, images, and videos. Initially aimed at assisting overseas travelers with shopping, it has transformed into a vibrant community focused on various lifestyle areas, including cosmetics, fashion, food, travel, entertainment, reading, fitness, and childcare. The platform serves as a social e-commerce space where users can post their favorite products, share shopping experiences, and discover global merchandise, particularly in luxury and beauty sectors. By fostering user-generated content, Xiaohongshu encourages a collaborative environment for lifestyle enthusiasts to exchange insights and recommendations.

Winky Lux

Series A in 2018
Winky Lux is a cosmetics company that specializes in manufacturing color cosmetic products. Founded in 2015 and based in New York, the company offers a diverse range of items, including lip kits, shadow palettes, flower balms, lipsticks, complexion powders, whipped creams, blushes, highlighters, and various eye products. Winky Lux emphasizes the use of high-quality, cruelty-free, and non-toxic ingredients, ensuring that all products are free from parabens and phthalates. The brand is committed to sustainable practices and aims to create vibrant and unique colors that appeal to consumers. By selling its products online and through various retailers, Winky Lux is able to offer luxury cosmetics at accessible prices, providing customers with significant savings.

SHOPPO

Pre Seed Round in 2018
Shoppo is a global online retailer that leverages artificial intelligence to connect consumers worldwide with high-quality products across various categories such as electronics, fashion, home decor, beauty, and outdoor gear. The platform aims to provide a user-friendly shopping experience, offering trendy items at competitive prices.

Poshmark

Series E in 2017
Poshmark, Inc. is a social marketplace that facilitates the buying and selling of new and secondhand lifestyle products, including apparel, footwear, home items, beauty products, and accessories. Founded in 2011 and headquartered in Redwood City, California, Poshmark combines the personal touch of physical shopping with the convenience of e-commerce, making transactions simple, social, and sustainable. The platform caters to a diverse community of over 80 million registered users across the United States, Canada, Australia, and India. Poshmark promotes sustainable consumption by encouraging users to resell and purchase pre-owned items, thereby fostering a more environmentally conscious approach to fashion and lifestyle choices. With millions of active buyers and sellers, Poshmark is shaping the future of commerce through its innovative platform.

Winky Lux

Seed Round in 2017
Winky Lux is a cosmetics company that specializes in manufacturing color cosmetic products. Founded in 2015 and based in New York, the company offers a diverse range of items, including lip kits, shadow palettes, flower balms, lipsticks, complexion powders, whipped creams, blushes, highlighters, and various eye products. Winky Lux emphasizes the use of high-quality, cruelty-free, and non-toxic ingredients, ensuring that all products are free from parabens and phthalates. The brand is committed to sustainable practices and aims to create vibrant and unique colors that appeal to consumers. By selling its products online and through various retailers, Winky Lux is able to offer luxury cosmetics at accessible prices, providing customers with significant savings.

Function of Beauty

Series A in 2017
Founded in 2015, Function of Beauty specializes in personalized hair care products. Customers can create customized shampoos, conditioners, and styling products based on their unique hair type, goals, and aesthetic preferences. The company's formulations are free from sulfates, parabens, phthalates, and other potentially harmful ingredients.

WearLively

Seed Round in 2016
Lively is a United States-based company that specializes in the manufacture and marketing of womenswear, particularly focusing on bras and underwear. Established in 2015 and headquartered in New York, Lively aims to redefine lingerie by blending high-style, comfort, and simplicity. Its product offerings also include bodysuits, swimwear, and fragrance products, merging elements from various categories to create a unique aesthetic. Lively's approach seeks to create a new perspective on lingerie, positioning itself as a brand that prioritizes both fashion and functionality.

Poshmark

Series D in 2016
Poshmark, Inc. is a social marketplace that facilitates the buying and selling of new and secondhand lifestyle products, including apparel, footwear, home items, beauty products, and accessories. Founded in 2011 and headquartered in Redwood City, California, Poshmark combines the personal touch of physical shopping with the convenience of e-commerce, making transactions simple, social, and sustainable. The platform caters to a diverse community of over 80 million registered users across the United States, Canada, Australia, and India. Poshmark promotes sustainable consumption by encouraging users to resell and purchase pre-owned items, thereby fostering a more environmentally conscious approach to fashion and lifestyle choices. With millions of active buyers and sellers, Poshmark is shaping the future of commerce through its innovative platform.

XiaoHongChun

Series B in 2016
XiaoHongChun is a prominent platform that caters to young women by combining a vertical short video community with a fashion business model. Launched in April 2015, the company operates various segments, including the Xiaohonglip app, internet celebrity brokerage, beauty brand operations, and cross-border e-commerce supply chain. By facilitating social interactions in the beauty and fashion sectors, XiaoHongChun effectively guides consumers through cosmetics video sharing and offers shopping assistance, thereby enhancing the shopping experience for its users.

