Microsoft

Microsoft Corporation is a leading American multinational technology company based in Redmond, Washington, that develops, manufactures, licenses, and supports a diverse range of software products and services. Its offerings include the Windows operating system, Microsoft Office suite, and a variety of enterprise solutions through Microsoft Dynamics, which encompasses customer relationship management (CRM) and enterprise resource planning (ERP) software. Additionally, Microsoft provides gaming hardware like Xbox consoles, as well as cloud services via Microsoft Azure. The company also runs several global accelerator programs, such as those in London, Seattle, Beijing, and Paris, aimed at nurturing startups by providing mentorship, technical support, and resources to foster growth and innovation. With a commitment to empowering entrepreneurs, Microsoft for Startups offers free access to its cloud services and facilitates connections with its extensive partner ecosystem. Founded by Bill Gates and Paul Allen in 1975, Microsoft has established itself as a pivotal player in the technology sector, serving both consumer and commercial markets worldwide.

Erin Burchfield

Global Director, Microsoft Philanthropies - Tech for Social Impact

Alexia Cambon

Senior Director, Research

Shinesa Cambric

Principal Product Manager

Puneet Chandok

Corporate Vice President of Microsoft India and South Asia

Yuval Eldar

Partner GM IoT / OT Security

Bill Gates

Co-Founder

Nir Giller

Partner and Director of IoT and OT Security

Scott Guthrie

Executive Vice President

Rashida Hodge

VP, Azure Data and AI | Customer Success

Philip Meyer

Partner Technology Strategist - Hosting and Cloud

Brandon Middaugh

Senior Director, Climate Innovation Fund

Ashok Misra

Principal PM Manager

Satya Nadella

CEO

Patricia Obermaier

Vice President, US Health and Life Sciences

Emily Rich

Director of Startups

Mohammed Saleh

Health Director

Brad Smith

President

Emilia Zarei

Founder and CEO

Past deals in Mobile Advertising

ONE Store

Venture Round in 2021
One Store is a mobile app market that allows users to download apps that are limited in Korea only. It is run by mobile carriers SK Telecom, KT, LG Uplus and tech company Naver. It has combined its own four different platforms for Android-based smartphones and other mobile devices. Users can upgrade one of the apps to use One Store. It can be used on Android phones and tablets in Korea. It provides games, apps, mobile commerce, e-books, and video content to 35 million members. It was founded in 2016 and is headquartered in Seongnam Gyeonggi-do, South Korea.

Affirmed Networks

Acquisition in 2020
Affirmed Networks, Inc. specializes in providing mobile content cloud solutions globally, focusing on virtualization and network functions. Founded in 2010 and based in Acton, Massachusetts, the company offers a range of services including the Affirmed Service Automation Platform, which helps mobile operators streamline service introduction and reduce operational costs. Their solutions encompass a cloud-based virtual network for Internet of Things services, critical data communications for telecommunications, and virtualized Evolved Packet Core solutions for live traffic management. Additionally, Affirmed Networks has developed UnityCloud 5G core, a cloud-native platform designed to facilitate the deployment of 5G networks for mobile operators. The company's innovative approach aims to enhance intelligence and efficiency in mobile data networks.

MintM

Non Equity Assistance in 2017
MintM Inc. is a company that specializes in developing a cloud-based digital signage platform aimed at enhancing customer engagement. The company offers Magnet, an intelligent signage and kiosk software that supports various applications, including digital signage, visual merchandising, brand activation, and below-the-line marketing. Its solutions cater to a diverse range of sectors, including retail, health and beauty, food and beverages, and banking and finance, serving clients such as malls, supermarkets, spas, restaurants, and banks. Founded in 2012 and headquartered in Palo Alto, California, MintM also integrates computer vision technology to provide real-time measurement, analysis, and automation for physical businesses.

PowerLinks

Non Equity Assistance in 2017
PowerLinks Media Limited operates a programmatic native advertising platform that facilitates the adoption and scaling of native advertising for brands and media businesses. Founded in 2012 and headquartered in Salford, United Kingdom, with additional offices in New York and Manchester, the company provides an open platform that supports the creation, transaction, and management of various ad formats. PowerLinks enables real-time programmatic trading of in-feed, in-video, in-image, in-text, and in-display advertisements, allowing buyers and sellers to engage in a global programmatic marketplace. The platform also integrates sponsored content, search, e-commerce, responsive display, and video content across all devices, aiming to enhance innovation and revenue generation through personalized advertising experiences.

Lavector

Non Equity Assistance in 2017
Lavector Technologies is a venture-backed AI startup that specializes in providing a cloud-based marketing management system designed to enhance interactions between businesses and their customers. The company utilizes advanced image recognition and predictive analytics to deliver real-time consumer insights, enabling marketers to automate social media campaigns and improve customer relationship management. With a focus on the FMCG, retail, automotive, and entertainment sectors, Lavector currently serves over thirty enterprise clients. Its innovative platform facilitates the dynamic generation of personalized advertising and offers a suite of mobile marketing tools, empowering businesses to engage more effectively with their target audiences.

MyMusic.com.ng

Grant in 2017
MyMusic is a music service that allows the world consume the largest collection of African music (popularly known as Afrobeats) produced from various African countries and in an expertly curated format. We've designed our application to also adapt to the unique peculiarities of the African market such as payments and user experience peculiarities.

Appiness

Non Equity Assistance in 2017
Appiness is a European startup focused on revolutionizing the interaction between users and video content. The company has developed a product discovery application that enables users to identify products featured in television shows and films. This application recognizes various brands, including items such as clothing, furniture, and home decor, providing users with detailed information on where to purchase these products. By enhancing the viewing experience, Appiness aims to bridge the gap between entertainment and commerce.

