General Catalyst

General Catalyst is a venture capital firm established in 2000 and based in San Francisco, California. The firm specializes in early-stage and growth equity investments across various sectors, including consumer, enterprise, fintech, cryptocurrency, and health assurance. By fostering an environment conducive to growth, General Catalyst aims to accelerate the development of innovative ideas and companies. The firm provides mentorship and connects clients with experienced professionals to enhance their potential for success. As a Registered Investment Adviser, General Catalyst has managed a total of eight venture capital funds, accumulating approximately $3.75 billion in capital commitments.

Adrian Abeijon

Investor

Mark Allen

CFO

Neeraj Arora

Managing Director, Investment Team

Juliet Bailin

Principal

Marc Bhargava

Managing Director

Larry Bohn

Managing Director

Niko Bonatsos

Managing Director

Teresa Carlson

President, General Catalyst Institute

Kenneth Chenault

Chairman and Managing Director

Mark Crane

Partner

Joel Cutler

Co-Founder and Managing Director

Christopher Davis

Partner

Kyle Doherty

Managing Director

Nick van Eck

Partner

David Fialkow

Co-Founder and Managing Director

Bill Fitzgerald

Managing Director and COO

Diana Hong

Investor

Mina Hsiang

Associate

Nmachi Jidenma

Partner

Christopher Kauffman

Principal

Zak Kukoff

Principal

Paul Kwan

Managing Director

Karanveer Mohan

Managing Director, Investment Team

Priya Mohan

Partner, Investment Team

Deep Nishar

Managing Director

Dipchand Nishar

Managing Director

Reva Nohria

Investor

Trevor Oelschig

Managing Director

Tyler Olkowski

Investor

David Orfao

Managing Director and Co-Founder

Pranay Orugunta

Healthcare Investor

Mo Punjwani

Associate, Investments

Candace Richardson

Principal

Max Rimpel

Partner

Sam Rosen

Growth Investor

Pranav Singhvi

Partner

Bill Skarinka

Associate

Hemant Taneja

CEO and Managing Director

Alex Tran

Managing Director

Catherine Tu

Partner, Investment Team

Adam Valkin

Managing Director

Elena Viboch

Partner

Andrea Wang

Principal, Early Stage Investment

Nathaniel Levy-Westhead

Partner, Investment Team

Deep Nishar

Managing Director and Member of the Management Committee

Roy Mabrey

Partner, Investment Team

Past deals in Latin America

Clara

Debt Financing in 2025
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

Clara

Venture Round in 2024
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

Clara

Series B in 2023
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

Genial Care

Grant in 2023
Genial Care is a company based in São Paulo, Brazil, dedicated to providing specialized services for children with autism and developmental difficulties. Founded in 2020, it operates a network of both physical and digital clinics that offer real-time monitoring of the child's progress. In addition to direct care, Genial Care provides training programs for parents and therapists, ensuring personalized attention and support tailored to the needs of each child. The company's holistic approach aims to transform the lives of children with autism and their families, helping them to achieve their full potential.

R2

Series A in 2022
R2 is a developer of an embedded lending platform that provides financial resources to small and medium-sized businesses (SMBs) in Latin America. By partnering with established companies like Rappi and Clip, R2 enables these platforms to offer seamless financing options to their buyers and sellers. This integration allows businesses to lend without incurring credit risk, thereby enhancing their gross merchandise volume (GMV) and promoting customer retention. Additionally, R2's services create new revenue streams for its partners by positioning the company as a trusted financing supplier.

Trela

Series A in 2022
Trela is a leading consumer app and grocery provider in Brazil, known for its high Net Promoter Score (NPS). The company aims to promote healthier eating by offering a curated selection of high-quality food and beverage products, utilizing a just-in-time supply chain to ensure freshness and minimize waste. Based in São Paulo, Trela serves as a one-stop shop for healthy groceries, delivering directly to customers' doorsteps at competitive prices. Additionally, the company has developed a collective purchasing platform that allows groups of friends and neighbors to shop together via WhatsApp, facilitating discounted purchases and fostering closer connections between producers and consumers. Trela has garnered support from prominent technology investors in Latin America and globally.

R2

Seed Round in 2022
R2 is a developer of an embedded lending platform that provides financial resources to small and medium-sized businesses (SMBs) in Latin America. By partnering with established companies like Rappi and Clip, R2 enables these platforms to offer seamless financing options to their buyers and sellers. This integration allows businesses to lend without incurring credit risk, thereby enhancing their gross merchandise volume (GMV) and promoting customer retention. Additionally, R2's services create new revenue streams for its partners by positioning the company as a trusted financing supplier.

Clara

Series B in 2021
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

Kavak

Series E in 2021
KAVAK is an online platform that facilitates the buying and selling of used cars, primarily in Latin America. Founded in 2016 and headquartered in Mexico City, the company leverages real-time market data to provide sellers with fair offers for their vehicles, allowing transactions to be completed quickly and conveniently from home. KAVAK enhances the customer experience by offering services such as home delivery, vehicle collection, and pre-owned car financing, enabling users to navigate the car trading process with ease. The platform specializes in e-commerce within the automotive and retail sectors, making it a prominent player in the used car market.

