At FocusVision, we are in the business of Customer Truth™, looking beyond the voice of the customer to understand their hearts and mind to understand how they think, feel and act. We believe that a customer’s truth is the most powerful element that can be used by all business leaders to authentically understand, engage and connect with their customer. It provides the perspective of why they do what they do based on interacting with them holistically. Customer Truth™ is what connects a brand’s story with their customer’s story. This is what we enable our clients to do every day. With our comprehensive suite of experience insights software solutions including advanced survey, online interview and focus group, and online qualitative research community solutions, FocusVision is the only insights technology company that can bring you close enough to your customer to have a full understanding of how they think, feel, and act. In addition to leading software solutions, our award-winning global support team continues to break-ground and empower brands to gather, analyze and securely share insights. How we help: Customer: Voice of the Customer programs, customer journey mapping and assessment, test online user experience Brand: Test brand health, Net Promotor Scores, segment and target, test campaigns and messaging, post-event feedback Product: Map the market, test product and marketing concepts, test packaging and pricing Employees: Ask for employee feedback, send pulse surveys, 360-degree reviews Let us know how we can help you! · Trusted by 18 of the top 20 Fortune 100, all 10 of the top 10 healthcare and 10/10 of the top CPG companies. · Clients include Facebook, P&G, Microsoft, GM, eBay, Lilly, McDonald’s, Pepsi, Pfizer, Salesforce, IPSOS, 3M, L’Oreal, Universal Music, Comcast, and Walmart. · FocusVision won the 2018 Martech Breakthrough Award for Outstanding Innovation in customer experience management. Trusted by 18 of the top 20 Fortune 100, all 10 of the top 10 healthcare and 10/10 of the top CPG companies. Clients include Facebook, P&G, Microsoft, GM, eBay, Lilly, McDonald’s, Pepsi, Pfizer, Salesforce, IPSOS, 3M, L’Oreal, Universal Music, Comcast, and Walmart. FocusVision was founded in 1990 and is Headquartered in New York, New York. It has additional offices in Stamford, Connecticut; Fresno, California; Portland, Oregon; Atlanta, Georgia; Sofia, Bulgaria; London, England.
Kinesis Survey Technologies, now KinesisPanel, offers powerful and cutting-edge survey and panel management software.
24tru
Acquisition in 2015
24Tru, Inc. operates a cloud-based research intelligence platform that allows users to aggregate and organize a wide range of research content, including insights, video clips, images, and reports. Founded in 2008 and based in Lakewood, Colorado, the platform facilitates knowledge synthesis and enables collaboration through online workspaces. Users can save, edit, and share their findings efficiently, enhancing access to valuable insights. As of November 2015, 24Tru operates as a subsidiary of FocusVision Worldwide, Inc. The platform is designed to support market research innovations and integrated services, positioning 24Tru as a provider of advanced business research technology.
Insight Marketing Systems
Acquisition in 2015
Insight Marketing Systems is a privately held company that provides Research Reporter, a Software-as-a-Service integrated research management solution.
Revelation
Acquisition in 2014
Revelation creates cutting edge web applications for conducting qualitative market research. Launched in 2007, Revelation Project dramatically extends the reach of qualitative research, enabling researchers to spend more time with consumers wherever they are and get a truer picture of the consumer experience. Researchers can collect more data faster at a fraction of the cost.
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