AudioMob Limited owns and operates AudioMob Platform, an advertising technology that provides developers display audio advertising to end users who interact with developer property that use the AudioMob Services. AudioMob Limited was formerly known as JUKEBOX TECHNOLOGY LTD and changed its name to AudioMob Limited in July 2019. AudioMob Limited was incorporated in 2019 and is based in London, United Kingdom.
Non Equity Assistance in 2017
Synetiq helps brands & media producers create high performing video ads from based on biometric data from their target audience and machine learning.
Short video: https://www.youtube.com/watch?v=hfO1rtCTGPw
Clients include BBC, HBO, RTL, Viacom, AMC Networks, Belgian Television, Tesco, CBA, Spar, Telekom, Telenor, Vodafone, Egis, Merck, Heineken, IKEA, Raiffeisen Bank, CIB Bank, Auchan, EON Energy, MOL Oil, Béres, OTP Bank, K&H Bank, Molson Coors, Teva, Richter, MediaMarkt, Kantar TNS, Young & Rubicam, Havas Media, Mito among others.
Anvato, Inc. is a technology platform designed for media companies to effectively manage and monetize both live and on-demand video assets. The company provides an end-to-end solution that includes video management, syndication, monetization, and analytics for publishers and advertisers. Anvato's technology allows broadcasters to capture live broadcasts, edit them, and syndicate content to web and mobile devices in near real time. Publishers can enhance their revenue streams through dynamic ad insertion targeted at specific audiences, while advertisers gain valuable insights into campaign effectiveness and revenue optimization. Notable clients include Univision Communications and Kantar Video, a division of WPP. Anvato has received recognition for its innovative contributions to the online video sector, including the 2010 Frost and Sullivan Global Innovation Award. The company is based in Mountain View, California.
Toro, founded in March 2012 and based in San Francisco, California, is a company that specializes in providing marketing services for app developers. Established by former developers and product managers from popular social games, Toro focuses on equipping app companies with essential tools for mobile marketing. The company's mission is to democratize access to effective marketing strategies, thereby enabling developers to optimize their campaign setups. Toro's marketing plans are primarily executed through the Facebook advertising platform, ensuring that clients can leverage one of the largest social media networks to reach their target audience effectively.
Adometry, a Google company, specializes in enhancing marketing performance for top brands through its Marketing Intelligence Platform. This platform integrates and analyzes data from various channels, both online and offline, addressing the challenges marketers face in measuring and optimizing their efforts. By offering data-driven attribution, marketing mix modeling, and intelligent optimization recommendations, Adometry enables marketers to understand their true impact on customer journeys. This comprehensive approach allows for the generation of actionable insights, ultimately improving return on investment (ROI) for marketing campaigns. Additionally, the company provides audience verification and traffic quality management services, catering to online search and display advertisers, agencies, publishers, and advertisement networks.
Magnify Digital is a boutique strategy agency based in Vancouver, Canada, focused on helping businesses establish meaningful online and mobile presences. The agency provides a range of services, including digital strategies, online advertising, and audience engagement analytics. By developing systems for creating, implementing, and monitoring online strategies, Magnify Digital enables clients to effectively connect with their target audiences. Their offerings include programmatic advertisements, management of social ad campaigns, and comprehensive campaign result analytics, all aimed at optimizing clients' marketing processes and delivering measurable results. The agency serves a diverse clientele, extending its services from Toronto to Dubai.
Incentive Targeting partners with retail chains to provide a targeted marketing service to manufacturers of grocery and consumer products. Using its service, manufacturers market directly to individual shoppers across our entire retail network—based on each person's detailed purchase history. Promotions are delivered via any available distribution channels, such as email, direct mail, or register tape.
Wildfire was acquired by Google in 2012, is the global leader in social media marketing software, with over 21,000 paying customers worldwide, including 30 of the world's 50 most valuable brands. It currently serves as its own entity. Wildfire's Social Marketing Suite combines best-of-breed social promotion and advertising software, robust mobile and desktop page management, messaging and sophisticated real-time analytics in one complete platform. Wildfire's powerful and intuitive software allows creative marketers and non-technical managers alike to create social campaigns and pages, communicate with their social audience and measure social media performance. Brands and agencies such as Facebook, Virgin, Amazon, Target and Ogilvy as well as thousands of small businesses use the Wildfire platform to engage with audiences on major social networks, including Facebook, LinkedIn, YouTube and Twitter. The only social media marketing company to receive an investment from Facebook's fbFund, Wildfire has offices in California, Chicago, New York, London, Paris, Munich, and Singapore. For more information, visit www.wildfireapp.com.
Admeld specializes in advertising optimization for online publishers, offering technology and expertise that enables clients to sell their ad inventory more effectively. The company’s platform monitors customer websites, selects optimal ad mixes from various advertising networks and exchanges, and manages demand relationships. Admeld consolidates data into a unified reporting interface, allowing publishers to enforce business rules and address issues like channel conflicts and inappropriate ads. With a client base that includes major names such as FOX News, Discovery Communications, and Hearst Television, Admeld aims to help publishers capture new revenue streams while maintaining control over their ad sales and protecting their brand integrity. Headquartered in New York City, the company also has offices in London, Berlin, San Francisco, and Toronto.
