Ethos Private Equity

Little Green Beverages (LGB), a proudly South African company, was founded in 2006,when the founding shareholders purchased a bottling plant located in Robertville, Western Johannesburg. After acquiring the necessary skills, resources and supplementary equipment, the founders brought the plant online and began producing a limited range of carbonated soft drinks in early 2006. The much loved Refreshhh! brand was born and the rest is history. Specialist flavourant providers were engaged to help create the delicious taste that the Refreshhh! range of soft drinks are known for. Over the next 7 years, LGB grew into a thriving company with a national footprint by establishing new production facilities 3 in East London and Bloemfontein, as well as depots in KwaZulu Natal and the Western Cape The Refreshhh! product range currently comprises of 16 carbonated soft drink flavours (Apple, Coco Pine, Cola, Cream Soda, Ginger Beer, Granadilla, Grape, Iron Brew, Lemon, Lemonade, Litchi, Mango, Orange, Peach, Pineapple and Raspberry) with five additional Sugar Free flavours . The Refreshhh! product range is available in 2 litre, 1.5 litre, 500 ml and 330 ml PET bottles. The brand also has its own Energy Drink which is available in 440ml can, a range of Mixers and Still Mineral Water. Refreshhh! through its valued retail partners, is available throughout South Africa, Botswana, Mozambique, Zimbabwe, Swaziland, Namibia and Lesotho. Little Green Beverages strives to deliver the best in affordable, quality soft drinks to a large segment of the Southern African market.