FJ Labs

FJ Labs is a venture capital firm based in New York, founded in 2015 by Fabrice Grinda. The firm is stage-agnostic, primarily focusing on marketplaces and consumer-facing startups across various sectors, including B2B, B2C, financial services, mobile technology, advertisement technology, e-commerce, food technology, gaming, health technology, real estate technology, restaurant technology, ridesharing, software as a service, and virtual reality. FJ Labs typically invests in seed and Series A rounds, with investment amounts ranging from $50,000 to $5,000,000.

Matias Barbero

Investor

William Guillouard

Venture Partner

Arne Halleraker

Principal

Christopher Keshian

Investor

Daniel Simon

venture Partner

Güimar Vaca Sittic

Venture Partner

Jose Marin

Co-Founder

Past deals in Catering

FoodByUs

Series C in 2024
FoodByUs is an online marketplace based in Sydney, Australia, that connects local food sellers with consumers seeking a variety of food products, including artisanal items such as doughnuts, cupcakes, and pies. Founded in 2016, the platform allows food service venues to list their offerings, enabling users to browse and purchase directly from these local suppliers. Customers have the option to either collect their orders or have them delivered, which streamlines the purchasing process and reduces associated costs. By promoting local food sellers, FoodByUs supports the community while providing users with access to diverse culinary options.

Mama

Seed Round in 2024
Mama Foods serves authentic Venezuelan cuisine created by expert chefs.

Cheetah

Series C in 2024
Cheetah is a provider of contactless pickup and delivery services focusing on food and supplies at wholesale prices. The company has transformed refrigerated trucks into mobile fulfillment centers, allowing consumers to safely pick up groceries without contact or exposure to crowds. Customers place their orders via the Cheetah mobile app and can retrieve their products at designated locations in the Bay Area, where items are placed directly in their vehicle trunks. Additionally, Cheetah develops an artificial intelligence-enabled commerce platform that connects the wholesale food service ecosystem, equipping distributors and food service businesses with tools to streamline their supply chains, reduce labor, and minimize food waste. The company also has a history in the cable and broadband industry, providing advanced network monitoring hardware and software systems designed to enhance performance in cable television networks and video delivery systems.

PartySlate

Series A in 2023
PartySlate is a digital marketplace designed to assist individuals in planning various events, including weddings, corporate gatherings, and social celebrations. The platform connects users with leading event professionals, vendors, and venues both nationally and internationally. Users can explore a vast array of unique party ideas and browse portfolios of event planners, caterers, photographers, and more. Since its establishment in 2016, PartySlate has seen significant engagement, with over 25,000 venues, planners, and vendors sharing more than 2 million photos of actual events. This content-rich platform not only inspires users but also serves as a portfolio-sharing tool for professionals in the event industry, allowing them to showcase their work and connect with potential clients.

FoodByUs

Series B in 2023
FoodByUs is an online marketplace based in Sydney, Australia, that connects local food sellers with consumers seeking a variety of food products, including artisanal items such as doughnuts, cupcakes, and pies. Founded in 2016, the platform allows food service venues to list their offerings, enabling users to browse and purchase directly from these local suppliers. Customers have the option to either collect their orders or have them delivered, which streamlines the purchasing process and reduces associated costs. By promoting local food sellers, FoodByUs supports the community while providing users with access to diverse culinary options.

Manzana verde

Pre Seed Round in 2023
Manzana Verde is a meal delivery service that focuses on providing balanced and nutritious meals tailored to individual health goals. Operating in Piura, Lima, and Mexico City, the company offers a monthly subscription platform that combines meal delivery with nutritional advice. The meals are designed to meet essential dietary requirements, incorporating the necessary calories, carbohydrates, fats, and proteins to support a healthy lifestyle. By offering a variety of nutritious food options, Manzana Verde aims to help consumers achieve their health objectives and maintain overall wellness.

meez

Venture Round in 2022
Meez Culinary Solutions is a SaaS company that specializes in creating an interactive recipe platform designed for culinary professionals. The platform allows users to develop a comprehensive recipe database that is collaborative and shareable. It offers features such as precise ingredient costing, automated scaling and conversions, and customized training. Additionally, it includes specialized allergen identification, enhancing the usability for various cooking needs. By transforming recipe content into an organized and searchable format, Meez Culinary Solutions facilitates the ideation, organization, collaboration, sharing, and execution of culinary concepts.

