BDMI

TvScientific is a performance advertising platform focused on making connected TV (CTV) advertising accessible and measurable for brands and applications of all sizes. The platform utilizes data to demonstrate the true value of TV advertising while simplifying and automating the processes of CTV buying and optimization. TvScientific offers real-time reporting that allows users to monitor campaign performance effectively, ensuring that their advertising efforts achieve optimal results. Additionally, the platform features Always-On Incrementality testing, which provides insights into the incremental value generated by CTV campaigns, further assuring users that their marketing strategies are effective. By combining intuitive campaign management with digital-like measurement and attribution, TvScientific enables businesses to harness CTV as a scalable performance channel.

Letterhead is a digital publishing platform that simplifies the creation, distribution, and monetization of email newsletters. By automating key processes, it allows users to efficiently manage their newsletter content while integrating advertising and subscription features. The platform offers a range of customizable templates, enabling users to produce high-quality newsletters that can engage audiences effectively. With its focus on streamlining operations, Letterhead addresses the challenges of producing consistent newsletters, making it easier for users to drive revenue through ad placements and paid memberships.

Barometer is a company that offers an application aimed at helping organizations address biases in their text data. The company has developed an AI measurement platform specifically tailored for brand suitability in podcast advertising. This platform analyzes podcast content for various characteristics, including bias, language formality, and sensationalism. By utilizing artificial intelligence, Barometer provides transparent ratings that equip advertisers with essential metrics, allowing them to make informed decisions regarding their advertising strategies. Through its innovative approach, Barometer seeks to enhance accountability and promote fairness in media content.

Breef is a marketing agency platform that connects brands with boutique agencies to fulfill their digital and creative needs. Founded in New York by George Raptis and Emily Bibb, Breef allows users to post projects and find suitable agencies for various purposes, including digital marketing, web development, paid advertising, branding, creative campaigns, and public relations. The platform streamlines the process of finding and engaging with agencies, enabling clients to save time and resources on their advertising campaigns.

Digiphy operates a SaaS platform that enhances the connection between companies and consumers by transforming physical products and marketing materials into interactive digital experiences. This platform allows brands to deliver dynamic content at relevant moments, effectively turning each product into an ongoing digital marketing channel. By facilitating the collection of first-party and zero-party data, Digiphy helps businesses gain valuable insights, foster trust, and convert one-time buyers into loyal customers. The service aims to elevate brand storytelling, increase transparency, and accelerate sales while deepening consumer engagement.

Memorable is an AI-driven creative optimization platform that focuses on enhancing the effectiveness of advertising through advanced cognitive science techniques. Originating from research at MIT, the company employs brain-inspired deep learning models to assess the memorability and attention potential of visual content, including videos and images. Memorable’s technology allows businesses to predict the cognitive impact of their advertising materials, forecast conversion metrics for various audiences, and adjust content to achieve optimal performance before publication. This innovative approach is utilized by leading brands in the marketing sector, enabling them to make informed decisions based on key metrics related to branding and conversion.

Bounty is a web application that facilitates monetization for TikTok creators by allowing them to earn cashback through their brand reviews and recommendations. The platform incentivizes users to generate content based on their interactions and views, providing a financial reward for their engagement. This model not only benefits creators but also enables advertisers to access valuable user-generated content, enhancing their marketing efforts and reaching targeted audiences effectively. Bounty serves as a bridge between content creators and brands, fostering a collaborative environment that promotes both creativity and commercial opportunities.

Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.

boostr is a CRM management software that offers ad sales management services to its users.boostr features forecasting, delivery pacing, pipeline management, sales activity, revenue management, and client and contact management. Delivery pacing offers notifications regarding ad campaigns. Pipeline management offers automation services to its users. Sales activity offers client activity capture services.

Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.

boostr is a CRM management software that offers ad sales management services to its users.boostr features forecasting, delivery pacing, pipeline management, sales activity, revenue management, and client and contact management. Delivery pacing offers notifications regarding ad campaigns. Pipeline management offers automation services to its users. Sales activity offers client activity capture services.

ART19, Inc. specializes in podcast hosting, distribution, and ad serving technologies aimed at enhancing the monetization capabilities for content creators and advertisers. Founded in 2011 and headquartered in Oakland, California, the company offers tools that address challenges in ad targeting, replacement, and measurement. Its WarpFeed technology facilitates near real-time RSS ad insertion, which enables regional and international advertising and helps monetize back catalogs. By providing advanced listening metrics and a comprehensive platform for managing content and advertising operations, ART19 supports publishers and brands in maximizing revenue opportunities within the rapidly growing podcasting industry.

boostr is a CRM management software that offers ad sales management services to its users.boostr features forecasting, delivery pacing, pipeline management, sales activity, revenue management, and client and contact management. Delivery pacing offers notifications regarding ad campaigns. Pipeline management offers automation services to its users. Sales activity offers client activity capture services.

