FJ Labs

FJ Labs is a venture capital firm based in New York, founded in 2015 by Fabrice Grinda. The firm is stage-agnostic, focusing on marketplaces and consumer-facing startups, with a particular emphasis on sectors such as B2B, B2C, financial services, mobile technology, advertisement technology, e-commerce, food technology, gaming, health technology, real estate technology, restaurant technology, ridesharing, SaaS, and virtual reality. FJ Labs invests primarily in seed and Series A rounds, with an investment range between $50,000 and $5,000,000. The firm has backed notable companies including Alibaba Group, Beepi, BrightRoll, Betterment, ADORE ME, and Earnest.

Matias Barbero

Venture Capital

Zineb Belghiti

Analyst

Camila Bustamante

Investor

William Guillouard

Operating Partner

Arne Halleraker

Partner

Erez Kalir

Venture Partner

Chris Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Founding Partner

Anshul Ruparell

Founder

Luke Skertich

Investor

Andrea Xu

Investor

Past deals in Organic Food

Umamicart

Seed Round in 2021
Operator of an online grocery store intended to deliver Asian products and ingredients. The company's store specializes in the retailing of Asian vegetables, fresh fruits, cuts of meat, pantry staples, rice, noodles, and more, enabling consumers to get a well-curated selection of Asian groceries, delivered to their door.

FoodByUs

Series A in 2021
FoodByUs is an online marketplace based in Sydney, Australia, that connects local food sellers with consumers seeking a variety of food products, including artisanal items such as doughnuts, cupcakes, and pies. Founded in 2016, the platform allows food service venues to list their offerings, enabling users to select their desired products for collection or delivery. By facilitating direct orders from local suppliers, FoodByUs helps reduce costs for buyers while promoting small food businesses.

Blank Street

Series A in 2021
Operator of a coffee shop intended to offer caffeine products with zero waste and zero emissions. The company's product line includes different flavors of coffee, baked treats, pastries, and tacos, and lets patrons place their orders from a mobile application, enabling consumers to order their favorite sips of coffee with a single click.

Manzana Verde

Seed Round in 2021
Balanced meal delivery according to your goals. We are in Piura, Lima, and Mexico City. Manzana Verde is a Meal delivery and nutritional advice monthly subscription platform that achieves nutritional goals.

Blank Street

Seed Round in 2021
Operator of a coffee shop intended to offer caffeine products with zero waste and zero emissions. The company's product line includes different flavors of coffee, baked treats, pastries, and tacos, and lets patrons place their orders from a mobile application, enabling consumers to order their favorite sips of coffee with a single click.

La Belle Vie

Venture Round in 2020
La Belle Vie is an online grocery based in Paris, France. It sells basic groceries, organic stuff, meat, fish and vegetables. It has developed all its tools from scratch, including its ERP, a warehouse management service and a delivery management service.

Frubana

Series A in 2020
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

SCiFi Foods

Pre Seed Round in 2020
SCiFi Foods, known as Artemys, Inc., is a biotechnology company based in San Leandro, California, founded in 2019. The company specializes in producing meat and meat products through innovative methods that cultivate meat from animal cells rather than relying on traditional animal harvesting. This approach allows SCiFi Foods to create next-generation meat alternatives, promoting sustainability in food production. The company aims to revolutionize the meat industry by offering a more humane and environmentally friendly way to provide protein to consumers.

FoodByUs

Series B in 2020
FoodByUs is an online marketplace based in Sydney, Australia, that connects local food sellers with consumers seeking a variety of food products, including artisanal items such as doughnuts, cupcakes, and pies. Founded in 2016, the platform allows food service venues to list their offerings, enabling users to select their desired products for collection or delivery. By facilitating direct orders from local suppliers, FoodByUs helps reduce costs for buyers while promoting small food businesses.

