Founders Fund

Founders Fund is a San Francisco-based venture capital firm that backs science and technology companies across multiple stages, from seed to late-stage. It pursues transformative technologies and follows a founder-friendly investment approach that provides substantial support with minimal interference. The firm invests in ventures solving difficult problems across sectors such as aerospace and transportation, artificial intelligence, advanced computing, energy, healthcare, biotechnology, cybersecurity, fintech, consumer internet, software, robotics, and related technology fields. It has backed notable companies early, including SpaceX, Palantir, and Facebook, reflecting a history of partnering with ambitious founders to scale breakthrough technologies.

Delian Asparouhov

Partner

Jennifer Campbell

Partner

Bridget Harris

Associate

Joey Krug

Partner

Sean Liu

Partner

Jeffrey Lonsdale

Managing Director, Asia

John Luttig

Partner

Amin Mirzadegan

Partner

Scott Nolan

Partner

Luke Nosek

Managing Partner

Stephen Oskoui

Venture Partner

Ryan Petersen

Partner

Keith Rabois

Partner

Neil Ruthven

CFO

Napoleon Ta

Partner

Matias Van Thienen

Partner

Past deals in Augmented Reality

Icon

Venture Round in 2025
Icon is a technology company focused on developing innovative solutions for screen-based devices, particularly those integrated with Amazon's Alexa Voice Service. As a software-led hardware company, Icon specializes in creating smart mirrors and other smart home devices that incorporate voice capabilities. The company is recognized for its professional technology development team, which provides customized hardware and software solutions tailored to meet the certification requirements for Alexa integration. Icon's smart mirror, which features Alexa built-in, has received accolades, including recognition as a CES 2020 Innovation Awards honoree. In addition to its product offerings, Icon also provides industrial design services and supports a wide range of customized designs for original equipment manufacturers. The company is backed by notable investors and industry executives, enhancing its credibility and reach in the tech market.

Icon

Venture Round in 2025
Icon is a technology company focused on developing innovative solutions for screen-based devices, particularly those integrated with Amazon's Alexa Voice Service. As a software-led hardware company, Icon specializes in creating smart mirrors and other smart home devices that incorporate voice capabilities. The company is recognized for its professional technology development team, which provides customized hardware and software solutions tailored to meet the certification requirements for Alexa integration. Icon's smart mirror, which features Alexa built-in, has received accolades, including recognition as a CES 2020 Innovation Awards honoree. In addition to its product offerings, Icon also provides industrial design services and supports a wide range of customized designs for original equipment manufacturers. The company is backed by notable investors and industry executives, enhancing its credibility and reach in the tech market.

Formatech

Seed Round in 2020
Forma is building photorealistic avatars that are a dynamic and deeply personal form for people’s online identity. We believe that as our online lives grow in importance, people look for more authenticity and relatability - and for everybody on the planet there is nothing more familiar than an image of themselves. Through Forma’s computer vision and graphics technology, users can create a flexible visual identity from a single photo of themselves, instantly and photorealistically. ​Today they can try on any outfit whether just for fun or before buying on e-commerce, and soon they will be able star in a movie, video game, TV show, YouTube clip, billboard ad, VR/AR, etc. The company was founded in late 2017, early in the commercialization of the recent breakthroughs in deep learning. We’ve raised seed funding from top VCs and angels and are SF-based by the Caltrain station.

Massless

Seed Round in 2019
Founded in 2014, Massless specializes in developing hardware and software for augmented and virtual reality interactions. The company is renowned for its Massless Pen, a tool designed to enhance collaboration among designers and engineers by enabling real-time manipulation of large 3D models. Their products offer features such as extreme pen precision, optical tracking at 60 Hz, tactile feedback, surface sensing, orientation sensing, USB 3 compatibility, and extended battery life.

Morphin

Venture Round in 2018
Morphin is a technology company that specializes in creating personalized GIFs and avatars for users. Its innovative image-mapping application allows individuals to generate custom three-dimensional avatars that can be utilized across various platforms, including virtual reality and augmented reality applications as well as video games. By focusing on user customization, Morphin enables clients to express themselves in unique ways through their digital representations, facilitating a more engaging and personalized experience in the virtual realm.