Nativo, Inc. is an advertising technology company that offers a platform designed for native advertising services catering to both publishers and brand advertisers. Founded in 2010 and headquartered in El Segundo, California, with additional offices in major cities like London, Los Angeles, San Francisco, New York, and Chicago, Nativo's platform enables publishers to easily manage and optimize content-based native advertisements across their media properties. The platform supports various functions, including campaign planning, buying, delivery, and analytics, allowing advertisers and agencies to maximize engagement with their brand content. Nativo's solutions are utilized by over 300 brands and 350 publishers, helping them automate and measure their native advertising efforts while enhancing the user experience through non-intrusive ad placements.

Pathmatics, Inc. is a digital advertising intelligence platform that serves advertisers, agencies, publishers, and ad technology providers. Founded in 2009 and located in Santa Monica, California, the company offers a comprehensive suite of data covering display, social, video, mobile, and native advertising. Its Pathsource technology identifies participants in the ad serving process, providing insights into ad performance for brands, their competitors, and entire industries. This data allows users to optimize their media and marketing strategies, minimize budget waste, and anticipate competitive movements. Pathmatics' analytics power offerings for major companies like Nielsen and Kantar Media, and its insights are utilized by agencies such as Mindshare and Mediacom. Initially known as Adomic, Inc., the company rebranded to Pathmatics in 2015.

boostr is a CRM management software that offers ad sales management services to its users.boostr features forecasting, delivery pacing, pipeline management, sales activity, revenue management, and client and contact management. Delivery pacing offers notifications regarding ad campaigns. Pipeline management offers automation services to its users. Sales activity offers client activity capture services.

A Million Ads Limited, founded in 2015 and based in London, United Kingdom, specializes in digital audio advertising services. The company utilizes contextual and audience-level data to deliver highly relevant and personalized advertisements to listeners. Its proprietary technology, the AMA studio, leverages various data sources—including purchase history, loyalty status, music preferences, and listener location—to tailor every aspect of an ad, such as voiceover and sound effects. A Million Ads also features a fully automated decision-making engine that can serve multiple ad versions through a single tag, achieving over 10 billion ad impressions across diverse audio formats, including streaming, podcasts, and broadcast radio. Additionally, the company's in-house creative team collaborates with leading brands to produce engaging campaigns. Independent third-party studies indicate that A Million Ads' campaigns positively impact key performance metrics such as brand recall, foot traffic, and sales.

Vemba has created the first player-agnostic technology solution for video distribution, allowing publishers to integrate third-party video content and advertising within their preferred editorial process and existing video workflow. Producers maintain better control of their content with Vemba, and publishers can feature original and complementary video without needing to adjust for unwieldy third-party players or advertising restrictions. With Vemba at the intersection of every transaction, both content owner and publisher receive real-time analytics on the performance of video and advertising, regardless of OVP, video player, ad server, or CDN.

boostr is a CRM management software that offers ad sales management services to its users.boostr features forecasting, delivery pacing, pipeline management, sales activity, revenue management, and client and contact management. Delivery pacing offers notifications regarding ad campaigns. Pipeline management offers automation services to its users. Sales activity offers client activity capture services.

OmniVirt is a technology company based in Millbrae, California, specializing in a virtual reality and 360° video distribution platform for brands and publishers. Established in 2012, the platform allows brands to easily upload, promote, and analyze immersive advertising content across a wide network of publishers. OmniVirt's innovative technology supports the creation of various ad formats, including 360°, 3D, VR, and AR, which have been shown to deliver significantly higher performance compared to traditional advertising methods. The platform is designed to be ad platform agnostic and boasts 99% browser compatibility, making it accessible for digital marketers. OmniVirt is recognized for its collaboration with renowned publishers such as The New York Times, The Wall Street Journal, and Forbes, enhancing the reach and effectiveness of immersive advertising campaigns.

