tvScientific
Series A in 2022
TvScientific is a performance advertising platform focused on making connected TV (CTV) advertising accessible and measurable for brands and applications of all sizes. The platform utilizes data to demonstrate the true value of TV advertising while simplifying and automating the processes of CTV buying and optimization. TvScientific offers real-time reporting that allows users to monitor campaign performance effectively, ensuring that their advertising efforts achieve optimal results. Additionally, the platform features Always-On Incrementality testing, which provides insights into the incremental value generated by CTV campaigns, further assuring users that their marketing strategies are effective. By combining intuitive campaign management with digital-like measurement and attribution, TvScientific enables businesses to harness CTV as a scalable performance channel.
STAQ
Venture Round in 2018
Staq is a reporting and integrations system for ad technology. The company unifies the ad tech stack through connections, for both end customers that are using a best of breed approach as well as the ad tech providers themselves. Through these connections, it helps ad platforms build more into their valuable products so their clients can use them more effectively. Staq is founded by industry veterans from Advertising.com, The Rubicon Project, Lotame, and Collective.
Edeng Platform operating company is an internet advertising platform that provides classified information. Their information service categories include housing rental and trading, job hunting and recruitment, merchandise, and second and goods, community services, finding a girlfriend or boyfriend, and other business information.
Taboola is a content discovery platform that connects users with relevant content they may not have encountered otherwise. It delivers over 360 billion recommendations monthly to more than 1 billion unique visitors across various major publisher sites, including USA TODAY and Business Insider. The company employs an artificial intelligence-driven algorithm to provide tailored content and advertisements across the Open Web, working with digital properties such as websites, devices, and mobile applications. Headquartered in New York City, Taboola also has research and development operations in Israel, alongside offices in Pasadena, London, and Bangkok. It serves a global market, with a significant focus on the United States, and assists publishers, marketers, and agencies in enhancing user engagement, monetizing traffic, and distributing content to attract high-quality audiences.
Videology
Series D in 2013
Videology is a digital media advertising technology provider that specializes in connecting brands with consumers through targeted advertising solutions. The company develops software for TV and video advertising, focusing on converged and addressable advertising across both television and digital platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes video and display advertising campaigns, enhancing accountability and performance. Its software continually analyzes media and audience trends, enabling advertisers and media companies to efficiently forecast audience demand and tailor their advertising strategies across various devices. This approach aims to create a more relevant and engaging experience for consumers while maximizing the effectiveness of advertising efforts.
Mediakraft Networks
Series A in 2013
Mediakraft Networks is a European online television network founded in 2011 and headquartered in Cologne, Germany. The company specializes in creating and marketing digital content, focusing on programs that cater to young audiences with themes like entertainment, beauty, sports, and current events. Mediakraft Networks offers services that include the production, distribution, and marketing of online video content, as well as influencer campaigns. Additionally, it advises businesses on social media strategies and manages the promotion of online video artists, aiming to enhance their visibility across various digital platforms.
Iddiction
Seed Round in 2011
There's got to be a better way to find the right app. Developers: we cracked it. We can get your mobile apps and games delivered to the right users.
Peacock Equity
Acquisition in 2011
Peacock Equity is a global capital fund co-founded by [GE Commercial Finance's](http://www.crunchbase.com/financial-organization/ge-commercial-finance) Media, Communications & Entertainment business and [NBC Universal](http://www.crunchbase.com/organization/nbcuniversal). The joint venture focuses on companies developing technologies, platforms or business models that are a strategic fit to NBC Universal and have high growth potential. Peacock Equity's capital investments include advertising services, digital content and communities, and wireless and international platforms.
Vox Media
Series C in 2010
Vox Media is a prominent media company that specializes in creating, publishing, and distributing online content tailored to young adults globally. Founded in 2012, it operates a diverse portfolio of brands, including SB Nation, which focuses on sports and fan communities; The Verge, a technology publication; Polygon, aimed at adult gamers; Vox.com, which covers news and interests; Eater, centered on food and dining; Racked, which focuses on shopping, beauty, and fashion; Curbed, dedicated to real estate and home; and Re/code, a tech business publication. Additionally, Vox Media encompasses Vox Creative, a division that develops marketing narratives for brands, and offers advertising services through Vox Advertising and the Concert advertising solution. Headquartered in Washington, D.C., with offices in New York City, Vox Media is committed to sustainable editorial practices and responsible industry leadership.
