RevX is a technology company based in Bengaluru, India, specializing in mobile advertising solutions aimed at enhancing user acquisition, engagement, retention, and conversion for marketers. The company provides a platform that utilizes predictive advertising software to deliver personalized product ads tailored to individual user behaviors within mobile applications. Key offerings include a Dynamic Product Ads engine that creates tailored banner and native ads based on users' browsing activities, and an Optimization Engine that automatically adjusts marketing strategies to meet specific performance goals using predictive analytics. Additionally, RevX features a Self-Serve Interface for marketers to manage campaigns independently, along with rich analytics and real-time product recommendations. The platform supports programmatic media buying and leverages extensive data to optimize marketing spend, allowing mobile marketers to effectively reach and engage a diverse audience across various channels.
Campanja AB provides search engine marketing solutions to online advertisers. It offers Campanja, a software solution that combines real-time decision making and business dynamics to optimize search engine marketing effectiveness. The company was founded in 2009 and is based in Stockholm, Sweden. As of August 24, 2015, Campanja AB operates as a subsidiary of 24/7 Customer (Financial Services) Limited.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to enhance understanding of consumer behavior in the physical world. Founded in 2003 and headquartered in San Francisco, the company offers a range of solutions that include audience targeting, measurement, insights, and data licensing. Its offerings enable brands to optimize customer growth strategies by accessing customized audiences based on both online and offline signals. NinthDecimal's tools support closed-loop TV planning and measurement, allowing clients to assess the impact of TV advertising on in-store visits and engage consumers across various media channels. The platform is utilized by Fortune 500 companies and major brands, particularly in retail, quick-service restaurant, and automotive sectors, to create impactful marketing engagements that bridge the gap between online and offline consumer interactions.
Private Equity Round in 2013
Komli Media is a prominent media technology company in the Asia Pacific region, specializing in digital advertising solutions for marketers, agencies, and publishers. The company offers a comprehensive advertisement network platform that employs advanced technology for audience targeting, lead acquisition, rich media, and online audience measurement. Komli Media focuses on enhancing programmatic buying to simplify and increase transparency in advertising across display, mobile, social, and video channels. By developing next-generation platforms, it aims to facilitate more effective audience engagement and brand impact measurement for its clients.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
Retailigence Corporation is a hyperlocal marketing platform that focuses on converting online consumers into offline buyers by utilizing real-time inventory data from retailers. Founded in 2009 and based in Redwood City, California, the company provides a mobile advertising solution that enhances the shopping experience by delivering location-based user interactions through various digital advertising mediums. Its products include the adPOP Engine, which integrates data into programmatic advertising, and a mobile application that displays local store-level product availability. Retailigence serves a diverse clientele, including advertising solutions providers, application developers, marketing agencies, and brick-and-mortar retailers across the United States. The company operates as a subsidiary of ShopAdvisor, Inc. and has established a strategic partnership with Gimbal, Inc.
Yodle, Inc. is a provider of online marketing services tailored for local business owners, founded in 2005 and headquartered in New York, New York. The company offers a range of services, including web presence management, local search placement, social media management, customer reviews, email marketing, and distribution of special offers. Yodle serves over 45,000 local business customers across more than 250 industries, with significant representation in legal, dental, medical, and home services sectors. The company also specializes in customized solutions for franchises and multi-location businesses, helping them unify and optimize their marketing strategies. Yodle's platform features mobile website creation, automated search engine optimization, and management of online reviews and offers, enabling businesses to enhance their online presence and attract customers effectively. As of 2016, Yodle operates as a subsidiary of Web.com Group, Inc.
Virool, Inc. is a company that specializes in a native video advertising platform aimed at brand marketers. Founded in 2011 and based in San Francisco, with additional offices in New York, St. Petersburg, Toronto, and Los Angeles, Virool enables brands to host videos, design targeted campaigns, and analyze performance results online. Its platform serves both advertisers and publishers, offering a supply-side solution for publishers to maximize revenue and a programmatic distribution system for advertisers to enhance brand impact through real-time analytics and emotional insights. Over its operational years, Virool attracted more than 30,000 global advertisers and partnered with over 100,000 online and mobile publisher properties. The platform has been utilized by major brands such as Coca-Cola, Disney, and Sony to effectively engage audiences and elevate brand presence. Virool was acquired by Turgo in October 2017 and has raised significant funding from notable investors, including Y-Combinator and Menlo Ventures.