Sodacar

Non Equity Assistance in 2017
Soda Mobility is a technological innovation company focusing on smart vehicle and intelligent mobility solution. They have proven technique on telematics, car-sharing solution and data-driven SaaS platform. SODA is building the platform to power the Next Mobility. They are driving the Internet of vehicle and pushing the pulse of next mobility with the power of big data, the mobile internet and innovation of cooperative economy. Soda Mobility offer end-to-end solutions enabling mobility operators to launch large-scale car-sharing services. their solutions provide robust In-Car Technology, complying with automotive standards, a Back Office facilitating daily operations and white-labeled Mobile Apps offering a seamless and intuitive user experience.

Wand Labs

Acquisition in 2016
Wand Labs, Inc. develops a mobile application that allows users to share music, videos, and locations. The company was incorporated in 2013 and is based in Foster City, California.

WINGiT

Non Equity Assistance in 2016
WINGiT S.A.S is a mobile application developer based in Archamps, France, established in 2012. The company offers a real-time event recommendation service that connects users with local experiences and activities, such as concerts, exhibitions, and happy hours. By utilizing a unique algorithm, WINGiT curates event information shared by local insiders on various social media platforms, including Facebook, Twitter, and Instagram. The application is accessible on mobile devices, web platforms, and Apple TV, allowing users to discover events in over 100 cities across multiple regions, including the USA, Europe, the Middle East, and the Asia-Pacific. WINGiT also collaborates with a diverse audience network of partners to enhance its service offerings.

Ping++

Non Equity Assistance in 2016
Ping++ is a provider of mobile payment SDKs and comprehensive mobile payment services designed to streamline access to various payment and transaction channels. The company offers a unified payment cloud platform that simplifies the integration process for businesses, allowing them to manage mobile payment channels efficiently. This platform enhances the payment experience for different consumer groups, ultimately improving order conversion rates. Additionally, Ping++ facilitates transaction management, audit reconciliation, and data analysis, providing businesses with essential tools to address challenges in their operations. A dedicated customer success team supports clients in developing tailored payment solutions, ensuring a worry-free experience in managing their payment needs.

Convert Lab

Non Equity Assistance in 2016
A marketing cloud that automates and personalizes marketing campaigns based on journeys of clients, and one that performs cross-channel management.

Affinio

Non Equity Assistance in 2016
Affinio Inc develops marketing intelligence platform that leverages the interest graph to understand today's consumers. It develops Data Science as a Service platform that offers visualization for cross-channel behavioral insights data and cultural intelligence for brands. The company’s platform enables users to discover and explore audience segments, analyze and understand cultural fingerprints, and generate audience driven creative and strategy. It offers solutions in the areas of audience, influencers, content, advertising, research, and competitors. The company serves brands, agencies, media companies, and publishers around the world. Affinio Inc was formerly known as 3259541 Nova Scotia Limited and changed its name to Affinio Inc in August 2013. The company was incorporated in 2011 and is based in Halifax, Canada.

Dartagnan

Non Equity Assistance in 2016
Dartagnan is the SaaS solution that allows its customers to optimize its digital marketing campains any devices. Emails, landing pages and banners are now 100% responsive for a better customer experience.

Mobile Data Labs

Acquisition in 2015
Mobile Data Labs, Inc. provides MileIQ, a mileage-tracking mobile application. The company’s application captures, logs, and calculates miles that the user drives, as well as stores the drive log in cloud. It serves primarily independent contractors, consultants, real estate agents, and business owners. The company was incorporated in 2012 and is headquartered in San Francisco, California.

SadakPlay

Venture Round in 2015
SadakPlay is a provider of an offline mobile entertainment network based in the United States. The company's platform allows users to access a wide range of mobile content, including movies, video songs, music, games, and applications, without the need for an internet connection. This unique service enables users to enjoy entertainment on their mobile devices anytime and anywhere, making it a convenient option for those who may have limited internet access. By focusing on offline content delivery, SadakPlay aims to become a trusted leader in the mobile content industry.

LeanCloud

Venture Round in 2015
Leancloud is a Chinese company that provides backend cloud services specifically designed for mobile application developers. Offering a range of tools and platforms, it operates as a Backend-as-a-Service (BaaS) provider. The company's services include data storage, real-time messaging, message push, and statistical analysis, all aimed at enhancing the development process for application creators. By focusing on the needs of developers, Leancloud facilitates efficient application development and management.

Next Direction

Venture Round in 2015
Next Direction is a technology company that specializes in indoor location technology and services. It is committed to applying low-cost, high-accuracy mobile indoor location services to existing location-based services (LBS), mobile user behavior analysis and rich-context precision marketing to create value for businesses.

SafeMobile

Venture Round in 2015
SafeMobile is a provider of a security platform aimed at enhancing the safe use of mobile devices while ensuring that users' lifestyles remain uncompromised. The platform features child protection systems that prevent access to unauthorized content, thereby helping users maintain control over their mobile environments. By focusing on user-friendly solutions, SafeMobile enables individuals and families to navigate digital landscapes securely, promoting a safer mobile experience without imposing significant changes on their daily routines.

Native5

Venture Round in 2015
Native5 is a cloud-hosted mobile application development platform designed to facilitate the creation and management of applications across a wide range of mobile devices and tablets. The platform caters to both independent developers and enterprises, enabling them to develop applications that incorporate robust security features, integrate with social media, and utilize big data analytics. It offers a scalable and secure environment for application deployment, allowing users to host their applications on either private or shared clouds and to use distribution servers for selective application distribution. Additionally, Native5 provides tools for managing the entire application stack, including user and device access, while offering insights into system usage through a unified management console. This comprehensive approach empowers organizations to innovate and deliver enterprise applications more efficiently.

Cogtu

Non Equity Assistance in 2015
Cogtu is a developer of a technology tool focused on enhancing advertising effectiveness. The company's innovative service embeds native ads directly onto images, utilizing deep learning-powered image recognition to significantly boost ad performance. By incorporating semantic and cognitive analysis, Cogtu enables businesses to achieve better returns on their advertising investments. This approach allows companies to leverage advanced technology to create more engaging and effective advertisements, ultimately improving their overall marketing strategies.

