Norselab

Norselab AS is a venture capital investment firm and incubator based in Oslo, Norway, with additional offices in Palo Alto, California, and Odessa, Ukraine. Founded in 2015, Norselab specializes in investing in startups and growth companies within the technology sector, particularly focusing on data-centric industries, business intelligence, online marketplaces, software as a service, and the Internet of Things. The firm typically makes investments ranging from 2.83 million to 5.67 million and targets companies in Series A and later stages. Norselab is committed to supporting net-positive companies that aim to drive meaningful change in resource-intensive global industries, reflecting its dedication to impact-driven investment.

Jean-Guillaume Marquaire

Investment Partner, Growth Equity

21 past transactions

Looping

Venture Round in 2024
Looping is a manufacturer specializing in reusable transport packaging designed to replace single-use plastic products, thereby reducing waste. The company produces durable and long-lasting protective covers specifically for contractor modules, housing modules, and steel containers. By offering these reusable solutions, Looping enables construction and rental companies to save costs while minimizing their environmental footprint.

Beefutures

Seed Round in 2023
Beefutures is a company that focuses on enhancing bee health and safety through innovative technology. By integrating biotechnology and data science, it develops tools for beekeeping that aim to improve the immunity and metabolism of bees. The company utilizes healing and defense solutions alongside robotics, automation, and AI-driven digital monitoring to optimize beekeeping operations. Through its digital platform, Beefutures seeks to advance the economics of beekeeping while ensuring the well-being of bee populations, thereby supporting sustainable practices within the industry.

Wanda

Seed Round in 2022
Wanda is a technology and logistics start-up that offers space as a service, focusing on storage solutions for individuals and businesses. The company provides comprehensive storage services that include the organization, transportation, and storage of a wide range of belongings. Customers benefit from a clear overview of their stored items, as well as convenient order collection and delivery of specific items upon request. Wanda aims to help clients optimize their living and working environments by freeing up valuable space.

Ava Ocean

Venture Round in 2022
Ava Ocean is a fishing technology company focused on promoting sustainable practices within the fishing industry. The company develops innovative, non-invasive methods for precision seabed harvesting, which allows for the identification, selection, and sorting of shells without damaging the surrounding marine environment. By prioritizing the protection of fragile ecosystems and preserving vital carbon sinks, Ava Ocean seeks to provide access to previously untapped seafood resources. The company's mission is to lead the fishing industry toward a more sustainable future while ensuring continued access to the ocean's abundant delicacies.

Farmable

Seed Round in 2021
Farmable is a technology company focused on transforming the way farmers collect, organize, and utilize their agricultural data. Co-founded in 2018 by Norway's largest fruit farm and a digital venture fund, Farmable develops user-friendly mobile solutions tailored for horticulture, particularly in fruit and tree crops. The company's platform allows field operators, farm managers, and agronomists to efficiently track and document daily farming operations, such as spraying, fertilizing, and harvesting. This data collection generates a comprehensive database that simplifies reporting to regulatory authorities and marketing organizations, ultimately enhancing crop productivity and irrigation processes. In 2021, Farmable plans to introduce an e-commerce solution, allowing its user community to purchase additional agricultural products and services.

Svenn

Venture Round in 2021
Svenn is a software company focused on the construction industry, providing a comprehensive platform for resource and work planning, project management, quality assurance, health, safety, and environment, as well as timekeeping. Designed to support small and medium-sized enterprises, Svenn's mobile-first platform simplifies construction management by integrating essential functions into a single application. This enables clients to collaborate effectively, track operations efficiently, and enhance their overall productivity. Operating primarily in the DACH region and the Nordics, Svenn aims to facilitate the success of small craftsmen and modern builders through tailored processes and advanced collaboration tools.

imove

Series A in 2021
Nordic mobility company that offers mobility services and car subscription SaaS. Customers subscribe to an electrical vehicle for everyday use, without any commitment, swap when they want, and get access to a weekend car when the electrical vehicle does not meet their needs. imove also offers a technical platform that enables third parties to offer their own car subscription service. Among other a top 5 global car manufactures uses the platform.

