FJ Labs

FJ Labs, established in 2015 and headquartered in New York, is a stage-agnostic investment firm focusing on marketplaces and consumer-facing startups. It invests in seed and series A rounds, with a typical investment range of $50,000 to $5,000,000. The firm's portfolio includes notable companies such as Alibaba Group, Beepi, BrightRoll, Betterment, Adore Me, and Earnest, spanning sectors like e-commerce, fintech, and ad tech.

Matias Barbero

Investor

Zineb Belghiti

Operations Associate

William Guillouard

Operating Partner

Arne Halleraker

Partner

Christopher Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Co-Founder

Güimar Vaca Sittic

Venture Partner

Jeff Weinstein

Partner

Past deals in Personal Accessories

Rebag

Venture Round in 2024
Rebag, founded in 2014 by Charles Gorra, specializes in the resale of luxury handbags and accessories through a robust e-commerce platform and physical retail locations in New York, Los Angeles, and Florida. The company has introduced innovative features such as a consignment service in 2023 and a membership program, Rebag⁺, in 2024, enhancing its appeal as a transparent and flexible resale option for customers. By leveraging proprietary technology and extensive data analysis, Rebag offers instant payment for designer items, setting a new standard in the luxury resale market. Additionally, Rebag provides tailored solutions for professional resellers through its Rebag for Business initiative. Recognized for its innovation, the company has received accolades from prominent publications, affirming its position as a leader in the luxury resale sector.

Hawthorne

Convertible Note in 2021
Hawthorne Lab Inc. is a New York-based company that specializes in manufacturing personal care products for men, focusing on colognes and other bathroom essentials. Established in 2015, the company utilizes data-driven algorithms and premium quality ingredients to create tailored products that cater to individual preferences and needs. By employing a quick survey, Hawthorne's platform identifies the most suitable items based on users' body chemistry, skin type, and lifestyle. This personalized approach is complemented by a smart subscription model, allowing consumers to conveniently receive their selected products as needed.

Curtsy

Series A in 2021
Curtsy, Inc. operates a mobile application that enables women to rent and sell clothing, shoes, handbags, jewelry, and accessories. Founded in 2015 and headquartered in San Francisco, California, Curtsy focuses on providing a platform for users to buy and sell items directly from one another. The app employs machine learning and human review to enhance the merchandising of items, while also offering sellers a Shipping Kit to streamline order fulfillment. Catering to a younger generation seeking sustainable shopping alternatives, Curtsy facilitates a community-driven approach to clothing resale, allowing users to share and access a diverse range of fashion items.

Curtsy

Seed Round in 2019
Curtsy, Inc. operates a mobile application that enables women to rent and sell clothing, shoes, handbags, jewelry, and accessories. Founded in 2015 and headquartered in San Francisco, California, Curtsy focuses on providing a platform for users to buy and sell items directly from one another. The app employs machine learning and human review to enhance the merchandising of items, while also offering sellers a Shipping Kit to streamline order fulfillment. Catering to a younger generation seeking sustainable shopping alternatives, Curtsy facilitates a community-driven approach to clothing resale, allowing users to share and access a diverse range of fashion items.

Hawthorne

Series A in 2019
Hawthorne Lab Inc. is a New York-based company that specializes in manufacturing personal care products for men, focusing on colognes and other bathroom essentials. Established in 2015, the company utilizes data-driven algorithms and premium quality ingredients to create tailored products that cater to individual preferences and needs. By employing a quick survey, Hawthorne's platform identifies the most suitable items based on users' body chemistry, skin type, and lifestyle. This personalized approach is complemented by a smart subscription model, allowing consumers to conveniently receive their selected products as needed.

Rebag

Series C in 2019
Rebag, founded in 2014 by Charles Gorra, specializes in the resale of luxury handbags and accessories through a robust e-commerce platform and physical retail locations in New York, Los Angeles, and Florida. The company has introduced innovative features such as a consignment service in 2023 and a membership program, Rebag⁺, in 2024, enhancing its appeal as a transparent and flexible resale option for customers. By leveraging proprietary technology and extensive data analysis, Rebag offers instant payment for designer items, setting a new standard in the luxury resale market. Additionally, Rebag provides tailored solutions for professional resellers through its Rebag for Business initiative. Recognized for its innovation, the company has received accolades from prominent publications, affirming its position as a leader in the luxury resale sector.