APICloud

Venture Round in 2015
APICloud, based in Beijing, China, is a prominent provider of mobile application cloud services. As the first and leading mobile app cloud service provider in the country, APICloud offers an integrated development environment that includes comprehensive backend services and mobile-optimized API modules. The company's innovative hybrid app engine allows developers to create cross-platform applications using a single JavaScript codebase, delivering a native app experience. APICloud's Cloud API and Client API streamline the app development process, significantly reducing the development cycle from one month to just seven days. This cloud-based environment enables developers to concentrate on building high-quality applications while APICloud manages the underlying infrastructure and services.

MISingularity

Seed Round in 2015
MISingularity is a start-up focusing on in-app search and improvement of App-User interaction.

Idotools

Seed Round in 2015
iDotools is a mobile application developer based in China, focused on creating lightweight Android desktop systems. The company offers products such as iDO lockscreen and iDO toolkit, which includes utilities like iDO Calculator, iDO Weather, iDO Flashlight, iDO Alarm, and iDO Note. Founded by former members of DuApps and Tapas Mobile, iDotools aims to deliver a user-friendly experience with its motto of providing "Simple, Extreme, Beautiful" services for Android users worldwide. Since its inception, the company has garnered over 20 million users for its applications, which enable convenient access to essential features without the need to unlock the device.

Cogtu Technologies

Seed Round in 2015
Cogtu Technologies an advertising company, is the creator of native advertisements embedded in images, combining image-recognition, semantic analysis and cognitive analysis technologies in artificial intelligence.

Yeeda

Seed Round in 2015
Offers brand stores and shopping malls a new way of interacting with their customers by offering on-demand styling advice through mobile.

Outleads

Non Equity Assistance in 2015
Outleads is a technology company that specializes in call-tracking solutions, allowing businesses to enhance their online advertising by utilizing data derived from offline interactions. Their patented technology integrates data from various sources, including CRMs, contact centers, and marketing automation platforms, and channels it into analytics tools like Google Analytics. This enables advertisers to retarget potential customers who expressed interest through phone calls, chat sessions, or email campaigns but did not complete a purchase. By facilitating targeted advertising based on actual customer engagement and intent, Outleads helps businesses optimize their marketing strategies and improve conversion rates. The company supports integration with prominent contact center software, enhancing its capability to serve diverse advertising needs.

AdHusky

Non Equity Assistance in 2015
AdHusky provides advertising opportunities on Facebook. It allows advertisers to create Facebook advertisements and run campaigns to reach target audiences. AdHusky was formerly known as Humanvest. AdHusky was founded in 2012 and is based in San Francisco, California.

Jabmo

Series A in 2015
Jabmo pioneered a whole new approach to account-based marketing with their hyper-aware ABM platform, advertising, and managed services. They are the disruptive vendor in a market where most B2B marketing programs still focus only on known contacts. Their vision, technology, and talent have fueled their rapid growth worldwide. Global manufacturers such as Eaton and BD rely on Jabmo to drive revenue by serving personalized and relevant ads to target accounts throughout the buying cycle. They are specialized in ABM for manufacturers and they are the most international vendor with local support throughout EMEA and USA. With their ABM Platform, their customers see over 2X marketing engagement from target accounts and higher sales win rates.

Drupe

Seed Round in 2015
Revolutionizes mobile interactions by introducing the “People First” approach, putting people in the center of the mobile experience.

i7 Networks

Venture Round in 2015
100% Agentless & non-intrusive way, we provide security to BYOD-enabled Enterprises by detecting & fingerprinting all personal devices, complete security scan & analysis of the devices, protecting Corporate Network from BYOD specific infections and intrusions and doing a thorough granular access control using device attributes as well as Apps. Detailed Value proposition: 100% Agentless-way (ZERO-Touch) of detecting all personal devices, secure quadrupled fingerprinting (US patent-pending), DPI & thorough security scan & analysis (Vulnerability check, associated risks, thorough BYOD specific intrusion alerts, Device compromise check (jailbroken, rooted), BYOD specific network behavioral analysis to see patterns, anomalies & zero-day attacks.), posture check (anti-malware software is installed on the device? latest signatures?) and then deny infected personal device connecting to the network as well as do a thorough granular access based on device attributes as well as apps. We do it irrespective of how you get onto the network - from Corporate Wi-Fi or VPN. We also detect enterprise-worry apps (such as dropbox, box.net, Facebook etc.) on the wire and we can even stop them. We also provide granular access control based on any of the attributes of the devices that we discover (such as macid, ip address, OS, OS version, SSID, office location, time, form factors, device class & type & manufacturer etc.) – all done at real-time! We protect BYOD-enabled Enterprise from the BYOD specific threats. We have developed lot of technologies which are mobile specific and are innovations by itself be it "Agentless discovery & fingerprinting" of all personal devices or the malicious/intrusion detection which are specific to again BYOD. "We are the Homeland Security for you Enterprise!!" To Know and to Protect! Protect your Corporate Network & Assets from infections that personal devices of your mobile-workforce pick up on the field.

DeltaX

Venture Round in 2015
DeltaX operates a cross-channel digital advertising platform that enables ad agencies and performance marketers to efficiently manage their media investments across various channels, including search, social, display, mobile, and video. The platform, which is cloud-based and accessible in 34 languages, utilizes big data, user behavior analysis, and machine learning algorithms to enhance the performance of advertising campaigns. By breaking down data silos, DeltaX facilitates better insights and optimizations, allowing users to buy, track, attribute, and report on their advertising efforts more effectively. Each month, the platform supports significant ad spending for brands across diverse sectors such as e-commerce, travel, banking, technology, education, and gaming.

Heroic.ly

Venture Round in 2015
Heroic.ly operates an online marketing platform. Its platform offers the knowledge of publishers, platforms, and content that target customers; details on value of real-time marketing funnel; and report on customer centric insights such as predicted revenue, CPA targets, and lead time. Heroic.ly is headquartered in Seattle, Washington, United States.

