Banner Capital Management

Banner Capital Management is a private equity firm established in 2018 and located in Salt Lake City, Utah. The firm specializes in providing partnership capital to family-owned and founder-led businesses across the United States. Banner focuses on investing in growth-stage ventures as well as generations-old family enterprises, aiming to support their development and long-term sustainability. Through its investment strategy, Banner seeks to empower these businesses by offering not only financial resources but also strategic guidance.

Tanner Ainge

Founder and CEO

Cameron Tanner

Managing Director

Cooper Ainge

Vice President

12 past transactions

Queen of Wraps

Private Equity Round in 2025
Griffco Partners Inc. operates as a business management entity that oversees a diverse range of visual marketing solutions. This includes vehicle wraps, tradeshow and event displays, signs, and custom tents. Through its divisions, such as Queen of Wraps, the company specializes in large format printing and car wrap advertising, aiming to enhance brand visibility for its clients. Griffco Partners Inc. focuses on leveraging visual communication tools to support businesses in their marketing efforts, providing comprehensive graphics solutions tailored to meet various advertising needs.

MANSCAPED

Series B in 2022
Manscaped’s product line was created specifically for a man’s distinctive grooming needs. Featuring specially formulated products to cleanse, moisturize, and deodorize, as well as tools engineered to give a man a close, refined appearance, Manscaped equips him with the right products and tools for the job in a complete manscaping system that is easy, powerful, and satisfying.

Route

Series B in 2022
Route is a shipping platform that enhances the online customer experience by offering a comprehensive solution for tracking and protecting orders. It seamlessly integrates with various retailers, allowing users to monitor their packages visually at any time and from any location. By addressing common shipping challenges, Route aims to foster brand loyalty among consumers by safeguarding their purchases against loss, theft, or damage. The platform provides an efficient way for customers to manage their online purchases, ensuring a reliable and secure delivery process.

Premier Plastics

Private Equity Round in 2021
Premier Plastics specializes in thin wall thermoforming and custom plastic packaging. Premier Plastics has the expertise required by manufacturers for creative custom tooling and design. This creative expertise is available for full-service blister packaging, clamshell packaging, point of sale displays, shipping trays as well as antistatic materials for the computer and electronic industries.

Oxygen Esports

Funding Round in 2021
Oxygen Esports is a multi-title esports organization focused on training and competition. The organization has established a strong reputation in the esports industry through a data-driven strategy for talent acquisition and fan engagement. Oxygen Esports hosts weekly tournaments, allowing players to showcase their skills and compete at various levels. Its leadership emphasizes results-oriented practices, contributing to the organization's growth and influence in the esports landscape since its inception.

Pattern

Venture Round in 2021
Pattern is an e-commerce acceleration platform that combines technology with industry expertise to enhance the growth of brands within the digital marketplace. The company specializes in providing digital marketing and consulting services tailored for the e-commerce sector, helping businesses navigate the complexities of global marketplaces and direct-to-consumer channels. By leveraging advanced technological solutions, Pattern supports brands in achieving significant and rapid growth in their online presence and sales.

Beam

Series E in 2021
Beam Technologies Inc. is a dental benefits company based in Columbus, Ohio, founded in 2012. It specializes in providing digital-first dental insurance plans that emphasize preventive care and ease-of-use. Beam’s offerings include dental insurance, which features perks such as floss, toothpaste, and the Beam Brush—a wirelessly connected toothbrush that allows users to track and monitor their brushing habits through a smartphone app. The company incorporates rewards for maintaining good dental hygiene into its policy pricing, making it a unique player in the dental benefits market.

Pattern

Series A in 2020
Pattern is an e-commerce acceleration platform that combines technology with industry expertise to enhance the growth of brands within the digital marketplace. The company specializes in providing digital marketing and consulting services tailored for the e-commerce sector, helping businesses navigate the complexities of global marketplaces and direct-to-consumer channels. By leveraging advanced technological solutions, Pattern supports brands in achieving significant and rapid growth in their online presence and sales.

MANSCAPED

Series A in 2020
Manscaped’s product line was created specifically for a man’s distinctive grooming needs. Featuring specially formulated products to cleanse, moisturize, and deodorize, as well as tools engineered to give a man a close, refined appearance, Manscaped equips him with the right products and tools for the job in a complete manscaping system that is easy, powerful, and satisfying.

Route

Convertible Note in 2019
Route is a shipping platform that enhances the online customer experience by offering a comprehensive solution for tracking and protecting orders. It seamlessly integrates with various retailers, allowing users to monitor their packages visually at any time and from any location. By addressing common shipping challenges, Route aims to foster brand loyalty among consumers by safeguarding their purchases against loss, theft, or damage. The platform provides an efficient way for customers to manage their online purchases, ensuring a reliable and secure delivery process.

Simplus

Series C in 2019
Simplus is a Platinum Salesforce partner specializing in quote-to-cash implementations. It provides enterprise-wide digital transformation through advisory, implementation, change management, custom configuration, and managed services.
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