PulsePoint is a data and technology company that specializes in programmatic solutions for healthcare organizations, focusing on personalizing information to enhance health outcomes. By leveraging advanced advertising technology, PulsePoint enables healthcare providers to effectively reach consumers and physicians with contextually relevant content. The company's platform utilizes programmatic automation to analyze customer journey signals, facilitating a better understanding of engagement and relevance. This allows organizations to seamlessly activate health options and improve the delivery of care, education, and support when it is most needed. Through actionable insights, PulsePoint aims to foster meaningful connections in the healthcare landscape.
iSocket is a technology platform designed to streamline the buying and selling of fixed-price, premium, reserved advertising inventory. It offers two main services: iSocket For Publishers, which provides sales automation and programmatic direct tools to enhance the efficiency of publisher sales teams, and iSocket For Advertisers, which simplifies the process for agencies and brands to purchase guaranteed inventory directly from top publishers. By leveraging automation, iSocket minimizes errors and reduces the overhead costs associated with traditional media sales, thereby facilitating direct online advertising and enhancing the overall effectiveness of ad transactions.
Komli Media is a prominent media technology company in the Asia Pacific region, specializing in digital advertising solutions for marketers, agencies, and publishers. The company offers a comprehensive advertisement network platform that employs advanced technology for audience targeting, lead acquisition, rich media, and online audience measurement. Komli Media focuses on enhancing programmatic buying to simplify and increase transparency in advertising across display, mobile, social, and video channels. By developing next-generation platforms, it aims to facilitate more effective audience engagement and brand impact measurement for its clients.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
Strike New Media Limited engages in providing online advertising services. The company was incorporated in 2010 and is based in London, United Kingdom.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
Tremor Video operates as a programmatic video platform that specializes in cross-screen video brand advertising. The company offers auto-optimization services designed to enhance the effectiveness of video ad buying. By leveraging data partnerships, Tremor Video enables advertisers to precisely target consumers across various screens. Additionally, the platform provides independent metrics regarding views, brand safety, and audience targeting. Advertisers can access these services either as a managed service or on a self-service basis, allowing for flexibility in their advertising strategies.
Provides video advertising solutions for advertisers and agencies, and publisher partners in the United States and internationally.
Retailigence Corporation is a hyperlocal marketing platform that focuses on converting online consumers into offline buyers by utilizing real-time inventory data from retailers. Founded in 2009 and based in Redwood City, California, the company provides a mobile advertising solution that enhances the shopping experience by delivering location-based user interactions through various digital advertising mediums. Its products include the adPOP Engine, which integrates data into programmatic advertising, and a mobile application that displays local store-level product availability. Retailigence serves a diverse clientele, including advertising solutions providers, application developers, marketing agencies, and brick-and-mortar retailers across the United States. The company operates as a subsidiary of ShopAdvisor, Inc. and has established a strategic partnership with Gimbal, Inc.
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to enhance understanding of consumer behavior in the physical world. Founded in 2003 and headquartered in San Francisco, the company offers a range of solutions that include audience targeting, measurement, insights, and data licensing. Its offerings enable brands to optimize customer growth strategies by accessing customized audiences based on both online and offline signals. NinthDecimal's tools support closed-loop TV planning and measurement, allowing clients to assess the impact of TV advertising on in-store visits and engage consumers across various media channels. The platform is utilized by Fortune 500 companies and major brands, particularly in retail, quick-service restaurant, and automotive sectors, to create impactful marketing engagements that bridge the gap between online and offline consumer interactions.
AdXpose is the leader in digital advertising analytics solutions. The company's SaaS technology provides advertisers and publishers with greater transparency and confidence in the quality, safety, and performance of their digital advertising campaigns. The actionable optimization metrics captured by AdXpose solutions help its customers realize increased ROI, more profitable margins, and measurable ad effectiveness. AdXpose is headquartered in Seattle, WA, with offices in New York City, and is backed by Draper Fischer Jurvetson and Ignition Partners
Retailigence Corporation is a hyperlocal marketing platform that focuses on converting online consumers into offline buyers by utilizing real-time inventory data from retailers. Founded in 2009 and based in Redwood City, California, the company provides a mobile advertising solution that enhances the shopping experience by delivering location-based user interactions through various digital advertising mediums. Its products include the adPOP Engine, which integrates data into programmatic advertising, and a mobile application that displays local store-level product availability. Retailigence serves a diverse clientele, including advertising solutions providers, application developers, marketing agencies, and brick-and-mortar retailers across the United States. The company operates as a subsidiary of ShopAdvisor, Inc. and has established a strategic partnership with Gimbal, Inc.