LeanCloud

Non Equity Assistance in 2015
Leancloud is a Chinese company that provides backend cloud services specifically designed for mobile application developers. Offering a range of tools and platforms, it operates as a Backend-as-a-Service (BaaS) provider. The company's services include data storage, real-time messaging, message push, and statistical analysis, all aimed at enhancing the development process for application creators. By focusing on the needs of developers, Leancloud facilitates efficient application development and management.

Next Direction

Non Equity Assistance in 2015
Next Direction is a technology company that specializes in indoor location technology and services. It is committed to applying low-cost, high-accuracy mobile indoor location services to existing location-based services (LBS), mobile user behavior analysis and rich-context precision marketing to create value for businesses.

AppsFlyer

Series B in 2015
AppsFlyer is a mobile ad attribution platform that allows advertisers to analyze which campaigns drive results. AppsFlyer empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 5,000+ technology partners make better business decisions every day.

NowFloats

Series A in 2015
NowFloats enables Small and Medium Businesses (SME) to get an online presence by simply using SMS. This website can also be updated by sending regular SMS and this message can be delivered to the loyal customers of that business. Additionally the NowFloats algorithm ensures highest discoverability through intelligent Search Engine Optimization (SEO). There are 47M Small & Medium Businesses in India, while there are only 700K registered websites. It is also estimated that almost 9.6M Indian businesses need some sort of online identity. With 900M+ mobile phones and SMS being the pervasive technology, NowFloats believes that getting business online thru SMS (or Apps) is a scalable and sustainable business. NowFloats is co-founded by ex-Microsoft and ex-Saatchi & Saatchi team and has almost 2000 customers within 5 months of the product launch.

N-Frnds (nFrnds)

Grant in 2015
N-Frnds universal digital inclusion solution is bringing ALL people in the emerging markets into the digital world. Our technology platform closes the digital divide with a lucrative business model. Today, over 4 billion individuals and small businesses are not connected to the internet. The advertising model supporting “free” applications does not work in emerging markets. Furthermore, companies in emerging markets cannot digitally reach their customers and suppliers. The result is billions of dollars of lost revenues and inefficiency costs. Attempts by others to solve this have failed, mainly because their solutions have focused on mobile data, direct to consumer and channel ownership - excluding most of the market and the existing distribution networks. N-Frnds unique cloud-based digital distribution platform • includes the whole market – can be reached from any device, even with no internet connectivity • utilizes our customer-partners’ existing consumer value chains • consolidates the value chains into our unified digital distribution platform (including all its participants) • creates new digital users incentivized by our customer-partners N-Frnds solution is: • Proven - Massive buy-in from market, from consumer and financial businesses, including companies such as: Microsoft (who selected us as a strategic partner), Coca cola, Nestle, Government of Rwanda, Sequis (insurance), BTPN (bank), MasterCard • Scalable - we have already digitized 15 million end-users and distribution networks of over 200k agents • Unique – ground-breaking technology protected by 21 patents • Global - Local country “franchise” model with a global technology platform N-Frnds is led by top entrepreneurs with deep expertise in emerging markets and together with our innovative and lucrative business model and our market proven solution, we are the market leader bringing universal digital and financial inclusion in emerging markets.

Spothers

Non Equity Assistance in 2014
Spothers is a classified ads platform, next generation. Using social interactions and geolocalization, Spothers focuses on the human aspect of transactions. Instead of placing a simple ad and be contacted by a total stranger, people can share anecdotes about what they sell and selfies of previous transactions. By providing a friendly platform, Spothers contrasts with the tradition of anonymous services such as craigslist or leboncoin.

Tickity Boom Games

Non Equity Assistance in 2014
Making mobile games for the over 35+ female demographic.

Visarity

Seed Round in 2014
Visarity Technologies UG is a German company specializing in real-time graphics for various applications, including games, presentations, and mobile advertising. The company offers a software development kit that supports the creation of interactive two-dimensional and three-dimensional content for devices such as iOS, Android, and x86 Windows. Visarity's technology enables mobile ad networks, publishers, and agencies to craft visually engaging 3D experiences that effectively convey product narratives. In addition to their core rendering platform, the company provides creative services in 3D content development, augmented reality, and premium mobile applications, with a diverse team operating across Europe and Asia.

MobileReady

Non Equity Assistance in 2014
MobileReady is a developer of an automated testing platform designed for mobile applications. The platform allows developers to test their applications on various smartphone brands without the necessity of purchasing each device for mobile testing. Through its test run campaign, users can run applications on selected mobile phones, receiving screenshots and execution reports within minutes. This solution facilitates software developers and quality assurance teams in validating their applications prior to public release. Currently, MobileReady's platform is in public beta, making it accessible for users to enhance their mobile development processes.

MasterCourses

Venture Round in 2014
MasterCourses is an advertising platform based in Paris, France, that focuses on enhancing customer conversion and quality for brands and retailers. Launched in 2013 by Dali Ben Aleya, the platform features real-time ad formats that incorporate live pricing and availability data, allowing consumers to access critical information at the moment of decision-making. Additionally, MasterCourses operates a price comparison tool that enables users to compare prices of products across various online markets. This innovative approach allows customers to make informed purchasing decisions and pay based on actual conversions rather than traditional metrics like impressions or clicks, ultimately facilitating a more effective shopping experience.

Askem

Venture Round in 2014
Askem makes online market research simple. Using Facebook advertising, we get responses from target audiences that were previously impossible to reach. We can find respondents based on their interests and behaviors, job description, marital status, household income and more! How are we different: 1. We don't incentivize people to take surveys. 2. We reach hyper-targeted audiences fast and cost effectively. 3. We enable turnaround from survey creation to results is a few days! Whether you are a startup or a Fortune 500 company, we urge you to question everything. Now you can get the responses you need both quickly and cost effectively with Askem!

