Fin Capital

Founded in 2018, Fin Capital is a global asset manager headquartered in San Francisco, with additional offices in Los Angeles, London, Miami, and New York. The firm specializes in full lifecycle investing in business-to-business fintech software companies, with a particular emphasis on enterprise SaaS. Fin Capital partners closely with experienced entrepreneurs who possess deep expertise in financial services and offer differentiated products. As a Registered Investment Adviser, Fin Capital is committed to fostering innovation in the fintech sector across the United States and Europe.

Logan Allin

Managing Partner and Founder

Henry Cashin

Principal

Nick Daley

Associate

Emy Donavan

Venture Partner and Head of Insurance

Luke Kornack

Associate

Kevin Nee

Partner and Chief Capital Officer

Michael Peirce

Associate

Sasha Pilch

Principal

Past deals in Wealth Management

VRGL

Venture Round in 2024
VRGL offers a data analytics platform tailored for wealth management firms, providing advanced tools for client acquisition, proposal management, and retention. The software enables advisors to efficiently aggregate and analyze client investment data, delivering insights on performance, diversification, risk, taxes, and fees. By scoring portfolios, VRGL equips wealth managers and registered investment advisors with quantitative analyses that enhance their ability to guide clients towards informed investment decisions. This technology, developed by experts in the wealth management sector, allows advisors to effectively demonstrate their value, ensuring clients have a clear understanding of their overall investment landscape.

NewRetirement

Series A in 2024
NewRetirement offers a comprehensive retirement planning and management platform designed for both individual consumers and enterprises through white-label solutions or APIs. The platform assists users in managing various aspects of retirement, including income, healthcare, tax reduction, and fee management. It provides a range of tools such as content, software, coaching, classes, and access to advisors. Users can optimize their retirement strategies across multiple areas, including Social Security, Medicare, taxes, home equity, income, asset drawdown, relocation, work, and estate planning. Additionally, NewRetirement allows users to obtain fee-only advice on-demand, facilitating collaborative planning and empowering them to make informed decisions about their financial futures.

Carefull

Series A in 2023
An estimated 45 million of us are financial caregivers — adult children responsible for the financial well-being of our aging parents. We pay bills, haggle with utilities, plan for their future, and pay for things they need — all while managing our own financial and family life. Carefull is a new company building digital services for financial caregivers. Our goal is to make it easier to support our aging parents and to help families make better financial decisions together. Visit us at getcarefull.com to learn more.

OpenYield

Pre Seed Round in 2023
OpenYield operates a bond marketplace designed to democratize access to the bond market for retail brokerages, advisors, and asset managers. The platform offers an equity-like experience for bonds, sourcing them directly from algorithmic liquidity providers. By leveraging advanced technology, OpenYield enables wealth platforms to enhance their fixed-income offerings while simultaneously reducing costs. The company's innovative approach positions it to support the anticipated growth of direct indexing in fixed income, making bond investments more accessible and efficient for a broader range of investors.

VRGL

Series A in 2022
VRGL offers a data analytics platform tailored for wealth management firms, providing advanced tools for client acquisition, proposal management, and retention. The software enables advisors to efficiently aggregate and analyze client investment data, delivering insights on performance, diversification, risk, taxes, and fees. By scoring portfolios, VRGL equips wealth managers and registered investment advisors with quantitative analyses that enhance their ability to guide clients towards informed investment decisions. This technology, developed by experts in the wealth management sector, allows advisors to effectively demonstrate their value, ensuring clients have a clear understanding of their overall investment landscape.

GreenLight

Series D in 2021
GreenLight is a financial technology company that offers a comprehensive debit card and money management app designed for families. The platform allows parents and children to earn, save, spend wisely, give, and invest money effectively. Parents can establish flexible spending controls, oversee chores, automate allowances, and invest for their children's futures. Additionally, GreenLight provides up to 3% unlimited cash back on all purchases, with the option for parents to automatically invest those cash rewards in stocks and ETFs for family-related expenses. Founded in 2014 and based in Atlanta, Georgia, GreenLight has become a valuable resource for millions of families seeking to enhance their financial literacy and management.

GreenLight

Series C in 2020
GreenLight is a financial technology company that offers a comprehensive debit card and money management app designed for families. The platform allows parents and children to earn, save, spend wisely, give, and invest money effectively. Parents can establish flexible spending controls, oversee chores, automate allowances, and invest for their children's futures. Additionally, GreenLight provides up to 3% unlimited cash back on all purchases, with the option for parents to automatically invest those cash rewards in stocks and ETFs for family-related expenses. Founded in 2014 and based in Atlanta, Georgia, GreenLight has become a valuable resource for millions of families seeking to enhance their financial literacy and management.
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