Food-X

Food-X is a leading food innovation accelerator based in New York, recognized for its role in supporting food entrepreneurs in rapidly bringing their products and services to market. Established in 2014, Food-X partners with early-stage companies across the food supply chain, including sectors such as food technology, health, and consumer packaged goods. The accelerator focuses its investments primarily in the United States, providing funding of up to $50,000 per team for a 7 to 10 percent equity stake. Food-X typically supports 10 to 12 companies in each three-and-a-half-month program, leveraging its affiliation with SOSV, a global venture capital fund with extensive experience in various industries. Its commitment to fostering innovation in food-related ventures has earned it recognition as one of the most innovative companies in the sector.

Past deals in FMCG

Living Food

Seed Round in 2020
Living Food is a company focused on developing packaged food and beverage brands that prioritize fresh, clean, and credible food options. It offers a diverse range of healthy, preservative-free products, including bread, dressings, dips, pasta, and juices. By sourcing ingredients from farmers, bakers, brewers, chefs, and artisans, Living Food ensures that its offerings are not only sustainable and chemical-free but also contribute positively to the environment. The company's commitment to quality and sustainability reflects its mission to provide consumers with wholesome food choices.

Living Food

Convertible Note in 2020
Living Food is a company focused on developing packaged food and beverage brands that prioritize fresh, clean, and credible food options. It offers a diverse range of healthy, preservative-free products, including bread, dressings, dips, pasta, and juices. By sourcing ingredients from farmers, bakers, brewers, chefs, and artisans, Living Food ensures that its offerings are not only sustainable and chemical-free but also contribute positively to the environment. The company's commitment to quality and sustainability reflects its mission to provide consumers with wholesome food choices.

YourLocal

Convertible Note in 2020
YourLocal operates a mobile marketplace that connects food vendors—restaurants, cafés, specialty shops, and supermarkets—with local customers to sell surplus inventory at discounted prices. The app notifies users in real time about available items, allowing them to purchase and pick up meals directly from the shop. By facilitating the sale of unsold food, the platform helps vendors reduce waste, lowers consumer costs, and contributes to a smaller carbon footprint.

Global Belly

Convertible Note in 2020
Global Belly is an innovative online subscription service that offers meal kits featuring a variety of ingredients tailored to specific cuisines, such as Thai and Indian. Each kit includes fresh vegetables, spices, and proteins, accompanied by recipe cards and detailed cooking instructions. Founded in 2014 and based in Newburgh, New York, the company originally operated under the name Saffron Fix Inc. before rebranding in May 2018. In addition to its meal kits, Global Belly serves as a platform for food influencers, allowing them to create shoppable experiences by integrating their culinary content with products. This unique approach enables creators to monetize their brands while providing consumers with convenient access to curated food items inspired by their favorite influencers.

True Made Foods

Series A in 2019
Founded in 2015, True Made Foods produces and sells healthier versions of popular sauces like ketchup, BBQ sauce, and Sriracha. Their products are infused with fresh vegetables and have significantly reduced sugar content compared to traditional counterparts. They are available through supermarkets, online retailers, and directly from their website.

Simply Good Jars

Seed Round in 2019
Simply Good Jars is a certified B-Corporation dedicated to promoting sustainability through its meal delivery service. The company operates smart refrigerated kiosks in offices, transit centers, universities, and healthcare facilities, offering chef-prepared, ready-to-eat meals packaged in reusable jars. These jars are designed to minimize waste, with a high return rate ensuring minimal environmental impact. For every jar returned, Simply Good Jars contributes to feeding someone in need, aligning its business model with social responsibility.

Protes

Convertible Note in 2019
Protes is a company based in Brooklyn, New York, founded in 2013, that specializes in producing protein snacks. The company markets its flagship product, Protes protein chips, available in four flavors: spicy chili lime, tangy southern BBQ, toasted coconut, and zesty nacho. These chips are designed to be a low-calorie, vegan alternative to traditional protein bars and shakes, offering a rich source of protein while being gluten-free. Protes aims to provide consumers with a tasty and healthy snack option that supports a balanced diet, accessible through their online platform and retail stores.

Uplift Food

Seed Round in 2019
Uplift Food, established in 2018, is an Australian-based company that manufactures and retails functional food products designed by dietitians. The company specializes in creating snacks that support gut health and mood, utilizing ingredients like organic green banana flour, probiotics, and vitamin D mushrooms. Uplift Food's products are available for purchase through its online platform.

Mushroom Cups

Pre Seed Round in 2019
Founded in 2016, Mushroom Cups produces organic coffee infused with mushrooms. Its two primary products, Go Sharp and Go Fresh, aim to enhance cognitive function, boost energy levels, and minimize side effects associated with regular coffee consumption.

Naughty Noah's

Seed Round in 2018
Naughty Noah's aims to produce sustainable plant-based foods and beverages at an affordable price. It produces and delivers a wide range of authentic Vietnamese instant pho noodles such as chicka what pho, original beast pho, victory veg pho, curry masala pho, don't be a boar pho, and holy hot pepper pho noodles. Naughty Noah's delivers its products through both online and offline stores.

Global Belly

Pre Seed Round in 2018
Global Belly is an innovative online subscription service that offers meal kits featuring a variety of ingredients tailored to specific cuisines, such as Thai and Indian. Each kit includes fresh vegetables, spices, and proteins, accompanied by recipe cards and detailed cooking instructions. Founded in 2014 and based in Newburgh, New York, the company originally operated under the name Saffron Fix Inc. before rebranding in May 2018. In addition to its meal kits, Global Belly serves as a platform for food influencers, allowing them to create shoppable experiences by integrating their culinary content with products. This unique approach enables creators to monetize their brands while providing consumers with convenient access to curated food items inspired by their favorite influencers.