POWZY

Seed Round in 2014
POWZY provides a full solution for loyalty programs and customer relationship management. The mobile marketing technology engages and entertains consumers by adding game mechanics to loyalty programs, providing a professional, easy-to-launch and affordable solution to even the next door flower shop. They provide customer acquisition, engagement, and cross-industry purchase behavior analytics to B2C Companies. POWZY real-time bidding platform enables the value exchange between advertisers (who pay only for accomplished branding actions) and developers (who monetize their mobile apps and games, profiting from the non-paying users). It delivers 30 seconds of consumer attention, guaranteed.

KitLocate

Venture Round in 2014
Power you app with location smarts! KitLocate is a mobile location cloud app platform for iOS and android. KitLocate makes mobile apps location aware. Offering developers and brands effective user engagement and services based on their users real-time location; exactly at the right place and time they need it. The KitLocate location platform combines the power of always-on, battery efficient location tracking SDK for your app, big data smarts and robust messaging capabilities. Together, your mobile app users have your brand at their side as they commute, work, shop and dine – enabling you to send relevant offers, at the exact time and place, they need your advice and are ready act on it. Developers love their easy to implement SDK that is super battery efficient (consuming less than 1% / hr) and provides error free geo data and simple to deploy geo location tools like geo-fencing… Marketers loves their game changing Consumer Location Intelligence platform that drives sales and brand loyalty through location based insights.

Run Mobile

Non Equity Assistance in 2014
Run Mobile (Beijing) Technology Co., Ltd. provides mobile Internet services for celebrity-oriented social media. The company was founded in 2011 and is based in Beijing, China.

Lanmei

Non Equity Assistance in 2014
A mobile social networking radio, which enables users to listen to and share DIY contents by combining voice, pictures and texts.

Waqu

Non Equity Assistance in 2014
Waqu is a mobile content service provider focused on user-generated content (UGC) video discovery. It operates an online platform that allows users to find and watch a variety of engaging UGC videos. By facilitating access to diverse video content, Waqu enhances the user experience and caters to the growing demand for easily accessible and entertaining video material.

247 Information Technology

Non Equity Assistance in 2014
3rd party mobile ad distribution platform on windows.

Quick Bird

Non Equity Assistance in 2014
Quick Bird app that helps users to speed up internet speeds and save data traffic by adopting the latest cloud acceleration.

Capptain

Acquisition in 2014
Capptain is a developer of response marketing tools aimed at enhancing user engagement and retention for mobile and web applications. The company's platform enables marketers and customer relationship managers to analyze user behavior in detail, allowing them to finely segment their audience based on interaction patterns. By utilizing targeted push notifications informed by real-time analytics, Capptain helps clients foster continuous customer interaction, ultimately improving their return on investment for mobile and web applications.

Bar Pass

Non Equity Assistance in 2014
The leading mobile ordering company in the UK. Working with the worlds largest venues, brands and brewers.On iOS http://goo.gl/JcXiFO & Android http://goo.gl/2zAN6g

Von Bismark

Non Equity Assistance in 2014
Von Bismark Limited specializes in virtual advertising and shopping solutions, focusing on the retail convergence of digital and physical shopping experiences. Established in 2011 and based in Sunnyvale, California, the company has developed an e-commerce platform that enables customers to view, try, and purchase digital clothing inventory while interacting with physical clothing and accessories. This innovative approach allows pureplay clothing retailers to showcase their inventory in physical locations through concessions, thereby minimizing traditional costs. Additionally, it provides high street retailers with the opportunity to centralize their inventories and operate smaller stores, ultimately reducing expenses and enhancing customer data management.

Gateway Interactive

Non Equity Assistance in 2014
Gateway Interactive is a smartphone & tablet games company born out of the University of Hull Enterprise center and the Platform Studios initiative. G.I. is uniquely positioned to take advantage of a wave of online enabled "cloud gaming" technology.

Spothers

Venture Round in 2014
Spothers is a classified ads platform, next generation. Using social interactions and geolocalization, Spothers focuses on the human aspect of transactions. Instead of placing a simple ad and be contacted by a total stranger, people can share anecdotes about what they sell and selfies of previous transactions. By providing a friendly platform, Spothers contrasts with the tradition of anonymous services such as craigslist or leboncoin.

Airdoc Solutions

Non Equity Assistance in 2014
Airdoc is a web and mobile application for mobile salespeople. Trade shows, business meetings, commercial events: Airdoc is a digital assistant that optimizes prospecting. Simple, eco-responsible and connected to corporate CRM, it allows sales teams to improve efficiency and personalization in the treatment and monitoring of meetings.

Productive Mobile

Non Equity Assistance in 2014
Productive Mobile provides a platform designed to enhance enterprise mobility by simplifying the process of adapting existing enterprise applications for mobile use. By allowing users to convert these applications with minimal effort—essentially through a point-and-click interface—Productive Mobile addresses one of the significant challenges faced by Chief Information Officers. The platform not only facilitates quick mobile adaptation but also ensures full compliance with established security policies. Additionally, it focuses on improving overall productivity by automating manual tasks that still necessitate human involvement, thereby streamlining workflows and making organizations more efficient.

Roojoom

Pre Seed Round in 2014
Roojoom is an online platform that specializes in user-based content organization and sharing through its website and mobile application. Founded in 2013 and based in Tel Aviv, Israel, Roojoom enables users to discover and curate various types of web content, including articles, videos, and audio. The platform serves as an omni-channel customer engagement tool, allowing businesses to create personalized customer experiences that enhance engagement, onboarding, and retention throughout the customer lifecycle. By leveraging artificial intelligence, Roojoom tailors messaging and optimizes the timing and channels for each customer interaction. This capability helps brands manage the customer journey effectively, promoting objectives such as service utilization, upselling, and brand loyalty.

