Accel

Accel is a venture capital firm founded in 1983 and based in Palo Alto, California. It specializes in early and growth-stage investments, focusing primarily on technology startups in sectors such as cloud computing, software, digital media, and fintech. With additional offices in San Francisco, London, and Bangalore, Accel employs localized strategies to identify and support entrepreneurs capable of building category-defining businesses. The firm has a notable portfolio featuring companies like Facebook, Spotify, and Slack, reflecting its commitment to fostering innovation across various industries. Accel manages several funds, targeting investments ranging from $5 million to $15 million, and has a robust global presence that includes partnerships in India and China.

Radhika Ananth

Vice President

Radhika Ananth

Vice President

Yudi Anugrah

Investor

Casey Aylward

Partner

Julien Bek

Principal

Luca Bocchio

Partner

Andrew Braccia

General Partner

Andrei Brasoveanu

Partner

Katie Brown

Investor

Miles Clements

Partner

Adrian Colyer

Venture Partner

Kevin Comolli

Founding Partner

Anand Daniel

Partner

Ben Dooley

CFO

Peter Doyle

Investor

Christine Esserman

Partner

C. Alex Estevez

Venture Partner

Candice du Fretay

Investor

Rohit Ganapathy

Investor

Sameer Gandhi

Partner

Rishika Garg

Vice President

Martin Gibson

Technology Investor

Praachi Goenka

Investor

Bruce Golden

Partner

Graham Hutson

Investor

Sara Ittelson

Partner

Myrel Iturrey

Investor

Tanay Jagani

Investor

Chitranjan Jain

Investor

Dinesh Katiyar

Partner

Sanjay Khatri

Investor

Richard Kotite

Vice President

Gagan Kumar

General Partner

Ping Li

Partner

John Locke

Partner

Zhenya Loginov

Partner

Steve Loughlin

Partner

Eknoor Malhotra

Investor

Arun Mathew

Partner

Jonathan Mendelson

Investor

Gonzalo Mocorrea

Investor

Vasant Natarajan

Partner

Vas Natarajan

Partner

Harry Nelis

Partner

Nate Niparko

Partner

Maya S. Noeth

Partner

Rachit Parekh

Principal

Vijaysai Patnaik

Associate

Anagh Prasad

Investor

Varun Purandare

Principal and Investor

Ben Quazzo

Partner

Rafael Quintanilla

Investor

Aman Rai

Investor

Tim Rawlinson

Investor

Sagar Sanghvi

Partner

Antra Saxena

Investor

Tracy Sedlock

Chief Operating Partner

Jess Segal

IR Partner

Karan Shah

Investor

Manasi Shah

Investor

Sarthak Singh

Investor

Robert E. Sternberg

Investor

Diksha Sundarka

Investor

Prayank Swaroop

Partner

Ryan Sweeney

General Partner

Charles Tananbaum

Investor

Humza Tariq

Investor

Yuvraj Wadhwa

Investor

Cecilia Wang

Vice President

Matt Weigand

Partner

Eric Wolford

Venture Partner

Richard Wong

General Partner

Ivan Zhou

Partner

Hendrik Nelis Ph.D

Partner

Past deals in Outdoor Advertising

Amagi

Venture Round in 2022
Amagi Media Labs Pvt. Ltd. is a media technology company based in Bengaluru, India, specializing in cloud-managed broadcast and targeted advertising solutions for television networks and over-the-top (OTT) providers worldwide. Founded in 2008, Amagi offers a range of services including media playout, content delivery, and ad revenue generation. Its innovative technology includes CLOUDPORT for channel playout, THUNDERSTORM for OTT ad insertion, and STORM Channel Regionalization for precise content replacement. The company's platforms facilitate the launch, management, and monetization of live, linear, and on-demand channels, enabling clients to enhance existing broadcasts or establish new channels. With operations in key global markets such as Los Angeles, New York, London, and Mumbai, Amagi aims to deliver cost-effective and powerful advertising solutions tailored to the evolving media landscape.