NinthDecimal
Debt Financing in 2010
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to analyze consumer behavior and facilitate targeted advertising solutions. Founded in 2003 and headquartered in San Francisco, California, the company offers a range of services including audience activation, measurement, and analytics to help brands optimize their marketing strategies. Its solutions allow clients to access customized audiences based on both online and offline signals, as well as gain insights into competitive activities and brand performance across various channels. NinthDecimal also provides tools for closed-loop TV planning and measurement, enabling brands to assess the impact of television advertising on consumer behavior. Additionally, the company offers unique engagement opportunities through its 9D Moments solution, which targets consumers at optimal times for brand messaging. Its clientele includes Fortune 500 companies and major TV networks, making it a significant player in the marketing landscape. NinthDecimal operates as a subsidiary of inMarket Media LLC.
BlackArrow
Series C in 2010
BlackArrow is a provider of television advertising and data solutions, specializing in advanced advertising technology for the pay-TV industry. The company serves over 37 million homes and collaborates with major service providers, including Comcast and Time Warner Cable. BlackArrow's integrated products enable clients to monetize video content across multiple screens, enhancing the efficiency of sales and marketing efforts. By delivering timely insights and real-time audience measurement, BlackArrow helps its clients navigate the complexities of on-demand advertising, ultimately supporting the growth of their multiscreen TV advertising businesses.
Videology
Series B in 2010
Videology is a digital media advertising technology provider that specializes in connecting brands with consumers through targeted advertising solutions. The company develops software for TV and video advertising, focusing on converged and addressable advertising across both television and digital platforms. By utilizing consumer data and advanced ad decisioning, Videology optimizes video and display advertising campaigns, enhancing accountability and performance. Its software continually analyzes media and audience trends, enabling advertisers and media companies to efficiently forecast audience demand and tailor their advertising strategies across various devices. This approach aims to create a more relevant and engaging experience for consumers while maximizing the effectiveness of advertising efforts.
Vox Media
Series B in 2009
Vox Media is a prominent media company that specializes in creating, publishing, and distributing online content tailored to young adults globally. Founded in 2012, it operates a diverse portfolio of brands, including SB Nation, which focuses on sports and fan communities; The Verge, a technology publication; Polygon, aimed at adult gamers; Vox.com, which covers news and interests; Eater, centered on food and dining; Racked, which focuses on shopping, beauty, and fashion; Curbed, dedicated to real estate and home; and Re/code, a tech business publication. Additionally, Vox Media encompasses Vox Creative, a division that develops marketing narratives for brands, and offers advertising services through Vox Advertising and the Concert advertising solution. Headquartered in Washington, D.C., with offices in New York City, Vox Media is committed to sustainable editorial practices and responsible industry leadership.
Jingle Networks
Series D in 2009
Jingle Networks is the leading provider of advertising and technology solutions for voice and mobile business search. By tapping into the thriving business search market, Jingle Networks provides a powerful new media channel to connect businesses with consumers ready to transact. Jingle Networks offers solutions that cater to carriers, network operators, adverting agencies, brand marketers and small businesses. Thousands of national brand marketers and local businesses use Jingle Network solutions to leverage brief in-call audio or text advertisements to acquire new customers via phone or during mobile app or online searches. Network operators and telecom carriers have also discovered the power of Jingle Networks technology and advertising solutions. Many select Jingle Networks as their search provider of choice. Whether you want to build a brand, create awareness or maximize business search, Jingle Networks has a solution that will guarantee success. Jingle Networks invented the free directory assistance service called 1-800-FREE411. Consumers dial 1-800-FREE411 (1-800-373-3411) from any phone in the United States to use the toll-free service, which allows callers to obtain any residential, business, or government phone number for no charge. Sponsors cover the service cost by playing short advertising messages, about 12 seconds long, customized based on the number the customer is looking up. The company was founded by veteran advertising and technology executives.
NinthDecimal
Series B in 2008
NinthDecimal, Inc. is a marketing platform that specializes in mobile audience intelligence, utilizing location data to analyze consumer behavior and facilitate targeted advertising solutions. Founded in 2003 and headquartered in San Francisco, California, the company offers a range of services including audience activation, measurement, and analytics to help brands optimize their marketing strategies. Its solutions allow clients to access customized audiences based on both online and offline signals, as well as gain insights into competitive activities and brand performance across various channels. NinthDecimal also provides tools for closed-loop TV planning and measurement, enabling brands to assess the impact of television advertising on consumer behavior. Additionally, the company offers unique engagement opportunities through its 9D Moments solution, which targets consumers at optimal times for brand messaging. Its clientele includes Fortune 500 companies and major TV networks, making it a significant player in the marketing landscape. NinthDecimal operates as a subsidiary of inMarket Media LLC.