Uplift Food

Pre Seed Round in 2018
Uplift Food, established in 2018, is an Australian-based company that manufactures and retails functional food products designed by dietitians. The company specializes in creating snacks that support gut health and mood, utilizing ingredients like organic green banana flour, probiotics, and vitamin D mushrooms. Uplift Food's products are available for purchase through its online platform.

PowCow

Seed Round in 2017
PowCow is a European brand specializing in fat-free, high-protein frozen yogurt. Founded by a dietitian and a sports nutrition expert, the company aims to provide a healthier alternative to traditional ice cream without compromising on taste. PowCow offers three flavors: vanilla, chocolate orange, and passion fruit and mango. Each serving is designed to be indulgent yet nutritious, containing as little as 150 calories and 20 grams of protein, while also being low in sugar. This product caters to health-conscious consumers seeking a delicious treat that supports muscle function and recovery.

Rise Market

Seed Round in 2017
Rise Market is a New York-based company that specializes in upcycling spent barley from microbreweries into a nutritious alternative flour. Founded in 2016, it produces flour with significantly higher protein and fiber content compared to traditional flour, while maintaining lower carbohydrate levels. The flour, made through a patent-pending dehydration and milling process, is entirely natural, containing no additives or processing agents. This innovative product caters to bakers, chefs, and food manufacturers seeking sustainable and health-conscious ingredients for various applications, from cookies to pasta. Rise Market focuses on developing new recipes and ingredients that align with the growing consumer demand for nutritious and environmentally friendly food options.

Dollop Gourmet

Seed Round in 2017
Dollop Gourmet, Inc. is a natural food company based in Rochester, New York, specializing in gluten-free gourmet frosting spreads. Incorporated in 2011, the company offers a variety of flavors, including hot chocolate, Madagascar vanilla, peanut butter, and sea salted caramel. Dollop Gourmet focuses on using premium non-GMO ingredients, providing organic, vegan, and gluten-free options with lower sugar content, thereby catering to health-conscious consumers seeking alternatives to traditional frostings and dips. Their products are available through local stores and online, reflecting a commitment to accessibility and quality in the gourmet food market.

Dollop Gourmet

Convertible Note in 2017
Dollop Gourmet, Inc. is a natural food company based in Rochester, New York, specializing in gluten-free gourmet frosting spreads. Incorporated in 2011, the company offers a variety of flavors, including hot chocolate, Madagascar vanilla, peanut butter, and sea salted caramel. Dollop Gourmet focuses on using premium non-GMO ingredients, providing organic, vegan, and gluten-free options with lower sugar content, thereby catering to health-conscious consumers seeking alternatives to traditional frostings and dips. Their products are available through local stores and online, reflecting a commitment to accessibility and quality in the gourmet food market.

Rise Market

Convertible Note in 2017
Rise Market is a New York-based company that specializes in upcycling spent barley from microbreweries into a nutritious alternative flour. Founded in 2016, it produces flour with significantly higher protein and fiber content compared to traditional flour, while maintaining lower carbohydrate levels. The flour, made through a patent-pending dehydration and milling process, is entirely natural, containing no additives or processing agents. This innovative product caters to bakers, chefs, and food manufacturers seeking sustainable and health-conscious ingredients for various applications, from cookies to pasta. Rise Market focuses on developing new recipes and ingredients that align with the growing consumer demand for nutritious and environmentally friendly food options.

Eattiamo

Pre Seed Round in 2016
Eattiamo is a digital platform that connects Italian food producers with a broader market by aggregating their offerings in a cohesive network. The company focuses on enhancing the visibility and commercial reach of these producers, both nationally and internationally, by providing them with innovative tools and services. Eattiamo manages the creation of content and the uploading of products not only on its own e-commerce site but also across various key partner platforms in Italy and beyond. Additionally, Eattiamo handles logistics, pricing, and online payments, thereby streamlining the sales process for producers. By featuring products across multiple marketplaces, Eattiamo amplifies sales opportunities, increases brand awareness, and promotes the diverse range of Italian food products. The company's mission centers on leveraging the power of networks to connect individuals who share a passion for quality food.

Molli Sauces

Seed Round in 2016
They created Molli so people can enjoy the incredible flavors of the different regions of Mexico without spending hours in the kitchen. Each of their seven cooking sauces and marinades is inspired on a traditional recipe from a specific region in Mexico. They honor the recipes that have been passed down by generations, use a unique blend of ingredients, and they follow the artisanal cooking techniques so people can enjoy the incredible flavors of the different regions of Mexico in their own kitchens. Molli cooking sauces and marinades are true Mexican flavors.

Protes

Seed Round in 2016
Protes is a company based in Brooklyn, New York, founded in 2013, that specializes in producing protein snacks. The company markets its flagship product, Protes protein chips, available in four flavors: spicy chili lime, tangy southern BBQ, toasted coconut, and zesty nacho. These chips are designed to be a low-calorie, vegan alternative to traditional protein bars and shakes, offering a rich source of protein while being gluten-free. Protes aims to provide consumers with a tasty and healthy snack option that supports a balanced diet, accessible through their online platform and retail stores.
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