Clara

Series A in 2021
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

Trela

Seed Round in 2021
Trela is a leading consumer app and grocery provider in Brazil, known for its high Net Promoter Score (NPS). The company aims to promote healthier eating by offering a curated selection of high-quality food and beverage products, utilizing a just-in-time supply chain to ensure freshness and minimize waste. Based in São Paulo, Trela serves as a one-stop shop for healthy groceries, delivering directly to customers' doorsteps at competitive prices. Additionally, the company has developed a collective purchasing platform that allows groups of friends and neighbors to shop together via WhatsApp, facilitating discounted purchases and fostering closer connections between producers and consumers. Trela has garnered support from prominent technology investors in Latin America and globally.

Clara

Pre Seed Round in 2021
Clara is a spending management platform focused on serving companies in Latin America. It offers an end-to-end solution that includes locally-issued corporate cards, bill payment services, financing options, and a software platform that streamlines corporate expense management. The platform is designed to simplify and automate financial processes, allowing businesses to gain real-time insights into spending and manage budgets more effectively. Clara is backed by a diverse group of global and regional investors, aiming to empower companies with greater financial agility and clarity. By enhancing the way company finances are managed, Clara contributes to increasing the economic competitiveness of the region.

ViajaNet

Series C in 2013
ViajaNet is an online travel agency based in São Caetano do Sul, Brazil, founded in 2009 by Alex Todres and Bob Rossato. The company specializes in providing a comprehensive range of travel services, including the sale of airline tickets, hotel accommodations, vacation packages, and travel insurance. ViajaNet's platform is designed to offer a user-friendly search experience, enabling customers to easily book their travel arrangements online. With a focus on competitive pricing, the agency caters to travelers across Brazil and Latin America, allowing them to access various travel options such as flights, hotels, cruises, and pre-assembled travel packages.

AWS Elemental

Series C in 2012
AWS Elemental, founded in 2006 and headquartered in Portland, Oregon, specializes in software-defined video solutions for multiscreen content delivery. The company has pioneered software-based video processing, enabling the distribution and monetization of video over IP networks. Its solutions are designed to provide the necessary flexibility, scalability, and performance to transform high-quality video into new revenue streams through cloud-based and virtualized deployment models. Serving over 600 leading media franchises globally, AWS Elemental assists pay TV operators, content programmers, broadcasters, and enterprise customers in delivering video content seamlessly across various devices, including televisions, computers, and mobile devices. The company maintains a presence in multiple countries, including the United States, the United Kingdom, France, Hong Kong, Singapore, Japan, China, Russia, India, and Brazil.

Telaria

Venture Round in 2011
Telaria, Inc. is a software platform that enables publishers to manage and monetize their video advertising across various regions, including the United States, Europe, Canada, Latin America, and the Asia Pacific. Founded in 2005 and headquartered in New York, the company provides real-time analytics and decision-making tools, allowing publishers to optimize revenue from their digital video inventory. Telaria's fully programmatic platform is tailored for digital video and supports connected TV, mobile, and over-the-top content. The company operates primarily on a transactional revenue model, charging publishers each time an advertising impression is monetized on its platform, based on a transparent fee structure. Formerly known as Tremor Video, Telaria rebranded in September 2017 and is a subsidiary of The Rubicon Project, Inc.

ViajaNet

Series C in 2011
ViajaNet is an online travel agency based in São Caetano do Sul, Brazil, founded in 2009 by Alex Todres and Bob Rossato. The company specializes in providing a comprehensive range of travel services, including the sale of airline tickets, hotel accommodations, vacation packages, and travel insurance. ViajaNet's platform is designed to offer a user-friendly search experience, enabling customers to easily book their travel arrangements online. With a focus on competitive pricing, the agency caters to travelers across Brazil and Latin America, allowing them to access various travel options such as flights, hotels, cruises, and pre-assembled travel packages.

OLX Brazil

Series B in 2008
OLX leads a new model of consumer behavior that makes life easier for people: the culture of conscious consumption. The purpose of OLX is to bring Brazilians closer together in order to turn things into happiness.

AWS Elemental

Series A in 2008
AWS Elemental, founded in 2006 and headquartered in Portland, Oregon, specializes in software-defined video solutions for multiscreen content delivery. The company has pioneered software-based video processing, enabling the distribution and monetization of video over IP networks. Its solutions are designed to provide the necessary flexibility, scalability, and performance to transform high-quality video into new revenue streams through cloud-based and virtualized deployment models. Serving over 600 leading media franchises globally, AWS Elemental assists pay TV operators, content programmers, broadcasters, and enterprise customers in delivering video content seamlessly across various devices, including televisions, computers, and mobile devices. The company maintains a presence in multiple countries, including the United States, the United Kingdom, France, Hong Kong, Singapore, Japan, China, Russia, India, and Brazil.
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