Accel

Accel is a venture capital firm founded in 1983 and based in Palo Alto, California. It specializes in early and growth-stage investments, focusing primarily on technology startups in sectors such as cloud computing, software, digital media, and fintech. With additional offices in San Francisco, London, and Bangalore, Accel employs localized strategies to identify and support entrepreneurs capable of building category-defining businesses. The firm has a notable portfolio featuring companies like Facebook, Spotify, and Slack, reflecting its commitment to fostering innovation across various industries. Accel manages several funds, targeting investments ranging from $5 million to $15 million, and has a robust global presence that includes partnerships in India and China.

Radhika Ananth

Vice President

Radhika Ananth

Vice President

Yudi Anugrah

Investor

Casey Aylward

Partner

Julien Bek

Principal

Luca Bocchio

Partner

Andrew Braccia

General Partner

Andrei Brasoveanu

Partner

Katie Brown

Investor

Miles Clements

Partner

Adrian Colyer

Venture Partner

Kevin Comolli

Founding Partner

Anand Daniel

Partner

Ben Dooley

CFO

Peter Doyle

Investor

Christine Esserman

Partner

C. Alex Estevez

Venture Partner

Candice du Fretay

Investor

Rohit Ganapathy

Investor

Sameer Gandhi

Partner

Rishika Garg

Vice President

Martin Gibson

Technology Investor

Praachi Goenka

Investor

Bruce Golden

Partner

Graham Hutson

Investor

Sara Ittelson

Partner

Myrel Iturrey

Investor

Tanay Jagani

Investor

Chitranjan Jain

Investor

Dinesh Katiyar

Partner

Sanjay Khatri

Investor

Richard Kotite

Vice President

Gagan Kumar

General Partner

Ping Li

Partner

John Locke

Partner

Zhenya Loginov

Partner

Steve Loughlin

Partner

Eknoor Malhotra

Investor

Arun Mathew

Partner

Jonathan Mendelson

Investor

Gonzalo Mocorrea

Investor

Vasant Natarajan

Partner

Vas Natarajan

Partner

Harry Nelis

Partner

Nate Niparko

Partner

Maya S. Noeth

Partner

Rachit Parekh

Principal

Vijaysai Patnaik

Associate

Anagh Prasad

Investor

Varun Purandare

Principal and Investor

Ben Quazzo

Partner

Rafael Quintanilla

Investor

Aman Rai

Investor

Tim Rawlinson

Investor

Sagar Sanghvi

Partner

Antra Saxena

Investor

Tracy Sedlock

Chief Operating Partner

Jess Segal

IR Partner

Karan Shah

Investor

Manasi Shah

Investor

Sarthak Singh

Investor

Robert E. Sternberg

Investor

Diksha Sundarka

Investor

Prayank Swaroop

Partner

Ryan Sweeney

General Partner

Charles Tananbaum

Investor

Humza Tariq

Investor

Yuvraj Wadhwa

Investor

Cecilia Wang

Vice President

Matt Weigand

Partner

Eric Wolford

Venture Partner

Richard Wong

General Partner

Ivan Zhou

Partner

Hendrik Nelis Ph.D

Partner

Past deals in Digital Marketing

Passionfruit

Seed Round in 2022
Passionfruit is a platform designed to connect independent marketing professionals with startups and enterprises seeking marketing support. By creating a digital space for freelancers, Passionfruit allows companies to access a diverse pool of highly-vetted marketing talent, including experts in digital marketing, branding, public relations, and content creation. This model aims to alleviate the challenges of hiring, enabling businesses to collaborate efficiently with skilled independent workers. Passionfruit's approach facilitates growth for companies by streamlining the process of finding and engaging specialized marketing professionals on demand.

DSLR Technologies

Seed Round in 2022
DSLR Technologies is creating a video-led, social-first e-commerce platform that focuses on the requirements and behavior of one such neglected client category. DSLR Technologies is headquartered in Bangalore, India and was founded in 2021.

Rigi

Series A in 2022
Developer of digital commerce platform intended to help influencers and celebrities grow, manage and monetize their users' community. The company's platform helps creators to sell short courses, find ways to leverage their online communities, and create monthly and quarterly subscription plans for their followers to access these private and paid courses, enabling influencers to handle subscription reminders, retargeting, and promotions to reach their communities.

RetainIQ

Seed Round in 2022
RetainIQ is an e-commerce marketing company that specializes in enhancing online sales for global brands. The company offers a platform that allows businesses to effectively segment their customer base and deliver personalized messages using artificial intelligence. By leveraging AI technology, RetainIQ helps brands create tailored experiences for their customers, facilitating both customer conversion and retention. This approach enables brands to engage with their audience at scale, ultimately driving growth in their online sales.