Askem

Seed Round in 2014
Askem makes online market research simple. Using Facebook advertising, we get responses from target audiences that were previously impossible to reach. We can find respondents based on their interests and behaviors, job description, marital status, household income and more! How are we different: 1. We don't incentivize people to take surveys. 2. We reach hyper-targeted audiences fast and cost effectively. 3. We enable turnaround from survey creation to results is a few days! Whether you are a startup or a Fortune 500 company, we urge you to question everything. Now you can get the responses you need both quickly and cost effectively with Askem!

Foursquare

Series D in 2014
Foursquare Labs, Inc. is a location technology platform that offers a variety of business solutions and consumer products centered around location intelligence. The company provides tools such as Pinpoint for data-driven media planning, Placed for offline attribution, and the Pilgrim SDK, which enables real-time location awareness in mobile applications. Additionally, Foursquare offers the Places API for accessing detailed data on commercial locations and analytics services that deliver insights into consumer behavior. Its consumer applications, Foursquare and Swarm, allow users to track and share their visited locations. Founded in 2009 and headquartered in New York City, Foursquare also operates offices in San Francisco, London, and Chicago, focusing on helping brands connect with targeted audiences and measure the effectiveness of advertising campaigns.

SmartNotify

Non Equity Assistance in 2014
SmartNotify is a technology company based in France that focuses on simplifying communication for users by providing a centralized platform for managing various messaging channels such as phone, SMS, email, and social media. The company addresses the challenges posed by the increasing volume of communication, which can lead to costly interruptions and confusion over the best channels to use for outreach. SmartNotify's solution includes a web interface and mobile applications for iOS, Android, and Amazon devices, allowing users to send and receive messages and calls seamlessly. Utilizing a learning algorithm, SmartNotify analyzes data to facilitate effective communication, helping clients connect with their audience at the right time and through the appropriate channels. This approach is particularly beneficial for organizations that need to deliver critical messages, such as medical or cancellation reminders, ensuring that important information reaches the intended recipients efficiently.

EvoMob

Seed Round in 2014
EvoMob is a platform to easily convert online shops to mobile shops. We can quickly convert ANY online shop into a touch friendly mobile web shop, and increase its conversion and revenue on smartphones or tablets. Our vision is to create a mobile revenue optimization platform, to equip businesses for the post-PC era.

Keebitz

Venture Round in 2014
Keebitz automates referral marketing for dentists. Keebitz.com makes it easy for dentists to: •Stay on their patients minds. Get referred by them, online and on any mobile device. •Reward patients who refer them, via email. Track the delivery of their reward, in real time. •Be the first to know when your patients' friends and family are looking for a dentist, Before their competitors do.

Nifty Window

Venture Round in 2014
Nifty Window is a distributed content marketing platform that helps brick & mortar businesses drive in-store sales across search, social media and mobile channels. It provides a suite of simple-to-use, rich content generation and distribution tools, via a single software-as-a-service (SaaS) platform, to assist business owners bridge the online-offline consumer experiences and to seamlessly integrate the physical and digital worlds.

Jademail

Non Equity Assistance in 2014
Next generation email app/mail client.

Asia Innovations Group

Non Equity Assistance in 2014
Asia Innovations Group (AIG) is a fast growing mobile internet company creating next generation mobile products for the global audience, leveraging innovations from Asia across Social and Online Entertainment categories.

Personalics

Venture Round in 2014
Personalics helps you to identify those users according to their specific demographic and behavioral analytics and to target them with the right micro content that captures their attention. Additionally, all create work for your advertisements is done in house for no extra costs.

Mugeda

Seed Round in 2013
Mugeda Inc. provides cloud-based solution for rich-media contents. It offers Mugeda platform, an online HTML5-based technology that helps users to create HTML5 animations, which can be deployed to smart devices, such as PCs, smart phones, tablets, and smart TVs. Its animations content can be used in various areas, such as mobile rich-media advertisements, gaming, education, and publications. Mugeda Inc. was founded in 2011 and is based in Santa Clara, California with an additional office in Beijing, China.

SkyGiraffe

Seed Round in 2013
SkyGiraffe, Inc. is a developer of an enterprise mobility platform that allows businesses to access their line-of-business applications and enterprise data from any device. Founded in 2012 and based in San Mateo, California, the platform enables the creation and deployment of mobile applications without the need for coding, facilitating immediate access to real-time data and business processes for employees on iOS, Android, and Web. SkyGiraffe emphasizes security with enterprise-grade measures and user-based app permissions, ensuring that company data remains protected. The platform supports industries such as logistics, retail, manufacturing, healthcare, energy, hospitality, pharmaceuticals, telecommunications, real estate, and finance. The company also aims to reduce maintenance costs while meeting the unique needs of the workforce through customized mobile solutions.

Von Bismark

Seed Round in 2013
Von Bismark Limited specializes in virtual advertising and shopping solutions, focusing on the retail convergence of digital and physical shopping experiences. Established in 2011 and based in Sunnyvale, California, the company has developed an e-commerce platform that enables customers to view, try, and purchase digital clothing inventory while interacting with physical clothing and accessories. This innovative approach allows pureplay clothing retailers to showcase their inventory in physical locations through concessions, thereby minimizing traditional costs. Additionally, it provides high street retailers with the opportunity to centralize their inventories and operate smaller stores, ultimately reducing expenses and enhancing customer data management.

KO-SU

Non Equity Assistance in 2013
KO-SU Limited specializes in developing a mobile learning and training application aimed at schools and organizations. Founded in 2011 and headquartered in London, the company enables teachers to design activities in their native languages and deliver them directly to students' mobile devices. Students are also empowered to create and publish their own mobile learning activities. Beyond educational institutions, KO-SU's platform supports organizations in enhancing internal training, employee engagement, and external training efforts. The application utilizes user-friendly templates that facilitate the creation of mobile content without the need for programming skills, making mobile learning accessible to a wider audience. This interactive approach ensures that learners engage actively with the content, rather than just passively consuming information, distinguishing mobile learning from traditional e-learning methods.

