Greycroft

Greycroft is a venture capital firm established in 2006, specializing in investments in technology start-ups within the Internet and mobile markets. With offices in New York and Los Angeles, the firm is strategically positioned to support entrepreneurs by leveraging its extensive network in the media and technology sectors. Greycroft manages over $1 billion in assets and has made more than 200 investments in notable companies across various sectors, including consumer products, financial technology, healthcare, and enterprise software. The firm focuses on capital-efficient businesses, particularly in early-stage financing, and aims to foster visibility and strategic relationships for its portfolio companies. Greycroft is recognized for its commitment to diversity in investment practices.

William Agathis

Investor

Brentt Baltimore

Principal

Nick Crance

Principal

Conor Deveney

Principal

Stewart Easterby

Operating Partner

John Elton

Partner

Livi Grant

Investor

Sharla Grass

Principal

Alaina Hartley

Principal

Jen Hilibrand

Investor

Armin Kohan

Investor

Thabet Mahayni

Investor

Tyler Olkowski

Investor

Alan Patricof

Co-Founder

Shafayet Patwari

Investor

Dylan Pearce

Partner

Massimo Pennisi

Principal

Carley Phillips

Investor

Peter Saperstone

Partner

Ali Schleider

Senior Associate

Ali Schleider

Investor

Dana Settle

Co-Founder and Managing Partner

Ian Sigalow

Co-Founder and Managing Partner

Bryan Subijano

Investor and Principal

Mark Terbeek

Partner

Jessica Vodofsky

Investor

Marcie Vu

Partner

Ellie Wheeler

Partner

Past deals in Investment Banking

Bamboo

Series A in 2022
Bamboo is a digital investment platform based in Lagos, Nigeria, that allows users to buy, hold, or sell stocks listed on the United States and Nigerian stock markets. The platform offers real-time access to stock trading through a mobile application and web interface, making it convenient for users to manage their investments from various devices. By focusing on user-friendly technology, Bamboo aims to simplify the investment process for individuals looking to participate in global financial markets.

YieldStreet

Series C in 2021
YieldStreet Management, LLC is a principal investment firm based in New York that focuses on providing access to asset-based investments typically unavailable to most investors. The firm aims to democratize investment opportunities by allowing accredited investors to participate in curated, high-yield investments with low correlation to traditional markets. YieldStreet's digital wealth management platform connects investors with diverse alternative asset classes, including litigation finance and real estate, while also offering borrowers access to affordable capital. Through this innovative approach, YieldStreet seeks to promote prosperity for all participants in the investment landscape.

Public

Series D in 2021
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Public

Series D in 2021
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Public

Series C in 2020
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Atom Finance

Series A in 2020
Atom Finance, Inc. operates an online investment research platform aimed at individual investors of varying skill levels. Founded in 2018 and based in Brooklyn, New York, the company provides a comprehensive platform that offers institutional-quality data, documents, news, and events related to companies. This platform facilitates the aggregation and comparison of information, allowing users to conduct thorough research. Additionally, Atom Finance delivers global enterprise software, including APIs and embeddable user interfaces, along with insights and dynamic tools that enhance user engagement throughout the investment process, from research to trade execution. By catering to both novice and experienced investors, Atom Finance empowers individuals to make informed investment decisions.

Branch

Series A in 2020
Branch is a financial technology company that partners with employers to provide hourly workers with accessible banking services. It aims to help employees manage their finances by offering a zero-fee bank account, free instant access to earned wages, and auto-budgeting tools. This service not only assists employers in attracting and retaining talent but also reduces costs associated with traditional payment methods like paper checks and paycards. By positioning itself as a financial wellness benefit, Branch addresses the needs of working Americans, promoting financial growth and stability.

Hum Capital

Seed Round in 2020
Hum Capital is the funding platform that connects great companies with the right capital. Hum offers companies raising up to $50 million the most efficient, transparent path to growth. Hum’s Intelligent Capital Market uses AI to translate volumes of a company’s financial data into the clearest picture of their value, so they can fundraise with confidence, on the best terms for their business. Investors on Hum’s platform gain investment insights and a personalized deal flow built on company data they can trust. For more information, visit HumCapital.com.

