The Trade Desk

The Trade Desk, Inc. is a technology company that operates a self-service cloud-based platform designed for advertisers and advertising agencies. Founded in 2009 and headquartered in Ventura, California, the company enables users to create, manage, and optimize data-driven digital advertising campaigns across a variety of formats, including display, video, audio, native, and social. Its platform supports multiple devices, such as computers, mobile devices, and connected TVs. By leveraging data analytics, The Trade Desk helps clients enhance the effectiveness of their advertising efforts. The company generates revenue through fees that are based on a percentage of its clients' advertising expenditures.

Jeff Green

Founder and CEO

Samantha Jacobson

Board Member, Chief Strategy Officer and Executive Vice President

David Uchimoto

Senior Director, Research and Development

4 past transactions

Sincera

Acquisition in 2025
Sincera is a metadata company that helps you build better products for digital advertising.

Rembrand

Series A in 2025
Rembrand is an advertising agency specializing in a comprehensive range of marketing services, including brand strategy, campaign management, and social media marketing. The company offers digital marketing solutions such as content marketing, newsletter, display advertising, and employer branding. Additionally, Rembrand has developed a programmatic product placement platform that utilizes generative AI to enhance videos with virtual product placements, allowing brands to connect seamlessly with creators to scale their marketing efforts. This innovative approach to monetizing videos without interruptive ads positions Rembrand as a forward-thinking player in the advertising landscape.

Sincera

Seed Round in 2023
Sincera is a metadata company that helps you build better products for digital advertising.

Adbrain

Acquisition in 2017
Adbrain Ltd., established in 2012 and headquartered in London with operations in New York, specializes in a real-time, self-service demand-side advertising platform. This platform maps customer relationships across various internet-connected devices, channels, and platforms, creating an actionable single customer view for targeted marketing campaigns. It also offers transparent media buying tools, empowering advertisers to run campaigns independently while retaining generated insights. As of October 2017, Adbrain operates as a subsidiary of The Trade Desk, Inc.
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