Google for Startups

Google for Startups is an initiative supporting global startups. It offers access to Google's products, connections, and best practices through a network of partners in over 135 countries. The program aims to help determined startups succeed.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in Image Recognition

Hue

Grant in 2024
Hue Beauty is a beauty technology and sampling platform designed to assist beauty shoppers in identifying makeup products that complement their unique skin tones. The platform integrates with beauty brands' e-commerce websites, utilizing photo technology and a community of beauty advisors to facilitate accurate shade matching. Additionally, Hue Beauty offers customized try-at-home shade sampling kits, enhancing the shopping experience. The company also develops shoppable video technology, allowing online beauty brands to incorporate user-generated videos into their marketing strategies. This approach fosters customer trust and engagement by providing authentic content. Moreover, Hue Beauty employs an artificial intelligence-powered recommendation engine to analyze shoppers' skin tones, types, and beauty preferences, enabling clients to generate genuine reviews in various formats.

Geolabe

Non Equity Assistance in 2024
Geolabe specializes in developing artificial intelligence methods tailored for multispectral and radar satellite imaging. The company focuses on environmental monitoring, utilizing proprietary AI models to autonomously detect methane emissions from high-resolution satellite imagery with minimal false positives and near real-time global coverage.

Blend

Non Equity Assistance in 2023
Blend is an AI-powered platform for e-commerce sellers that automatically creates product visuals, social graphics, descriptions, and ads. The system uses generative AI to produce numerous variations and combinations from a single product photo, enabling rapid generation of marketing collateral in seconds and full catalogs in minutes. It is designed to streamline content creation for product pages and campaigns, helping merchants scale growth with minimal manual design work. Users have reported tangible performance gains, typically around 20 percent improvements in return on ad spend and product page conversions. The platform emphasizes speed and scalability, enabling merchants and brands to test and deploy multiple creative assets to support advertising and storefront optimization.

Foqus

Grant in 2023
Foqus is an innovative company specializing in AI-driven quantitative imaging technologies. It develops software to enhance the speed and quality of Magnetic Resonance Imaging (MRI) scans, utilizing quantum information algorithms and machine learning techniques.

Asilla

Non Equity Assistance in 2022
Asilla, Inc. is a technology company specializing in artificial intelligence-based image and video analysis. Established in 2015 and headquartered in Tokyo, Japan, with an additional office in Hanoi, Vietnam, Asilla develops a range of applications that leverage AI for various purposes. Its offerings include an AI-OCR (Optical Character Recognition) system that facilitates the extraction of text from images and videos, enabling the digitization of visual content into actionable data. The company also provides services for recognizing vehicles by make and model, as well as a censorship tool that identifies inappropriate content, including copyright violations and obscene material. Furthermore, Asilla's technology is designed to detect human behavioral anomalies, supporting applications in security, facility management, mobility, smart cities, and smart agriculture, thereby enhancing safety and crime prevention measures across multiple sectors.

AI For Pet

Non Equity Assistance in 2022
AI For Pet is a company that leverages artificial intelligence to provide innovative healthcare solutions for pets, focusing on enhancing their overall health and wellness. Its flagship technology, TTcare, allows pet owners to analyze their pets' eye, skin, dental, and joint health by simply taking a photograph with a mobile device, achieving an impressive accuracy rate of 95%. Developed in collaboration with veterinary colleges and clinics in the United States and South Korea, AI For Pet aims to facilitate early detection and proactive management of health issues in pets. By identifying potential ailments through image analysis, the platform not only alerts pet owners to their pets' conditions but also offers guidance on necessary services, ensuring both pets and their owners maintain a happy and healthy relationship.

DataGrid Japan

Non Equity Assistance in 2022
DataGrid Co., Ltd., founded in 2017 and based in Kyoto, Japan, specializes in developing AI software solutions that utilize generative adversarial networks and deep learning. The company is known for its innovative approach to creating photorealistic images of fictional Japanese idols, enabling the automatic generation of high-resolution virtual humans. Additionally, DataGrid leverages its technology to produce various forms of creative content, including paintings, designs, and music, thereby contributing to advancements in the field of artificial intelligence.

Infilect

Non Equity Assistance in 2022
Infilect Technologies Pvt. Ltd. is a Bengaluru-based company that specializes in visual intelligence technology solutions for the retail sector. Established in 2015, Infilect develops innovative products that utilize deep learning and artificial intelligence to analyze visual data, enabling retail manufacturers, brands, and retailers to make informed decisions. The company's offerings include InfiViz, a solution designed for shelf intelligence that helps fast-moving consumer goods brands monitor product visibility; InfiArt, which focuses on creative design analysis; and InfiEye, a tool for in-store video analytics tailored for retailers and mall operators. By leveraging its advanced technology, Infilect aims to enhance product visibility, streamline operations, and improve customer experiences across the retail landscape.

Lopi.Ai

Non Equity Assistance in 2021
LOPI is an advanced platform for retailers in fashion & furniture industries. We power online shopping, so millions of products are naturally seen, searched, and bought. Using AI-powered visual recognition technology in retail (fashion, home & deco, etc).

Edison.ai

Non Equity Assistance in 2021
Edison.ai is a company focused on transforming retail experiences through its innovative cashier-free store management platform. Utilizing artificial intelligence, image analysis, and advanced motion sensors, the platform automates the shopping process by analyzing product images and facilitating seamless financial transactions. Additionally, Edison.ai offers a range of advertisement services that include market research, social media analytics, and big data analytics. By combining these capabilities, the company provides store owners with essential infrastructure that enhances operational efficiency and enables effective consumer engagement.

AI Medical Service

Non Equity Assistance in 2021
AI Medical Service specializes in developing artificial intelligence that combines Japanese endoscopic specialists' expertise to enhance global endoscopic medical care.

Countalytics

Non Equity Assistance in 2020
Countalytics improves and streamlines inventory management through its cutting-edge visual recognition technology.

Captur

Non Equity Assistance in 2020
Captur is an AI image data platform that provides image quality detection, instant decisions, and automated, template-driven workflows with asset- and workflow-specific detection solutions. It offers a quality control automation platform for supply chains to reduce churn risk and enables brands to capture photos directly from customers before, during, and after vehicle rentals, delivering real-time updates from the field to support a transparent process and build customer trust.

Retrica

Non Equity Assistance in 2015
Retrica is a photo editing application that allows users to capture and enhance images using a wide range of filters and effects. The app is designed for smartphone users, providing features such as beautification and display alterations, enabling individuals to edit their photos easily. As a result, users can share their edited images and communicate their memories through visual content. With an ever-evolving selection of filters and styles, Retrica aims to diversify the way users express themselves and share moments with others.
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