Dov-e

Venture Round in 2013
DOV-E is a developer of a wireless connectivity technology that utilizes ultrasonic sound waves to facilitate secure and efficient communication between mobile devices and merchant platforms. Their innovative protocol supports both short-range and long-range connectivity, allowing for full-duplex communication, which enables simultaneous sending and receiving of information. DOV-E's technology is compatible with mobile wallets, enhancing user engagement and streamlining mobile payment processes. The company offers a Mobile SDK for easy integration into iOS and Android applications, as well as a POS SDK suitable for various operating systems like Linux and Windows. Additionally, their Web SDK allows the technology to operate in any web browser from Internet Explorer 8 onwards, making it versatile and accessible for multiple devices, including vending machines and point-of-sale systems.

Niting

Non Equity Assistance in 2013
Niting provides users with scenario-aware mobile music sharing and recommendation services.

Outleads

Seed Round in 2013
Outleads is a technology company that specializes in call-tracking solutions, allowing businesses to enhance their online advertising by utilizing data derived from offline interactions. Their patented technology integrates data from various sources, including CRMs, contact centers, and marketing automation platforms, and channels it into analytics tools like Google Analytics. This enables advertisers to retarget potential customers who expressed interest through phone calls, chat sessions, or email campaigns but did not complete a purchase. By facilitating targeted advertising based on actual customer engagement and intent, Outleads helps businesses optimize their marketing strategies and improve conversion rates. The company supports integration with prominent contact center software, enhancing its capability to serve diverse advertising needs.

MasterCourses

Non Equity Assistance in 2013
MasterCourses is an advertising platform based in Paris, France, that focuses on enhancing customer conversion and quality for brands and retailers. Launched in 2013 by Dali Ben Aleya, the platform features real-time ad formats that incorporate live pricing and availability data, allowing consumers to access critical information at the moment of decision-making. Additionally, MasterCourses operates a price comparison tool that enables users to compare prices of products across various online markets. This innovative approach allows customers to make informed purchasing decisions and pay based on actual conversions rather than traditional metrics like impressions or clicks, ultimately facilitating a more effective shopping experience.

Pinion.gg

Seed Round in 2013
Pinion Tech Pty Ltd, based in Surry Hills, Australia, specializes in online gaming advertising services. Founded by gamers in 2010, the company aims to support gaming community owners, often referred to as publishers, by providing them with advertising revenue. This revenue can be utilized to enhance community infrastructure, such as upgrading or expanding server capabilities. Pinion Tech operates a network of gaming communities and focuses on placing interactive advertisements on gaming servers. By partnering with Pinion, community owners can generate income from their servers, allowing them to concentrate on managing their communities rather than the financial burdens associated with running them.

Ripl

Debt Financing in 2013
RIPL, INC. provides an application to create posts and share them on Facebook, Twitter, and Instagram on iOS or Android based devices. Its application enables social media influencers to personalize and share trending stories, create eye catching original content, and monetize their following across Facebook, Twitter and Instagram; and makes it to create animated posts from photos, text, and links using professional designs. The company was incorporated in 2012 and is based in Kirkland, Washington.

Heroic.ly

Seed Round in 2013
Heroic.ly operates an online marketing platform. Its platform offers the knowledge of publishers, platforms, and content that target customers; details on value of real-time marketing funnel; and report on customer centric insights such as predicted revenue, CPA targets, and lead time. Heroic.ly is headquartered in Seattle, Washington, United States.

UbiqMobile

Grant in 2013
UbiqMobile is a cloud-based mobile development framework designed to simplify and accelerate the mobilization of business operations. Developed by New Mobile Technologies, UbiqMobile enables companies to enhance their reach to customers and employees, thereby increasing revenue, fostering loyalty, and improving productivity. The framework addresses common barriers to mobile application deployment, including the need for compatibility with multiple devices and platforms, reliance on stable broadband internet connections, and the complexities of integrating with existing enterprise systems. By providing a streamlined solution, UbiqMobile allows enterprises to effectively implement mobile access, even in slow or unstable data environments.

Bar Pass

Venture Round in 2013
The leading mobile ordering company in the UK. Working with the worlds largest venues, brands and brewers.On iOS http://goo.gl/JcXiFO & Android http://goo.gl/2zAN6g

Redcore Times

Venture Round in 2013
Redcore Times (Beijing) Technology Ltd. specializes in developing enterprise-level platforms that facilitate access to intranet resources from external networks. The company provides a range of products, including Redcore Mobile, which serves as an application portal for integrating enterprise applications while ensuring security and communication for users. Additionally, Redcore offers tools such as Redcore Browser, a software development kit for cloud applications, and Redcore Mobile Manager for enterprise mobility management. Its development platform, Redcore Studio, supports the entire mobile information construction process, from development to publishing. Other offerings include Xcloud, which converts web pages into HTML5 mobile applications, and Amaze UI, a mobile application development tool. Founded in 2012 and based in Beijing, Redcore was previously known as AllMobilize Inc. before rebranding in August 2018.

OpenXLive

Non Equity Assistance in 2012
Gaming platform for Windows Phone.

Feiyan

Non Equity Assistance in 2012
allows users to send coupons for a custom meal via text message, and to send virtual gifts and attend celebrations in spirit.

ApeHills

Non Equity Assistance in 2012
A mobile app to create fun and uniqle caticatures for users.

Borgge

Non Equity Assistance in 2012
Personalized reading app

Selectable Media

Funding Round in 2012
Selectable Media Inc. specializes in video advertising solutions that connect brands with consumers through engaging content interactions. The company's offerings include the Selectable Value Exchange, which allows audiences to access content and services by engaging with brand advertising, and Selectable Sponsored Stories, which syndicate branded video content in relevant environments. For publishers, Selectable Media provides tools like Content-Unlock and Value Exchange, enabling them to monetize their content effectively by allowing consumers to unlock digital experiences through advertising engagement. The company's partnerships span various sectors, including newspapers, magazines, gaming, and Wi-Fi providers at venues like airports and restaurants. By collaborating with content providers across different devices, Selectable Media enhances the advertising experience while facilitating audience engagement with brands. Founded in 2005 and based in New York, Selectable Media was previously known as Nabbr.com Corp. and rebranded in 2007.

