Entravision
Entravision Communications Corporation is a global advertising, media, and technology solutions company that focuses on reaching and engaging Hispanic audiences across various platforms. Founded in 1996 and headquartered in Santa Monica, California, Entravision operates through three main segments: Digital, Television, and Audio. It offers integrated marketing solutions that include digital commercial partnerships, programmatic ad purchasing through its Smadex platform, and mobile growth services aimed at connecting advertisers with consumers on mobile devices. Additionally, the company provides digital audio advertising solutions and operates a network of Spanish-language television and radio stations. With a diverse clientele spanning industries such as e-commerce, entertainment, and financial technology, Entravision leverages its extensive media properties and data analytics to deliver effective advertising solutions across multiple channels globally.
Past deals in Mobile Advertising
BCNMonetize
Acquisition in 2023
BCNMonetize is a mobile performance marketing agency headquartered in Spain, specializing in connecting brands with high lifetime value (LTV) users. The company offers mobile advertisers access to valuable converting inventory, enabling them to achieve positive return on investment that may not be attainable through traditional platforms like Facebook and Google. By focusing on the unique needs of global brands, BCNMonetize facilitates enhanced advertising opportunities in the mobile space, catering to a diverse array of clients seeking effective marketing solutions.
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