Forerunner Ventures

Forerunner Ventures is a venture capital firm based in San Francisco, California, founded in 2007. It specializes in early-stage investments in consumer-oriented and technology sectors, focusing on high-growth, privately-held branded companies. The firm seeks to partner with ambitious entrepreneurs addressing the evolving landscape of digital commerce. Representative investments include notable brands such as Dollar Shave Club, Warby Parker, and Glossier. Forerunner Ventures primarily targets seed stage and Series A funding opportunities, with typical initial investments ranging from $250,000 to $500,000, and aims to increase its stake in successful companies through follow-on rounds. The firm favors investments in the Bay Area but also considers opportunities in New York and Los Angeles, preferably alongside active local investors.

Fawzi Itani

Investor

Nicole Johnson

Partner

Eurie Kim

Partner

KJ Sidberry

Principal

Priyanka Suri

Investor

Past deals in Durables and Apparel

CUUP

Series A in 2020
CUUP Inc. is a New York-based company that designs and manufactures bras for women, focusing on a direct-to-consumer model. Founded in 2017 by Kearnon O'Molony and Abby Morgan, CUUP aims to provide a collection of flattering, comfortable, and unrestrictive bras that cater to women of all sizes. The company's products emphasize support, fit, and aesthetic appeal, prioritizing customer comfort without compromising on design. CUUP's offerings are primarily sold online, making them accessible to a broad audience.

11 Honore

Series A in 2019
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Neighborhood Goods

Series A in 2019
Neighborhood Goods Inc. operates a dynamic department store based in Dallas, Texas, which was founded in 2017. The store showcases a diverse array of brands and products, including apparel, accessories, cosmetics, and groceries, while also providing online sales. Beyond retail, Neighborhood Goods serves as a community hub, offering social spaces, food options, events, and opportunities for learning through live speakers and immersive editorial content. This multifaceted approach aims to create a vibrant environment that brings people together to shop, eat, and engage with new concepts.

Rockets of Awesome

Series C in 2019
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Neighborhood Goods

Seed Round in 2019
Neighborhood Goods Inc. operates a dynamic department store based in Dallas, Texas, which was founded in 2017. The store showcases a diverse array of brands and products, including apparel, accessories, cosmetics, and groceries, while also providing online sales. Beyond retail, Neighborhood Goods serves as a community hub, offering social spaces, food options, events, and opportunities for learning through live speakers and immersive editorial content. This multifaceted approach aims to create a vibrant environment that brings people together to shop, eat, and engage with new concepts.

Away

Series C in 2018
Away is a modern travel and lifestyle brand that specializes in designing high-quality luggage and travel accessories. The company offers a range of products, including bags, suitcases, and interior organizers, crafted from lightweight, durable materials such as polycarbonate. Away's luggage is designed with thoughtful features that address common travel challenges, such as an ejectable battery for charging devices and an interior laundry bag for convenience. By focusing on affordability and sustainability, Away aims to enhance the travel experience, allowing travelers to make the most of their journeys.

Neighborhood Goods

Seed Round in 2018
Neighborhood Goods Inc. operates a dynamic department store based in Dallas, Texas, which was founded in 2017. The store showcases a diverse array of brands and products, including apparel, accessories, cosmetics, and groceries, while also providing online sales. Beyond retail, Neighborhood Goods serves as a community hub, offering social spaces, food options, events, and opportunities for learning through live speakers and immersive editorial content. This multifaceted approach aims to create a vibrant environment that brings people together to shop, eat, and engage with new concepts.

11 Honore

Series A in 2018
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Outdoor Voices

Series C in 2018
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

11 Honore

Seed Round in 2017
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Outdoor Voices

Venture Round in 2017
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

Inturn

Series B in 2017
INTURN is an enterprise solution providing custom solutions to efficiently convert slow-moving and excess inventory. The company's first vertical focus is specifically built for fashion and apparel brands. This marketplace provides automated tools to replace what is a manual, painstaking, error-prone process. The result is a solution that provides a powerful opportunity to increase profitability. INTURN is designed and led by retail industry veterans and technology experts.