LiveMedia Pvt Ltd. operates a Captive Audience Network in India, featuring a substantial installation of LCD screens in various environments where people with identifiable demographics gather. Since its incorporation in 2006 and based in New Delhi, the company has strategically positioned its screens in locations such as restaurants, coffee shops, pubs, lounges, corporate cafeterias, BPOs, gyms, salons, educational institutions, and hospitals. The content displayed on these screens focuses on entertainment and information, effectively engaging the audience while offering advertisers a targeted platform to reach potential customers. With a network encompassing over 2,900 locations and 6,000 screens across 80 cities and towns, LiveMedia addresses more than 60 million footfalls each month, making it one of the largest networks of its kind in India.
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to enhance understanding of consumer behavior in the physical world. Founded in 2003 and headquartered in San Francisco, the company offers a range of solutions that include audience targeting, measurement, insights, and data licensing. Its offerings enable brands to optimize customer growth strategies by accessing customized audiences based on both online and offline signals. NinthDecimal's tools support closed-loop TV planning and measurement, allowing clients to assess the impact of TV advertising on in-store visits and engage consumers across various media channels. The platform is utilized by Fortune 500 companies and major brands, particularly in retail, quick-service restaurant, and automotive sectors, to create impactful marketing engagements that bridge the gap between online and offline consumer interactions.
Komli Media is a prominent media technology company in the Asia Pacific region, specializing in digital advertising solutions for marketers, agencies, and publishers. The company offers a comprehensive advertisement network platform that employs advanced technology for audience targeting, lead acquisition, rich media, and online audience measurement. Komli Media focuses on enhancing programmatic buying to simplify and increase transparency in advertising across display, mobile, social, and video channels. By developing next-generation platforms, it aims to facilitate more effective audience engagement and brand impact measurement for its clients.
Provides video advertising solutions for advertisers and agencies, and publisher partners in the United States and internationally.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
Yodle, Inc. is a provider of online marketing services tailored for local business owners, founded in 2005 and headquartered in New York, New York. The company offers a range of services, including web presence management, local search placement, social media management, customer reviews, email marketing, and distribution of special offers. Yodle serves over 45,000 local business customers across more than 250 industries, with significant representation in legal, dental, medical, and home services sectors. The company also specializes in customized solutions for franchises and multi-location businesses, helping them unify and optimize their marketing strategies. Yodle's platform features mobile website creation, automated search engine optimization, and management of online reviews and offers, enabling businesses to enhance their online presence and attract customers effectively. As of 2016, Yodle operates as a subsidiary of Web.com Group, Inc.
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.
TargetCast Networks is a digital advertising company that specializes in reaching away-from-home television viewers who engage with sports, entertainment, and news programming in public settings. Utilizing its patented TargetCaster device, the company establishes an IPTV public space network that merges traditional television advertising with the targeting and flexibility of internet marketing. This technology enables venue operators, such as restaurants, to create and display custom promotional messages directly on their television screens, allowing them to effectively market featured products and introduce new offerings tailored to their specific audience. Through this innovative approach, TargetCast Networks enhances the advertising capabilities of its affiliates while maximizing viewer engagement.
iSocket is a technology platform designed to streamline the buying and selling of fixed-price, premium, reserved advertising inventory. It offers two main services: iSocket For Publishers, which provides sales automation and programmatic direct tools to enhance the efficiency of publisher sales teams, and iSocket For Advertisers, which simplifies the process for agencies and brands to purchase guaranteed inventory directly from top publishers. By leveraging automation, iSocket minimizes errors and reduces the overhead costs associated with traditional media sales, thereby facilitating direct online advertising and enhancing the overall effectiveness of ad transactions.
Ripple TV operates a national network of digital advertising screens targeting the areas of extended leisure time for people on-the-go. Ripple TV’s national network consists of thousands of screens located in places such as coffee shops, bookstores, and other high-traffic specialty retail locations for people who like to hang out and happen to have some attention to spare. Ripple TV was launched in 2006 and is headquartered in El Segundo, California.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
AdMob is a mobile advertising network that helps app developers monetize and promote their mobile and tablet apps with ads. It provides solutions for discovery, branding, and monetization on the mobile Web. Its mobile advertising and monetization solutions include mobile sites; Mobile Analytics solution, which helps mobile site owners to gain insight into their traffic and site usage to make data-driven decisions about their mobile business; and Mobile Metrics Report, which offers insights into trends in the mobile ecosystem.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
Yodle, Inc. is a provider of online marketing services tailored for local business owners, founded in 2005 and headquartered in New York, New York. The company offers a range of services, including web presence management, local search placement, social media management, customer reviews, email marketing, and distribution of special offers. Yodle serves over 45,000 local business customers across more than 250 industries, with significant representation in legal, dental, medical, and home services sectors. The company also specializes in customized solutions for franchises and multi-location businesses, helping them unify and optimize their marketing strategies. Yodle's platform features mobile website creation, automated search engine optimization, and management of online reviews and offers, enabling businesses to enhance their online presence and attract customers effectively. As of 2016, Yodle operates as a subsidiary of Web.com Group, Inc.
