Bonfire Ventures

Founded in 2016, VoiceOps is a pioneering coaching enablement solution for call centers. It helps businesses enhance return on investment by improving coach effectiveness at scale. The platform drives lasting behavioral changes among representatives, leading to higher conversion rates, reduced attrition and ramp time, and improved customer experience across various industries such as financial services, consumer lending, insurance, education, travel, and hospitality.

Demoleap is an AI-powered platform designed to assist sales teams in conducting more effective product demonstrations. Founded in Israel with additional offices in Delaware and Ireland, the company's technology focuses on enhancing live demos by automating tracking and logging of demo activities. This allows sales representatives to concentrate on delivering value rather than managing the technical aspects of the demonstration. Demoleap is backed by several prominent investors, including 25madison, Ground Up Ventures, former Cisco CMO Blair Christie, Atrium Co-Founder Peter Kazanjy, Aforza CEO Dominic Dinard, Fourand CEO Chaim Lever, and David Magerman, managing partner and CTO at Differential Ventures.

Atrium is a San Francisco-based company that specializes in providing a data-driven sales management platform. Its service focuses on collecting and analyzing metadata from various sources, including email, calendars, phone communications, and customer relationship management systems. This comprehensive approach allows Atrium to deliver real-time insights into team performance, helping organizations make better-informed decisions. By identifying and addressing root causes of performance issues, the platform enables clients to effectively monitor project timelines and improve overall operational efficiency. Backed by prominent investors, Atrium aims to transform the way teams collaborate and work together.

Spekit, Inc. is a digital training solutions provider based in Denver, Colorado, incorporated in 2018. The company specializes in an AI-powered enablement platform that integrates seamlessly into an organization’s key applications, delivering just-in-time training and guidance to enhance productivity and efficiency for sales teams. Spekit's offerings include extensions for Outlook and Salesforce, which allow users to access essential content and embed training materials directly within their workflows. The platform is designed to provide bite-sized knowledge and support employees as they navigate new processes and technologies, thereby reducing onboarding time and increasing digital adoption. By serving various industries, Spekit aims to empower organizations to scale their revenue teams and improve performance without interrupting their daily operations.

Founded in 2019, Tourial specializes in creating a virtual platform for product marketing, training, and support. It delivers interactive product tours to enhance buyer education and improve sales teams' ability to engage prospects.

Trustpage is a developer of an AI-assisted trust center platform tailored for software teams, facilitating a centralized hub for managing and sharing security, privacy, and reliability information. The platform streamlines communication between customers and vendors, eliminating the inefficiencies of traditional methods such as email and spreadsheets. By utilizing artificial intelligence, Trustpage enhances the accuracy and speed of responses to security inquiries, enabling vendors to gain comprehensive visibility into the trust process. This capability not only shortens sales cycles but also helps vendors prioritize their development roadmaps effectively. Trustpage's approach aims to bolster trust in software companies while ensuring the safety of consumer data.

Thankful develops an AI-driven platform that automates repetitive customer queries, allowing agents to focus on complex issues. Its features include auto-replies, information gathering, ticket routing, and advanced scripts. Headquartered in Los Angeles.

Founded in 2019, Aforza develops cloud-based applications that empower consumer goods companies to optimize trade planning and field sales. Its platform integrates trade promotion management, retail execution, and AI-powered tools, enabling manufacturers and distributors to enhance sales effectiveness and improve route-to-market performance across multiple channels.

Atrium is a San Francisco-based company that specializes in providing a data-driven sales management platform. Its service focuses on collecting and analyzing metadata from various sources, including email, calendars, phone communications, and customer relationship management systems. This comprehensive approach allows Atrium to deliver real-time insights into team performance, helping organizations make better-informed decisions. By identifying and addressing root causes of performance issues, the platform enables clients to effectively monitor project timelines and improve overall operational efficiency. Backed by prominent investors, Atrium aims to transform the way teams collaborate and work together.

Spekit, Inc. is a digital training solutions provider based in Denver, Colorado, incorporated in 2018. The company specializes in an AI-powered enablement platform that integrates seamlessly into an organization’s key applications, delivering just-in-time training and guidance to enhance productivity and efficiency for sales teams. Spekit's offerings include extensions for Outlook and Salesforce, which allow users to access essential content and embed training materials directly within their workflows. The platform is designed to provide bite-sized knowledge and support employees as they navigate new processes and technologies, thereby reducing onboarding time and increasing digital adoption. By serving various industries, Spekit aims to empower organizations to scale their revenue teams and improve performance without interrupting their daily operations.

Invoca is a leader in conversation intelligence AI, empowering marketing, e-commerce, and contact center teams to boost revenue by extracting insights from customer calls. Its platform integrates with major tech platforms, enabling automated actions based on conversation data for enhanced digital touchpoints and improved experiences.

Spekit, Inc. is a digital training solutions provider based in Denver, Colorado, incorporated in 2018. The company specializes in an AI-powered enablement platform that integrates seamlessly into an organization’s key applications, delivering just-in-time training and guidance to enhance productivity and efficiency for sales teams. Spekit's offerings include extensions for Outlook and Salesforce, which allow users to access essential content and embed training materials directly within their workflows. The platform is designed to provide bite-sized knowledge and support employees as they navigate new processes and technologies, thereby reducing onboarding time and increasing digital adoption. By serving various industries, Spekit aims to empower organizations to scale their revenue teams and improve performance without interrupting their daily operations.

Founded in 2019, Aforza develops cloud-based applications that empower consumer goods companies to optimize trade planning and field sales. Its platform integrates trade promotion management, retail execution, and AI-powered tools, enabling manufacturers and distributors to enhance sales effectiveness and improve route-to-market performance across multiple channels.

Thankful develops an AI-driven platform that automates repetitive customer queries, allowing agents to focus on complex issues. Its features include auto-replies, information gathering, ticket routing, and advanced scripts. Headquartered in Los Angeles.

Involve.ai specializes in consolidating customer data and interactions into a comprehensive dashboard, enabling businesses to efficiently assess customer health and retention. By leveraging this centralized data, companies can proactively address potential churn and explore opportunities for revenue expansion through existing customers. Involve.ai aims to enhance customer engagement and improve overall business performance by providing actionable insights derived from organized customer information.

Retention Science is a Santa Monica-based software company that provides a data-driven marketing automation platform focused on retention. The platform uses artificial intelligence, big data analytics, and predictive modeling to profile and predict customer behavior, enabling marketers to deliver timely, relevant messages across multiple channels such as email, on-site displays, mobile, point of sale, and call centers. By analyzing behavioral, transactional, and demographic data, it helps clients target, engage, and retain customers, optimize campaigns, and drive incremental revenue. The platform automates lifecycle communications and incentives tailored to customer loyalty and purchasing likelihood, supporting marketing teams to build advocacy and sustain engagement. Brands such as Target, Neiman Marcus, and The Honest Company have used the platform to run multi-channel campaigns that increase conversions and customer lifetime value.

Lettuce is a developer of an order management system tailored for small and medium-sized businesses. The company offers a mobile sales application that allows users to capture, track, and process orders in real-time, regardless of their location. This system streamlines the order flow, facilitating automation and efficiency in the management of business transactions. By focusing on the unique needs of smaller enterprises, Lettuce aims to enhance operational productivity and improve customer service through its innovative solutions.