Thursday Boot Company

Series A in 2018
Thursday Boot Company specializes in designing, producing, and distributing high-quality boots for men and women, combining the durability of work boots with the sophistication of fashion footwear. Founded in 2014 and based in New York, the company offers a range of products, including not only boots but also accessories such as boot brushes, belts, leather balms, socks, hats, leather card holders, t-shirts, and gift cards. Their footwear features elements like studded rubber outsoles, comfort strips, cork-bed midsoles, and full glove leather interior linings, ensuring both comfort and versatility. The company's products are available primarily through its online store, allowing customers access to well-constructed boots at reasonable prices.

Hawthorne

Seed Round in 2017
Hawthorne Lab Inc. is a New York-based company that specializes in manufacturing personal care products for men, focusing on colognes and other bathroom essentials. Established in 2015, the company utilizes data-driven algorithms and premium quality ingredients to create tailored products that cater to individual preferences and needs. By employing a quick survey, Hawthorne's platform identifies the most suitable items based on users' body chemistry, skin type, and lifestyle. This personalized approach is complemented by a smart subscription model, allowing consumers to conveniently receive their selected products as needed.

Rebag

Series B in 2017
Rebag, founded in 2014 by Charles Gorra, specializes in the resale of luxury handbags and accessories through a robust e-commerce platform and physical retail locations in New York, Los Angeles, and Florida. The company has introduced innovative features such as a consignment service in 2023 and a membership program, Rebag⁺, in 2024, enhancing its appeal as a transparent and flexible resale option for customers. By leveraging proprietary technology and extensive data analysis, Rebag offers instant payment for designer items, setting a new standard in the luxury resale market. Additionally, Rebag provides tailored solutions for professional resellers through its Rebag for Business initiative. Recognized for its innovation, the company has received accolades from prominent publications, affirming its position as a leader in the luxury resale sector.

Rebag

Series A in 2016
Rebag, founded in 2014 by Charles Gorra, specializes in the resale of luxury handbags and accessories through a robust e-commerce platform and physical retail locations in New York, Los Angeles, and Florida. The company has introduced innovative features such as a consignment service in 2023 and a membership program, Rebag⁺, in 2024, enhancing its appeal as a transparent and flexible resale option for customers. By leveraging proprietary technology and extensive data analysis, Rebag offers instant payment for designer items, setting a new standard in the luxury resale market. Additionally, Rebag provides tailored solutions for professional resellers through its Rebag for Business initiative. Recognized for its innovation, the company has received accolades from prominent publications, affirming its position as a leader in the luxury resale sector.

Farfetch

Series F in 2016
Farfetch is an online platform established in 2008 that connects buyers and sellers in the luxury fashion sector. It collaborates with over 1,000 independent boutiques and luxury brands, offering a diverse range of products, including clothing, accessories, and footwear. The company operates a comprehensive e-commerce website that enables these retailers to showcase their inventories to nearly a million active customers. Farfetch's technology infrastructure is designed to facilitate the luxury fashion ecosystem, featuring an API-enabled proprietary technology stack that supports applications, services, and data management. The platform also includes the Browns stores and the New Guard Group, enhancing its retail capabilities. Farfetch generates revenue by charging a commission on sales made through its marketplace, typically exceeding 30%.

Rebag

Seed Round in 2015
Rebag, founded in 2014 by Charles Gorra, specializes in the resale of luxury handbags and accessories through a robust e-commerce platform and physical retail locations in New York, Los Angeles, and Florida. The company has introduced innovative features such as a consignment service in 2023 and a membership program, Rebag⁺, in 2024, enhancing its appeal as a transparent and flexible resale option for customers. By leveraging proprietary technology and extensive data analysis, Rebag offers instant payment for designer items, setting a new standard in the luxury resale market. Additionally, Rebag provides tailored solutions for professional resellers through its Rebag for Business initiative. Recognized for its innovation, the company has received accolades from prominent publications, affirming its position as a leader in the luxury resale sector.
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