L Catterton is a private equity firm founded in 1989 and headquartered in Greenwich, Connecticut, with additional offices in Paris and across Asia. The firm specializes in investments in various consumer sectors, including personal care, food and beverages, retail, and media. L Catterton focuses on growth capital, leveraged buyouts, and middle-market companies, typically investing between €15 million and €40 million in enterprises valued from €50 million to €400 million. The firm aims to partner with distinctive businesses in attractive consumer categories, providing strategic support to enhance performance and returns. Its investment strategy extends across Europe, North America, and Asia, including markets like China and India. L Catterton's approach allows for both majority and minority stakes, and it is recognized as a leading player in the consumer-focused private equity space.
Partner, Managing Director and Co-Head of Technology Investing @ L Catterton Growth
Farah Khan
Managing Partner
Ido Krakowsky
Vice President
Marc Magliacano
Managing Partner
Saurabh Mehta
Partner
Jonathan H. Owsley
Managing Partner
Avik Pramanik
Partner
Shahab Rashid
Managing Partner and Co-Head of Private Credit
Chris Roberts
Partner
Rajan Shah
Principal
Howard Steyn
Partner
Andrew C. Taub
Managing Partner
Ravi Thakran
Managing Partner and Chairman
Nikhil Thukral
Managing Partner
John Wang
Principal
Elizabeth Wells
Principal
Ramiro Lauzan
Partner
Past deals in Nutrition
Wonderbelly
Series A in 2024
Wonderbelly specializes in digestive health products, focusing on solutions for heartburn and acid reflux symptoms. The company offers a line of antacid drugs that are formulated with non-genetically modified and vegan ingredients, including calcium carbonate, vegetable cellulose, vegetable stearate, maize starch, sucrose, and natural flavors. These products aim to provide relief from gastroenterological issues such as acid indigestion and upset stomach, catering to consumers seeking effective and health-conscious remedies for their digestive discomfort.
Butternut Box
Private Equity Round in 2023
Butternut Box is a UK-based startup that specializes in providing fresh, human-grade dog food made from real ingredients. Founded by friends Kev and Dave, the company emphasizes the quality and nutritional value of its meals. Butternut Box adopts a personalized approach, tailoring meal plans to meet the specific dietary needs and preferences of individual dogs. Pet owners can share details about their dogs, such as age, size, allergies, and dietary requirements, allowing Butternut Box to create customized meal plans. By delivering homemade, healthy meals directly to customers' doors, the company aims to enhance the health and well-being of dogs.
ZOE
Series B in 2022
Zoe is a personalized nutrition company that operates extensive nutrition-science studies, including the ZOE Health Study. By utilizing data on an unprecedented scale, Zoe seeks to enhance the health of individuals through a deeper understanding of the complex relationships between food, lifestyle, and health. The company initiates its program with at-home testing that assesses gut health, blood fat, and blood sugar responses. Based on the results, members receive tailored dietary recommendations designed to optimize their health and well-being. The accompanying mobile application provides ongoing insights, food scores, and advice for making healthier dietary choices over a four-week period. Zoe's research has been recognized in prominent peer-reviewed journals, underscoring its commitment to advancing the field of personalized nutrition.
Butternut Box
Venture Round in 2021
Butternut Box is a UK-based startup that specializes in providing fresh, human-grade dog food made from real ingredients. Founded by friends Kev and Dave, the company emphasizes the quality and nutritional value of its meals. Butternut Box adopts a personalized approach, tailoring meal plans to meet the specific dietary needs and preferences of individual dogs. Pet owners can share details about their dogs, such as age, size, allergies, and dietary requirements, allowing Butternut Box to create customized meal plans. By delivering homemade, healthy meals directly to customers' doors, the company aims to enhance the health and well-being of dogs.
Hungryroot
Series C in 2021
Hungryroot, Inc. is a New York-based online grocery platform that specializes in fresh vegetable-based foods, offering a diverse range of products including meals, sides, snacks, spreads, breakfast items, and noodles. Founded in 2015, the company utilizes artificial intelligence to provide personalized grocery services tailored to individual customer needs and dietary goals. Through its platform, Hungryroot delivers groceries and recipes while also assisting with meal planning and nutritional support. This innovative approach aims to help customers save time, reduce food waste, and make healthier eating choices. In addition to featuring various modern brands, Hungryroot develops its own line of healthy products, including popular items like the Black Bean Brownie Batter.
Kodiak Cakes
Acquisition in 2021
Kodiak Cakes, LLC is a producer of whole grain breakfast mixes, headquartered in Park City, Utah. Founded in 1995, the company specializes in a variety of products including pancake and waffle mixes, protein oatmeal, frozen waffles, muffins, granolas, dessert mixes, and gourmet syrups. Kodiak Cakes focuses on using whole grains and high-protein ingredients to create healthier alternatives to traditional breakfast and snack options. Their offerings are designed to promote active living and healthier eating, providing consumers with food products that are rich in fiber, vitamins, and antioxidants. The company distributes its products through both retail stores and online platforms.
Genki Forest
Venture Round in 2021
Genki Forest is a beverage company specializing in sugar-free and low-calorie drinks, catering to health-conscious consumers seeking flavorful options. The company manufactures a range of products, including sugar-free tea and flavored seltzer water, produced from natural ingredients. By focusing on health and affordability, Genki Forest aims to provide accessible beverage choices that meet the demands of a growing market interested in healthier lifestyles.
Nutrafol
Series B in 2019
Nutrafol is a leading hair growth supplement brand that emphasizes a holistic approach to wellness, focusing on the internal factors affecting hair health. Founded in 2014 and based in New York, the company offers clinically-backed nutraceutical supplements designed for both men and women. These products leverage the restorative properties of unique botanicals to address issues such as stress, hormonal imbalances, aging, and free radicals, which are known to impact hair growth and quality. Nutrafol's commitment to scientific research is supported by a team of doctors and researchers who explore advancements in genetics, biotechnology, and anti-aging medicine. The brand is endorsed by over 3,000 physicians, clinics, and stylists in the U.S., further establishing its reputation for delivering reliable results in hair health.
Persona
Series A in 2018
Persona (formerly Vitamin Packs), the next generation personalized nutrition program, helps consumers take the guesswork out of the dietary supplement aisle by using researched science to deliver personalized nutrition safely and conveniently. Persona uses thousands of personalized inputs to recommend supplements that meet individual needs and lifestyle habits. As a proud supporter of Vitamin Angels®, every Persona order provides two children who are malnourished a full year of vitamins. To learn more about Persona, please visit www.personanutrition.com.
Persona
Private Equity Round in 2018
Persona (formerly Vitamin Packs), the next generation personalized nutrition program, helps consumers take the guesswork out of the dietary supplement aisle by using researched science to deliver personalized nutrition safely and conveniently. Persona uses thousands of personalized inputs to recommend supplements that meet individual needs and lifestyle habits. As a proud supporter of Vitamin Angels®, every Persona order provides two children who are malnourished a full year of vitamins. To learn more about Persona, please visit www.personanutrition.com.
Snap Kitchen
Venture Round in 2015
Since 2010, we have worked hard to create a place for people to experience consciously crafted take-away food that is both delicious and nutritious. We are dedicated to educating our guests and providing healthy, chef-driven creations prepared with the highest quality ingredients available. Our menu offers a wide selection of meals, snacks, and cold-pressed juices that are made fresh daily, portion controlled, and nutritionally balanced.
The Nest Collective
Venture Round in 2012
The Nest Collective, Inc. produces organic food and snacks for babies, toddlers, and kids. The company was incorporated in 2008 and is based in Emeryville, California.
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