Keebitz

Seed Round in 2012
Keebitz automates referral marketing for dentists. Keebitz.com makes it easy for dentists to: •Stay on their patients minds. Get referred by them, online and on any mobile device. •Reward patients who refer them, via email. Track the delivery of their reward, in real time. •Be the first to know when your patients' friends and family are looking for a dentist, Before their competitors do.

Ripl

Seed Round in 2012
RIPL, INC. provides an application to create posts and share them on Facebook, Twitter, and Instagram on iOS or Android based devices. Its application enables social media influencers to personalize and share trending stories, create eye catching original content, and monetize their following across Facebook, Twitter and Instagram; and makes it to create animated posts from photos, text, and links using professional designs. The company was incorporated in 2012 and is based in Kirkland, Washington.

Moy Univer

Grant in 2012
Moy Univer is a mobile application and cloud service that offers access to a comprehensive educational platform. It provides users with resources and an intelligent knowledge base covering over 500 subjects. By combining technology with education, Moy Univer aims to enhance learning experiences and facilitate knowledge acquisition for its users.

Screemo

Venture Round in 2012
SCREEMO Ltd. provides interactive experience applications for customers in the United States and Europe. Its applications enable advertisers to create mobile to screen interactive advertisement campaigns on various digital screen. The company’s application also allows users to engage and enlarge its fans base through the digital screen; raise digital screen value and drive in-store sales; and measure aggregate statistics and analytics. SCREEMO Ltd. was founded in 2012 and is based in Herzliya, Israel.

My-Apps

Grant in 2012
This is mobile applications constructor that allows every one without any special skills create his own mobile application via web-site or Builder for iPhone or Android. Afterwards you can download the application created from relevant “market”, watch its html5 version or use via Apps Viewer. Easy, intuitive and above all – absolutely free!

Adchemy

Series E in 2011
Adchemy is a software company that specializes in helping online brands enhance their e-commerce revenue through simplified digital marketing solutions. The platform automates and enforces best practices for keyword and product listing ad (PLA) campaigns, resulting in significant growth for its users. Clients of Adchemy typically see substantial improvements, including over 400% more impressions, 150% more clicks, and at least 100% more revenue, all while maintaining or exceeding their return on ad spend targets. Adchemy's software is designed to be user-friendly, enabling marketers to organize campaigns based on their business terminology, such as products rather than keywords. This approach has led to widespread adoption, with several top retailers utilizing Adchemy's tools to optimize their paid advertising efforts.

AppNexus

Series C in 2010
AppNexus Inc. develops a cloud-based software platform that enhances programmatic online advertising for both buyers and sellers of digital inventory. Founded in 2007 and headquartered in New York City, the company offers various tools that optimize campaign performance, including trading solutions and marketplaces for internet advertising. Its platform enables advertisers to create trading desks, advertising networks, and custom exchanges. Additionally, AppNexus provides a digital advertising delivery platform that helps publisher clients maximize revenue from multiple demand sources. Key offerings include the AppNexus Publisher Suite for ad serving and campaign management, as well as PriceCheck, a header bidding solution for various ad formats. The AppNexus Apps program allows third-party technology vendors and existing customers to develop features and expand their reach. AppNexus operates as a subsidiary of Xandr, Inc. and maintains offices in the U.S. and internationally.

Affle

Series B in 2009
Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affle's Consumer platform is used by online & offline companies for measurable mobile advertising, its Enterprise platform helps offline companies to go online through platform-based app development, enablement of O2O commerce and through its customer data platform. Affle India successfully completed its IPO in India on 08.08.19 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore based promoter for Affle India and its investors include Microsoft, D2C (an NTT DoCoMo subsidiary), Itochu, Bennett Coleman & Company (BCCL) amongst others.

MobiComp

Acquisition in 2008
MobiComp is a Portuguese mobile software company that specializes in developing solutions for mobile phones. The company's software facilitates users in backing up, sharing, and discovering content, enhancing the overall user experience on mobile devices. By focusing on these key functionalities, MobiComp aims to provide valuable tools that cater to the growing need for efficient content management in the mobile landscape.

Navic Networks

Acquisition in 2008
Navic Networks specializes in interactive television technology and services that enhance viewer engagement and optimize advertising strategies. The company provides tools for real-time audience measurement, enabling television networks to effectively target and deliver video advertisements. In addition to advertising solutions, Navic offers interactive features that allow viewers to participate in voting during reality shows, access information about advertised products, check theater showtimes, upgrade cable services, and order food. Their comprehensive suite of products includes targeting and polling options, interactive advertising, on-demand content navigation, and customer care solutions, all designed to improve the overall viewing experience and increase engagement.

Navic Systems

Acquisition in 2008
Navic Systems gives broadband and telecommunications providers the ability to better serve their customers, lower their operating costs and generate new revenue through intelligent distribution and management services. Based on consumer profiles, Navic Systems delivers personalized digital content to Internet appliances such as next-generation set-top boxes and Web-connected telephones, terminals and tablets.

YaData

Acquisition in 2008
YaData was purchased by Microsoft on February 27, 2008. It offers analytic software for marketers in the United States, including segment discovery and ranking, which combines statistical techniques for segment discovery. It also offers segment relationship management, which performs segment related activities, including segment discovery, analysis and research, marketing decision support, and tracking to monitor segment evolution. The company serves telecom, banking, insurance, credit card, and Web ad industries. YaData, Ltd. was founded in 2005 and is based in Tel Aviv, Israel.
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