Admiral
Private Equity Round in 2024
Admiral is a Visitor Relationship Management (VRM) company that empowers media publishers to engage their audiences, driving revenue growth from paid subscriptions to adblock recovery. Its one-tag solution offers free revenue analytics and modules for engagement, GDPR/CCPA privacy compliance, subscriptions, and revenue growth.
PlusMedia
Private Equity Round in 2022
PlusMedia is a marketing media agency that operates globally for direct-to-consumer, nonprofit, and business-to-business brands. It provides services across media monetization, media channels, and direct response marketing, overseeing the campaign life cycle from strategy to execution and analysis. The company tracks results across traditional physical and digital channels by presenting consumers with offers designed to prompt response, and it uses data-driven insights to identify opportunities, capturing information on universe size, audience demographics, geography, targeting capabilities, format specifications, and advertiser usage. It has developed an in-house media planning platform called Pinpoint to provide clients with access to targeted media possibilities, enabling brands to acquire and retain customers and drive profitable revenue growth.
Sidecar Interactive, Inc. is an e-commerce technology company that specializes in providing software solutions for retailers to enhance their online marketing efforts. The company's primary offering is the Sidecar Predictive Bid Engine, which optimizes advertising bids for intelligent product groupings based on real-time data analysis. This system ensures that products receive appropriate bids to maximize visibility and return on advertising spend, while also allowing high-performing products to be managed individually. Additionally, Sidecar's solutions include dynamic product advertisements on social media platforms, enabling retailers to showcase their entire product catalogs effectively. By leveraging machine learning and extensive data analytics, Sidecar assists online retailers in managing their product listing advertisement campaigns, ultimately improving business performance and efficiency. Founded in 2007 and based in Philadelphia, Pennsylvania, Sidecar was previously known as Snipi, Inc. until its name change in 2011.
Adludio
Venture Round in 2019
Adludio is a pioneering advertising company that specializes in interactive, AI-powered mobile advertising solutions. Founded in London in 2012, the company partners with international publishers and brands to deliver engaging, touch-enabled digital advertisements across various platforms. Adludio's innovative approach combines data science and learning science to create compelling brand experiences.
SuperAwesome
Series C in 2019
SuperAwesome, established in 2013 and headquartered in London, specializes in creating kid-safe digital experiences. It offers a suite of products, including Kids Web Services for authentication, PopJam for safe-social interactions, and AwesomeAds for kid-safe advertising and monetization. These tools, compliant with COPPA and GDPR regulations, are used by hundreds of kids' content companies and brands worldwide, making SuperAwesome the leading platform in kid-focused digital marketing. In 2020, Epic Games acquired the company.
SuperAwesome
Debt Financing in 2018
SuperAwesome, established in 2013 and headquartered in London, specializes in creating kid-safe digital experiences. It offers a suite of products, including Kids Web Services for authentication, PopJam for safe-social interactions, and AwesomeAds for kid-safe advertising and monetization. These tools, compliant with COPPA and GDPR regulations, are used by hundreds of kids' content companies and brands worldwide, making SuperAwesome the leading platform in kid-focused digital marketing. In 2020, Epic Games acquired the company.
LoopMe
Venture Round in 2018
LoopMe is a technology company that specializes in enhancing brand advertising through artificial intelligence. Founded in 2012 and headquartered in the UK, LoopMe was a pioneer in applying AI to brand advertising, developing its Intelligent Marketplace to address various industry challenges. The company's patented AI technology, PurchaseLoop, measures and optimizes consumer sentiment in real-time, creating a feedback loop that improves advertising effectiveness. LoopMe focuses on making mid-funnel metrics, such as awareness and purchase intent, more measurable and optimizable. The company offers solutions for audience targeting and measurement across mobile, programmatic, and connected TV platforms, enabling clients to leverage insights for better campaign performance. With a commitment to transforming the advertising landscape, LoopMe operates globally, with offices in major cities across North America, Europe, and Asia. Its organic growth has been significant, reflecting a strong market position and an innovative approach to brand advertising.
Springbot
Series C in 2018
Springbot develops an e-commerce marketing platform tailored for small and medium-sized businesses. Based in Atlanta, Georgia, the company offers a Software as a Service (SaaS) solution that integrates various data, content, and multi-channel marketing tools to simplify marketing efforts. Features include signup forms, automation editors, email campaigns, social marketing, online ads, and more. The platform aims to help online retailers boost revenue through data-driven marketing strategies. Founded in 2011, Springbot focuses on making digital marketing more efficient and effective for its clients.
Sidecar Interactive, Inc. is an e-commerce technology company that specializes in providing software solutions for retailers to enhance their online marketing efforts. The company's primary offering is the Sidecar Predictive Bid Engine, which optimizes advertising bids for intelligent product groupings based on real-time data analysis. This system ensures that products receive appropriate bids to maximize visibility and return on advertising spend, while also allowing high-performing products to be managed individually. Additionally, Sidecar's solutions include dynamic product advertisements on social media platforms, enabling retailers to showcase their entire product catalogs effectively. By leveraging machine learning and extensive data analytics, Sidecar assists online retailers in managing their product listing advertisement campaigns, ultimately improving business performance and efficiency. Founded in 2007 and based in Philadelphia, Pennsylvania, Sidecar was previously known as Snipi, Inc. until its name change in 2011.