Ardoq

Series C in 2021
Ardoq AS, established in 2013 and headquartered in Oslo, Norway, with offices in New York, London, and Copenhagen, specializes in developing solutions to document and visualize complex computer systems. Its flagship product, Ardoq, combines textual documentation with interactive visualizations, offering features such as automatic visualization generation, real-time collaboration, and model-based documentation. Ardoq serves a wide range of professionals, including business users, developers, project managers, and stakeholders, empowering them to understand interdependencies, plan changes, and make data-driven decisions. The platform enables the entire organization to contribute to documentation, fostering a collaborative environment for digital transformation.

Waste IQ

Venture Round in 2021
Waste IQ is developed as a SaaS platform enabling behavioral incentives, green business models, and logistical collaboration across circular value chains.

Farmable

Seed Round in 2021
Farmable is a technology company focused on transforming the way farmers collect, organize, and utilize their agricultural data. Co-founded in 2018 by Norway's largest fruit farm and a digital venture fund, Farmable develops user-friendly mobile solutions tailored for horticulture, particularly in fruit and tree crops. The company's platform allows field operators, farm managers, and agronomists to efficiently track and document daily farming operations, such as spraying, fertilizing, and harvesting. This data collection generates a comprehensive database that simplifies reporting to regulatory authorities and marketing organizations, ultimately enhancing crop productivity and irrigation processes. In 2021, Farmable plans to introduce an e-commerce solution, allowing its user community to purchase additional agricultural products and services.

Nofence

Venture Round in 2020
Nofence is a Norwegian ag-tech startup that has developed a patented virtual fencing system for livestock management. Founded in 2011, the company offers a solar-powered collar equipped with GPS technology, allowing farmers to define grazing pastures easily using a tablet or smartphone. This innovative solution enhances livestock management by enabling users to monitor their herds remotely and receive notifications about any issues. By utilizing available pastureland more efficiently, Nofence's system reduces the environmental footprint of agriculture and promotes sustainable practices, such as optimizing grazing rotation and extending the grazing season. Ultimately, Nofence aims to facilitate better food production by making it easier to utilize uncultivated land while alleviating the burdens associated with traditional physical fencing.

Farmable

Pre Seed Round in 2019
Farmable is a technology company focused on transforming the way farmers collect, organize, and utilize their agricultural data. Co-founded in 2018 by Norway's largest fruit farm and a digital venture fund, Farmable develops user-friendly mobile solutions tailored for horticulture, particularly in fruit and tree crops. The company's platform allows field operators, farm managers, and agronomists to efficiently track and document daily farming operations, such as spraying, fertilizing, and harvesting. This data collection generates a comprehensive database that simplifies reporting to regulatory authorities and marketing organizations, ultimately enhancing crop productivity and irrigation processes. In 2021, Farmable plans to introduce an e-commerce solution, allowing its user community to purchase additional agricultural products and services.

Documaster

Venture Round in 2019
Documaster AS, established in 2010 and headquartered in Oslo, Norway, specializes in designing and developing records and document management software solutions. Serving both private businesses and public organizations in Norway and internationally, the company offers a suite of products including Documaster, Documaster API, Decommissioning, and Digitisation. These solutions enable clients to store, classify, find, and manage documents and data, as well as consolidate legacy systems and bring ageing paper-based archives online. Documaster AS aims to reduce costs, simplify work processes, and ensure long-term accessibility of valuable records.

Skitude

Series A in 2019
Skitude is a digital platform that connects skiers and outdoor enthusiasts with mountain resorts, enhancing the experience of visiting ski destinations. Founded in 2014 and based in Girona, Spain, Skitude offers a range of mobile and web applications that provide real-time information, maps, and performance tracking for users. The platform allows skiers to share their experiences, compete for prizes, and enjoy instant access to slopes, thereby avoiding long queues at ticket counters. For resorts, Skitude offers services such as digital ticketing, customer engagement tools, and marketing insights to optimize guest experiences and increase revenue. The company operates globally, with additional offices in Lausanne and Oslo, and has been part of Skioo since 2019, serving as its brand in Switzerland.

