Hightouch
Series C in 2025
Hightouch operates a customer data platform that synchronizes data between various marketing and operational tools. It connects businesses' existing data warehouses with applications like CRM systems, email platforms, and advertising networks for personalized marketing campaigns and enhanced customer engagement.
Digital Media Solutions
Private Equity Round in 2024
Digital Media Solutions is a leading performance marketing company that leverages actionable data, insightful analytics, and proprietary technology to help clients reach, engage, and acquire customers across various interactive platforms. With a focus on precision targeting and customer acquisition, DMS caters to top brands in competitive industries, offering a range of performance marketing, digital agency services, and marketing technology solutions. Through meticulous execution and a suite of proprietary assets, Digital Media Solutions delivers effective marketing strategies to drive client success.
Ansa is a technology company that specializes in developing a closed-loop payment platform aimed at enhancing customer loyalty for businesses. Its innovative technology enables marketers to create customer balances, load funds, and gain valuable insights into consumer spending habits. By financing customer accounts, Ansa's platform helps businesses reduce payment costs, increase transaction values, and foster repeat transactions. This approach supports brands in retaining and rewarding loyal customers, ultimately driving growth and profitability.
Apollo is a revenue platform offering a scalable go-to-market solution for sales and marketing teams. The platform consolidates data on contacts and companies into a single interface, enabling users to identify, analyze, and engage potential customers throughout the lifecycle. It provides access to verified data for more than 210 million B2B contacts and about 35 million companies worldwide, supporting targeted outreach and conversion and helping revenue professionals find accurate information, nurture leads, and accelerate sales velocity.
Hightouch
Series B in 2023
Hightouch operates a customer data platform that synchronizes data between various marketing and operational tools. It connects businesses' existing data warehouses with applications like CRM systems, email platforms, and advertising networks for personalized marketing campaigns and enhanced customer engagement.
Ansa is a technology company that specializes in developing a closed-loop payment platform aimed at enhancing customer loyalty for businesses. Its innovative technology enables marketers to create customer balances, load funds, and gain valuable insights into consumer spending habits. By financing customer accounts, Ansa's platform helps businesses reduce payment costs, increase transaction values, and foster repeat transactions. This approach supports brands in retaining and rewarding loyal customers, ultimately driving growth and profitability.
nGrow.ai
Seed Round in 2022
nGrow.ai is a low-code platform specializing in push notification marketing, designed to enhance revenue generation for mobile applications and games. Launched in November 2021, the company utilizes an AI-driven tool that enables clients to achieve up to 30% incremental revenue growth through effective management of application push notifications. nGrow.ai offers scalable services comprised of various micro-services, which facilitate the efficient handling of marketing campaigns in the push notifications channel, similar to automated marketing solutions provided by major platforms like Google and Facebook. With a daily output of 150 million notifications, nGrow.ai leverages the expertise of its founders, who possess over eight years of experience in merging AI technology with marketing across numerous applications. The company is supported by notable investors from Y Combinator, as well as former executives from Dropbox and Google.
Bloomreach
Series F in 2022
Bloomreach empowers businesses to deliver personalized customer journeys by connecting customer and product data. Its Commerce Experience Cloud offers AI-driven search, merchandising, headless CMS, CDP, and marketing automation solutions. Serving over 850 global brands, Bloomreach partners with leading commerce platforms and agencies.
Swoogo is a provider of an event management software platform tailored for business-to-business event marketers. The company offers comprehensive tools that support a wide range of events, from single-speaker webinars to large-scale global trade shows. Its platform features optimized event registration and ticketing, allowing users to customize themes and branding. This enables marketers to efficiently collect detailed and well-organized audience information, accommodating unlimited attendee types and utilizing conditional logic for enhanced engagement. Swoogo's solutions cater to the evolving needs of event professionals, helping them effectively manage and execute a variety of events.
Hightouch
Series B in 2021
Hightouch operates a customer data platform that synchronizes data between various marketing and operational tools. It connects businesses' existing data warehouses with applications like CRM systems, email platforms, and advertising networks for personalized marketing campaigns and enhanced customer engagement.
Hightouch
Series A in 2021
Hightouch operates a customer data platform that synchronizes data between various marketing and operational tools. It connects businesses' existing data warehouses with applications like CRM systems, email platforms, and advertising networks for personalized marketing campaigns and enhanced customer engagement.