Vemba has created the first player-agnostic technology solution for video distribution, allowing publishers to integrate third-party video content and advertising within their preferred editorial process and existing video workflow. Producers maintain better control of their content with Vemba, and publishers can feature original and complementary video without needing to adjust for unwieldy third-party players or advertising restrictions. With Vemba at the intersection of every transaction, both content owner and publisher receive real-time analytics on the performance of video and advertising, regardless of OVP, video player, ad server, or CDN.

Pathmatics, Inc. is a digital advertising intelligence platform that serves advertisers, agencies, publishers, and ad technology providers. Founded in 2009 and located in Santa Monica, California, the company offers a comprehensive suite of data covering display, social, video, mobile, and native advertising. Its Pathsource technology identifies participants in the ad serving process, providing insights into ad performance for brands, their competitors, and entire industries. This data allows users to optimize their media and marketing strategies, minimize budget waste, and anticipate competitive movements. Pathmatics' analytics power offerings for major companies like Nielsen and Kantar Media, and its insights are utilized by agencies such as Mindshare and Mediacom. Initially known as Adomic, Inc., the company rebranded to Pathmatics in 2015.

ZergNet is a content recommendation company that specializes in driving incremental traffic and unique visitors to its partners. By integrating its content recommendation module, ZergNet promotes clients' content across a network of major publishing partners, including well-known media companies. This approach not only enhances visibility but also allows for targeted return traffic to specific areas such as video and sponsored sections. Through its services, ZergNet helps digital publishers monetize their content and expand their audience by delivering curated and relevant recommendations. As a result, larger partners benefit from a substantial influx of unique visitors daily, contributing to increased sales revenue.

Marfeel is an ad tech platform that enables publishers to create, optimize, and monetize mobile websites in response to the growing prevalence of mobile traffic. The platform utilizes proprietary technology to analyze audience behavior and usage patterns, allowing it to dynamically adjust mobile site layouts. This optimization enhances readership, engagement, page views, and loading times, ultimately leading to increased ad revenue. Marfeel's user experience technology automatically synchronizes mobile content with desktop updates, ensuring consistency across platforms without requiring IT support. The cloud-based system simplifies mobile site maintenance, making it user-friendly and cost-effective for publishers. With over 20,000 partnerships with global ad networks, Marfeel connects publishers with premium advertisers, reaching an audience of more than 500 million readers monthly. The company has garnered recognition from Google and accolades such as being named a Top 100 European Startup by WIRED Magazine and a Cool Vendor in Mobile Marketing by Gartner. Marfeel is supported by strategic investors in the mobile sector, further solidifying its position in the industry.

Nativo, Inc. is an advertising technology company that offers a platform designed for native advertising services catering to both publishers and brand advertisers. Founded in 2010 and headquartered in El Segundo, California, with additional offices in major cities like London, Los Angeles, San Francisco, New York, and Chicago, Nativo's platform enables publishers to easily manage and optimize content-based native advertisements across their media properties. The platform supports various functions, including campaign planning, buying, delivery, and analytics, allowing advertisers and agencies to maximize engagement with their brand content. Nativo's solutions are utilized by over 300 brands and 350 publishers, helping them automate and measure their native advertising efforts while enhancing the user experience through non-intrusive ad placements.

Skimlinks is a prominent commerce content monetization platform that enables publishers to generate new revenue streams, reducing their reliance on traditional advertising. The platform automatically generates income for publishers by monetizing product links within commerce-related content, earning them a share of sales when readers make purchases through these links. Skimlinks provides access to over 60 affiliate networks, allowing publishers to earn commissions from approximately 27,000 merchants globally. The technology is designed to enhance click-through rates and earnings per click, thereby maximizing revenue potential. In 2017, the annual e-commerce transactions facilitated through Skimlinks' network reached $1 billion. The company serves a diverse clientele, including many of the top publishers in the US and UK, such as Conde Nast, Hearst, Buzzfeed, and the Huffington Post.

ZergNet is a content recommendation company that specializes in driving incremental traffic and unique visitors to its partners. By integrating its content recommendation module, ZergNet promotes clients' content across a network of major publishing partners, including well-known media companies. This approach not only enhances visibility but also allows for targeted return traffic to specific areas such as video and sponsored sections. Through its services, ZergNet helps digital publishers monetize their content and expand their audience by delivering curated and relevant recommendations. As a result, larger partners benefit from a substantial influx of unique visitors daily, contributing to increased sales revenue.