Mensa

Series B in 2021
Mensa Brands’ business model involves investing working capital and picking up equity in other D2C startups and scaling their brands' presence online

Mensa

Venture Round in 2021
Mensa Brands’ business model involves investing working capital and picking up equity in other D2C startups and scaling their brands' presence online

Mensa

Series A in 2021
Mensa Brands’ business model involves investing working capital and picking up equity in other D2C startups and scaling their brands' presence online

Klaviyo

Series D in 2021
Klaviyo, Inc. is a marketing automation and email platform that specializes in helping businesses grow through effective email marketing strategies. Founded in 2012 and headquartered in Boston, Massachusetts, with an additional office in London, Klaviyo provides a comprehensive suite of tools that includes email marketing software, segmentation capabilities, analytics, and customer profiling. The platform allows users to create personalized newsletters and automated emails, such as reminders for abandoned carts and order follow-ups, without requiring extensive resources. Klaviyo integrates seamlessly with various customer data sources, enabling businesses to manage data at scale, deliver engaging experiences across multiple channels, and measure marketing outcomes effectively.

Klaviyo

Series C in 2020
Klaviyo, Inc. is a marketing automation and email platform that specializes in helping businesses grow through effective email marketing strategies. Founded in 2012 and headquartered in Boston, Massachusetts, with an additional office in London, Klaviyo provides a comprehensive suite of tools that includes email marketing software, segmentation capabilities, analytics, and customer profiling. The platform allows users to create personalized newsletters and automated emails, such as reminders for abandoned carts and order follow-ups, without requiring extensive resources. Klaviyo integrates seamlessly with various customer data sources, enabling businesses to manage data at scale, deliver engaging experiences across multiple channels, and measure marketing outcomes effectively.

koodos

Pre Seed Round in 2020
Operator of a digital platform designed to empower users to manage their data and enhance their online experiences. The company offers innovative products for personal data management and secure integrations, enabling individuals and developers to gain control over their digital lives and foster data portability.

CleverTap

Series B in 2019
CleverTap is a mobile engagement and analytics platform designed to assist brands in enhancing customer lifetime value through personalized experiences. Founded in 2013 and headquartered in Mountain View, California, the platform integrates real-time customer insights, advanced segmentation, and multi-channel messaging into a cohesive marketing solution. It enables businesses to create tailored journeys for their customers throughout their lifecycles, offering features such as fast app and web analytics, A/B testing, and personalization. CleverTap's AI capabilities provide insightful and prescriptive analytics, allowing companies to make informed decisions and optimize customer interactions in real time.

CleverTap

Venture Round in 2017
CleverTap is a mobile engagement and analytics platform designed to assist brands in enhancing customer lifetime value through personalized experiences. Founded in 2013 and headquartered in Mountain View, California, the platform integrates real-time customer insights, advanced segmentation, and multi-channel messaging into a cohesive marketing solution. It enables businesses to create tailored journeys for their customers throughout their lifecycles, offering features such as fast app and web analytics, A/B testing, and personalization. CleverTap's AI capabilities provide insightful and prescriptive analytics, allowing companies to make informed decisions and optimize customer interactions in real time.

OPAL

Series B in 2016
Opal Labs Inc. operates a marketing collaboration platform designed for modern marketing teams. The platform enables organizations to plan, create, view, edit, and approve brand marketing content effectively. By facilitating alignment on strategy and streamlining the review process, Opal enhances content creation and distribution. Its intuitive interface connects various information and content, breaking down silos and reducing complexity within teams. Founded in 2009 and headquartered in Portland, Oregon, Opal focuses on improving collaboration among marketing professionals to achieve successful campaign outcomes.

Zarget

Series A in 2016
Zarget is a website optimization company that specializes in conversion rate optimization software for small- and medium-sized businesses. Founded in 2015 and based in Walnut, California, Zarget provides a comprehensive platform that includes features such as A/B testing, funnel analysis, heat maps, click maps, and live data reporting. The software is designed to help marketers understand user interactions on their websites, enabling them to make data-driven decisions to enhance customer engagement and boost conversions. By utilizing tools like split URL testing and session recording, Zarget assists businesses in increasing orders, customer interactions, and signups through actionable insights derived from user metrics. As of August 2017, Zarget operates as a subsidiary of Freshworks Inc.

Visto

Private Equity Round in 2016
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

Zarget

Seed Round in 2016
Zarget is a website optimization company that specializes in conversion rate optimization software for small- and medium-sized businesses. Founded in 2015 and based in Walnut, California, Zarget provides a comprehensive platform that includes features such as A/B testing, funnel analysis, heat maps, click maps, and live data reporting. The software is designed to help marketers understand user interactions on their websites, enabling them to make data-driven decisions to enhance customer engagement and boost conversions. By utilizing tools like split URL testing and session recording, Zarget assists businesses in increasing orders, customer interactions, and signups through actionable insights derived from user metrics. As of August 2017, Zarget operates as a subsidiary of Freshworks Inc.

