Coefficient Capital

Coefficient Capital is a growth equity firm based in New York, founded in 2018. The firm specializes in investing in high-growth consumer brands that effectively integrate the physical and digital realms. Coefficient Capital partners with entrepreneurs to develop brands, craft compelling narratives, and engage consumers across both environments. By providing capital, industry expertise, and valuable connections, along with a proprietary brand toolkit, the firm aims to facilitate the growth and transformation of its portfolio companies in response to evolving consumer trends.

Andrew Goletka

Managing Partner&Founding Partner

Franklin Isacson

Managing Partner&Founding Partner

Caroline Lippman

Associate

Arpon Ray

Senior Principal and COO

Anna Whiteman

Principal

19 past transactions

ZOE

Series B in 2024
Zoe is a personalized nutrition company that operates extensive nutrition-science studies, including the ZOE Health Study. By utilizing data on an unprecedented scale, Zoe seeks to enhance the health of individuals through a deeper understanding of the complex relationships between food, lifestyle, and health. The company initiates its program with at-home testing that assesses gut health, blood fat, and blood sugar responses. Based on the results, members receive tailored dietary recommendations designed to optimize their health and well-being. The accompanying mobile application provides ongoing insights, food scores, and advice for making healthier dietary choices over a four-week period. Zoe's research has been recognized in prominent peer-reviewed journals, underscoring its commitment to advancing the field of personalized nutrition.

Milano Vice

Series A in 2023
Milano Vice is a virtual restaurant chain focused on delivering a diverse range of pizzas to customers' homes. The company partners with professional kitchens and chefs to utilize underutilized kitchen spaces, thereby enhancing profitability and operational efficiency for these collaborators. By prioritizing partnerships, quality ingredients, and innovative technologies, Milano Vice aims to provide exceptional customer service while redefining the virtual food brand experience.

Kate Farms

Series C in 2022
Kate Farms, Inc. is a company that specializes in producing vegan meal replacement shakes and tube feeding solutions for both adults and children. Founded in 2011 and headquartered in Santa Barbara, California, with an additional office in Waltham, Massachusetts, the company focuses on developing plant-based formulas that are easy to digest and made from organic ingredients. These products are designed to provide nutrition without common allergens or synthetic additives, making them suitable for individuals with various dietary restrictions and medical conditions. Kate Farms' offerings are available through both prescription and over-the-counter channels, and the company serves a wide range of patients, from those with severe chronic diseases to those with less serious health issues. Its products are distributed through a network of retail stores across the United States and online.

Milano Vice

Seed Round in 2022
Milano Vice is a virtual restaurant chain focused on delivering a diverse range of pizzas to customers' homes. The company partners with professional kitchens and chefs to utilize underutilized kitchen spaces, thereby enhancing profitability and operational efficiency for these collaborators. By prioritizing partnerships, quality ingredients, and innovative technologies, Milano Vice aims to provide exceptional customer service while redefining the virtual food brand experience.

Magic Spoon

Series B in 2022
Magic Spoon Inc. is a food company that specializes in producing and selling low-carbohydrate, keto-friendly cereals targeted towards adult consumers. Established in 2019 and based in Brooklyn, New York, Magic Spoon offers a variety of flavors including fruity, cinnamon, cocoa, and frosted. The cereals are designed to be nutritious, incorporating ingredients such as protein while avoiding gluten, grain, wheat, soy, and artificial sweeteners. Instead, they utilize natural sweeteners like allulose, which has no glycemic impact, along with stevia and monk fruit. The company primarily sells its products online, catering to health-conscious individuals seeking a convenient and enjoyable breakfast option.

Sesame

Series B in 2021
Sesame, Inc., also known as SesameCare, is a New York-based company founded in 2018 that specializes in providing a platform for booking medical appointments and consultations. The company distinguishes itself by offering affordable healthcare options, enabling Americans to access quality medical services at significantly reduced prices compared to traditional providers. By utilizing an AI-enabled marketplace, Sesame eliminates the need for insurance, fostering competition among healthcare providers based on quality, accessibility, and pricing. Additionally, Sesame serves as the official telehealth partner of Costco, further enhancing its reach and service offerings in the healthcare sector.

HODINKEE

Series B in 2020
HODINKEE, Inc. is a prominent online platform that combines media and retail to cater to watch enthusiasts. Founded in 2008 and based in New York, the company operates an online magazine that features in-depth reviews, critiques, and articles on wristwatches, as well as industry news and trends. In addition to its media presence, HODINKEE offers a curated selection of vintage watches and menswear accessories through its e-boutique and pop-up shops across the United States. The platform also produces a designated podcast and publishes a bi-annual print magazine, reinforcing its commitment to engaging storytelling and authentic content. Overall, HODINKEE aims to provide consumers with access to luxury watches and accessories in a manner that is approachable and trustworthy.

