BDT & MSD Partners
BDT & MSD Partners is a private investment firm that focuses on providing advisory services and capital to family-owned and founder-led businesses. The firm specializes in private equity, credit, real estate, and growth equity, offering a differentiated investment platform tailored to the needs of long-term investors. With a commitment to fostering relationships with entrepreneurial business owners, BDT & MSD Partners leverages its extensive global network to deliver strategic advice and capital deployment solutions, helping clients navigate the complexities of investment and growth in a competitive marketplace.
Past deals in Elderly
Cera Care
Debt Financing in 2025
Cera Care Limited is a leading provider of digital-first home healthcare services in Europe, specializing in care for elderly individuals. Founded in 2016 and based in London, the company offers a wide range of services including elderly care, palliative care, respite care, post-discharge care, dementia care, and private nursing. Cera Care utilizes advanced technology and data analytics to enhance care delivery, enabling over 10,000 carers and nurses to conduct 60,000 in-person appointments daily. This tech-enabled approach has significantly improved patient outcomes, leading to a reduction in hospitalizations by up to 70%. Cera Care is recognized for its innovative practices, receiving multiple industry awards, including accolades for being the Most Outstanding Home Care Provider. The company was co-founded by Dr. Ben Maruthappu and is supported by an Advisory Board chaired by Sir David Behan, former CEO of the Care Quality Commission. With its commitment to high-quality care and the effective use of technology, Cera Care stands out in the home healthcare sector across multiple regions in the United Kingdom.
Cera Care
Venture Round in 2025
Cera Care Limited is a leading provider of digital-first home healthcare services in Europe, specializing in care for elderly individuals. Founded in 2016 and based in London, the company offers a wide range of services including elderly care, palliative care, respite care, post-discharge care, dementia care, and private nursing. Cera Care utilizes advanced technology and data analytics to enhance care delivery, enabling over 10,000 carers and nurses to conduct 60,000 in-person appointments daily. This tech-enabled approach has significantly improved patient outcomes, leading to a reduction in hospitalizations by up to 70%. Cera Care is recognized for its innovative practices, receiving multiple industry awards, including accolades for being the Most Outstanding Home Care Provider. The company was co-founded by Dr. Ben Maruthappu and is supported by an Advisory Board chaired by Sir David Behan, former CEO of the Care Quality Commission. With its commitment to high-quality care and the effective use of technology, Cera Care stands out in the home healthcare sector across multiple regions in the United Kingdom.
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