Qubit

Series C in 2016
Qubit Digital Limited specializes in developing software solutions that manage and analyze large data sets to enhance online customer experiences. The company offers a range of products, including tag management, marketing attribution, customer intelligence, and web personalization solutions. Its notable offerings include OpenTag, an open-source tag management system that streamlines the management of third-party technologies, and Qubit Pro, a platform for personalizing user experiences based on visitor data. Additionally, Qubit provides solutions for customer analytics, web testing, and product discovery, catering primarily to e-commerce, publishing, and lead generation sectors. By leveraging rich customer data and advanced technology, Qubit aims to help businesses improve marketing efficiency and increase revenue through personalized customer interactions. Founded in 2010 and headquartered in London, Qubit has expanded its presence with offices in major cities including New York and Paris, serving prominent brands in the global market.

CleverTap

Series A in 2015
CleverTap is a mobile engagement and analytics platform designed to assist brands in enhancing customer lifetime value through personalized experiences. Founded in 2013 and headquartered in Mountain View, California, the platform integrates real-time customer insights, advanced segmentation, and multi-channel messaging into a cohesive marketing solution. It enables businesses to create tailored journeys for their customers throughout their lifecycles, offering features such as fast app and web analytics, A/B testing, and personalization. CleverTap's AI capabilities provide insightful and prescriptive analytics, allowing companies to make informed decisions and optimize customer interactions in real time.

Qubit

Series B in 2014
Qubit Digital Limited specializes in developing software solutions that manage and analyze large data sets to enhance online customer experiences. The company offers a range of products, including tag management, marketing attribution, customer intelligence, and web personalization solutions. Its notable offerings include OpenTag, an open-source tag management system that streamlines the management of third-party technologies, and Qubit Pro, a platform for personalizing user experiences based on visitor data. Additionally, Qubit provides solutions for customer analytics, web testing, and product discovery, catering primarily to e-commerce, publishing, and lead generation sectors. By leveraging rich customer data and advanced technology, Qubit aims to help businesses improve marketing efficiency and increase revenue through personalized customer interactions. Founded in 2010 and headquartered in London, Qubit has expanded its presence with offices in major cities including New York and Paris, serving prominent brands in the global market.

Hootsuite

Series C in 2014
Hootsuite Media Inc. operates a leading social media management platform that enables organizations to manage their social media presence across various networks from a single, integrated dashboard. Founded in 2008 and headquartered in Vancouver, Canada, Hootsuite serves over 15 million users, including more than 800 Fortune 1000 companies. The platform provides tools for scheduling posts, managing content, measuring performance, and organizing social streams, as well as offering educational resources and certification programs. Hootsuite features several plans tailored for different users, including a free option for personal use, a Pro plan for small businesses, and an Enterprise plan for larger organizations. The company also offers specific tools such as Hootlet for link shortening and Google My Business integration for managing customer interactions. Hootsuite caters to various industries, including finance, government, healthcare, and education, and has a global presence with offices in major cities around the world.

CleverTap

Seed Round in 2014
CleverTap is a mobile engagement and analytics platform designed to assist brands in enhancing customer lifetime value through personalized experiences. Founded in 2013 and headquartered in Mountain View, California, the platform integrates real-time customer insights, advanced segmentation, and multi-channel messaging into a cohesive marketing solution. It enables businesses to create tailored journeys for their customers throughout their lifecycles, offering features such as fast app and web analytics, A/B testing, and personalization. CleverTap's AI capabilities provide insightful and prescriptive analytics, allowing companies to make informed decisions and optimize customer interactions in real time.

Krux

Series B in 2014
Krux Digital Inc. develops a cloud-based data management platform designed for marketers, media companies, publishers, and agencies on a global scale. The platform consolidates consumer data from various sources and devices, analyzes individual preferences, and activates this data in real time across multiple channels, including desktop, mobile, social, and video. Founded in 2010 and headquartered in San Francisco, Krux operates additional offices in major cities worldwide. The company provides a comprehensive range of services, including audience data management, identity management, and cross-channel frequency management. With its platform, Krux enables businesses to deliver tailored content, advertising, and shopping experiences, making it easier to engage audiences effectively. As of November 2016, Krux operates as a subsidiary of Salesforce.com.

URX

Series A in 2014
URX empowers publishers to monetize mobile content and enables advertisers to drive mobile commerce. The world's most forward-thinking companies use URX to connect users directly to relevant commerce experiences.

Origami Logic

Series B in 2014
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

Uniqode

Series B in 2013
Uniqode is a developer of a cloud-based mobile marketing platform that aims to bridge the gap between the digital and physical worlds. By utilizing innovative technology such as QR codes and BLE beacon technology, Uniqode enables businesses to create customized marketing campaigns that can be easily switched, tracked, and retargeted. The platform focuses on proximity marketing, allowing brands to engage customers in a personalized and context-aware manner, enhancing user experiences through indoor location services. Uniqode's mission is to facilitate the consumption of mobile content and connect a wide audience to relevant information and services in real time.