Haus

Venture Round in 2020
Haus specializes in the manufacturing and distillation of wine and spirits. Haus is taking on the American liquor industry, which hasn’t changed since prohibition. Through products made with only natural ingredients, new approaches to distribution, and transparent processes.

Oatly

Private Equity Round in 2020
Oatly delivers products that have maximum nutritional value and minimal environmental impact. The company's sole purpose is to make it easy for people to turn what they eat and drink into personal moments of healthy joy without recklessly taxing the planet’s resources in the process.

Nom Nom

Series B in 2020
Nom Nom is a pet health company dedicated to improving the lives of dogs and cats everywhere. One meal at a time. In 2015, a group of pet parents sought an alternative solution to the mass-produced puppy chow bagged and banished to the bottom shelf. It didn’t feel right for Harlee (the Aussie Shepherd that started it all). It didn’t feel right for any pet. So they formed a small team that included a leading Board Certified Veterinary Nutritionist® and former Google engineer, who would go on to build an operational platform unmatched in the industry. The result? Subscription meal plans tailored to meet the unique nutritional needs of each pet. Perfectly portioned and delivered to your door. Today, those same pet parents still control every aspect of the process. Nom Nom customers know our recipes are formulated by us, prepped by us and packed by us. No shortcuts, no runarounds, no half-truths. We’re also on the cutting edge of all things pet health through research, study and publications. Seriously. Our in-house pet health experts (two Board Certified Veterinary Nutritionists, a Small Animal Nutritionist, a microbiologist and a whole litter of PhDs) work to advance pet health at large all while educating our community. So every pet can live their best life.

Hydrant

Series A in 2020
Hydrant, Inc. is a wellness brand that specializes in producing hydration drink mixes, offering flavors such as lime and lemon. The company provides a balanced blend of electrolytes, minerals, and vitamins designed for quick hydration, utilizing ingredients that include real fruit juice powder and lower sugar content compared to traditional sports drinks. Founded in 2017 and headquartered in New York, Hydrant's product line includes both rapid and caffeinated hydration mixes. The company markets its offerings through an e-commerce platform, which features a subscription option, and also sells branded merchandise like water bottles and tote bags. Hydrant aims to empower individuals to lead healthier lives by delivering effective, science-driven hydration solutions.

Hawthorne

Venture Round in 2020
Hawthorne Lab Inc. is a New York-based company that specializes in manufacturing personal care products for men, focusing on colognes and other bathroom essentials. Established in 2015, the company utilizes data-driven algorithms and premium quality ingredients to create tailored products that cater to individual preferences and needs. By employing a quick survey, Hawthorne's platform identifies the most suitable items based on users' body chemistry, skin type, and lifestyle. This personalized approach is complemented by a smart subscription model, allowing consumers to conveniently receive their selected products as needed.

JustSpices

Series B in 2020
Just Spices is a Düsseldorf-based brand that specializes in manufacturing and distributing a wide range of spice blends and pure spices. Founded in 2014, the company aims to inspire consumers to enhance their culinary creativity by offering over 200 different spice products through its online platform and in various supermarkets. In 2018, Just Spices introduced the "Just Spices IN MINUTES" category, which features meal preparation kits that include spice mixes and recipes for quick and easy meal solutions, requiring only a few additional fresh ingredients. With a growing selection of 27 "fix" recipes, Just Spices is redefining the convenience of modern cooking, making it accessible for both everyday home cooks and commercial clients. The brand also offers customizable jars designed to preserve the quality of spices, ensuring that customers can enjoy fresh and flavorful cooking experiences.

Nom Nom

Series A in 2019
Nom Nom is a pet health company dedicated to improving the lives of dogs and cats everywhere. One meal at a time. In 2015, a group of pet parents sought an alternative solution to the mass-produced puppy chow bagged and banished to the bottom shelf. It didn’t feel right for Harlee (the Aussie Shepherd that started it all). It didn’t feel right for any pet. So they formed a small team that included a leading Board Certified Veterinary Nutritionist® and former Google engineer, who would go on to build an operational platform unmatched in the industry. The result? Subscription meal plans tailored to meet the unique nutritional needs of each pet. Perfectly portioned and delivered to your door. Today, those same pet parents still control every aspect of the process. Nom Nom customers know our recipes are formulated by us, prepped by us and packed by us. No shortcuts, no runarounds, no half-truths. We’re also on the cutting edge of all things pet health through research, study and publications. Seriously. Our in-house pet health experts (two Board Certified Veterinary Nutritionists, a Small Animal Nutritionist, a microbiologist and a whole litter of PhDs) work to advance pet health at large all while educating our community. So every pet can live their best life.
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