Xiaohongshu

Series B in 2015
Xiaohongshu, founded in 2013 and based in Shanghai, China, is a lifestyle sharing platform that allows users to share experiences through text, images, and videos. Initially aimed at assisting overseas travelers with shopping, it has transformed into a vibrant community focused on various lifestyle areas, including cosmetics, fashion, food, travel, entertainment, reading, fitness, and childcare. The platform serves as a social e-commerce space where users can post their favorite products, share shopping experiences, and discover global merchandise, particularly in luxury and beauty sectors. By fostering user-generated content, Xiaohongshu encourages a collaborative environment for lifestyle enthusiasts to exchange insights and recommendations.

ezbuy Holdings

Series A in 2014
ezbuy Holdings Limited is a prominent online marketplace based in Singapore, established in 2010. It specializes in cross-border e-commerce and serves as the largest such platform in Southeast Asia. The company connects consumers to an extensive range of products, including apparel, home furnishings, electronics, and beauty items from various international sources, including China, the USA, Korea, and local merchants. To enhance customer experience, ezbuy offers several innovative features, such as a subscription service that allows for flat-rate shipping, product reviews for informed purchasing decisions, and a same-day delivery option. Operating across Singapore, Malaysia, Thailand, and Indonesia, ezbuy focuses on providing a convenient and cost-effective shopping experience through its website and mobile application, which support multiple languages.

Meilishuo

Series E in 2014
Meilishuo is a Chinese online platform that caters to fashion-conscious women by offering a Pinterest-like experience focused on personalized shopping for clothing, cosmetics, and accessories. Launched in November 2009, the platform allows users to search for expert advice, explore shops, and engage in group buying while sharing links to their favorite products. Meilishuo primarily aggregates listings from third-party sites, with a significant focus on Taobao, China's largest e-commerce platform. When users click on products, they are redirected to these external sites to complete their purchases, after which Meilishuo earns a commission. Since its launch, the platform has attracted 150 million registered users, with a daily user volume of 3.2 million and approximately 164 million daily page views. Meilishuo plays a notable role in driving traffic to Taobao, contributing around 700 million yuan to its monthly turnover. The company faces competition from other platforms, notably Mogujie, in the burgeoning market for fast fashion among young women in China.

Meilishuo

Series D in 2012
Meilishuo is a Chinese online platform that caters to fashion-conscious women by offering a Pinterest-like experience focused on personalized shopping for clothing, cosmetics, and accessories. Launched in November 2009, the platform allows users to search for expert advice, explore shops, and engage in group buying while sharing links to their favorite products. Meilishuo primarily aggregates listings from third-party sites, with a significant focus on Taobao, China's largest e-commerce platform. When users click on products, they are redirected to these external sites to complete their purchases, after which Meilishuo earns a commission. Since its launch, the platform has attracted 150 million registered users, with a daily user volume of 3.2 million and approximately 164 million daily page views. Meilishuo plays a notable role in driving traffic to Taobao, contributing around 700 million yuan to its monthly turnover. The company faces competition from other platforms, notably Mogujie, in the burgeoning market for fast fashion among young women in China.

Meilishuo

Series C in 2011
Meilishuo is a Chinese online platform that caters to fashion-conscious women by offering a Pinterest-like experience focused on personalized shopping for clothing, cosmetics, and accessories. Launched in November 2009, the platform allows users to search for expert advice, explore shops, and engage in group buying while sharing links to their favorite products. Meilishuo primarily aggregates listings from third-party sites, with a significant focus on Taobao, China's largest e-commerce platform. When users click on products, they are redirected to these external sites to complete their purchases, after which Meilishuo earns a commission. Since its launch, the platform has attracted 150 million registered users, with a daily user volume of 3.2 million and approximately 164 million daily page views. Meilishuo plays a notable role in driving traffic to Taobao, contributing around 700 million yuan to its monthly turnover. The company faces competition from other platforms, notably Mogujie, in the burgeoning market for fast fashion among young women in China.

Meilishuo

Series B in 2011
Meilishuo is a Chinese online platform that caters to fashion-conscious women by offering a Pinterest-like experience focused on personalized shopping for clothing, cosmetics, and accessories. Launched in November 2009, the platform allows users to search for expert advice, explore shops, and engage in group buying while sharing links to their favorite products. Meilishuo primarily aggregates listings from third-party sites, with a significant focus on Taobao, China's largest e-commerce platform. When users click on products, they are redirected to these external sites to complete their purchases, after which Meilishuo earns a commission. Since its launch, the platform has attracted 150 million registered users, with a daily user volume of 3.2 million and approximately 164 million daily page views. Meilishuo plays a notable role in driving traffic to Taobao, contributing around 700 million yuan to its monthly turnover. The company faces competition from other platforms, notably Mogujie, in the burgeoning market for fast fashion among young women in China.
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