Umamicart

Pre Seed Round in 2020
Operator of an online grocery store intended to deliver Asian products and ingredients. The company's store specializes in the retailing of Asian vegetables, fresh fruits, cuts of meat, pantry staples, rice, noodles, and more, enabling consumers to get a well-curated selection of Asian groceries, delivered to their door.

Blank Street

Pre Seed Round in 2020
Operator of a coffee shop intended to offer caffeine products with zero waste and zero emissions. The company's product line includes different flavors of coffee, baked treats, pastries, and tacos, and lets patrons place their orders from a mobile application, enabling consumers to order their favorite sips of coffee with a single click.

Verb Energy

Seed Round in 2019
Verb Energy, Inc., founded in 2015 and based in Lexington, Massachusetts, specializes in the production of caffeinated energy bars. The company's flagship product, the Verb Caffeinated Energy Bar, is designed to provide a healthy and convenient source of energy. Each bar incorporates caffeine derived from organic green tea, combined with carbohydrates and protein to ensure prolonged energy release. Verb Energy aims to deliver tasty and nutritious energy products that cater to a wide audience, promoting a lifestyle of health and vitality while remaining affordable.

PopChef

Series A in 2019
PopChef is an online on-demand food delivery platform that specializes in providing handmade meals to customers. Launched at the Paris Founders Event in Winter 2015, the company focuses on delivering fresh and seasonal products quickly, within a few minutes of ordering. Its offerings are designed to cater to both office and home consumers, ensuring that meals are not only flavorful but also fairly priced and environmentally conscious. PopChef emphasizes sustainability by using biodegradable packaging made from sugarcane, reflecting its commitment to reducing environmental impact while satisfying customer demand for quality food.

Frubana

Seed Round in 2019
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

Blume

Seed Round in 2019
ElleBox provides organic feminine hygiene subscription box service.

Blume

Seed Round in 2019
ElleBox provides organic feminine hygiene subscription box service.

PopChef

Seed Round in 2019
PopChef is an online on-demand food delivery platform that specializes in providing handmade meals to customers. Launched at the Paris Founders Event in Winter 2015, the company focuses on delivering fresh and seasonal products quickly, within a few minutes of ordering. Its offerings are designed to cater to both office and home consumers, ensuring that meals are not only flavorful but also fairly priced and environmentally conscious. PopChef emphasizes sustainability by using biodegradable packaging made from sugarcane, reflecting its commitment to reducing environmental impact while satisfying customer demand for quality food.

Yumi

Seed Round in 2019
Yumi is a company that focuses on providing science-based meal delivery services for young children, aiming to help parents understand their children's nutritional needs. The company produces fresh, nutrient-dense, and low-sugar baby food products that cater to various age groups, ensuring that children receive adequate nutrition during their critical early years. In addition to baby food, Yumi offers vitamins designed to support brain development, making it a comprehensive resource for parents seeking healthy options for their children’s diets. Through its convenient meal delivery program, Yumi stands out as a leading choice for those prioritizing nutrition in early childhood.

Foodza

Seed Round in 2018
Foodza is a B2B food-distribution platform that connects farmers, food producers and importers directly with Retail and HoReCa businesses across CIS region. We are creating an innovative technology-driven logistics platform that enables on-demand harvesting of vegetables, fruits and also meat and dairy production. Foodza provides mobile-app and web-based interfaces that help farmers interact directly with retailers in a fast and easy way, and we also manage "door-to-door" logistics and fulfillment solutions inspired by the on-demand power of internet applications. Our mission is to remove all middlemen in the food supply industry, return farmers higher income and provide retailers with higher quality fresh produce.

Zume Pizza

Series B in 2017
Zume Pizza, Inc. is a pizza delivery platform based in Mountain View, California, founded in 2015. The company offers an application that allows users to select and order their preferred pizzas. Zume Pizza has developed a unique approach that combines human expertise with technology to enhance the sourcing, preparation, baking, and delivery processes of their products. As a subsidiary of Zume, Inc., the company aims to create a more efficient and thoughtful pizza delivery experience for its customers.

