FJ Labs

FJ Labs, established in 2015 and headquartered in New York, is a stage-agnostic investment firm focusing on marketplaces and consumer-facing startups. It invests in seed and series A rounds, with a typical investment range of $50,000 to $5,000,000. The firm's portfolio includes notable companies such as Alibaba Group, Beepi, BrightRoll, Betterment, Adore Me, and Earnest, spanning sectors like e-commerce, fintech, and ad tech.

Matias Barbero

Venture Capital

Zineb Belghiti

Operations Associate

William Guillouard

Operating Partner

Arne Halleraker

Partner

Christopher Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Founding Partner

Güimar Vaca Sittic

Venture Partner

Jeff Weinstein

Partner

Past deals in Video on Demand

HomeTeam Live

Series A in 2025
HomeTeam Live is a streaming platform focused on amateur sports, enabling users to watch local sporting events from any location. The company's software delivers broadcast-quality video, enhancing the viewing experience for parents, family members, coaches, athletes, fans, and scouts. By providing access to live events, HomeTeam Live aims to increase league viewership and foster community support for local teams, allowing users to cheer for their home teams regardless of their physical location.

MentorShow

Series A in 2023
MentorShow is an online learning platform that specializes in video courses taught by recognized experts across various fields, including wellness, leadership, writing, and cooking. Established in 2020, the platform distinguishes itself through high-quality content and the reputation of its mentors, providing users with flexible and engaging educational experiences. With a subscription-based model, MentorShow aims to enhance skill development through expert-led classes that are both informative and entertaining. The company employs a global team of over 40 professionals and aspires to become a leader in the Edutainment sector in Europe, leveraging the influence of its mentors to inspire change and empower subscribers.

MentorShow

Series A in 2022
MentorShow is an online learning platform that specializes in video courses taught by recognized experts across various fields, including wellness, leadership, writing, and cooking. Established in 2020, the platform distinguishes itself through high-quality content and the reputation of its mentors, providing users with flexible and engaging educational experiences. With a subscription-based model, MentorShow aims to enhance skill development through expert-led classes that are both informative and entertaining. The company employs a global team of over 40 professionals and aspires to become a leader in the Edutainment sector in Europe, leveraging the influence of its mentors to inspire change and empower subscribers.

Ribbon

Seed Round in 2020
Ribbon is a one-stop-shop online platform for live and recorded events to the next level. It offers tickets to online events and sells recorded content. It aims on making online events easy. It integrates with Zoom, customizes email marketing, and builds an online library. Their Zoom integration automatically creates meetings with unique links and passwords for each event. It was founded in 2020 and is based in San Francisco, California, United States.

Pond5

Series A in 2016
Pond5 Inc. is an online marketplace specializing in royalty-free creative assets, including stock video footage, photos, illustrations, music tracks, sound effects, and 3D models. Founded in 2006 and headquartered in New York City, with additional offices in Prague, Geneva, and Dublin, Pond5 serves filmmakers, creators, and producers by providing a platform for the sale and purchase of creative content. The company distinguishes itself as the largest video-first content marketplace, fostering a vibrant community of over 60,000 professional visual and audio creators. By meaningfully sharing licensing revenue with contributing artists, Pond5 supports sustainable livelihoods for its community while offering innovative features, such as visual search and seamless integration with major video-editing software. The platform aims to enhance the creative process by enabling users to quickly find and utilize content essential for their projects.
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