FJ Labs

FJ Labs, established in 2015 and headquartered in New York, is a stage-agnostic investment firm focusing on marketplaces and consumer-facing startups. It invests in seed and series A rounds, with a typical investment range of $50,000 to $5,000,000. The firm's portfolio includes notable companies such as Alibaba Group, Beepi, BrightRoll, Betterment, Adore Me, and Earnest, spanning sectors like e-commerce, fintech, and ad tech.

Matias Barbero

Venture Capital

Zineb Belghiti

Operations Associate

William Guillouard

Operating Partner

Arne Halleraker

Partner

Christopher Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Founding Partner

Güimar Vaca Sittic

Venture Partner

Jeff Weinstein

Partner

Past deals in Leisure

Convious

Convertible Note in 2025
Convious is a technology company specializing in the leisure industry. It offers an all-in-one cloud platform designed to enhance the visitor experience, streamline operations, and improve efficiency. The platform connects visitors, employees, and operations, utilizing artificial intelligence and machine learning to continuously optimize customer experience, buying cycles, and pricing strategies. This enables businesses to maintain control of their brand, gain deeper customer insights, and boost revenue through direct bookings.

Fiesta Bresh

Venture Round in 2024
Fiesta organizes parties celebrating culture through perks, promotions, music and dance.

ResortPass

Series B in 2022
ResortPass, Inc. is an online booking platform based in Santa Monica, California, that provides day access to luxury hotel amenities, including pools, spas, fitness centers, and other facilities. Founded in 2016, the company partners with over 1,300 hotels and resorts, including renowned brands such as Ritz-Carlton, Four Seasons, Westin, and Fairmont. By offering a way for people to enjoy high-end amenities in their local areas, ResortPass enhances the guest experience while creating a new revenue stream for its hotel partners. Since its inception, the platform has successfully connected more than 3 million locals and visitors to premium resort facilities.

Convious

Series A in 2021
Convious is a technology company specializing in the leisure industry. It offers an all-in-one cloud platform designed to enhance the visitor experience, streamline operations, and improve efficiency. The platform connects visitors, employees, and operations, utilizing artificial intelligence and machine learning to continuously optimize customer experience, buying cycles, and pricing strategies. This enables businesses to maintain control of their brand, gain deeper customer insights, and boost revenue through direct bookings.

Padel Haus

Seed Round in 2021
Padel Haus is a premier operator of padel clubs in New York City, with its flagship location opening in July 2022. The company caters to padel players and sports enthusiasts of all skill levels, featuring state-of-the-art indoor courts, a professional academy, and a dedicated padel atelier. Padel Haus aims to create a socially engaging environment where individuals of all ages can practice, compete, and socialize. By offering a multidimensional experience centered around the rapidly growing sport of padel, the company combines physical and digital elements to enhance the overall player experience.

Bliss Experiences

Pre Seed Round in 2019
Bliss Experiences
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