Nomi

Series A in 2013
Nomi's Marketing Platform helps businesses optimize their brick and mortar stores just like their website.

Hootsuite

Series B in 2013
Hootsuite Media Inc. operates a leading social media management platform that enables organizations to manage their social media presence across various networks from a single, integrated dashboard. Founded in 2008 and headquartered in Vancouver, Canada, Hootsuite serves over 15 million users, including more than 800 Fortune 1000 companies. The platform provides tools for scheduling posts, managing content, measuring performance, and organizing social streams, as well as offering educational resources and certification programs. Hootsuite features several plans tailored for different users, including a free option for personal use, a Pro plan for small businesses, and an Enterprise plan for larger organizations. The company also offers specific tools such as Hootlet for link shortening and Google My Business integration for managing customer interactions. Hootsuite caters to various industries, including finance, government, healthcare, and education, and has a global presence with offices in major cities around the world.

Visto

Venture Round in 2013
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

Origami Logic

Series A in 2012
Origami Logic, Inc. is a marketing analytics company based in Mountain View, California, established in 2011. The company specializes in providing a marketing signal measurement platform that collects and harmonizes data from various online and offline marketing channels, including web, email, social media, search, and video. This platform enables marketers to analyze and optimize their campaign investments by providing insights into the effectiveness of their marketing efforts. Global brands such as Procter & Gamble, HP, JCPenney, Intel, and Omni Hotels utilize Origami Logic's solutions to unify their marketing data, allowing them to search and organize this information in real-time. By empowering non-technical marketers to understand their marketing performance, Origami Logic helps organizations improve their overall impact. The company operates as a subsidiary of Intuit Inc. since a transaction announced in May 2019.

Pontis

Series D in 2012
Pontis operates through its primary product, the Marketing Delivery Platform (MDP) for Communication Service Providers (CSPs). This marketing software system supports real time, automatic execution and fulfillment of personal and contextual marketing activities across platforms and customer touch points. By constantly tracking customers behaviour, preferences and response to offers; automating dynamic execution of marketing activities in response to these parameters; and allowing event-based, contextual dialogue with customers; the Pontis MDP has been proven to deliver Mobile, TV and fix line service providers double digit improvements in ARPU, service adoption and customer retention, while improving customer experience.

Adroll

Series B in 2012
NextRoll Inc. is a marketing and data technology company with a mission to accelerate growth for companies, big and small. Our proprietary data and machine learning powers data-driven marketing for over 37,000 customers. We empower growth through our three business units: AdRoll, a growth platform for ambitious DTC companies, RollWorks, an account-based platform for ambitious B2B companies, and NextRoll Platform Services, a marketing-technology-as-a-service offering that enables businesses the flexibility to build and enhance their marketing solutions. NextRoll Inc. is a privately-held company headquartered in San Francisco, CA NextRoll is headquartered in San Francisco, with offices in Boston, Chicago, Dublin, New York, Salt Lake City and Sydney.

Hownd

Venture Round in 2012
Hownd, formerly known as LocBox, provides local businesses with effective marketing solutions designed to generate repeat customers and increase foot traffic. By offering a comprehensive Integrated Marketing product, Hownd enables businesses to manage campaigns across various channels—including email, social media, and text messaging—through a single dashboard. This approach helps local establishments, often lacking the expertise and resources for effective marketing, connect with their best customers in a timely and relevant manner. Hownd focuses on industries such as entertainment, health and beauty, and food and beverage, allowing these businesses to move away from generic marketing strategies that yield minimal results. With a growing client base that includes hundreds of businesses and franchises across the U.S., Hownd effectively manages millions of emails and social media interactions, empowering local owners to drive revenue and enhance customer engagement.

myThings

Series D in 2012
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Endorse

Series A in 2012
Endorse is a mobile offline marketing platform designed for consumer product companies, enabling them to connect with shoppers on an individual level. The company allows consumers to earn rewards for their loyalty to favorite brands, effectively closing the online-to-offline purchase loop. By utilizing item-level receipt data, Endorse provides personalized offers tailored to consumers' purchase histories and social media profiles. This approach helps brands enhance their marketing strategies and engage customers more effectively, ultimately driving proven retail sales in physical stores.

Krux

Series A in 2011
Krux Digital Inc. develops a cloud-based data management platform designed for marketers, media companies, publishers, and agencies on a global scale. The platform consolidates consumer data from various sources and devices, analyzes individual preferences, and activates this data in real time across multiple channels, including desktop, mobile, social, and video. Founded in 2010 and headquartered in San Francisco, Krux operates additional offices in major cities worldwide. The company provides a comprehensive range of services, including audience data management, identity management, and cross-channel frequency management. With its platform, Krux enables businesses to deliver tailored content, advertising, and shopping experiences, making it easier to engage audiences effectively. As of November 2016, Krux operates as a subsidiary of Salesforce.com.