Founded in 2008, Tealium provides enterprise-level solutions for managing and integrating customer data across various digital touchpoints. Its platform offers tag management, a customer data hub, machine learning-driven insights, and real-time audience discovery tools. Serving over 1,000 businesses worldwide, Tealium helps brands create unified, actionable customer data infrastructure.
Asatsu DK
Acquisition in 2017
Asatsu-DK Inc. is a Japanese advertising agency based in the Toranomon Hills building complex in Minato, Tokyo. The agency specializes in a range of services, including online media planning and buying, interactive campaign planning and execution, as well as production and research. Additionally, it provides consulting services and supports the development of interactive and digital media businesses.
mParticle
Series C in 2017
mParticle is a customer data platform provider that helps multi-channel consumer brands collect, unify, and activate data across web, mobile apps, and other touchpoints. The platform enables marketers, developers, product managers, and data scientists to integrate and orchestrate an organization's marketing stack, delivering a single, real-time view of customer data. It collects e-commerce transactions and various API events, supports data across devices and channels, and facilitates audience segmentation and analytics to improve personalization, engagement, and operational efficiency. The company targets industries including retail, financial services, media, travel, gaming, and dining, and supports GDPR compliance. Founded in 2012 and headquartered in New York City, it maintains additional offices in San Francisco, Bellevue, London, and Delray Beach to serve a global client base.
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
Shoptalk
Venture Round in 2017
Shoptalk is the largest global conference focused on retail and ecommerce. It serves as a pivotal platform for industry professionals to explore emerging technologies and trends that are reshaping the sector. By organizing annual events that include sessions, roundtables, dinners, and one-on-one meetings, Shoptalk facilitates connections among established retailers, direct-to-consumer brands, tech startups, venture capital investors, and other key stakeholders. This diverse gathering allows participants to engage with peers and potential partners, fostering opportunities for growth and collaboration within the retail and ecommerce landscape. Over its three years of operation, Shoptalk has established itself as a leader in defining the digital community of the industry.
Daymon Worldwide
Acquisition in 2017
Daymon Worldwide, Inc. is a leading provider of consumables retailing services, specializing in branding, sourcing, and the commercialization of customized retail solutions. Founded in 1970 and based in Stamford, Connecticut, the company offers a comprehensive range of services, including private brand development, category analytics, and product sourcing. Its strategy and branding services encompass brand identity, packaging design, and shopper marketing. Additionally, Daymon provides supply chain optimization, logistics management, and retail services such as store remodeling and product audits. The company also focuses on consumer experience marketing through in-store product sampling and other engagement strategies. Serving a diverse array of retail channels, including supermarkets, convenience stores, and e-commerce platforms, Daymon Worldwide leverages over four decades of experience to deliver innovative solutions that enhance brand presence and drive sales for its retail customers and supplier partners across the globe.
mParticle
Series B in 2016
mParticle is a customer data platform provider that helps multi-channel consumer brands collect, unify, and activate data across web, mobile apps, and other touchpoints. The platform enables marketers, developers, product managers, and data scientists to integrate and orchestrate an organization's marketing stack, delivering a single, real-time view of customer data. It collects e-commerce transactions and various API events, supports data across devices and channels, and facilitates audience segmentation and analytics to improve personalization, engagement, and operational efficiency. The company targets industries including retail, financial services, media, travel, gaming, and dining, and supports GDPR compliance. Founded in 2012 and headquartered in New York City, it maintains additional offices in San Francisco, Bellevue, London, and Delray Beach to serve a global client base.
Founded in 2008, Tealium provides enterprise-level solutions for managing and integrating customer data across various digital touchpoints. Its platform offers tag management, a customer data hub, machine learning-driven insights, and real-time audience discovery tools. Serving over 1,000 businesses worldwide, Tealium helps brands create unified, actionable customer data infrastructure.
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
Persado Inc., established in 2011, specializes in AI-generated marketing language solutions. Headquartered in New York, with offices in San Francisco, Chicago, Europe, and the UK, Persado serves major brands across retail, finance, travel, telecom, and healthcare. Its AI platforms, including Pro Email, Pro Social, and Persado Enterprise, create emotionally resonant language for emails, social ads, and personalized consumer interactions, driving short-term sales and long-term relationships. Persado's solutions have generated over $1.5 billion in incremental revenue for clients like Ally Bank, JPMorgan Chase, and Verizon, demonstrating an average 41% lift in conversion rates.