LAIKA

Series B in 2022
LAIKA is an e-commerce platform dedicated to providing a comprehensive range of products and services for pets. The platform features over 4,000 products, including food, snacks, medicines, and accessories from various brands. Additionally, it offers more than 17 services encompassing healthcare, beauty, and entertainment for pets. LAIKA facilitates home delivery for all orders, allowing customers to choose their preferred delivery date and time, including same-day options in major cities. The platform supports multiple payment methods, including online payments and cash on delivery, ensuring convenience for pet owners looking to meet their pets' needs from the comfort of their homes.

Mama

Convertible Note in 2021
Mama Foods serves authentic Venezuelan cuisine created by expert chefs.

FoodByUs

Series A in 2021
FoodByUs is an online marketplace based in Sydney, Australia, that connects local food sellers with consumers seeking a variety of food products, including artisanal items such as doughnuts, cupcakes, and pies. Founded in 2016, the platform allows food service venues to list their offerings, enabling users to browse and purchase directly from these local suppliers. Customers have the option to either collect their orders or have them delivered, which streamlines the purchasing process and reduces associated costs. By promoting local food sellers, FoodByUs supports the community while providing users with access to diverse culinary options.

Little Bun

Convertible Note in 2021
Little Bun Inc. is an Asian food provider that focuses on delivering authentic and flavorful cuisine, particularly specializing in dumplings. The company utilizes high-quality ingredients combined with traditional family recipes and modern culinary techniques, ensuring a delightful dining experience for its customers. By emphasizing both authenticity and taste, Little Bun Inc. aims to satisfy consumers' cravings for genuine Asian food.

Little Bun

Pre Seed Round in 2021
Little Bun Inc. is an Asian food provider that focuses on delivering authentic and flavorful cuisine, particularly specializing in dumplings. The company utilizes high-quality ingredients combined with traditional family recipes and modern culinary techniques, ensuring a delightful dining experience for its customers. By emphasizing both authenticity and taste, Little Bun Inc. aims to satisfy consumers' cravings for genuine Asian food.

elmenus

Series C in 2021
Elmenus is a food discovery platform based in Cairo, Egypt, founded in 2011. The company operates a digital application that allows users to explore nearby restaurants and discover popular dishes, enhanced by community-generated content including photos, reviews, and ratings. Catering to over one million monthly users, Elmenus combines a social and visual experience to facilitate food discovery and ordering. It has expanded its presence with offices in several Egyptian cities, including Alexandria and Sharm El Sheikh. The platform's focus on personalized recommendations helps users find and enjoy the food they love, making it a significant player in Egypt's food tech landscape.

Manzana verde

Convertible Note in 2021
Manzana Verde is a meal delivery service that focuses on providing balanced and nutritious meals tailored to individual health goals. Operating in Piura, Lima, and Mexico City, the company offers a monthly subscription platform that combines meal delivery with nutritional advice. The meals are designed to meet essential dietary requirements, incorporating the necessary calories, carbohydrates, fats, and proteins to support a healthy lifestyle. By offering a variety of nutritious food options, Manzana Verde aims to help consumers achieve their health objectives and maintain overall wellness.

Manzana verde

Seed Round in 2021
Manzana Verde is a meal delivery service that focuses on providing balanced and nutritious meals tailored to individual health goals. Operating in Piura, Lima, and Mexico City, the company offers a monthly subscription platform that combines meal delivery with nutritional advice. The meals are designed to meet essential dietary requirements, incorporating the necessary calories, carbohydrates, fats, and proteins to support a healthy lifestyle. By offering a variety of nutritious food options, Manzana Verde aims to help consumers achieve their health objectives and maintain overall wellness.