Ripple TV operates a national network of digital advertising screens targeting the areas of extended leisure time for people on-the-go. Ripple TV’s national network consists of thousands of screens located in places such as coffee shops, bookstores, and other high-traffic specialty retail locations for people who like to hang out and happen to have some attention to spare. Ripple TV was launched in 2006 and is headquartered in El Segundo, California.
Contextweb offers real-time solutions to deliver advertisements using categories and keywords. As of September 22, 2011, Contextweb was acquired by PulsePoint. Contextweb operates as an advertising company. The company was founded in 2000 and is based in New York, New York.
AdXpose is the leader in digital advertising analytics solutions. The company's SaaS technology provides advertisers and publishers with greater transparency and confidence in the quality, safety, and performance of their digital advertising campaigns. The actionable optimization metrics captured by AdXpose solutions help its customers realize increased ROI, more profitable margins, and measurable ad effectiveness. AdXpose is headquartered in Seattle, WA, with offices in New York City, and is backed by Draper Fischer Jurvetson and Ignition Partners
Nottingham Technology, Ltd. is a prominent manufacturer of light scattering light guiding plates and PMMA (acrylic) and polystyrene sheets in China. Founded in 2002 and based in Beijing, the company specializes in producing products under the Luxacryl brand, which are utilized across various applications, including public signage, advertisement panels, illumination, decoration, and electronic instruments. By offering a diverse range of plastic products, Nottingham Technology serves a wide array of markets, providing essential materials for advertising and decorative purposes.
Komli Media is a prominent media technology company in the Asia Pacific region, specializing in digital advertising solutions for marketers, agencies, and publishers. The company offers a comprehensive advertisement network platform that employs advanced technology for audience targeting, lead acquisition, rich media, and online audience measurement. Komli Media focuses on enhancing programmatic buying to simplify and increase transparency in advertising across display, mobile, social, and video channels. By developing next-generation platforms, it aims to facilitate more effective audience engagement and brand impact measurement for its clients.
PubMatic, Inc. is a prominent provider of cloud infrastructure that facilitates real-time programmatic advertising transactions globally. The company offers a suite of solutions, including PubMatic Cloud, which serves as a customizable platform for publishers, and various technologies for header bidding and in-app advertising. Its offerings also encompass real-time bidding advertising technologies, digital inventory management, and tools for audience data transactions. PubMatic supports diverse ad formats across multiple digital devices, such as mobile apps, desktops, and connected televisions. Founded in 2006 and headquartered in Redwood City, California, the company operates 12 offices and nine data centers worldwide. Processing nearly one trillion ad impressions monthly, PubMatic enables a seamless connection between consumers, content, and brands, positioning itself as a key player in the digital advertising technology market. Its revenue model primarily relies on a share of the advertising sales it facilitates, catering to both publishers and buyers, including demand-side platforms and direct advertisers.
mGinger is the first of its kind opt-in permission-based mobile marketing platform in India. mGinger is a service providing targeted advertisements on mobile phones. The advertisements are targeted on a consumer base who have opted-in to this service. The consumer base is built through a registration process in which the consumers specify their commercial interests, maximum number of ads they would like to receive in a day, convenient time-slots and their demographic information. Apart from getting information related to their particular interests, the consumers also receive monetary incentives for every ad they themselves receive and for each ad received in their network upto two levels of referrals.
Yodle, Inc. is a provider of online marketing services tailored for local business owners, founded in 2005 and headquartered in New York, New York. The company offers a range of services, including web presence management, local search placement, social media management, customer reviews, email marketing, and distribution of special offers. Yodle serves over 45,000 local business customers across more than 250 industries, with significant representation in legal, dental, medical, and home services sectors. The company also specializes in customized solutions for franchises and multi-location businesses, helping them unify and optimize their marketing strategies. Yodle's platform features mobile website creation, automated search engine optimization, and management of online reviews and offers, enabling businesses to enhance their online presence and attract customers effectively. As of 2016, Yodle operates as a subsidiary of Web.com Group, Inc.