Bloomreach
Series D in 2016
Bloomreach empowers businesses to deliver personalized customer journeys by connecting customer and product data. Its Commerce Experience Cloud offers AI-driven search, merchandising, headless CMS, CDP, and marketing automation solutions. Serving over 850 global brands, Bloomreach partners with leading commerce platforms and agencies.
HookLogic
Series C in 2015
HookLogic specializes in closed-loop marketing solutions, partnering with major retailers and travel companies to help brand advertisers reach in-market shoppers effectively. Through its proprietary platform, HookLogic enables advertisers to drive traffic to specific products and attribute resulting sales directly to their marketing efforts. This approach allows brands to optimize their return on investment by gaining clear insights into the effectiveness of their advertising campaigns.
Zenreach, Inc., founded in 2012 and based in San Francisco, California, specializes in online marketing solutions tailored for businesses with physical locations. The company's flagship product, Walk-Through Marketing, integrates digital marketing efforts with in-store results to enhance customer acquisition and lifetime value. Zenreach Engage tracks customer visits and builds detailed customer profiles, while Zenreach Attract optimizes ad performance by targeting audiences based on a business's best customers. The effectiveness of these campaigns is measured using the Walk-Through Rate™, a proprietary metric that indicates when someone exposed to an ad visits a location. Zenreach serves thousands of independent merchants and notable brands such as Peet’s Coffee, Ruth’s Chris, and BCBG Max Azria.
Founded in 2008, Tealium provides enterprise-level solutions for managing and integrating customer data across various digital touchpoints. Its platform offers tag management, a customer data hub, machine learning-driven insights, and real-time audience discovery tools. Serving over 1,000 businesses worldwide, Tealium helps brands create unified, actionable customer data infrastructure.
Persado Inc., established in 2011, specializes in AI-generated marketing language solutions. Headquartered in New York, with offices in San Francisco, Chicago, Europe, and the UK, Persado serves major brands across retail, finance, travel, telecom, and healthcare. Its AI platforms, including Pro Email, Pro Social, and Persado Enterprise, create emotionally resonant language for emails, social ads, and personalized consumer interactions, driving short-term sales and long-term relationships. Persado's solutions have generated over $1.5 billion in incremental revenue for clients like Ally Bank, JPMorgan Chase, and Verizon, demonstrating an average 41% lift in conversion rates.
Keap is a software company that specializes in sales and marketing automation solutions tailored for small businesses. Founded in 2001 and based in Chandler, Arizona, Keap offers a comprehensive platform that includes contact management, client management, customer resource management (CRM), email marketing, task management, and e-commerce services. This platform enables users to streamline operations, enhance customer relationships, and automate various business processes, including invoicing and billing. Keap also provides training and support services to help businesses maximize the effectiveness of their software. The company, which was formerly known as Infusionsoft, Inc., rebranded to Keap in January 2019 and has additional offices in Atlanta, San Francisco, Welwyn Garden City in the United Kingdom, and Sydney in Australia.
ExpertVoice
Venture Round in 2014
ExpertVoice is an online marketing platform that connects brands with influencers to enhance product promotion. Founded in 2004 and headquartered in Salt Lake City, Utah, ExpertVoice enables brands to identify, educate, and reward trusted influencers, including retail sales associates and category professionals. The platform facilitates the creation of deals and discounts, allowing advocates to test products. By leveraging expert recommendations, brands can increase sales and build credibility in the marketplace.
Captora is a marketing platform that specializes in targeting and launching high-performing campaigns across search, advertising, and social channels. The platform enables marketing teams to confidently identify which opportunities, content, and channels will yield the best conversion rates. Captora facilitates the launch and optimization of personalized campaigns at scale, ensuring that businesses can deliver the most relevant content to each target audience. Additionally, it provides insights and access to templates that help accelerate growth and improve campaign performance. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to enhance their revenue generation and increase conversion rates across various digital channels.
Optimizely
Series B in 2014
Optimizely operates a website optimization platform that enables organizations worldwide to conduct A/B testing, multivariate testing, and personalization. Its platform facilitates data-driven decisions through experiments, available in multiple languages. Serving diverse industries like agencies, e-commerce, enterprises, and small businesses, Optimizely was founded in 2009 and is headquartered in San Francisco with offices globally.