MUNCH:ON

Series B in 2020
MUNCH:ON is a food tech startup that has cracked the subscription space in the UAE & KSA, focusing on offering meals from the best restaurants at a significant discount and with free delivery. The company has invested heavily in its scheduling, bundling and order prediction software which has enabled it to achieve massive cost savings for its restaurant partners that they then pass on to their users, often offering up to a 55% discount vs. restaurants' regular price. Whether it's employees ordering from their company's curated menu or users ordering for their families at home, the platform takes the usual hassle and cost out of food delivery in a financially (and environmentally) sustainable manner for all stakeholders

PartySlate

Venture Round in 2020
PartySlate is a digital marketplace designed to assist individuals in planning various events, including weddings, corporate gatherings, and social celebrations. The platform connects users with leading event professionals, vendors, and venues both nationally and internationally. Users can explore a vast array of unique party ideas and browse portfolios of event planners, caterers, photographers, and more. Since its establishment in 2016, PartySlate has seen significant engagement, with over 25,000 venues, planners, and vendors sharing more than 2 million photos of actual events. This content-rich platform not only inspires users but also serves as a portfolio-sharing tool for professionals in the event industry, allowing them to showcase their work and connect with potential clients.

InnovOrder

Venture Round in 2019
Innovorder, founded in 2014 and based in Paris, France, specializes in digital solutions for the food service industry, catering to major players in both commercial and institutional sectors. The company's comprehensive SaaS software suite supports the deployment of new order channels, management of restaurant networks, and optimization of kitchen operations. This technology enhances order processing, bill management, and customer engagement, ultimately improving service and increasing turnover for restaurants. With over 800 customers and thousands of points of sale, Innovorder serves notable industry names such as KFC, Big Fernand, and Elior. The company employs more than 60 staff members and has successfully raised over 10 million euros through two significant funding rounds, the latest occurring in July 2019. In 2016, Innovorder expanded its capabilities by acquiring the start-up La Caisse Tactile.

MUNCH:ON

Series A in 2019
MUNCH:ON is a food tech startup that has cracked the subscription space in the UAE & KSA, focusing on offering meals from the best restaurants at a significant discount and with free delivery. The company has invested heavily in its scheduling, bundling and order prediction software which has enabled it to achieve massive cost savings for its restaurant partners that they then pass on to their users, often offering up to a 55% discount vs. restaurants' regular price. Whether it's employees ordering from their company's curated menu or users ordering for their families at home, the platform takes the usual hassle and cost out of food delivery in a financially (and environmentally) sustainable manner for all stakeholders

Porter Road Butcher

Seed Round in 2019
Porter Road is a omnichannel whole animal butcher changing the broken food system, by working directly with farmers to offer exceptional, sustainably raised meat direct to consumer. The company was founded by James Peisker and Chris Carter.

KitchenMate

Seed Round in 2018
KitchenMate is a provider of premium food vending and micro-market services, catering to offices, commercial buildings, schools, and hospitals in Toronto. The company aims to enhance on-site food services by offering fresh food options tailored for modern workplaces. KitchenMate's offerings include a smart fridge and cooker system, recyclable meal packaging, and in-app loyalty programs. Additionally, the company allows staff members to prepare meals for employees, facilitating easy access to shared dining experiences.

Menu Next Door

Seed Round in 2016
Menu Next Door is a platform that connects customers with local chefs who prepare homemade meals from diverse culinary backgrounds. By fostering a community of enthusiastic cooks, the service provides an array of delicious, freshly-made dishes available for takeout at affordable prices. Operating in the U.K., Belgium, and France, Menu Next Door emphasizes the importance of local food preparation without delivery charges, ensuring that customers enjoy quality meals while supporting their neighbors. The platform not only allows users to order food but also encourages interaction with the chefs, creating a personal connection that enhances the dining experience.
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