Amagi

Private Equity Round in 2021
Amagi Media Labs Pvt. Ltd. is a media technology company based in Bengaluru, India, specializing in cloud-managed broadcast and targeted advertising solutions for television networks and over-the-top (OTT) providers worldwide. Founded in 2008, Amagi offers a range of services including media playout, content delivery, and ad revenue generation. Its innovative technology includes CLOUDPORT for channel playout, THUNDERSTORM for OTT ad insertion, and STORM Channel Regionalization for precise content replacement. The company's platforms facilitate the launch, management, and monetization of live, linear, and on-demand channels, enabling clients to enhance existing broadcasts or establish new channels. With operations in key global markets such as Los Angeles, New York, London, and Mumbai, Amagi aims to deliver cost-effective and powerful advertising solutions tailored to the evolving media landscape.

OPAL

Series B in 2016
Opal Labs Inc. operates a marketing collaboration platform designed for modern marketing teams. The platform enables organizations to plan, create, view, edit, and approve brand marketing content effectively. By facilitating alignment on strategy and streamlining the review process, Opal enhances content creation and distribution. Its intuitive interface connects various information and content, breaking down silos and reducing complexity within teams. Founded in 2009 and headquartered in Portland, Oregon, Opal focuses on improving collaboration among marketing professionals to achieve successful campaign outcomes.

Visto

Private Equity Round in 2016
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

Origami Logic

Series B in 2014
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

SureWaves

Series B in 2014
SureWaves MediaTech Private Limited is a technology-driven media solutions company based in Bengaluru, India, with additional offices across major cities in India and Dubai. Founded in 2006, it specializes in providing media convergence solutions, notably through its Skynet platform, a programmatic television advertising marketplace that allows marketers to effectively plan and purchase audience-targeted advertising on broadcast TV channels. The company also operates the SureWaves Spot TV Network, which connects brands with diverse audiences on local cable and regional satellite channels. SureWaves is focused on creating the SureWaves Media Grid, a comprehensive platform for ad aggregation, content delivery, and media planning, utilizing advancements in cloud computing for scalability. The company has filed over 40 patents related to its technology and has been recognized as an innovative start-up in the media sector. Through the integration of artificial intelligence and automation, SureWaves aims to enhance the accessibility and measurability of television advertising, ultimately transforming how advertisers engage with audiences.

Uniqode

Series B in 2013
Uniqode is a developer of a cloud-based mobile marketing platform that aims to bridge the gap between the digital and physical worlds. By utilizing innovative technology such as QR codes and BLE beacon technology, Uniqode enables businesses to create customized marketing campaigns that can be easily switched, tracked, and retargeted. The platform focuses on proximity marketing, allowing brands to engage customers in a personalized and context-aware manner, enhancing user experiences through indoor location services. Uniqode's mission is to facilitate the consumption of mobile content and connect a wide audience to relevant information and services in real time.

Visto

Venture Round in 2013
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

OpenX

Series E in 2013
OpenX Limited, based in Pasadena, California, specializes in digital advertising technology that assists businesses in managing ad revenue. Through its subsidiary, the company operates one of the largest and highest quality ad exchanges, enabling brands to deliver relevant advertising at a global scale. OpenX's technology aggregates and analyzes consumer interests in real time, ensuring that marketers effectively reach their target audiences. The platform supports over 30,000 recognized brands, 1,200 websites, and 2,000 premium mobile apps, providing insights into audience dynamics and facilitating efficient ad planning and purchasing across multiple screens. Additionally, OpenX offers an open-source ad server solution that allows publishers to access various ad networks, thereby reducing reliance on specific services like Google AdSense.

Origami Logic

Series A in 2012
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

MoPub

Series B in 2012
MoPub is a mobile monetization platform that enables publishers to enhance their revenue from advertising and mobile transactions. The platform provides a range of services, including real-time bidding, ad serving, cross-promotional capabilities, and ad network mediation. This comprehensive approach allows advertisers and demand-side buyers to access billions of ad impressions while utilizing hyper-targeted data from app publishers. Through its user-friendly interface, MoPub streamlines the monetization process for mobile application publishers, facilitating increased revenue opportunities in the competitive mobile advertising landscape.

