Factory is a growth-stage facility and investor that supports food, beverage, and pet brand companies. Based in Bethlehem, Pennsylvania, it was founded in 2017 and operates as a venture capital firm providing capital and hands-on resources to consumer packaged goods brands nationwide. It targets high-potential brands in the food, beverage, and personal care sectors, helping them scale through strategic funding, advisory support, and operational assistance to accelerate product launches, distribution, and brand development.
Roar Organic is a beverage company that produces electrolyte-infused hydration drinks. The products are organic, low-calorie sports beverages built on a proprietary coconut water base, with added B vitamins and antioxidants, and they are free from artificial sweeteners and preservatives. The line is available in flavors such as cucumber watermelon, mango clementine, blueberry açaí, and Georgia peach, each containing 3 grams of sugar or less per bottle. These drinks are designed to support athletes with hydration and sustained energy.
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