Dealer.com

Venture Round in 2011
Dealer.com, a Dealertrack Technologies Solution (NASDAQ: TRAK), provides an integrated platform of Inventory, Advertising, Website and CRM products which allow OEMs, dealer groups, retailers and agencies to leverage advanced digital technology and data to better engage and connect with their customers. Based in Burlington, Vermont, Dealer.com, representing the Digital Marketing Solutions group within Dealertrack, practices a deep commitment to its culture of innovation, with a focus on health and wellness, making it one of the most desirable places to work, and a valuable partner for automotive retailers. About Us Great companies start with an idea and an inspiration. Our idea was to make the car buying process better, faster and simpler. And our inspiration was technology. In 1997 that spark led Mark Bonfigli, Rick Gibbs, Mike Lane, Jamie LaScolea and Ryan Dunn to found Dealer.com and begin redefining the expectations of the auto industry. By bringing a full suite of digital marketing tools to OEMs and dealers, coupled with direct consultation to make those tools work harder for customers, we helped to change the digital face of the industry. But we didn’t just focus on the world outside – we looked inward, to see how we could create a work environment that was unlike any other – where the desire to be creative, innovative, healthy, expressive and fun were nurtured and appreciated at a whole new level. It was the collective fostering of these missions that made Dealer.com what it is today: an 850-person strong company with bi-coastal offices serving 40 percent of the auto industry’s marketing needs; all made possible through a culture rich in openness, wellness, development, community engagement, and individuality.

Uniqode

Series A in 2011
Uniqode is a developer of a cloud-based mobile marketing platform that aims to bridge the gap between the digital and physical worlds. By utilizing innovative technology such as QR codes and BLE beacon technology, Uniqode enables businesses to create customized marketing campaigns that can be easily switched, tracked, and retargeted. The platform focuses on proximity marketing, allowing brands to engage customers in a personalized and context-aware manner, enhancing user experiences through indoor location services. Uniqode's mission is to facilitate the consumption of mobile content and connect a wide audience to relevant information and services in real time.

StumbleUpon

Series B in 2011
StumbleUpon is a content discovery platform that helps users find and engage with personalized web content. With over 25 million users, it curates a diverse range of information and entertainment tailored to individual preferences. The platform enables users to discover new and original web pages, share their favorites, and provide ratings and reviews, enhancing the overall experience of content exploration. Additionally, StumbleUpon offers a Paid Discovery service utilized by more than 80,000 brands and marketers to promote their products and services, allowing them to reach potential customers effectively. The platform has established itself as a valuable tool for both users seeking engaging content and marketers looking to enhance their visibility online.

UberMedia

Series B in 2011
UberMedia is a technology company headquartered in Pasadena, California, that specializes in targeted mobile advertising. It processes billions of social, demographic, and location signals daily to provide businesses with insights that enhance decision-making and consumer engagement. By delivering dynamic advertising solutions, UberMedia helps Fortune 500 companies across various sectors, including retail, automotive, entertainment, and consumer markets, achieve specific business goals such as increasing customer visits and boosting sales. The company is recognized as a pioneer in its field and has received accolades for its innovative approach.

myThings

Series C in 2010
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Visto

Series B in 2009
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its flagship product, the Visto Enterprise Advertising Hub, is a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners, optimize advertising expenditures, and measure performance effectively. By providing robust analytics, Visto allows users to drive efficiencies and improve return on investment. Additionally, Visto's platform facilitates the unification of the programmatic advertising ecosystem, allowing for the optimization of audience reach and messaging across various media channels.

StumbleUpon

Series A in 2009
StumbleUpon is a content discovery platform that helps users find and engage with personalized web content. With over 25 million users, it curates a diverse range of information and entertainment tailored to individual preferences. The platform enables users to discover new and original web pages, share their favorites, and provide ratings and reviews, enhancing the overall experience of content exploration. Additionally, StumbleUpon offers a Paid Discovery service utilized by more than 80,000 brands and marketers to promote their products and services, allowing them to reach potential customers effectively. The platform has established itself as a valuable tool for both users seeking engaging content and marketers looking to enhance their visibility online.