YuMe

Venture Round in 2012
YuMe is a provider of digital video brand advertising solutions that drives inventory monetization and enables advertisers to reach targeted audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, its technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s market. YuMe was founded in 2004 by [Jayant Kadambi](https://www.crunchbase.com/person/jayant-kadambi#/entity) and [Ayyappan Sankaran](https://www.crunchbase.com/person/ayyappan-sankaran#/entity). It is headquartered in Redwood City, C.A. with European headquarters in London and nine additional offices worldwide.

Avito

Series B in 2012
Avito is an online trading platform based in Moscow, Russia, that specializes in classified advertisements. Founded in 2007 by Jonas Nordlander and Filip Engelbert, Avito allows users to buy and sell a wide variety of products and services, including coins, collectibles, electronics, memorabilia, and tickets for events. The platform supports small and medium-sized businesses by providing them with advertising and marketing services, enabling them to promote their offerings without incurring fees for ad placement. Avito serves as a vital marketplace for individuals and businesses alike, facilitating the exchange of goods and services across multiple categories.

myThings

Series D in 2012
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Endorse

Series A in 2012
Endorse is a mobile offline marketing platform designed for consumer product companies, enabling them to connect with shoppers on an individual level. The company allows consumers to earn rewards for their loyalty to favorite brands, effectively closing the online-to-offline purchase loop. By utilizing item-level receipt data, Endorse provides personalized offers tailored to consumers' purchase histories and social media profiles. This approach helps brands enhance their marketing strategies and engage customers more effectively, ultimately driving proven retail sales in physical stores.

SureWaves

Series A in 2011
SureWaves MediaTech Private Limited is a technology-driven media solutions company based in Bengaluru, India, with additional offices across major cities in India and Dubai. Founded in 2006, it specializes in providing media convergence solutions, notably through its Skynet platform, a programmatic television advertising marketplace that allows marketers to effectively plan and purchase audience-targeted advertising on broadcast TV channels. The company also operates the SureWaves Spot TV Network, which connects brands with diverse audiences on local cable and regional satellite channels. SureWaves is focused on creating the SureWaves Media Grid, a comprehensive platform for ad aggregation, content delivery, and media planning, utilizing advancements in cloud computing for scalability. The company has filed over 40 patents related to its technology and has been recognized as an innovative start-up in the media sector. Through the integration of artificial intelligence and automation, SureWaves aims to enhance the accessibility and measurability of television advertising, ultimately transforming how advertisers engage with audiences.

Uniqode

Series A in 2011
Uniqode is a developer of a cloud-based mobile marketing platform that aims to bridge the gap between the digital and physical worlds. By utilizing innovative technology such as QR codes and BLE beacon technology, Uniqode enables businesses to create customized marketing campaigns that can be easily switched, tracked, and retargeted. The platform focuses on proximity marketing, allowing brands to engage customers in a personalized and context-aware manner, enhancing user experiences through indoor location services. Uniqode's mission is to facilitate the consumption of mobile content and connect a wide audience to relevant information and services in real time.

MoPub

Series A in 2011
MoPub is a mobile monetization platform that enables publishers to enhance their revenue from advertising and mobile transactions. The platform provides a range of services, including real-time bidding, ad serving, cross-promotional capabilities, and ad network mediation. This comprehensive approach allows advertisers and demand-side buyers to access billions of ad impressions while utilizing hyper-targeted data from app publishers. Through its user-friendly interface, MoPub streamlines the monetization process for mobile application publishers, facilitating increased revenue opportunities in the competitive mobile advertising landscape.

OpenX

Series D in 2011
OpenX Limited, based in Pasadena, California, specializes in digital advertising technology that assists businesses in managing ad revenue. Through its subsidiary, the company operates one of the largest and highest quality ad exchanges, enabling brands to deliver relevant advertising at a global scale. OpenX's technology aggregates and analyzes consumer interests in real time, ensuring that marketers effectively reach their target audiences. The platform supports over 30,000 recognized brands, 1,200 websites, and 2,000 premium mobile apps, providing insights into audience dynamics and facilitating efficient ad planning and purchasing across multiple screens. Additionally, OpenX offers an open-source ad server solution that allows publishers to access various ad networks, thereby reducing reliance on specific services like Google AdSense.

