General Catalyst

Craftwork is a full-service home painting company that leverages technology to enhance the experience for both homeowners and service operators. The company's online platform allows homeowners to obtain quotes by answering specific questions and using their smartphone cameras to measure surface areas. This streamlined process enables clients to make deposits and schedule painting services according to their individual needs, facilitating a more efficient and user-friendly experience in residential painting.

Samara is a home services company that specializes in home renovation, interior design, and architectural services. The firm operates a design studio aimed at enhancing living spaces by offering customized solutions for clients. Samara focuses on building homes and creating tailored backyards that accommodate studios and bedrooms, allowing clients to fully personalize their residences. Through its various services, the company seeks to improve the quality of living for its customers by transforming their homes into functional and aesthetically pleasing environments.

Bloomscape, Inc. is an online retailer based in Detroit, Michigan, specializing in the sale of houseplants and related care products. Founded in 2017, the company offers a variety of fully grown potted plants, including species such as tradescantia zebriana, pinstripe, and marble queen pothos, among others. Bloomscape simplifies the plant-buying experience by delivering ready-to-go plants directly to customers' doors, accompanied by post-purchase care instructions and support. Additionally, the company provides a Plant Mom service, allowing customers to seek expert advice on plant care. Through its platform, Bloomscape aims to enhance the relationship between individuals and their plants, making it easier for customers to incorporate greenery into their homes and gardens.

Great Jones is a modern kitchenware manufacturer dedicated to inspiring individuals to cook more often, regardless of their culinary skills. The company offers a diverse range of high-quality cookware products, designed in collaboration with leading figures in the food and fashion industries. Each item is meticulously crafted to enhance the cooking experience, featuring ergonomic handles and a focus on durability. Great Jones aims to combine functionality with aesthetic appeal, making cooking more accessible and enjoyable for everyone.

SmartBargains, Inc. is an e-commerce platform that specializes in providing a wide range of products for consumers seeking value. Founded in 1999 and headquartered in Boston, Massachusetts, the company offers an extensive selection of apparel for women, men, boys, and babies, including dresses, jackets, and accessories. In addition to clothing, SmartBargains features a variety of home goods such as bedding, bath products, and furniture, as well as jewelry, watches, and footwear. The platform also includes categories for eyewear, handbags, and various accessories. By focusing on a diverse array of merchandise, SmartBargains aims to serve smart shoppers looking for quality products at competitive prices. As of 2008, SmartBargains operates as a subsidiary of Rue La La, Inc.

SmartBargains, Inc. is an e-commerce platform that specializes in providing a wide range of products for consumers seeking value. Founded in 1999 and headquartered in Boston, Massachusetts, the company offers an extensive selection of apparel for women, men, boys, and babies, including dresses, jackets, and accessories. In addition to clothing, SmartBargains features a variety of home goods such as bedding, bath products, and furniture, as well as jewelry, watches, and footwear. The platform also includes categories for eyewear, handbags, and various accessories. By focusing on a diverse array of merchandise, SmartBargains aims to serve smart shoppers looking for quality products at competitive prices. As of 2008, SmartBargains operates as a subsidiary of Rue La La, Inc.