Xceed Foodservice Group

Xceed Foodservice Group, based in Roswell, Georgia, specializes in partnering with regional independent brokerage firms that operate within the food service ecosystem. The company is dedicated to enhancing sales and marketing services for food suppliers, helping them navigate the complex and localized networks of the food service industry. By leveraging the expertise of its partner brokerages, Xceed aims to facilitate growth and expansion opportunities for its clients in this sector.

Darin Pounds

CEO

Past deals in Mobile Advertising

Ritchie Marketing

Acquisition in 2025
Ritchie Marketing specializes in food brokerage services, focusing on grocery, bakery, produce, dairy, disposable, and packaging sectors. The company operates primarily in the Midwest retail market, including states such as Michigan, Ohio, Indiana, Illinois, Kentucky, Wisconsin, and Pennsylvania. Through systematic selling and effective customer relationship management utilizing CRM tools and mobile app support, Ritchie Marketing facilitates the placement and distribution of consumer products for food manufacturers. Customers can easily reach the company via mobile and email, enhancing communication and service efficiency.
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