Pontis

Series C in 2009
Pontis operates through its primary product, the Marketing Delivery Platform (MDP) for Communication Service Providers (CSPs). This marketing software system supports real time, automatic execution and fulfillment of personal and contextual marketing activities across platforms and customer touch points. By constantly tracking customers behaviour, preferences and response to offers; automating dynamic execution of marketing activities in response to these parameters; and allowing event-based, contextual dialogue with customers; the Pontis MDP has been proven to deliver Mobile, TV and fix line service providers double digit improvements in ARPU, service adoption and customer retention, while improving customer experience.

myThings

Series B in 2008
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Adroll

Series A in 2008
NextRoll Inc. is a marketing and data technology company with a mission to accelerate growth for companies, big and small. Our proprietary data and machine learning powers data-driven marketing for over 37,000 customers. We empower growth through our three business units: AdRoll, a growth platform for ambitious DTC companies, RollWorks, an account-based platform for ambitious B2B companies, and NextRoll Platform Services, a marketing-technology-as-a-service offering that enables businesses the flexibility to build and enhance their marketing solutions. NextRoll Inc. is a privately-held company headquartered in San Francisco, CA NextRoll is headquartered in San Francisco, with offices in Boston, Chicago, Dublin, New York, Salt Lake City and Sydney.

Amobee

Series C in 2008
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

Mode Media

Series D in 2008
Mode Media, a top 10 U.S. media property with 136 million unique users a month, was founded in Silicon Valley in 2004 with a simple, yet powerful idea—to help people discover relevant content by combining the power of human curation of premium content with technology that distributes the right content to the right people at the right time. Today, Mode Media is building the largest independent premium video and content platform for creators powered by distribution and streaming technology that delivers targeted native videos, content and branded entertainment at scale in real-time. Mode.com is an owned & operated social networking platform where creators can upload videos and build content stories. Content on Mode is curated by professional editors and distributed in user feeds—personalized by the Mode content algorithm technology. Since launch six months ago, Mode has grown from zero to 31 million unique monthly users, and crossed over 1 billion streamed video views.

Pontis

Series B in 2007
Pontis operates through its primary product, the Marketing Delivery Platform (MDP) for Communication Service Providers (CSPs). This marketing software system supports real time, automatic execution and fulfillment of personal and contextual marketing activities across platforms and customer touch points. By constantly tracking customers behaviour, preferences and response to offers; automating dynamic execution of marketing activities in response to these parameters; and allowing event-based, contextual dialogue with customers; the Pontis MDP has been proven to deliver Mobile, TV and fix line service providers double digit improvements in ARPU, service adoption and customer retention, while improving customer experience.

Amobee

Series B in 2007
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

Mode Media

Series C in 2006
Mode Media, a top 10 U.S. media property with 136 million unique users a month, was founded in Silicon Valley in 2004 with a simple, yet powerful idea—to help people discover relevant content by combining the power of human curation of premium content with technology that distributes the right content to the right people at the right time. Today, Mode Media is building the largest independent premium video and content platform for creators powered by distribution and streaming technology that delivers targeted native videos, content and branded entertainment at scale in real-time. Mode.com is an owned & operated social networking platform where creators can upload videos and build content stories. Content on Mode is curated by professional editors and distributed in user feeds—personalized by the Mode content algorithm technology. Since launch six months ago, Mode has grown from zero to 31 million unique monthly users, and crossed over 1 billion streamed video views.

Amobee

Series A in 2006
Amobee, Inc. is a global marketing technology company that provides comprehensive advertising solutions for brands and agencies. The company specializes in a unified platform that integrates various advertising channels, including video, mobile, display, and television, allowing marketers to execute cross-channel, programmatic media campaigns effectively. Amobee's offerings include advanced audience targeting technology, real-time brand intelligence, and tools to measure campaign impacts on offline sales. By leveraging proprietary data and analytics, Amobee enables clients to gain insights into consumer behavior and engagement. Headquartered in Redwood City, California, Amobee operates internationally with over 550 employees across 21 offices. As a subsidiary of Singapore Telecommunications Limited, the company continues to innovate in the marketing technology sector, providing solutions that address the evolving needs of digital advertising.

myThings

Series A in 2006
myThings Inc. specializes in customized programmatic advertising solutions, focusing on conversion-driven personalized display advertising. Founded in 2005 and based in Scottsdale, Arizona, the company operates in 14 markets, including major regions in Europe, the US, India, and Japan. myThings enhances sales for top online retailers through techniques such as retargeting, pre-targeting, and look-alike targeting, achieving over 150% uplift in performance compared to industry standards. The company personalizes more than a billion banner impressions each month and processes over half a billion real-time bidding requests daily, utilizing extensive data points to deliver precise bid predictions. Its clientele includes prominent European retailers like Littlewoods, Zalando, and Microsoft Store. Recognized for its innovation, myThings received the E-consultancy Innovation in Affiliate Marketing Award in 2011 and ranked fifth among the fastest-growing digital media companies in Europe by Media Momentum.