UberMedia

Series B in 2011
UberMedia is a technology company headquartered in Pasadena, California, that specializes in targeted mobile advertising. It processes billions of social, demographic, and location signals daily to provide businesses with insights that enhance decision-making and consumer engagement. By delivering dynamic advertising solutions, UberMedia helps Fortune 500 companies across various sectors, including retail, automotive, entertainment, and consumer markets, achieve specific business goals such as increasing customer visits and boosting sales. The company is recognized as a pioneer in its field and has received accolades for its innovative approach.

MoPub

Seed Round in 2010
MoPub is a mobile monetization platform that enables publishers to enhance their revenue from advertising and mobile transactions. The platform provides a range of services, including real-time bidding, ad serving, cross-promotional capabilities, and ad network mediation. This comprehensive approach allows advertisers and demand-side buyers to access billions of ad impressions while utilizing hyper-targeted data from app publishers. Through its user-friendly interface, MoPub streamlines the monetization process for mobile application publishers, facilitating increased revenue opportunities in the competitive mobile advertising landscape.

myThings

Series C in 2010
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

YuMe

Venture Round in 2010
YuMe is a provider of digital video brand advertising solutions that drives inventory monetization and enables advertisers to reach targeted audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, its technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s market. YuMe was founded in 2004 by [Jayant Kadambi](https://www.crunchbase.com/person/jayant-kadambi#/entity) and [Ayyappan Sankaran](https://www.crunchbase.com/person/ayyappan-sankaran#/entity). It is headquartered in Redwood City, C.A. with European headquarters in London and nine additional offices worldwide.

YuMe

Series C in 2009
YuMe is a provider of digital video brand advertising solutions that drives inventory monetization and enables advertisers to reach targeted audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, its technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s market. YuMe was founded in 2004 by [Jayant Kadambi](https://www.crunchbase.com/person/jayant-kadambi#/entity) and [Ayyappan Sankaran](https://www.crunchbase.com/person/ayyappan-sankaran#/entity). It is headquartered in Redwood City, C.A. with European headquarters in London and nine additional offices worldwide.

Tumri

Venture Round in 2009
Founded in 2004 with the vision to re-imagine the online advertising experience, Tumri has developed an advertising platform that creates an interactive advertising experience. The Tumri solution—the AdPod—enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. Tumri was acquired by Collective in July 2011.

OpenX

Series C in 2009
OpenX Limited, based in Pasadena, California, specializes in digital advertising technology that assists businesses in managing ad revenue. Through its subsidiary, the company operates one of the largest and highest quality ad exchanges, enabling brands to deliver relevant advertising at a global scale. OpenX's technology aggregates and analyzes consumer interests in real time, ensuring that marketers effectively reach their target audiences. The platform supports over 30,000 recognized brands, 1,200 websites, and 2,000 premium mobile apps, providing insights into audience dynamics and facilitating efficient ad planning and purchasing across multiple screens. Additionally, OpenX offers an open-source ad server solution that allows publishers to access various ad networks, thereby reducing reliance on specific services like Google AdSense.

Visto

Series B in 2009
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

AdMob

Series C in 2008
AdMob is a mobile advertising network that helps app developers monetize and promote their mobile and tablet apps with ads. It provides solutions for discovery, branding, and monetization on the mobile Web. Its mobile advertising and monetization solutions include mobile sites; Mobile Analytics solution, which helps mobile site owners to gain insight into their traffic and site usage to make data-driven decisions about their mobile business; and Mobile Metrics Report, which offers insights into trends in the mobile ecosystem.

myThings

Series B in 2008
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Amobee

Series C in 2008
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

Mochi Media

Series B in 2008
Mochi Media is a San Francisco, CA based company that helps game developers around the world to monetize and distribute their games. The core product, MochiAds, is a platform focused around providing independent game developers with game analytics, distribution, tools and monetization while providing advertisers with turnkey opportunities to reach the one in three Internet users who play online games.