Jukin Media is a global entertainment company that specializes in user-generated video content, allowing amateur creators to monetize their work. With a library of over 50,000 carefully curated videos, Jukin Media markets this content to media companies and advertisers seeking authentic, engaging material. The company has established relationships with more than 1,000 major corporate brands, including Disney and CBS, and its videos have collectively garnered over 110 billion lifetime views. Jukin Media continuously updates its offerings with fresh content on trending topics, ensuring relevance for its partners. The company simplifies the licensing process, efficiently managing copyright ownership and payments to creators, which saves time and resources for its corporate clients. In addition to licensing, Jukin Media produces and sells its own long-form content and operates popular brands like The Pet Collective and FailArmy, which have attracted over 200 million fans. Its content has been showcased on various platforms, including FOX and MTV Networks, highlighting its influence in the viral video licensing industry.

Marfeel is an ad tech platform that enables publishers to create, optimize, and monetize mobile websites in response to the growing prevalence of mobile traffic. The platform utilizes proprietary technology to analyze audience behavior and usage patterns, allowing it to dynamically adjust mobile site layouts. This optimization enhances readership, engagement, page views, and loading times, ultimately leading to increased ad revenue. Marfeel's user experience technology automatically synchronizes mobile content with desktop updates, ensuring consistency across platforms without requiring IT support. The cloud-based system simplifies mobile site maintenance, making it user-friendly and cost-effective for publishers. With over 20,000 partnerships with global ad networks, Marfeel connects publishers with premium advertisers, reaching an audience of more than 500 million readers monthly. The company has garnered recognition from Google and accolades such as being named a Top 100 European Startup by WIRED Magazine and a Cool Vendor in Mobile Marketing by Gartner. Marfeel is supported by strategic investors in the mobile sector, further solidifying its position in the industry.

Nativo, Inc. is an advertising technology company that offers a platform designed for native advertising services catering to both publishers and brand advertisers. Founded in 2010 and headquartered in El Segundo, California, with additional offices in major cities like London, Los Angeles, San Francisco, New York, and Chicago, Nativo's platform enables publishers to easily manage and optimize content-based native advertisements across their media properties. The platform supports various functions, including campaign planning, buying, delivery, and analytics, allowing advertisers and agencies to maximize engagement with their brand content. Nativo's solutions are utilized by over 300 brands and 350 publishers, helping them automate and measure their native advertising efforts while enhancing the user experience through non-intrusive ad placements.

Since inception, StyleHaul has partnered with marquee global brands on multi-platform marketing programs that have sparked an industry shake-up, redefining the way agencies and brands value, purchase, and measure content. StyleHaul’s commitment to excellence and innovation, along with its dedication to fostering meaningful conversation between creators, brands, and their loyal communities, has made StyleHaul a leader in today’s ever-changing digital space.

Pathmatics, Inc. is a digital advertising intelligence platform that serves advertisers, agencies, publishers, and ad technology providers. Founded in 2009 and located in Santa Monica, California, the company offers a comprehensive suite of data covering display, social, video, mobile, and native advertising. Its Pathsource technology identifies participants in the ad serving process, providing insights into ad performance for brands, their competitors, and entire industries. This data allows users to optimize their media and marketing strategies, minimize budget waste, and anticipate competitive movements. Pathmatics' analytics power offerings for major companies like Nielsen and Kantar Media, and its insights are utilized by agencies such as Mindshare and Mediacom. Initially known as Adomic, Inc., the company rebranded to Pathmatics in 2015.

RegioHelden GmbH, founded in 2010 and based in Stuttgart, Germany, specializes in online marketing services, particularly in search engine optimization and marketing. The company supports entrepreneurs, small businesses, and regional companies, helping them leverage the internet to enhance their visibility and reach potential customers. RegioHelden provides tools that enable local advertisers to connect with their online audience, convert leads into clients, and measure the effectiveness of their marketing campaigns. Since August 2015, it has operated as a subsidiary of Ströer SE.

Semasio GmbH, founded in November 2010 and headquartered in Hamburg, Germany, specializes in user intelligence and targeting solutions for digital advertising. The company leverages statistical modeling and machine learning to assist marketers in profiling and targeting internet users effectively. Its offerings include Audience Targeting, Contextual Targeting, and Brand Fit Targeting, which utilize Natural Language Processing to analyze website content and create detailed user profiles. This enables clients, including global agency networks and advertisers, to identify specific target audiences and optimize their advertising strategies. Semasio's platform supports real-time advertising and provides tools for managing data ownership and transparency. With additional development centers in Denmark and Portugal, Semasio aims to enhance advertising efficiency while adhering to privacy standards.