Meta

Series B in 2006
Meta is a leading online social networking service that connects users with friends, family, and new acquaintances. Founded by Mark Zuckerberg in 2004, it allows individuals to create profiles, share updates, and engage with a variety of multimedia content. Users can join or create groups and pages centered around numerous interests, including entertainment, sports, and business. With over 1.32 billion monthly active users, Meta has established itself as the world's largest social network, facilitating significant daily interactions and content sharing. The platform's mobile user base constitutes a substantial portion of its audience, reflecting the growing trend of mobile engagement. Meta also operates various applications and services, enhancing user experiences and driving advertiser value through its Facebook Audience Network, which supports publishers and developers in maximizing their reach. Through strategic partnerships and continuous innovation, Meta aims to maintain its position at the forefront of social connectivity and digital marketing.

Coremetrics

Series D in 2006
Coremetrics is a provider of digital marketing optimization solutions and web analytics. Its solutions are designed to generate high return on online marketing investments.

Offermatica

Series A in 2005
Offermatica Corporation specializes in website content testing and performance optimization, providing software solutions designed to test, measure, and enhance online marketing and advertising campaigns. The platform offers multivariate promotion testing and tools for optimizing forms and landing pages, which are applicable across various channels such as online advertisements, email campaigns, and pay-per-click listings. Offermatica has established strategic partnerships with several companies in the digital marketing space and serves a diverse clientele that includes notable brands like Monster.com, Intuit, and ESPN. Founded in 1996 and headquartered in San Francisco, California, with additional offices in New York and London, Offermatica became a subsidiary of Adobe Systems Inc. in December 2007.

Mode Media

Series B in 2005
Mode Media, a top 10 U.S. media property with 136 million unique users a month, was founded in Silicon Valley in 2004 with a simple, yet powerful idea—to help people discover relevant content by combining the power of human curation of premium content with technology that distributes the right content to the right people at the right time. Today, Mode Media is building the largest independent premium video and content platform for creators powered by distribution and streaming technology that delivers targeted native videos, content and branded entertainment at scale in real-time. Mode.com is an owned & operated social networking platform where creators can upload videos and build content stories. Content on Mode is curated by professional editors and distributed in user feeds—personalized by the Mode content algorithm technology. Since launch six months ago, Mode has grown from zero to 31 million unique monthly users, and crossed over 1 billion streamed video views.

Meta

Series A in 2005
Meta is a leading online social networking service that connects users with friends, family, and new acquaintances. Founded by Mark Zuckerberg in 2004, it allows individuals to create profiles, share updates, and engage with a variety of multimedia content. Users can join or create groups and pages centered around numerous interests, including entertainment, sports, and business. With over 1.32 billion monthly active users, Meta has established itself as the world's largest social network, facilitating significant daily interactions and content sharing. The platform's mobile user base constitutes a substantial portion of its audience, reflecting the growing trend of mobile engagement. Meta also operates various applications and services, enhancing user experiences and driving advertiser value through its Facebook Audience Network, which supports publishers and developers in maximizing their reach. Through strategic partnerships and continuous innovation, Meta aims to maintain its position at the forefront of social connectivity and digital marketing.

comScore

Series E in 2003
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms globally. The company provides a range of products and services, including Media Metrix and Mobile Metrix for website and app measurement, Video Metrix for digital video consumption metrics, and Plan Metrix for insights into consumer lifestyles. Additionally, it offers validated Campaign Essentials, which ensure the visibility and safety of digital ad impressions, and Campaign Ratings for comprehensive campaign evaluation across media. Its services extend to TV Essentials, StationView Essentials, and OnDemand Essentials, integrating traditional TV viewership with digital data. Furthermore, comScore delivers analytics for the film industry, capturing real-time box office results and audience insights. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, focusing on delivering precise, cross-platform measurement solutions for the evolving media landscape.

Responsys

Series E in 2003
Responsys is a marketing cloud software and services company that specializes in enabling effective digital marketing strategies. Founded in 1998 and headquartered in San Bruno, California, the company provides its clients with the Responsys Interact Marketing Cloud, which allows brands to manage their digital relationships and deliver targeted marketing across multiple channels, including email, mobile, social media, display, and the web. Responsys's integrated applications facilitate the design, execution, and automation of email and cross-channel marketing campaigns, leveraging comprehensive customer data analysis to enhance personalization and improve customer interactions. The company serves a diverse range of respected global brands, helping them achieve a competitive edge through the automation and coordination of their marketing efforts. Responsys became part of Oracle in 2013, further expanding its capabilities in the marketing technology landscape.

comScore

Series D in 2002
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms globally. The company provides a range of products and services, including Media Metrix and Mobile Metrix for website and app measurement, Video Metrix for digital video consumption metrics, and Plan Metrix for insights into consumer lifestyles. Additionally, it offers validated Campaign Essentials, which ensure the visibility and safety of digital ad impressions, and Campaign Ratings for comprehensive campaign evaluation across media. Its services extend to TV Essentials, StationView Essentials, and OnDemand Essentials, integrating traditional TV viewership with digital data. Furthermore, comScore delivers analytics for the film industry, capturing real-time box office results and audience insights. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, focusing on delivering precise, cross-platform measurement solutions for the evolving media landscape.