Farmable

Pre Seed Round in 2018
Farmable is a technology company focused on transforming the way farmers collect, organize, and utilize their agricultural data. Co-founded in 2018 by Norway's largest fruit farm and a digital venture fund, Farmable develops user-friendly mobile solutions tailored for horticulture, particularly in fruit and tree crops. The company's platform allows field operators, farm managers, and agronomists to efficiently track and document daily farming operations, such as spraying, fertilizing, and harvesting. This data collection generates a comprehensive database that simplifies reporting to regulatory authorities and marketing organizations, ultimately enhancing crop productivity and irrigation processes. In 2021, Farmable plans to introduce an e-commerce solution, allowing its user community to purchase additional agricultural products and services.

Megacool

Seed Round in 2017
Megacool Inc., headquartered in San Francisco, California, operates as a subsidiary of Medal B.V.. Established in 2015, the company specializes in providing a web-based platform for game developers to capture and share gameplay highlights as animated GIFs or screenshots. This platform, integrated via a mobile SDK, enables players to easily invite friends with engaging previews, thereby increasing player acquisition for mobile games.

Legalbase

Seed Round in 2016
Legalbase was a digital platform that aimed to provide accessible legal services through a network of independent attorneys. It offered a variety of legal solutions, including personalized wills, corporate succession planning, and services related to employment and trademark law, all at fixed prices. Legalbase emphasized simplicity, transparency, and security in its offerings, allowing clients to understand their costs upfront. However, the company filed for bankruptcy in February 2017, just a year after its public launch in the legal tech space. Following its closure, Legalbase became a product of LegalZoom, which now operates it under the entity LegalZoom Germany GmbH.

Documaster

Seed Round in 2014
Documaster AS, established in 2010 and headquartered in Oslo, Norway, specializes in designing and developing records and document management software solutions. Serving both private businesses and public organizations in Norway and internationally, the company offers a suite of products including Documaster, Documaster API, Decommissioning, and Digitisation. These solutions enable clients to store, classify, find, and manage documents and data, as well as consolidate legacy systems and bring ageing paper-based archives online. Documaster AS aims to reduce costs, simplify work processes, and ensure long-term accessibility of valuable records.

Concilio Labs

Seed Round in 2014
Concilio Labs, Inc. is a technology company headquartered in McLean, Virginia, founded in 2012. It specializes in hotel personalization services through its Concilio Insights platform, which allows hotels to gain a comprehensive understanding of their guests. By leveraging real-time big data and smart data, the platform enables hoteliers to personalize interactions with guests across various touchpoints, including smartphones, tablets, and on-premise experiences. Concilio Labs aims to enhance the way hotels communicate with their guests before, during, and after their stays, meeting the expectations of today's travelers for individualized service.

Sapphire Innovation

Seed Round in 2014
Sapphire is a predictive financial performance application for financial professionals. Our advanced predictive analytics software continuously interrogates all relevant operational ERP data and processes across the entire business cycle. Results are presented with the possibility to simulate and predict the impact of ongoing actions on the cash flow and the working capital, with the aim to reduce the cash in circulation and improve the profitability. Sapphire is open to and integrates with all established platforms. Clients, such as international airlines or large utilities, are reference to Sapphire’s ability to deal with very high data volume and complexity. It has a strong sales pipeline and an excellent development team around the CTO. Sapphire is privately owned, VC-financed and based in Zug, Switzerland, with a global operational reach.

Skioo

Seed Round in 2012
Skioo is a company dedicated to enhancing the skiing experience by providing a seamless platform for ski ticketing and adventure booking. The Skioo Pass offers skiers instant access to an extensive network of partner resorts in Switzerland and beyond. By integrating with the systems of ski resorts, ski-lift operators, and online accommodation platforms, Skioo simplifies the booking process for users, allowing them to purchase ski tickets from a single interface. Additionally, the Skioo App fosters a community of skiing enthusiasts and provides valuable information and features to enrich the skiing experience. Founded in 2019 as part of Skitude, Skioo is driven by a team of outdoor enthusiasts and collaborates with notable technology partners to deliver its services effectively.
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