Visible World
Series C in 2008
Visible World is the leading provider of targeted television advertising solutions. Our suite of services enables advertisers, agencies, and media companies to deliver addressable, interactive, and measurable ads. Visible World campaigns increase ad relevance and engagement by providing capabilities to target real-time offers, products, and creative based on geography, programming, inventory levels, time of day, weather, and other data-driven conditions. Today, Visible World helps over 200 advertisers target consumers in ~100 millions U.S. television households and across more than 1,500 major websites.
Giant Realm
Series A in 2008
Giant Realm is a New York-based media company that operates an online publishing platform aimed at the young male demographic, specifically targeting males aged 18 to 34. The company manages a network of websites that attract this audience through engaging content and vertical advertising. By focusing on the interests and preferences of young men, Giant Realm creates a tailored advertising environment that enhances engagement and drives revenue. Its business model is comparable to that of Glam Media, emphasizing the importance of niche content and targeted advertising in the digital media landscape.
BlackArrow
Series B in 2007
BlackArrow is a provider of television advertising and data solutions, specializing in advanced advertising technology for the pay-TV industry. The company serves over 37 million homes and collaborates with major service providers, including Comcast and Time Warner Cable. BlackArrow's integrated products enable clients to monetize video content across multiple screens, enhancing the efficiency of sales and marketing efforts. By delivering timely insights and real-time audience measurement, BlackArrow helps its clients navigate the complexities of on-demand advertising, ultimately supporting the growth of their multiscreen TV advertising businesses.
AOL
Corporate Round in 2005
AOL is a global advertising-supported web company known for its extensive display advertising network in the United States and a diverse portfolio of popular web brands and products. The company serves a substantial worldwide audience and has a significant presence in Europe through its Aol Europe segment. One of its notable offerings is AOL Lifestream, a web-based application that enables users to track and manage their social media interactions by allowing them to publish statuses and respond to comments across multiple platforms from a single interface. This service enhances user engagement by streamlining interactions with various social networks.
Visible World
Series B in 2003
Visible World is the leading provider of targeted television advertising solutions. Our suite of services enables advertisers, agencies, and media companies to deliver addressable, interactive, and measurable ads. Visible World campaigns increase ad relevance and engagement by providing capabilities to target real-time offers, products, and creative based on geography, programming, inventory levels, time of day, weather, and other data-driven conditions. Today, Visible World helps over 200 advertisers target consumers in ~100 millions U.S. television households and across more than 1,500 major websites.
SeaChange International
Post in 2000
SeaChange International, Inc. develops, manufactures, and markets digital video systems worldwide. The company operates in three segments: Software, Servers and Storage, and Media Services. The Software segment develops, sells, and supports advertising, video on demand (VOD), middleware, and broadcast software. This segment also offers professional services, installation, training, project management, product maintenance, technical support, and software development services. The Servers and Storage segment develops VOD and broadcast servers. This segment also offers professional services, installation, training, project management, product maintenance, and technical support. The Media Services segment provides media content services, including video, television programming, and advertising content aggregation and distribution. This segment specializes in aggregating content for video on demand and pay-per-view platforms, and provides marketing, promotional, and production services to cable operators and telecommunications providers in Europe. SeaChange International serves cable system operators, telecommunications companies, and broadcast television companies. The company sells its products directly, as well as through independent agents and distributors. SeaChange International, Inc. was founded in 1993 and is headquartered in Acton, Massachusetts.
Exent is a digital entertainment media company that focuses on the marketing, distribution, and monetization of mobile and PC games. As a leading provider of Games on Demand services, Exent offers over 2,500 games from more than 150 publishers, including well-known names like PopCap Games and Ubisoft. The company provides subscription-based and free, ad-supported gaming options to millions of players. Its premium GameTanium subscription service is designed for various partners, including mobile operators and telecommunications providers, enhancing their revenue and user engagement. Additionally, Exent operates FreeRide Games, a unique platform that allows users to access over 400 premium full-download PC games for free, supported by strategically placed advertisements. This combination of services ensures that gamers can enjoy a diverse range of titles across multiple devices, including mobile, tablets, PCs, and TVs. Exent is privately financed by equity shareholders, including notable investors such as Intel Capital and Cisco.