Ripple TV operates a national network of digital advertising screens targeting the areas of extended leisure time for people on-the-go. Ripple TV’s national network consists of thousands of screens located in places such as coffee shops, bookstores, and other high-traffic specialty retail locations for people who like to hang out and happen to have some attention to spare. Ripple TV was launched in 2006 and is headquartered in El Segundo, California.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
CTS Media (Click To See Media) is a Sequoia-backed instream online video advertising network. It serves ads at the beginning, middle or end of any video programming. As of January 2008 the company has over 100 partner video publishers and remains the largest ad provider in China.
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.
Ripple TV operates a national network of digital advertising screens targeting the areas of extended leisure time for people on-the-go. Ripple TV’s national network consists of thousands of screens located in places such as coffee shops, bookstores, and other high-traffic specialty retail locations for people who like to hang out and happen to have some attention to spare. Ripple TV was launched in 2006 and is headquartered in El Segundo, California.
Yodle, Inc. is a provider of online marketing services tailored for local business owners, founded in 2005 and headquartered in New York, New York. The company offers a range of services, including web presence management, local search placement, social media management, customer reviews, email marketing, and distribution of special offers. Yodle serves over 45,000 local business customers across more than 250 industries, with significant representation in legal, dental, medical, and home services sectors. The company also specializes in customized solutions for franchises and multi-location businesses, helping them unify and optimize their marketing strategies. Yodle's platform features mobile website creation, automated search engine optimization, and management of online reviews and offers, enabling businesses to enhance their online presence and attract customers effectively. As of 2016, Yodle operates as a subsidiary of Web.com Group, Inc.
Contextweb offers real-time solutions to deliver advertisements using categories and keywords. As of September 22, 2011, Contextweb was acquired by PulsePoint. Contextweb operates as an advertising company. The company was founded in 2000 and is based in New York, New York.
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to enhance understanding of consumer behavior in the physical world. Founded in 2003 and headquartered in San Francisco, the company offers a range of solutions that include audience targeting, measurement, insights, and data licensing. Its offerings enable brands to optimize customer growth strategies by accessing customized audiences based on both online and offline signals. NinthDecimal's tools support closed-loop TV planning and measurement, allowing clients to assess the impact of TV advertising on in-store visits and engage consumers across various media channels. The platform is utilized by Fortune 500 companies and major brands, particularly in retail, quick-service restaurant, and automotive sectors, to create impactful marketing engagements that bridge the gap between online and offline consumer interactions.
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.
Contextweb offers real-time solutions to deliver advertisements using categories and keywords. As of September 22, 2011, Contextweb was acquired by PulsePoint. Contextweb operates as an advertising company. The company was founded in 2000 and is based in New York, New York.
4INFO, Inc. is an identity and activation solutions company based in San Jose, California, with additional offices in New York. Founded in 2004, it specializes in mobile technology that addresses the attribution challenges faced by national brand advertisers, particularly in measuring sales lift at the cash register. The company’s flagship product, Bullseye ID, creates a match key that links consumer data to connected devices within households, covering nearly 100% of U.S. smartphone users. 4INFO’s AdHaven Platform facilitates precise audience targeting across various screens and enables measurement at scale. The company partners with leading data providers such as Acxiom, Nielsen, and Datalogix to enhance its targeting capabilities, allowing advertisers to access rich consumer segments. 4INFO places a strong emphasis on data privacy, implementing rigorous security measures to protect user information. The company has seen significant growth, with its brand ad revenue tripling since 2012 and serving top clients across multiple industries, including consumer packaged goods, retail, and automotive. 4INFO operates as a subsidiary of Cadent, LLC, and continues to innovate in mobile advertising solutions.
Massive has developed a leading video game network for in-game advertising. The company was acquired by Microsoft in May 2006.
Contextweb offers real-time solutions to deliver advertisements using categories and keywords. As of September 22, 2011, Contextweb was acquired by PulsePoint. Contextweb operates as an advertising company. The company was founded in 2000 and is based in New York, New York.
Focus Media Holding Limited is a multi-platform digital media company based in Hong Kong, specializing in out-of-home advertising through a vast network of digital displays across China. The company operates an extensive array of liquid crystal display (LCD) networks, strategically positioned in high-traffic areas such as malls, hotels, and residential buildings, as well as in-store environments. Focus Media also offers advertising services on traditional poster frames, large outdoor LED screens, and cinema screens. As of 2012, its network included over 172,000 LCD displays in 112 cities, along with a significant number of traditional and digital poster frames and movie theater screens. The company has developed a diverse media portfolio that targets specific audiences through various formats, including video media in commercial buildings, mobile advertising, and internet platforms. Focus Media is recognized within the industry for its innovative business models and effective audience segmentation strategies.