Skai is an AI-powered platform that provides businesses with consumer and market insights, strategic planning, and omnichannel media activation services. The company focuses on empowering brands and retailers by offering a suite of machine learning technologies designed to enhance decision-making and improve outcomes through actionable intelligence. Skai's offerings include tools for market intelligence, testing, and measurement, enabling brands and agencies to make informed predictions and optimize their strategic planning. By facilitating better connections with customers, Skai serves as a comprehensive solution for driving growth across key customer channels.
HookLogic
Series B in 2013
HookLogic specializes in closed-loop marketing solutions, partnering with major retailers and travel companies to help brand advertisers reach in-market shoppers effectively. Through its proprietary platform, HookLogic enables advertisers to drive traffic to specific products and attribute resulting sales directly to their marketing efforts. This approach allows brands to optimize their return on investment by gaining clear insights into the effectiveness of their advertising campaigns.
Optimizely
Series A in 2013
Optimizely operates a website optimization platform that enables organizations worldwide to conduct A/B testing, multivariate testing, and personalization. Its platform facilitates data-driven decisions through experiments, available in multiple languages. Serving diverse industries like agencies, e-commerce, enterprises, and small businesses, Optimizely was founded in 2009 and is headquartered in San Francisco with offices globally.
Captora is a marketing platform that specializes in targeting and launching high-performing campaigns across search, advertising, and social channels. The platform enables marketing teams to confidently identify which opportunities, content, and channels will yield the best conversion rates. Captora facilitates the launch and optimization of personalized campaigns at scale, ensuring that businesses can deliver the most relevant content to each target audience. Additionally, it provides insights and access to templates that help accelerate growth and improve campaign performance. Companies such as DocuSign, Marketo, Cvent, MongoDB, and Acquia utilize Captora to enhance their revenue generation and increase conversion rates across various digital channels.
Persado Inc., established in 2011, specializes in AI-generated marketing language solutions. Headquartered in New York, with offices in San Francisco, Chicago, Europe, and the UK, Persado serves major brands across retail, finance, travel, telecom, and healthcare. Its AI platforms, including Pro Email, Pro Social, and Persado Enterprise, create emotionally resonant language for emails, social ads, and personalized consumer interactions, driving short-term sales and long-term relationships. Persado's solutions have generated over $1.5 billion in incremental revenue for clients like Ally Bank, JPMorgan Chase, and Verizon, demonstrating an average 41% lift in conversion rates.
Bloomreach
Series C in 2012
Bloomreach empowers businesses to deliver personalized customer journeys by connecting customer and product data. Its Commerce Experience Cloud offers AI-driven search, merchandising, headless CMS, CDP, and marketing automation solutions. Serving over 850 global brands, Bloomreach partners with leading commerce platforms and agencies.
Atento
Acquisition in 2012
Atento is the largest provider of customer relationship management (CRM) and business process outsourcing (BPO) services in Latin America. The company offers a comprehensive range of services, including customer care, sales, collections, back office, and technical support, catering to various sectors such as telecommunications, banking, financial services, healthcare, retail, and public administration. Atento serves its clients through multiple channels, including digital platforms like SMS, email, chat, social media, and applications, as well as traditional voice and in-person interactions. The company operates across several geographical regions, including Brazil, the Americas, and EMEA (Europe, the Middle East, and Africa).
Linkable Networks
Series A in 2012
Linkable Networks is a company that offers a digital shopper attribution platform designed to enhance consumer engagement and retention. The platform utilizes Software as a Service (SaaS) technology to transform advertisements from various media—such as online, mobile, email, print, and radio—into linkable savings offers connected to consumers' credit or debit cards. This innovation allows retailers and brands to automatically measure and aggregate consumer purchases across national retailers. By doing so, Linkable Networks enables loyalty companies to effectively reward and track consumer spending, ultimately fostering a more interactive shopping experience.
Total Attorneys
Series A in 2012
Total Attorneys is a prominent provider of cloud-based practice management software and customer acquisition services tailored for small law firms and solo practitioners. Established in 2002, the company has facilitated connections between millions of consumers and legal professionals, offering a comprehensive web-based platform that simplifies client management. For a nominal fee, attorneys can access a suite of tools that includes lead generation, matter management, time and billing tracking, document management, payment processing, and a secure client portal for client interactions. With a focus on legal marketing and technology, Total Attorneys enables attorneys to operate more efficiently and effectively in a competitive landscape.