Springbot
Series B in 2016
Springbot develops an e-commerce marketing platform tailored for small and medium-sized businesses. Based in Atlanta, Georgia, the company offers a Software as a Service (SaaS) solution that integrates various data, content, and multi-channel marketing tools to simplify marketing efforts. Features include signup forms, automation editors, email campaigns, social marketing, online ads, and more. The platform aims to help online retailers boost revenue through data-driven marketing strategies. Founded in 2011, Springbot focuses on making digital marketing more efficient and effective for its clients.
LoopMe is a technology company that specializes in enhancing brand advertising through artificial intelligence. Founded in 2012 and headquartered in the UK, LoopMe was a pioneer in applying AI to brand advertising, developing its Intelligent Marketplace to address various industry challenges. The company's patented AI technology, PurchaseLoop, measures and optimizes consumer sentiment in real-time, creating a feedback loop that improves advertising effectiveness. LoopMe focuses on making mid-funnel metrics, such as awareness and purchase intent, more measurable and optimizable. The company offers solutions for audience targeting and measurement across mobile, programmatic, and connected TV platforms, enabling clients to leverage insights for better campaign performance. With a commitment to transforming the advertising landscape, LoopMe operates globally, with offices in major cities across North America, Europe, and Asia. Its organic growth has been significant, reflecting a strong market position and an innovative approach to brand advertising.
Jellyfish
Debt Financing in 2016
Jellyfish is a global digital marketing agency, operating in EMEA, the US, and APAC, with over 600 employees. It partners with prominent brands like Experian, Nestlé, and Toyota to drive business success through integrated digital strategies. Jellyfish offers a blend of digital capabilities, technology, and talent to create seamless customer journeys. It specializes in industries such as property, retail, and finance, and is a certified Google Marketing Platform Partner. The agency is recognized for its excellence, being named a top 30 company in The Sunday Times International Track 200 and winning multiple awards, including Agency of the Year at the Drum Search Awards. Jellyfish's agility, as an independently owned entity, allows it to bridge the gap between traditional media agencies and specialist consultancies while maintaining a boutique service on a global scale.
Netsertive
Series C in 2015
Founded in 2009, Netsertive is a leading provider of intelligent online marketing platforms. It specializes in delivering high-performance campaigns for local businesses across various categories such as automotive, appliances, furniture, consumer electronics, IT technology, dental, and eye care. The company's proprietary data intelligence engine enables swift campaign execution, ensuring optimal speed, performance, and value. Netsertive also facilitates co-op marketing approval and reimbursement processes.
Netsertive
Series B in 2014
Founded in 2009, Netsertive is a leading provider of intelligent online marketing platforms. It specializes in delivering high-performance campaigns for local businesses across various categories such as automotive, appliances, furniture, consumer electronics, IT technology, dental, and eye care. The company's proprietary data intelligence engine enables swift campaign execution, ensuring optimal speed, performance, and value. Netsertive also facilitates co-op marketing approval and reimbursement processes.
Unruly
Debt Financing in 2014
Unruly is a London-based advertising technology company specializing in social video advertising. Founded in 2006 and acquired by News Corp in 2015, Unruly enhances video engagement across the Open Web by leveraging emotional audience data and user-friendly video formats. The company offers a platform that facilitates real-time amplification and measurement of social video campaigns, enabling brands to identify content advocates and track key social metrics. This approach helps clients increase viewer engagement, improve brand performance, and boost publisher revenues.
Next Performance
Debt Financing in 2013
Next Performance is a company specializing in artificial intelligence-driven solutions for online advertising. Founded in 2009, it aims to enhance the effectiveness of display marketing by leveraging real-time data and behavioral insights. The platform enables marketing departments to efficiently manage their advertising budgets while conducting real-time analysis of user profiles and purchases. This approach helps ensure that marketing messages are accurately targeted, allowing businesses to optimize their ad spend and improve engagement with potential clients. Through this innovative use of technology, Next Performance seeks to eliminate the uncertainties often associated with online advertising, providing a more intelligent and data-driven marketing strategy.
EZSolution
Debt Financing in 2013
EZSolution is a marketing and advertising company that offers services for media marketing and web design. is a full-service integrated marketing, web development, and IT company that has offered top-notch web services to many small and medium-sized businesses wishing to expand their businesses online. With the aid of computer technology and integrated marketing methods, it has broadened its goal to include helping businesses succeed. The region's businesses, clinics, police forces, and other organizations all receive network help from the IT division.
Mobile Posse
Series C in 2012
Mobile Posse, Inc. is a company based in Arlington, Virginia, specializing in mobile content discovery solutions that empower wireless carriers and device manufacturers to enhance their mobile advertising strategies. Founded in 2005, Mobile Posse offers the Firstly Mobile content discovery platform, which provides users with engaging curated content seamlessly, eliminating the need for swipes or searches. This frictionless experience not only improves user engagement but also helps carriers and original equipment manufacturers (OEMs) increase their advertising revenues. The company also provides a customer relationship management (CRM) solution for direct outreach to customers and a web portal that transforms default home pages into profitable assets. Mobile Posse operates as a subsidiary of Digital Turbine Media, Inc. as of February 2020.
InterSearch Group
Debt Financing in 2006
InterSearch is a provider of Internet search services through a combination of traffic aggregation and proprietary websites, such as www.irs.com, www.camps.com and www.summercamp.com. The company operates in the fastest growing segments of Internet commerce including paid search, direct navigation and online marketing driving high quality traffic to advertisers and providing users with quick access to pertinent products and services.