Move

Pre Seed Round in 2017
We're building a brand new supermarket. We work with award-winning producers to make our own brand of supermarket products and ship them straight to our customers.

Zume

Convertible Note in 2016
Zume aims to revolutionize the food industry by integrating technology and sustainable practices to enhance health and well-being. Initially focused on the pizza sector, the company has developed an efficient system for sourcing, preparing, and delivering artisan pizzas while prioritizing the welfare of consumers and the environment. Recognizing the challenges posed by a rapidly growing global population, Zume is committed to providing wholesome, affordable food through an end-to-end, scalable platform that minimizes the gap between clean food sources and urban areas. Additionally, Zume manufactures molded fiber packaging products as an alternative to single-use plastics, offering meal boxes, beverage cups, and containers made from fully compostable, plant-fiber-based materials. This dual approach not only addresses food delivery but also contributes to reducing plastic waste, aligning with the company's mission to promote sustainability and healthier living.

GrubMarket

Series B in 2016
GrubMarket, Inc. operates an online marketplace that connects sellers of food and related items with customers, offering a wide range of products at wholesale prices. The marketplace features organic, vegan, gluten-free foods, fresh produce, snacks, beverages, pantry items, home goods, health and beauty products, as well as items for babies, pets, and specialty diets like non-GMO and paleo. GrubMarket sources products from local farms, fisheries, commercial kitchens, certified home kitchens, and restaurants, ensuring a diverse selection for its customers. Additionally, the company provides a Software-as-a-Service platform for food delivery services and has developed GrubMarket FarmBox, a gaming application. Founded in 2014, GrubMarket is headquartered in Newark, California, with an additional office in San Francisco.

Din

Seed Round in 2015
Formerly Known as Forage. Din helps you cook like your favorite restaurant at home in 20 min. Din partners with notable restaurants and chefs like Bar Tartine, Tacolicious, and James Beard 2015 Rising Star Chef Jessica Largey to deliver everything you need to recreate their dishes at home. Din’s team, led by Michelin Star veteran Stephen Beaumier formerly of Cyrus, Quince and Restaurant Noma, does much of the time­intensive prep work for you, like braising meats and creating complex sauces, so you can finish the dish in under 20 minutes, as quickly as a restaurant can fire a dish. Then they deliver the prepped and whole ingredients in an insulated, reusable tote to your home.

Zume Pizza

Seed Round in 2015
Zume Pizza, Inc. is a pizza delivery platform based in Mountain View, California, founded in 2015. The company offers an application that allows users to select and order their preferred pizzas. Zume Pizza has developed a unique approach that combines human expertise with technology to enhance the sourcing, preparation, baking, and delivery processes of their products. As a subsidiary of Zume, Inc., the company aims to create a more efficient and thoughtful pizza delivery experience for its customers.

Sprig

Series B in 2015
Sprig is an online application that specializes in delivering healthy organic meals within 15 minutes. Founded in April 2013 by Morgan Springer, Neeraj Berry, Matt Kent, and Gagan Biyani, the company is based in San Francisco, United States. The platform allows users to conveniently find and order nutritious meals, utilizing locally-sourced, sustainable, and seasonal ingredients. By focusing on quick delivery and high-quality food, Sprig aims to meet the growing demand for healthy eating options in a fast-paced world.

Sprig

Series B in 2015
Sprig is an online application that specializes in delivering healthy organic meals within 15 minutes. Founded in April 2013 by Morgan Springer, Neeraj Berry, Matt Kent, and Gagan Biyani, the company is based in San Francisco, United States. The platform allows users to conveniently find and order nutritious meals, utilizing locally-sourced, sustainable, and seasonal ingredients. By focusing on quick delivery and high-quality food, Sprig aims to meet the growing demand for healthy eating options in a fast-paced world.
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