comScore

Series C in 2001
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms globally. The company provides a range of products and services, including Media Metrix and Mobile Metrix for website and app measurement, Video Metrix for digital video consumption metrics, and Plan Metrix for insights into consumer lifestyles. Additionally, it offers validated Campaign Essentials, which ensure the visibility and safety of digital ad impressions, and Campaign Ratings for comprehensive campaign evaluation across media. Its services extend to TV Essentials, StationView Essentials, and OnDemand Essentials, integrating traditional TV viewership with digital data. Furthermore, comScore delivers analytics for the film industry, capturing real-time box office results and audience insights. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, focusing on delivering precise, cross-platform measurement solutions for the evolving media landscape.

Responsys

Series C in 2001
Responsys is a marketing cloud software and services company that specializes in enabling effective digital marketing strategies. Founded in 1998 and headquartered in San Bruno, California, the company provides its clients with the Responsys Interact Marketing Cloud, which allows brands to manage their digital relationships and deliver targeted marketing across multiple channels, including email, mobile, social media, display, and the web. Responsys's integrated applications facilitate the design, execution, and automation of email and cross-channel marketing campaigns, leveraging comprehensive customer data analysis to enhance personalization and improve customer interactions. The company serves a diverse range of respected global brands, helping them achieve a competitive edge through the automation and coordination of their marketing efforts. Responsys became part of Oracle in 2013, further expanding its capabilities in the marketing technology landscape.

SmartAge

Series D in 2000
SmartAge.com Corp. (www.smartage.com) is the leading provider of business-to-small business eCommerce and online promotional services and products designed to help small businesses sell smarter. The SmartAge.com(SM) Website provides companies with the infrastructure to easily create and promote their Web sites, attract and retain customers and buy and sell services and products online. SmartAge.com has registered more than 1.3 million members within its small business community. PC Magazine ranked SmartAge.com one of the Top 100 Web sites for the last three consecutive quarters; Forbes.com ranked SmartAge.com one of the top 200 Sites in their best of the Web issue in July 2000 and Yahoo! Internet Life gave SmartAge.com the Gold Star Site award for Best Marketing Resource. The company is headquartered in San Francisco with sales offices in Chicago and New York.

comScore

Venture Round in 2000
comScore, Inc. is an information and analytics company that specializes in measuring audiences, consumer behavior, and advertising across various media platforms globally. The company provides a range of products and services, including Media Metrix and Mobile Metrix for website and app measurement, Video Metrix for digital video consumption metrics, and Plan Metrix for insights into consumer lifestyles. Additionally, it offers validated Campaign Essentials, which ensure the visibility and safety of digital ad impressions, and Campaign Ratings for comprehensive campaign evaluation across media. Its services extend to TV Essentials, StationView Essentials, and OnDemand Essentials, integrating traditional TV viewership with digital data. Furthermore, comScore delivers analytics for the film industry, capturing real-time box office results and audience insights. Founded in 1999 and headquartered in Reston, Virginia, comScore serves over 3,200 clients across more than 75 countries, focusing on delivering precise, cross-platform measurement solutions for the evolving media landscape.

Coremetrics

Series B in 2000
Coremetrics is a provider of digital marketing optimization solutions and web analytics. Its solutions are designed to generate high return on online marketing investments.

Responsys

Series B in 2000
Responsys is a marketing cloud software and services company that specializes in enabling effective digital marketing strategies. Founded in 1998 and headquartered in San Bruno, California, the company provides its clients with the Responsys Interact Marketing Cloud, which allows brands to manage their digital relationships and deliver targeted marketing across multiple channels, including email, mobile, social media, display, and the web. Responsys's integrated applications facilitate the design, execution, and automation of email and cross-channel marketing campaigns, leveraging comprehensive customer data analysis to enhance personalization and improve customer interactions. The company serves a diverse range of respected global brands, helping them achieve a competitive edge through the automation and coordination of their marketing efforts. Responsys became part of Oracle in 2013, further expanding its capabilities in the marketing technology landscape.

Responsys

Series A in 1999
Responsys is a marketing cloud software and services company that specializes in enabling effective digital marketing strategies. Founded in 1998 and headquartered in San Bruno, California, the company provides its clients with the Responsys Interact Marketing Cloud, which allows brands to manage their digital relationships and deliver targeted marketing across multiple channels, including email, mobile, social media, display, and the web. Responsys's integrated applications facilitate the design, execution, and automation of email and cross-channel marketing campaigns, leveraging comprehensive customer data analysis to enhance personalization and improve customer interactions. The company serves a diverse range of respected global brands, helping them achieve a competitive edge through the automation and coordination of their marketing efforts. Responsys became part of Oracle in 2013, further expanding its capabilities in the marketing technology landscape.
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