Invite Media is a technology company based in Philadelphia, PA, focused on developing innovative solutions for the display advertising market. The company is working with a team of Wharton statisticians to create media buying optimization technology. Its platform enables advertisers and agencies to utilize real-time bidding for purchasing display ad space, facilitating the management of automated strategies to optimize ad campaigns. This technology supports intelligent buying across various sources of real-time bidded inventory, enhancing the efficiency and effectiveness of online media purchases.
Teracent is a market leader in the space of data-driven ad optimization. Leading advertisers and agencies use Teracent's platform to exploit increasingly rich and granular audience data available to them, in order to optimize their display ad campaigns. In addition to working directly with advertisers and agencies, Teracent platform also powers ad campaigns for some of the biggest ad networks and data providers. Teracent was acquired by Google in December, 2009 Additionally, the company offers Android, an open-source mobile software platform; hardware products, including Chromebook, Chrome, Chromecast, and Nexus devices; Google+ , a social platform for sharing content with others; Google Play, a cloud-based digital entertainment store for apps, music, books, and movies; Google Drive, a place for users to create, share, collaborate, and keep their stuff; and Google Wallet, a virtual wallet for in-store contactless payments. Further, it provides Google Apps, which include Gmail, Calendar, and Google Sites that are built for people to work anywhere, anytime, on any device without loss of security or control; Google Maps Application Programming Interface; Google Earth Enterprise, a software solution for imagery and data visualization; Google App Engine, a Platform-as-a-service; Google Cloud Storage; Google BigQuery for real-time analytics; Google Cloud SQL for structured query language; and Google Compute Engine, an Infrastructure-as-a-service-Platform. It also offers mobile wireless devices, and related products and services. Google was founded by Larry Page and Sergey Brin in 1996 while they were Ph.D. students at Stanford University.
AdMob is a mobile advertising network that helps app developers monetize and promote their mobile and tablet apps with ads. It provides solutions for discovery, branding, and monetization on the mobile Web. Its mobile advertising and monetization solutions include mobile sites; Mobile Analytics solution, which helps mobile site owners to gain insight into their traffic and site usage to make data-driven decisions about their mobile business; and Mobile Metrics Report, which offers insights into trends in the mobile ecosystem.
AdWhirl is an advertising mediation platform designed for mobile application developers, particularly those creating iPhone applications. The platform enables developers to switch between various ad networks seamlessly, allowing for greater flexibility and optimization in advertising strategies. By aggregating multiple advertisement networks, AdWhirl facilitates the distribution of applications across different app stores and enhances the ability to display diverse ads within both Android and iPhone applications. This functionality is particularly beneficial for developers seeking to maximize their revenue potential through targeted advertising.
ZAO Begun is an advertising services provider based in Moscow, Russia, specializing in contextual advertising. Founded in 2002, the company operates as an advertising network within the Russian Internet sector, offering various advertising products including commodity, banner, and mobile advertising. It also provides media planning services to assist clients with budget calculations. Begun distributes advertisements across major search engines in the Russian market, such as Yandex, Google, Rambler, Mail.ru, and Yahoo. The company is a subsidiary of Rambler Media Ltd. In July 2008, it attracted significant attention when Google made a $140 million acquisition bid, which was ultimately blocked by Russian anti-monopoly authorities.
DoubleClick, a subsidiary of Google, specializes in digital marketing technology and services tailored for advertisers, publishers, and agencies. The company operates through two main segments: TechSolutions and Data. The TechSolutions segment encompasses a range of ad management products, including its DART for Publishers Service and marketing automation tools, such as email solutions and enterprise marketing offerings. Additionally, it features Performics, which focuses on search engine and affiliate marketing. The Data segment provides direct marketers with solutions for building and managing customer databases, as well as tools for planning, executing, and measuring multichannel marketing campaigns. Overall, DoubleClick aims to enhance the effectiveness of digital marketing efforts for its clients.
Adscape Media is a small in-game advertising company located in San Francisco, California. The company specializes in providing advertising content for online game platforms, utilizing a dynamic delivery system that integrates advertisements seamlessly into the game's plot and storyline. This approach creates an interactive marketing platform that enhances user engagement. Adscape Media also supports sophisticated demographic and geographic targeting, allowing marketers to reach specific audiences effectively. Additionally, the company offers a comprehensive reporting interface that enables clients to analyze the performance of their advertising campaigns.
dMarc Broadcasting is a company focused on enhancing radio advertising through digital marketing services and technology solutions. It provides a range of products designed for the radio broadcast industry, including digital automation systems and broadcasting software. In January 2007, dMarc Broadcasting was acquired by Google, which aimed to integrate its capabilities into the AdWords platform, allowing customers to purchase radio advertisements alongside online ads. The company's offerings aim to streamline advertising processes and improve the efficiency of radio ad purchases.
AOL is a global web company known for its advertising-supported business model, which includes a display advertising network in the United States and a significant worldwide audience. The company offers a variety of popular web brands and products, catering to diverse user needs. Among these is AOL Lifestream, a web-based application that allows users to manage their interactions across social networking sites, enabling them to publish statuses and respond to comments seamlessly. Additionally, AOL Ventures, which operated as an early-stage venture capital firm, focused on investing in technology-centric software companies from its inception in 2010 until it concluded its initial investment activities in 2013.
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