CTRL-Labs

Series B in 2018
CTRL-Labs develops neural interface technologies that enable humans to interact with machines using natural movements and thoughts. Their flagship product, CTRL-kit, is a wireless, non-invasive electromyography device that translates neural signals into control for applications in XR, robotics, productivity, and clinical research.

Niantic

Series B in 2017
Niantic is a developer of augmented reality games that promote outdoor activity and social interaction. The company creates products that encourage movement and exploration, fostering face-to-face engagement among users. Niantic is best known for its popular games, including Ingress and Pokémon GO, which utilize its augmented reality platform to enhance mobile gaming experiences. This platform integrates features such as shared state, communication, security, and mapping, allowing users to interact within virtual environments that are seamlessly connected to the real world. Through its innovative approach, Niantic aims to enrich gaming by blending digital experiences with physical exploration.

Escher Reality

Seed Round in 2017
Escher Reality, founded in 2016 and headquartered in Sunnyvale, California, specializes in developing augmented reality (AR) technology. The company offers a cross-platform toolkit and custom backend services for mobile AR developers, enabling them to create multi-user, multisession AR experiences. Escher Reality's platform employs machine learning to generate interactive 3D AR content, facilitating video sharing and multimedia gaming. As of February 1, 2018, the company operates as a subsidiary of Niantic, Inc.

Leap Motion

Series C in 2017
Leap Motion, Inc. is a technology company that specializes in designing and developing 3D motion-control hardware and software. Founded in 2010 and based in San Francisco, California, the company focuses on creating solutions for virtual reality (VR) and augmented reality (AR) environments. Leap Motion's technology enables unprecedented hand tracking, allowing users to interact with digital worlds in a more natural and immersive manner. The company serves a variety of sectors, including healthcare, education, gaming, automotive, retail, and the arts. By partnering with major VR manufacturers, Leap Motion integrates its technology into mobile VR and AR headsets, enhancing user experience and interaction. In 2012, the company changed its name from OcuSpec Inc. and, as of 2019, operates as a subsidiary of Ultrahaptics Limited.

Leap Motion

Series B in 2013
Leap Motion, Inc. is a technology company that specializes in designing and developing 3D motion-control hardware and software. Founded in 2010 and based in San Francisco, California, the company focuses on creating solutions for virtual reality (VR) and augmented reality (AR) environments. Leap Motion's technology enables unprecedented hand tracking, allowing users to interact with digital worlds in a more natural and immersive manner. The company serves a variety of sectors, including healthcare, education, gaming, automotive, retail, and the arts. By partnering with major VR manufacturers, Leap Motion integrates its technology into mobile VR and AR headsets, enhancing user experience and interaction. In 2012, the company changed its name from OcuSpec Inc. and, as of 2019, operates as a subsidiary of Ultrahaptics Limited.

Leap Motion

Seed Round in 2011
Leap Motion, Inc. is a technology company that specializes in designing and developing 3D motion-control hardware and software. Founded in 2010 and based in San Francisco, California, the company focuses on creating solutions for virtual reality (VR) and augmented reality (AR) environments. Leap Motion's technology enables unprecedented hand tracking, allowing users to interact with digital worlds in a more natural and immersive manner. The company serves a variety of sectors, including healthcare, education, gaming, automotive, retail, and the arts. By partnering with major VR manufacturers, Leap Motion integrates its technology into mobile VR and AR headsets, enhancing user experience and interaction. In 2012, the company changed its name from OcuSpec Inc. and, as of 2019, operates as a subsidiary of Ultrahaptics Limited.

Meta

Series B in 2006
Meta is a social technology company that facilitates connections among individuals, communities, and businesses. Originally founded as Facebook in 2004 by Mark Zuckerberg in Menlo Park, California, the company rebranded to Meta on October 28, 2021, to reflect its broader focus beyond social networking. Meta operates various applications and services, positioning itself as a leader in the social media landscape, with over 1.32 billion monthly active users. The company has continuously evolved, integrating features that enhance user engagement and community building. Meta's strategic initiatives also include partnerships aimed at advancing marketing and commercial efforts in the digital and mobile sectors. As it explores new technologies, including virtual and augmented realities, Meta aims to redefine how people interact and share experiences online.
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