Away

Series B in 2017
Away is a modern travel and lifestyle brand that specializes in designing high-quality luggage and travel accessories. The company offers a range of products, including bags, suitcases, and interior organizers, crafted from lightweight, durable materials such as polycarbonate. Away's luggage is designed with thoughtful features that address common travel challenges, such as an ejectable battery for charging devices and an interior laundry bag for convenience. By focusing on affordability and sustainability, Away aims to enhance the travel experience, allowing travelers to make the most of their journeys.

Stadium Goods

Series A in 2017
Stadium Goods is an online marketplace specializing in the retail of premium sneakers and streetwear apparel, catering to a global audience. Founded in 2015 by John McPheters and Jed Stiller, the company operates both an e-commerce platform and a physical store located in Soho, New York City. By curating a selection of authentic footwear and apparel for men, women, and children, Stadium Goods aims to provide a comprehensive shopping experience for sneaker enthusiasts. The company became a subsidiary of Farfetch Limited in 2019, further enhancing its market presence and operational capabilities.

Rockets of Awesome

Series A in 2017
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Away

Series A in 2016
Away is a modern travel and lifestyle brand that specializes in designing high-quality luggage and travel accessories. The company offers a range of products, including bags, suitcases, and interior organizers, crafted from lightweight, durable materials such as polycarbonate. Away's luggage is designed with thoughtful features that address common travel challenges, such as an ejectable battery for charging devices and an interior laundry bag for convenience. By focusing on affordability and sustainability, Away aims to enhance the travel experience, allowing travelers to make the most of their journeys.

Rockets of Awesome

Seed Round in 2016
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Outdoor Voices

Series B in 2016
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

Inturn

Series A in 2016
INTURN is an enterprise solution providing custom solutions to efficiently convert slow-moving and excess inventory. The company's first vertical focus is specifically built for fashion and apparel brands. This marketplace provides automated tools to replace what is a manual, painstaking, error-prone process. The result is a solution that provides a powerful opportunity to increase profitability. INTURN is designed and led by retail industry veterans and technology experts.

Outdoor Voices

Series A in 2015
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

Draper James

Series A in 2015
Draper James is a Southern inspired retail brand that embodies the personal style and sensibility of its Founder and Creative Director, Reese Witherspoon. The website launched a direct to consumer business in May 2015. The first store is slated to open in Nashville later this month. Designed in-house, the collection consists of ready-to-wear, accessories, and home decor. A large portion of the product is manufactured in the US, specifically in the South.

Away

Seed Round in 2015
Away is a modern travel and lifestyle brand that specializes in designing high-quality luggage and travel accessories. The company offers a range of products, including bags, suitcases, and interior organizers, crafted from lightweight, durable materials such as polycarbonate. Away's luggage is designed with thoughtful features that address common travel challenges, such as an ejectable battery for charging devices and an interior laundry bag for convenience. By focusing on affordability and sustainability, Away aims to enhance the travel experience, allowing travelers to make the most of their journeys.

Inturn

Seed Round in 2015
INTURN is an enterprise solution providing custom solutions to efficiently convert slow-moving and excess inventory. The company's first vertical focus is specifically built for fashion and apparel brands. This marketplace provides automated tools to replace what is a manual, painstaking, error-prone process. The result is a solution that provides a powerful opportunity to increase profitability. INTURN is designed and led by retail industry veterans and technology experts.

Bonobos

Series D in 2014
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Pickwick & Weller

Venture Round in 2013
Pickwick & Weller, located in Los Angeles, specializes in designing and selling boutique t-shirts. The company focuses on creating modern workwear with sharp designs and a meticulous fit, emphasizing the development of beautifully crafted basics. With a commitment to quality, Pickwick & Weller aims to redefine contemporary apparel, one t-shirt at a time.

Bonobos

Venture Round in 2013
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Pickwick & Weller

Seed Round in 2012
Pickwick & Weller, located in Los Angeles, specializes in designing and selling boutique t-shirts. The company focuses on creating modern workwear with sharp designs and a meticulous fit, emphasizing the development of beautifully crafted basics. With a commitment to quality, Pickwick & Weller aims to redefine contemporary apparel, one t-shirt at a time.

Bonobos

Venture Round in 2012
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Bonobos

Series B in 2010
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Bonobos

Seed Round in 2009
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.
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