Public

Series B in 2020
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Bumble

Venture Round in 2020
Bumble Holding Limited operates a social networking platform that encompasses three distinct applications: Bumble Date for romantic connections, Bumble BFF for friendship, and Bumble Bizz for professional networking. Founded in 2014 and headquartered in Austin, Texas, Bumble is committed to empowering individuals to make connections across various aspects of life while promoting values of accountability, equality, and respect. The platform is notable for its unique approach where women initiate the conversation, thereby challenging traditional gender roles. Additionally, Bumble Fund, an investment arm of the company, focuses on supporting early-stage businesses led by women, particularly those from underrepresented backgrounds. This fund aims to invest in industries like technology and healthcare, typically participating in Seed or Series A funding rounds. Overall, Bumble seeks to create a positive cultural shift by fostering healthy relationships and encouraging diversity in entrepreneurship.

Hum Capital

Seed Round in 2019
Hum Capital is the funding platform that connects great companies with the right capital. Hum offers companies raising up to $50 million the most efficient, transparent path to growth. Hum’s Intelligent Capital Market uses AI to translate volumes of a company’s financial data into the clearest picture of their value, so they can fundraise with confidence, on the best terms for their business. Investors on Hum’s platform gain investment insights and a personalized deal flow built on company data they can trust. For more information, visit HumCapital.com.

Earnest Research

Series B in 2019
Earnest Research is a data innovation company driven to change the way professionals understand consumer and business behavior. Working with world-class data partners, we transform raw data into a source for business and investment professionals to ask better questions so they can make better decisions.

Public

Series A in 2019
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Public

Seed Round in 2018
Public is a social investing network that enables individuals to buy public stocks with any investment amount while fostering community engagement. Founded in 2018 and based in New York, the platform incorporates social features that allow users to connect with friends, follow trading professionals, and share their trading experiences on a social feed. This approach aims to make the stock market more accessible and interactive, promoting a collaborative investing environment. Public's innovative application offers free trading on stocks and funds, enhancing user experience and encouraging participation in financial markets.

Deposit Solutions

Private Equity Round in 2018
Deposit Solutions GmbH, founded in 2011 and based in Hamburg, Germany, specializes in developing an open banking platform that connects banks and depositors across Europe. The platform enables banks to offer attractive third-party deposit products to their customers through existing accounts, allowing depositors to access competitive deposit offers without needing to open new accounts at different banks. This approach helps banks seeking funding to attract deposits from new markets and client groups, all while avoiding the complexities and costs associated with establishing and managing their own retail infrastructure.

YieldStreet

Series A in 2018
YieldStreet Management, LLC is a principal investment firm based in New York that focuses on providing access to asset-based investments typically unavailable to most investors. The firm aims to democratize investment opportunities by allowing accredited investors to participate in curated, high-yield investments with low correlation to traditional markets. YieldStreet's digital wealth management platform connects investors with diverse alternative asset classes, including litigation finance and real estate, while also offering borrowers access to affordable capital. Through this innovative approach, YieldStreet seeks to promote prosperity for all participants in the investment landscape.

Deposit Solutions

Series C in 2017
Deposit Solutions GmbH, founded in 2011 and based in Hamburg, Germany, specializes in developing an open banking platform that connects banks and depositors across Europe. The platform enables banks to offer attractive third-party deposit products to their customers through existing accounts, allowing depositors to access competitive deposit offers without needing to open new accounts at different banks. This approach helps banks seeking funding to attract deposits from new markets and client groups, all while avoiding the complexities and costs associated with establishing and managing their own retail infrastructure.

Deposit Solutions

Series B in 2016
Deposit Solutions GmbH, founded in 2011 and based in Hamburg, Germany, specializes in developing an open banking platform that connects banks and depositors across Europe. The platform enables banks to offer attractive third-party deposit products to their customers through existing accounts, allowing depositors to access competitive deposit offers without needing to open new accounts at different banks. This approach helps banks seeking funding to attract deposits from new markets and client groups, all while avoiding the complexities and costs associated with establishing and managing their own retail infrastructure.

Earnest Research

Series A in 2014
Earnest Research is a data innovation company driven to change the way professionals understand consumer and business behavior. Working with world-class data partners, we transform raw data into a source for business and investment professionals to ask better questions so they can make better decisions.
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