Mochi Media

Series A in 2008
Mochi Media is a San Francisco, CA based company that helps game developers around the world to monetize and distribute their games. The core product, MochiAds, is a platform focused around providing independent game developers with game analytics, distribution, tools and monetization while providing advertisers with turnkey opportunities to reach the one in three Internet users who play online games.

OpenX

Series B in 2007
OpenX Limited, based in Pasadena, California, specializes in digital advertising technology that assists businesses in managing ad revenue. Through its subsidiary, the company operates one of the largest and highest quality ad exchanges, enabling brands to deliver relevant advertising at a global scale. OpenX's technology aggregates and analyzes consumer interests in real time, ensuring that marketers effectively reach their target audiences. The platform supports over 30,000 recognized brands, 1,200 websites, and 2,000 premium mobile apps, providing insights into audience dynamics and facilitating efficient ad planning and purchasing across multiple screens. Additionally, OpenX offers an open-source ad server solution that allows publishers to access various ad networks, thereby reducing reliance on specific services like Google AdSense.

On Networks

Series B in 2007
ON Networks is a independent distributor and producer of original, episodic HD programming. The ON Networks AllScreen Syndication Network is one of the largest multi-screen TV show and video advertising distribution networks in the world. It's the first to deliver sponsored programs of any format from any content creator to a guaranteed number of global viewers wherever they watch shows – including TVs, computers, mobile phones, gaming or other devices as well as hotel, business and retail networks. The AllScreen Syndication Network can distribute TV shows and accompanying advertisements to millions of viewers each month across the United States and Europe through distribution partners including Verizon, AT&T, iTunes, TiVo, Telecom Italia and more. In addition to helping reach viewers on many screens, the AllScreen Network provides services that allow customers to directly publish video content and track audience engagement metrics and data. ON Networks also works with budding and professional content creators to produce a range of original video content, with shows such as Smart Girls at the Party, Play Value, The 5-Minute Drill, BackPack Picnic, Budget Health Nut, Cocktails on the Fly, Golf Tips, and Stump the Chef.

YuMe

Series B in 2007
YuMe is a provider of digital video brand advertising solutions that drives inventory monetization and enables advertisers to reach targeted audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, its technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s market. YuMe was founded in 2004 by [Jayant Kadambi](https://www.crunchbase.com/person/jayant-kadambi#/entity) and [Ayyappan Sankaran](https://www.crunchbase.com/person/ayyappan-sankaran#/entity). It is headquartered in Redwood City, C.A. with European headquarters in London and nine additional offices worldwide.

Mochi Media

Series A in 2007
Mochi Media is a San Francisco, CA based company that helps game developers around the world to monetize and distribute their games. The core product, MochiAds, is a platform focused around providing independent game developers with game analytics, distribution, tools and monetization while providing advertisers with turnkey opportunities to reach the one in three Internet users who play online games.

Tumri

Series B in 2007
Founded in 2004 with the vision to re-imagine the online advertising experience, Tumri has developed an advertising platform that creates an interactive advertising experience. The Tumri solution—the AdPod—enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. Tumri was acquired by Collective in July 2011.

YuMe

Series A in 2007
YuMe is a provider of digital video brand advertising solutions that drives inventory monetization and enables advertisers to reach targeted audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, its technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s market. YuMe was founded in 2004 by [Jayant Kadambi](https://www.crunchbase.com/person/jayant-kadambi#/entity) and [Ayyappan Sankaran](https://www.crunchbase.com/person/ayyappan-sankaran#/entity). It is headquartered in Redwood City, C.A. with European headquarters in London and nine additional offices worldwide.

AdMob

Series B in 2007
AdMob is a mobile advertising network that helps app developers monetize and promote their mobile and tablet apps with ads. It provides solutions for discovery, branding, and monetization on the mobile Web. Its mobile advertising and monetization solutions include mobile sites; Mobile Analytics solution, which helps mobile site owners to gain insight into their traffic and site usage to make data-driven decisions about their mobile business; and Mobile Metrics Report, which offers insights into trends in the mobile ecosystem.