Adspert is a Berlin-based ad tech company that specializes in optimizing pay-per-click (PPC) advertising campaigns for e-commerce businesses on platforms such as Amazon, eBay, Google, and Bing. By utilizing an artificial intelligence algorithm, Adspert's bid management tool automates the optimization process, including bid adjustments, seasonal considerations, and performance forecasting. This technology helps over 300 brands and agencies globally improve their advertising performance while saving time in their daily operations. Adspert provides a reporting dashboard to track campaign performance, enabling clients to achieve their business objectives more effectively.

RegioHelden GmbH, founded in 2010 and based in Stuttgart, Germany, specializes in online marketing services, particularly in search engine optimization and marketing. The company supports entrepreneurs, small businesses, and regional companies, helping them leverage the internet to enhance their visibility and reach potential customers. RegioHelden provides tools that enable local advertisers to connect with their online audience, convert leads into clients, and measure the effectiveness of their marketing campaigns. Since August 2015, it has operated as a subsidiary of Ströer SE.

Skimlinks is a prominent commerce content monetization platform that enables publishers to generate new revenue streams, reducing their reliance on traditional advertising. The platform automatically generates income for publishers by monetizing product links within commerce-related content, earning them a share of sales when readers make purchases through these links. Skimlinks provides access to over 60 affiliate networks, allowing publishers to earn commissions from approximately 27,000 merchants globally. The technology is designed to enhance click-through rates and earnings per click, thereby maximizing revenue potential. In 2017, the annual e-commerce transactions facilitated through Skimlinks' network reached $1 billion. The company serves a diverse clientele, including many of the top publishers in the US and UK, such as Conde Nast, Hearst, Buzzfeed, and the Huffington Post.

Pay by Shopping is an innovative tool that can be used to reach new customers, increase website traffic, and to raise conversion rates. Available on browser games, via Mobile, and as a Facebook-App, Pay by Shopping enables users to earn virtual currency and items, such as rebates, from a Publisher by shopping at an Advertiser. It drives incremental revenue for Publishers while at the same time serving as a performance marketing tool for online Advertisers. Advertisers gain new customers and see increased sales. Current partnerships include Facebook, OTTO, Zalando, Ubisoft, and Bigpoint. Pay by Shopping is a product of deal united GmbH. The firm is based in Munich with offices in Paris and San Francisco.

Mojiva Inc. is the parent company of the Mojiva, the mobile ad network and the Mocean Mobile, the mobile ad serving platform. It is led by a team of advertising and media veterans from Google, DoubleClick, Yahoo, Nokia and AdMob, with more than 100 years of collective experience in mobile marketing and technology. Mojiva, Inc. provides products and solutions that not only fuel the mobile advertising marketplace by bringing mobile ad buyers together with mobile content sellers, but that also solve unique challenges in the mobile marketing space. Solutions include tools to market your products and services to mobile users, monetize your mobile content, enable your global ad sales team to capitalize on an expanded media mix, control your inventory, or mobilize the brands your agency is working with.

Pay by Shopping is an innovative tool that can be used to reach new customers, increase website traffic, and to raise conversion rates. Available on browser games, via Mobile, and as a Facebook-App, Pay by Shopping enables users to earn virtual currency and items, such as rebates, from a Publisher by shopping at an Advertiser. It drives incremental revenue for Publishers while at the same time serving as a performance marketing tool for online Advertisers. Advertisers gain new customers and see increased sales. Current partnerships include Facebook, OTTO, Zalando, Ubisoft, and Bigpoint. Pay by Shopping is a product of deal united GmbH. The firm is based in Munich with offices in Paris and San Francisco.

Mojiva Inc. is the parent company of the Mojiva, the mobile ad network and the Mocean Mobile, the mobile ad serving platform. It is led by a team of advertising and media veterans from Google, DoubleClick, Yahoo, Nokia and AdMob, with more than 100 years of collective experience in mobile marketing and technology. Mojiva, Inc. provides products and solutions that not only fuel the mobile advertising marketplace by bringing mobile ad buyers together with mobile content sellers, but that also solve unique challenges in the mobile marketing space. Solutions include tools to market your products and services to mobile users, monetize your mobile content, enable your global ad sales team to capitalize on an expanded media mix, control your inventory, or mobilize the brands your agency is working with.

Intent Media Works provides technology and services for the distribution of licensed digital media content and advertising via the internet and peer-to-peer file trading systems. The company also provides security and various licensing options for digital media files and allows its clients for territory restrictions, expiration dates, variable pricing, and device output selection.