HookLogic
Series A in 2011
HookLogic specializes in closed-loop marketing solutions, partnering with major retailers and travel companies to help brand advertisers reach in-market shoppers effectively. Through its proprietary platform, HookLogic enables advertisers to drive traffic to specific products and attribute resulting sales directly to their marketing efforts. This approach allows brands to optimize their return on investment by gaining clear insights into the effectiveness of their advertising campaigns.
TellApart
Series B in 2011
TellApart, Inc. is a company that specializes in personalized predictive marketing, providing a platform designed to enhance customer engagement and drive sales for retailers. Founded in 2009 and based in San Francisco, California, TellApart's offerings include an identity network service that amalgamates online and offline data to create comprehensive customer profiles, as well as a predictive engine that assists shoppers in discovering relevant products. The platform enables personalized marketing across various digital channels, including display ads, social media, and email, ensuring that retailers can deliver tailored messages in real-time. TellApart's solutions encompass cross-device and native advertisement retargeting, audience targeting, and promotions, significantly contributing to increased revenue for numerous prominent retail brands. As of 2015, TellApart operates as a subsidiary of Twitter, Inc.
Linkable Networks
Series A in 2011
Linkable Networks is a company that offers a digital shopper attribution platform designed to enhance consumer engagement and retention. The platform utilizes Software as a Service (SaaS) technology to transform advertisements from various media—such as online, mobile, email, print, and radio—into linkable savings offers connected to consumers' credit or debit cards. This innovation allows retailers and brands to automatically measure and aggregate consumer purchases across national retailers. By doing so, Linkable Networks enables loyalty companies to effectively reward and track consumer spending, ultimately fostering a more interactive shopping experience.
CQuotient
Venture Round in 2011
CQuotient is a technology company that specializes in providing personalized marketing solutions for the retail industry. Founded in 2010, it offers a customer prediction platform that utilizes its Personalized Marketing Engine to analyze omnichannel customer data and behavior. By leveraging predictive analytics, CQuotient enables retailers to tailor marketing messages to individual shoppers, enhancing customer engagement and driving sales. The company has established a strong presence in the retail ecosystem, with a clientele that includes notable brands such as Men’s Wearhouse, Staples, and The Children’s Place. CQuotient's expertise in analytics and its focus on delivering customized marketing strategies position it as a valuable partner for retailers seeking to optimize their customer interactions.
Bloomreach
Series B in 2010
Bloomreach empowers businesses to deliver personalized customer journeys by connecting customer and product data. Its Commerce Experience Cloud offers AI-driven search, merchandising, headless CMS, CDP, and marketing automation solutions. Serving over 850 global brands, Bloomreach partners with leading commerce platforms and agencies.
AdReady, a division of CPXi, specializes in providing a comprehensive programmatic display advertising platform tailored for mid-size to large advertisers and agencies. The company integrates the efficiency and precision of programmatic display with innovative creative solutions, enhancing the effectiveness of marketing campaigns. AdReady's platform facilitates campaign creation and management for advertisers, while also assisting publishers with advertisement operations, trafficking, and billing. By collaborating with leading demand sources, major display publishers, and advanced data providers, AdReady ensures that display advertising is accessible to a wide range of marketers, agencies, and publishers, thereby maximizing marketing budgets and return on investment.
Bloomreach
Series A in 2009
Bloomreach empowers businesses to deliver personalized customer journeys by connecting customer and product data. Its Commerce Experience Cloud offers AI-driven search, merchandising, headless CMS, CDP, and marketing automation solutions. Serving over 850 global brands, Bloomreach partners with leading commerce platforms and agencies.
AdReady, a division of CPXi, specializes in providing a comprehensive programmatic display advertising platform tailored for mid-size to large advertisers and agencies. The company integrates the efficiency and precision of programmatic display with innovative creative solutions, enhancing the effectiveness of marketing campaigns. AdReady's platform facilitates campaign creation and management for advertisers, while also assisting publishers with advertisement operations, trafficking, and billing. By collaborating with leading demand sources, major display publishers, and advanced data providers, AdReady ensures that display advertising is accessible to a wide range of marketers, agencies, and publishers, thereby maximizing marketing budgets and return on investment.
HookMedia
Series B in 2000
HookMedia specializes in providing comprehensive Internet marketing services. The company focuses on the strategic planning, effective placement, and continuous optimization of interactive media for its clients. Additionally, HookMedia offers proprietary reporting, analysis, and database services to enhance the performance and impact of digital marketing campaigns. These services enable clients to achieve their marketing goals through well-executed online strategies.