Entrepreneurs Roundtable Accelerator (ERA) is a prominent technology accelerator located in New York City, established in 2011. It focuses on early-stage startups across a variety of sectors, including logistics, apparel, media, education, software, e-commerce, fintech, artificial intelligence, and advertising technology. ERA supports selected companies through a mentor-driven program, offering an initial investment of $150,000 for a 6% equity stake. The accelerator operates two four-month sessions each year, providing participants with not only financial backing but also essential resources such as free office space, cloud hosting credits, and access to a network of legal, finance, and business-service partners. Since its inception, ERA has invested in over 350 startups, which have collectively raised more than $2 billion in capital and have a combined market capitalization exceeding $10 billion. The diverse alumni of ERA are significantly contributing to advancements across major global industries.
Crafted is a content-first retail marketing platform, enabling brands to drive in-store sales through digital channels. We help brands leverage social media to find high-intent audiences, drive conversions with rebate incentives, and provide full-funnel attribution to optimize campaigns.
Top Corp
Seed Round in 2020
Top is a multi-channel engagement platform for brands, giving them the chance to collect privacy-compliant data without the use of cookies. Top helps brands create interactive content, such as live voting, games, and competitions to collect this data and build customer profiles, which includes data such as shopping preferences and purchase intent. Top charges clients monthly for use of their data and engagement platform.
Dog Parker
Seed Round in 2018
DogSpot is solving an everyday problem for dog owners and retailers. Our hi-tech doghouse, the DogSpot, sits directly in front of stores that can’t allow dogs inside giving dog owners a safe place for their dogs to wait while they go shopping. Retailers love us because we're changing shopper behavior: shoppers spend 2x as long in-store when they use the DogSpot and we keep them health code compliant -- a growing concern as new trends in dog ownership have 87% of dogs going shopping with their owners every week. Current location partners include retail giants Kroger & Albertsons. And advertising partners include two of the biggest pet brands, Purina and Banfield Animal Hospital. Business Model We make money three ways: dog owners pay by-the-minute to use the service, location partners pay to make the amenity available to their shoppers and brands pay to advertise with us in our high-traffic locations.
Dog Parker
Pre Seed Round in 2016
DogSpot is solving an everyday problem for dog owners and retailers. Our hi-tech doghouse, the DogSpot, sits directly in front of stores that can’t allow dogs inside giving dog owners a safe place for their dogs to wait while they go shopping. Retailers love us because we're changing shopper behavior: shoppers spend 2x as long in-store when they use the DogSpot and we keep them health code compliant -- a growing concern as new trends in dog ownership have 87% of dogs going shopping with their owners every week. Current location partners include retail giants Kroger & Albertsons. And advertising partners include two of the biggest pet brands, Purina and Banfield Animal Hospital. Business Model We make money three ways: dog owners pay by-the-minute to use the service, location partners pay to make the amenity available to their shoppers and brands pay to advertise with us in our high-traffic locations.
Musefind
Seed Round in 2015
MuseFind Technologies Inc is a Vancouver-based company that offers an influencer marketing platform designed to connect brands with social media influencers across platforms such as Instagram, YouTube, and blogs. Founded in 2014, MuseFind enables marketers to efficiently match, contact, and collaborate with influencers while tracking return on investment (ROI) through a standardized pricing formula. The platform also features tools for email integration and content approval, allowing businesses to streamline their influencer marketing efforts. Users have reported significant increases in ROI, particularly when engaging with micro-influencers. MuseFind is utilized by a range of enterprise brands to enhance their marketing strategies and reach a broader consumer base.
Bubbl
Pre Seed Round in 2014
Bubbl is a mobile video clip sharing service based in the United States that allows users to capture and share short highlights from streaming content. The company offers a suite of interactive tools designed to enhance user engagement, including features for single-click clip-and-share, video meme creation, and real-time filters. Bubbl collaborates with media companies, video platforms, and publishers to increase fan interaction, expand content visibility, and create new advertising revenue opportunities. As of May 30, 2018, Bubbl operates as a subsidiary of Cricket Media Group Ltd.
TripleLift
Series A in 2014
TripleLift is a technology company that specializes in programmatic native advertising, aiming to enhance the advertising experience for content owners, advertisers, and consumers alike. By utilizing advanced computer vision technology, TripleLift develops ads that seamlessly integrate with the user experience across various platforms, including television and the open web. Their platform enables brands to amplify content through in-feed native ads that align with the distinct aesthetics of numerous publishers. This approach helps publishers automate the rendering and delivery of these ads, creating new revenue opportunities by effectively monetizing their in-feed inventory.
Mezzobit
Seed Round in 2014
Mezzobit Inc. operates a data interchange platform that enables first-party publishers and marketers to control and optimize their audience data. Founded in 2012 and based in New York, the company provides a Trusted Data Interchange (TDI) platform that manages website data collection tags and pixels using a user-friendly graphical interface. Mezzobit's solutions include closed-loop data and privacy management, data leakage control, and privacy policy management. The platform also offers professional and managed services to help clients structure and deploy their data collection effectively. Additionally, it incorporates a robust tag management system that enhances data collection efficiency while addressing issues such as unauthorized data collection and privacy management. An independent organization, DataNeutrality.org, oversees the data management guidelines for Mezzobit, ensuring compliance and accountability in handling sensitive audience data.
OwnOut
Seed Round in 2014
OwnOut helps brands steal customers.
Piiku
Seed Round in 2013
Piiku is a platform built from the ground up for publishers pursuing paid content models. We monetize casual readers through a progressive series of opt-in brand engagements, data capture, and a la carte modules without cannibalizing paid subscriptions and page views. Piiku is triggered upon paywall abandonment and branded for the publisher. Post opt-in, custom business rules govern the value exchange engagements that cultivate returning loyal readers.
TripleLift
Seed Round in 2012
TripleLift is a technology company that specializes in programmatic native advertising, aiming to enhance the advertising experience for content owners, advertisers, and consumers alike. By utilizing advanced computer vision technology, TripleLift develops ads that seamlessly integrate with the user experience across various platforms, including television and the open web. Their platform enables brands to amplify content through in-feed native ads that align with the distinct aesthetics of numerous publishers. This approach helps publishers automate the rendering and delivery of these ads, creating new revenue opportunities by effectively monetizing their in-feed inventory.
LetsWombat
Seed Round in 2012
LetsWombat connects brands and consumers. We help businesses reach just about any target audience; we help event organizers monetize all sorts of events. Win-win! LetsWombat is the middleman between event organizers and brands or agencies. Event organizers post event details, and businesses select events to reach and share product with based on demographics, budget and relevance. We want to make brand-consumer interactions personal again - still efficient; much more genuine. We believe in the power of offline communication. We want to help businesses find their target audience as efficiently as they can online (by pinpointing specific events to reach) but then move their interactions with consumers to the "real" world.
Pricing Engine
Angel Round in 2011
Pricing Engine is a software as a service (SaaS) platform designed to assist smaller advertisers, particularly small and medium-sized businesses, in optimizing their digital advertising efforts. By aggregating data from various self-service advertising platforms such as Google AdWords, Pricing Engine provides actionable insights that help users enhance their advertising performance. The platform allows users to create advertisements that can be deployed across multiple channels, including search engines and social media. It benchmarks user performance against peers, identifies areas for improvement, and offers customized recommendations through its predictive analytics. Pricing Engine's tools enable advertisers to optimize ad creative, media selections, and targeting strategies, ultimately leading to increased leads and sales while reducing time and costs. The company also collaborates with partners and resellers to extend its services to a broader range of small business customers.
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