Amobee

Series B in 2007
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

Double Fusion

Series C in 2006
Double Fusion, Inc. specializes in in-game and web-based advertising solutions aimed at marketers and their agencies, focusing on engaging the gamer demographic. Founded in 2004 and headquartered in San Francisco, the company offers a suite of tools, including fusion.sdk, which facilitates a range of in-game ad placements that can be served, tracked, and reported. Additionally, their fusion.runtime product enables the integration and management of various ad formats such as 2D, 3D, and video ads within games, while also supporting applications for PC back catalogue titles. Double Fusion has expanded its presence with offices in Los Angeles, Chicago, New York, Jerusalem, London, and Tokyo, reinforcing its global reach in the advertising sector.

On Networks

Series A in 2006
ON Networks is a independent distributor and producer of original, episodic HD programming. The ON Networks AllScreen Syndication Network is one of the largest multi-screen TV show and video advertising distribution networks in the world. It's the first to deliver sponsored programs of any format from any content creator to a guaranteed number of global viewers wherever they watch shows – including TVs, computers, mobile phones, gaming or other devices as well as hotel, business and retail networks. The AllScreen Syndication Network can distribute TV shows and accompanying advertisements to millions of viewers each month across the United States and Europe through distribution partners including Verizon, AT&T, iTunes, TiVo, Telecom Italia and more. In addition to helping reach viewers on many screens, the AllScreen Network provides services that allow customers to directly publish video content and track audience engagement metrics and data. ON Networks also works with budding and professional content creators to produce a range of original video content, with shows such as Smart Girls at the Party, Play Value, The 5-Minute Drill, BackPack Picnic, Budget Health Nut, Cocktails on the Fly, Golf Tips, and Stump the Chef.

Amobee

Series A in 2006
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

myThings

Series A in 2006
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

AdECN

Series A in 2006
AdECN is anautomated, real-time, auction-based, neutral exchange for buying and selling online display advertising.

Double Fusion

Series B in 2005
Double Fusion, Inc. specializes in in-game and web-based advertising solutions aimed at marketers and their agencies, focusing on engaging the gamer demographic. Founded in 2004 and headquartered in San Francisco, the company offers a suite of tools, including fusion.sdk, which facilitates a range of in-game ad placements that can be served, tracked, and reported. Additionally, their fusion.runtime product enables the integration and management of various ad formats such as 2D, 3D, and video ads within games, while also supporting applications for PC back catalogue titles. Double Fusion has expanded its presence with offices in Los Angeles, Chicago, New York, Jerusalem, London, and Tokyo, reinforcing its global reach in the advertising sector.

Offermatica

Series A in 2005
Offermatica Corporation specializes in website content testing and performance optimization, providing software solutions designed to test, measure, and enhance online marketing and advertising campaigns. The platform offers multivariate promotion testing and tools for optimizing forms and landing pages, which are applicable across various channels such as online advertisements, email campaigns, and pay-per-click listings. Offermatica has established strategic partnerships with several companies in the digital marketing space and serves a diverse clientele that includes notable brands like Monster.com, Intuit, and ESPN. Founded in 1996 and headquartered in San Francisco, California, with additional offices in New York and London, Offermatica became a subsidiary of Adobe Systems Inc. in December 2007.

Outsmart

Venture Round in 2005
Founded in 2001, Outsmart is a leading mobile solutions provider of convergence technologies. The Company offers its flagship product, the Plug ‘n Talk™ solution that allows mobile operators to reach out across national borders to tap into new user segments. Based on its Smart Convergence Platform, Outsmart enables operators to converge between mobile and VoIP. This ensures an opportunity to broaden their reach with new revenue generating services for both residential and business users

Tumri

Series A in 2005
Founded in 2004 with the vision to re-imagine the online advertising experience, Tumri has developed an advertising platform that creates an interactive advertising experience. The Tumri solution—the AdPod—enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. Tumri was acquired by Collective in July 2011.
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